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Edelman UK

Edelman is a leading global communications marketing firm helping business and organisations evolve, promote and protect their brands and reputations.

technology

All Episodes

30:01

Circle of Trust Podcast: “Geopolitics, Disinformation...

Edelman UK ·

2025/07/16

Oliver Hayes OBE (Edelman's Head of Counter-Disinformation for EMEA) discusses how businesses can navigate geopolitical turbulence, disinformation and other challenges with Sir Simon Gass, a former chair of the UK's Joint Intelligence Committee, adviser on intelligence to successive British Prime Ministers, and now a senior adviser at SC Strategy.

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27:20

Edelman’s 2025 Trends Report: Navigating the Tipping...

Edelman UK ·

2025/04/09

In this special episode, Edelman’s Karin Robinson, Senior Strategy Director, and Chris McCrudden, Strategy Director, explore the key insights from the 2025 Trends Report: Tipping Points. Together, they explore six key cultural forces shaping the year ahead, from the growing desire for anti-hyperstimulation and protection over exploration, to shifting generational dynamics and the evolving role of AI in creativity.As society reaches critical tipping points, they discuss what these changes mean for

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37:28

Sideload x AfriChats #70 - Africa's Tech Capital

Edelman UK ·

2024/09/03

This episode of Sideload is a collaboration with AfriChats - Edelman's big conversation with African thought leaders. We're discussing Nigeria, often called Africa's tech capital, and exploring the innovators, tech sectors leaders, and what the rest of the world can gain from paying close attention to this rapidly expanding scene. Our guest is Kwame Senou, Edelman's advisor for West and Central Africa. Don't forget to follow the podcast and if you want to get in touch, please email

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26:23

Edelman Editions - Leaders in Action: Edelman in...

Edelman UK ·

2024/07/03

Our Leaders in Action series talks to leaders from some of the world’s biggest businesses and brands to understand how they drive trust through action, examining how organisations need to be additive to the world around them and help engage on some of society’s biggest issues.In the latest episode of #LeadersInAction, Rachel Healeyharris, Senior Director, Edelman, sits down with Tusar Barik, Senior Director of Marketing for LinkedIn Marketing Solutions, and Edelman's Andrew Mildren, Managing

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33:13

Sideload #69 - The Future of Storytelling

Edelman UK ·

2024/06/25

This time on Sideload, we bring you a conversation about telling stories in a more immersive way, and the technology that makes it happen. Our guest is Alastair Cotterill, Head of Immersive at Atlantic Productions. Alastair is a pioneer in the creation of augmented reality, modern content production and the metaverse.Don't forget to follow the podcast and if you want to get in touch, please email sideload@edelman.com.

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31:28

Sideload #68 - The Human Side of AI

Edelman UK ·

2024/04/24

This time on Sideload, we bring you a fireside chat with AI thought leader, Brian Evergreen. Brian discusses the relationship between humans and machines, the challenges of delivering AI projects, and the importance of a human-centred approach to AI. He also shares his thoughts on the future of AI, the role of leadership in an AI-driven world, and the concept of future solving. Don't forget to follow the podcast and if you want to get in touch, please email sideload@edelman.com

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38:27

Edelman Editions - Leaders in Action: Edelman in...

Edelman UK ·

2024/02/12

Our Leaders in Action series talks to leaders from some of the world’s biggest businesses and brands to understand how they drive trust through action, examining how organisations need to be additive to the world around them and help engage on some of society’s biggest issues.In the latest episode of #LeadersInAction, Charlotte Lomas Farley, Associate Director and Communications Coach, Edelman, is joined by Tom Rudkin, Partner at Farrer & Co. Tom advises the firm's clients on all issues

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42:24

Edelman Smithfield - How well are financial providers...

Edelman UK ·

2024/01/31

On 31 July 2023, the Financial Conduct Authority (FCA) introduced a new Consumer Duty, which applies to all open financial products. Designed to ensure that financial services businesses put their customers first, providing ‘good outcomes’ and ‘fair value’, the regulator expects it to lead to a “major shift in financial services”, boosting competition and considerably strengthening consumer protection. But what do these phrases mean to consumers? What happens when financial services companies’

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29:15

Sideload #67 - AI, Robots and ... Flying Cars? CES 2024

Edelman UK ·

2024/01/29

It's the biggest tech show in the world but who was able to cut through the noise with some genuinely innovative ideas and products? And did the numerous mentions of AI excite or turn off attendees at the event? This time on Sideload, we're talking to Edelman's Jessica Ranftl, Gary Grossman and Michael Thomson about what they saw at the show.

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29:24

Sideload #66 - Creating Immersive Experiences

Edelman UK ·

2023/12/07

Brands are looking at ways to increase engagement with customers. Increasingly, they're using virtual worlds to do it. This time on Sideload we're joined by Sol Rogers, Global Director of Innovation at Magnopus to discuss spatial computing, Apple Vision Pro and the potential risks of taking people away from reality. Don't forget to follow the podcast and if you want to get in touch, please email sideload@edelman.com.

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23:06

Sideload #65 - Global Future of Tech

Edelman UK ·

2023/11/08

As AI becomes more sophisticated, questions about its integration and the broader future of tech have been pulled into question. On this episode of Sideload, we are joined by Edelman’s Global Technology Lead Justin Westcott, discussing the global trends of technology and how they will change and affect the future. Don’t forget to follow the podcast and if you want to get in touch, please email sideload@edelman.com

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41:10

Sideload #64 - The UK’s Fintech Future

Edelman UK ·

2023/09/26

The UK is a heavyweight financial hub and tech has helped further raise its profile. But in the aftermath of Brexit, and with turbulence on many fronts, how can the UK position itself for the future? On this episode of Sideload, our guests are Calypso Harland, the founder of myforte and Fintech Fringe, and Ezechi Britton, the CEO of The Centre for Finance, Innovation & Technology (CFIT). For more information about the Fintech Fringe Forum, visit myforte.global/community and for more

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24:59

Sideload #63 - The Future of Audience Experiences

Edelman UK ·

2023/08/21

Data is everywhere, but how will it be consumed in the future, with biometrics, metaverse and Web3 technologies gathering pace? On this episode of Sideload, Elena Corchero, the Director of Emerging Tech at Dow Jones is in conversation with Sat Dayal, the Managing Director of Edelman London's Technology practice about audience experiences being shifted by advancing tech. Don't forget to follow the podcast and if you want to get in touch, please email sideload@edelman.com

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30:02

Edelman Editions - Leaders in Action: Edelman in...

Edelman UK ·

2023/07/14

Our Leaders in Action series talks to leaders from some of the world’s biggest businesses and brands to understand how they drive trust through action, examining how organisations need to be additive to the world around them and help engage on some of society’s biggest issues. In the latest episode of #LeadersInAction, Charlotte Lomas-Farley, Associate Director & Trust Communications Coach at Edelman, is joined by Carolyn Dawson, CEO, Founders Forum Group. Carolyn oversees all of Founders Forum

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38:57

Sideload #62 – AI and Creativity

Edelman UK ·

2023/03/28

With the introduction of Chat GPT, AI has taken the world by storm. On this episode of Sideload, we discuss how AI might interact with creativity – and whether that interaction will be for the better, or worse. Edelman’s Executive Director and Head of Editorial, Tim Weber joins us alongside Edelman’s head of Connected Experiences for EMEA, Myles Cameron. Don’t forget to follow the podcast and if you want to get in touch, please email sideload@edelman.com

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42:18

Edelman Editions - Leaders in Action: Edelman in...

Edelman UK ·

2023/02/20

Our Leaders in Action series talks to leaders from some of the world’s biggest businesses and brands to understand how they drive trust through action, examining how organisations need to be additive to the world around them and help engage on some of society’s biggest issues. In the latest episode of #LeadersInAction, Rachel Healey-Harris, Senior Director & Head of Trust Communications Coaching at Edelman, is joined by Rupert Gowrley, Group Corporate Affairs Director, Bupa. Rupert has spent eight

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29:32

Sideload #61 - Trust in tech

Edelman UK ·

2022/12/13

How much do we trust the people making our phones, our computers, our social networks? And is there a wider question of not just the companies themselves but who's running them and where they're based? That's what we're finding out this time on Sideload where we uncover new global data on the topic. Our guests are: Sanjay Nair, Edelman’s Global Technology Chair Margot Edelman, Deputy General Manager, Edelman New York Tonia Ries, Executive Director of Intellectual Property, Edelman Trust

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34:21

Edelman Editions - Leaders in Action: Edelman in...

Edelman UK ·

2022/11/14

In this Edelman Editions podcast, Jeremy Lucas, Managing Director, Corporate Reputation at Edelman launches our new Leaders in Action series. This series will feature leaders from some of the world’s biggest businesses and brands to understand how they drive trust through action, examining the ways organisations can be additive to the world around them and the opportunity businesses have to serve society. To kick off the new series, we’re joined by Vincent Belloc, Managing Director and Vice

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32:25

Sideload #60 - Live from Web Summit in Lisbon

Edelman UK ·

2022/11/10

This is a special edition of Sideload from Web Summit, a vast technology conference hosted in Lisbon, Portugal, that was sold out and attended by more than 70,000 delegates, 1000 investors and over 2000 journalists from around the world. We spoke to Improbable’s Herman Narula about how he sees the metaverse developing, chatted to Norton’s Petros Efstathopoulos about what the firm is doing at the conference. We also speak to Web Summit founder Paddy Cosgrave and key tech journalists, Katie Prescott

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46:24

Edelman Editions - Powered by GWEN, Edelman in...

Edelman UK ·

2022/08/05

Please note, this episode discusses genocide and lived experiences under the Saddam Hussein regime that listeners may find distressing. In the latest episode of Edelman Editions and our Powered by GWEN series, Katy Evans, Group Client Director, Global and EMEA, caught up with Taban Shoresh, a British aid worker, women's rights activist and founder of non-profit organisation: The Lotus Flower. Taban is also a Kurdish genocide survivor from the Saddam Hussein regime. In this episode, Taban discusses

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