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PODCAST

Add To Cart: Australia’s eCommerce Show

Add To Cart is Australia’s leading eCommerce podcastHosted by eCommerce expert Nathan Bush, this show express-delivers insights, strategies, and stories from the frontlines of online retail. Tune in every Monday for deep-dive interviews with eCommerce leaders, and every Friday for our signature "Checkout" episodes - quick, actionable takes on what’s trending in eCommerce, retail, and digital marketing.If you"re growing a Shopify store, leading a retail team, or just trying to stay one step ahead,

business marketing

All Episodes

49:58

Rebuilding The Body Shop: How Kira Macleod-Finke...

Add To Cart: Australia’s eCommerce Show ·

2025/05/18

In this episode of Add To Cart, we sit down with Kira Macleod-Finke, Head of Direct-to-Consumer at The Body Shop Australia, the iconic beauty brand now certified 100% vegan across its global product range. With a retail career spanning T2, Country Road, Trenery, and Jeanswest, Kira shares how she led The Body Shop through two global buyouts, a decentralisation shift, and a three-month replatform from SAP Commerce Cloud to Shopify, with just 13 minutes of downtime. She reveals how she unified

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7:53

Cam Richardson from Paysquad | #519

Add To Cart: Australia’s eCommerce Show ·

2025/05/15

Cam Richardson, founder of PaySquad, gives us a peek behind the curtain at the tech, brands and strategies that keep him ahead. He shares his admiration for Craft Club, the fast-growing Australian brand redefining social shopping, and how AI-driven productivity hacks help him run a scaling fintech business. Cam also reveals why LinkedIn is his go-to platform for ecommerce insights, why This Day in AI is worth a listen, and his biggest challenge in navigating PaySquad’s rapid growth. Whether you’re

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40:31

The Unseen Tech Behind Camilla’s Global Fashion...

Add To Cart: Australia’s eCommerce Show ·

2025/05/11

In this episode of Add To Cart, we chat to Luke Matthews, Head of IT at Camilla, the iconic Australian fashion brand known for its vibrant prints, celebrity fans, and big name collaborations with the likes of Disney and White Lotus. Luke shares how he's building the tech foundations that are powering Camilla’s global expansion, from Australia to the US and beyond. He lifts the lid on the hidden challenges of running a best-of-breed tech stack with NetSuite, Shopify and CDP and explains why data

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10:55

Anna Samkova from Albany Advisory | #517

Add To Cart: Australia’s eCommerce Show ·

2025/05/08

In this Checkout episode, Anna Samkova takes us behind the scenes of the tools, brands and ideas shaping her approach to customer strat. She explains why Harvey Norman, STAX, Muscle Republic, Bunnings and Woolworths are nailing customer experience and community building. She also shares the tech she relies on for business efficiency, her obsession with AI and how Mel Robbins’ ‘The Let Them Theory’ reshaped her leadership mindset. Plus, she opens up about the challenge of scaling a consultancy

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48:06

What 100 E-commerce Sites Got Wrong: Grant Arnott...

Add To Cart: Australia’s eCommerce Show ·

2025/05/04

In this episode of Add To Cart, we sit down with Grant Arnott, Executive Director at Global Marketplace, home to retail powerhouses Click Frenzy, Power Retail and GrabOne. With over a decade driving peak online moments for brands like Woolworths, Big W and Adore Beauty, Grant brings sharp insights and unfiltered takes on where ecommerce has lost its edge. He unpacks why most sites are blending into the background, the real role of top-of-funnel traffic and what Australian retailers can learn from

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58:12

The Download - 2nd May 2025

Add To Cart: Australia’s eCommerce Show ·

2025/05/02

Alright, we’re doing this... introducing The Download!A wrap-up of the most interesting changes in eCommerce this week with Nathan Bush and a mystery guest. This episode was recorded live on Friday inside the Add To Cart CAMPUS Community — it’s live, raw and a bit loose… a bit different to our usual eps!This week we cover:AI and shopping: ChatGPT is now showing shopping results. Is this the beginning of the end for product discovery as we know it, or just another overhyped moment?Why online retail

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8:12

Tahlia Mandie from Kakadu Plum Co | #515

Add To Cart: Australia’s eCommerce Show ·

2025/05/01

In this Checkout episode, Tahlia Mandie of Kakadu Plum Co. chats tools and inspirations. From using Canva daily to keep her branding sharp, to finding inspiration in Gem’s innovative approach to oral care, and drawing timeless lessons from Viktor Frankl’s Man’s Search for Meaning, hear how this purpose-driven founder balances life and business while growing an ecommerce brand that celebrates Australian native ingredients and supports Indigenous businesses.Check out our full-length interview with

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47:46

The $20M Marketplace Mistake Most Brands Don’t Know...

Add To Cart: Australia’s eCommerce Show ·

2025/04/27

In this episode of Add To Cart, we sit down with Sean Walsh, Director at Pattern Australia, the ecommerce accelerator trusted by brands like Thankyou, Coco & Eve, Evo Hair, Bellroy and Quad Lock to grow their marketplace presence globally. Sean unpacks the true levers of marketplace success, from cleaning up your distribution to mastering Amazon’s algorithm with evergreen SKUs and keyword-first content. As the man behind the largest third-party seller on Amazon globally outside of Amazon itself,

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11:28

Jason Kencevski from Speedmaster | # 513

Add To Cart: Australia’s eCommerce Show ·

2025/04/24

In this Checkout episode, Jason Kencevski, CEO of Speedmaster, gives us a look under the hood at the tech, tactics, and tough lessons behind scaling Australia's largest supplier of aftermarket automotive car spare parts. From his admiration for Aussie brand Stylerunner, to why NetSuite is the backbone of Speedmaster’s global e-com empire, Jason shares the tools and insights that drive his success. He unpacks how books like Atomic Habits and Seven Habits of Highly Effective People have shaped his

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51:34

Banned by Meta, Buzzing Online: Viv Conway’s Playbook...

Add To Cart: Australia’s eCommerce Show ·

2025/04/20

In this episode of Add To Cart, we meet Viv Conway, the co-founder of Girls Get Off — the sex toy come wellness brand turning taboos into TikToks and DMs into product roadmaps. With a background in social media growth from Ace The Gram and multiple business exits under her belt, Viv has built a brand that thrives where most get shut down. Blocked by Meta, banned by banks, and still racking up millions of views and thousands of orders, she shares how content, community and a killer sense of humour

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8:17

YC EU from Nespresso | #511

Add To Cart: Australia’s eCommerce Show ·

2025/04/17

In this Checkout episode, YC from Nespresso Australia reveals the personal tools, brands, and philosophies that fuel her success. She talks about her love for Carol Dweck’s Mindset, the challenges of navigating Google’s algorithm changes, and how GA4 has become a necessary ally in her data-driven decisions. YC also shares her admiration for Mecca, Go-To Skincare, and IKEA’s cutting-edge personalisation strategies, proving that inspiration often comes from outside your industry. With candid insights

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36:57

From Grief to Growth: Jackie Kruger’s Leadership...

Add To Cart: Australia’s eCommerce Show ·

2025/04/13

In this episode of Add To Cart, we go behind the scenes of one of Australia’s most iconic fashion brands, BlackMilk Clothing, with CEO Jackie Kruger. Known for its cult following of ‘Sharkies’ and famous collaborations with global brands like Netflix and Final Fantasy, BlackMilk has built a community as passionate as they are loyal. Jackie shares how she navigated the brand’s toughest year yet — facing the sudden passing of founder James Lillis, shifting to a new go-to-market strategy, and leading a

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13:49

Julie Benhammo & Kelly Walker from KLIPSTA | ...

Add To Cart: Australia’s eCommerce Show ·

2025/04/10

In this Checkout episode, Kelly Walker and Julie Benhammo of KLIPSTA share the brands they admire, the tech they swear by, and their biggest online shopping fails. Kelly opens up about her midnight Instagram shopping fail, while Julie confesses to accidentally ordering 250 Sharpies instead of one. They shout out the brands doing eCommerce right—July, Who is Elijah and Bed Threads—and reveal the game-changing tools behind KLIPSTA, including Shopify for tracking and ProfitPeak for maximising

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44:56

The Checkout Add-On That’s Saving the Planet with...

Add To Cart: Australia’s eCommerce Show ·

2025/04/06

We sat down with Belinda Paul, founder of RCYCL—a purpose-led brand helping retailers like THE ICONIC and Myer turn customer wardrobe clean-outs into revenue-positive sustainability initiatives. Belinda shares how a life-changing experience during the 2019–2020 bushfires inspired her to channel her years of retail experience into solving the growing problem of fashion waste. From full-scale retail activations to a bold, QR-code powered ecommerce rollout, RCYCL is changing the way customers recycle,

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6:46

Roger Lee from Brand Collective | Checkout #507

Add To Cart: Australia’s eCommerce Show ·

2025/04/03

In this Checkout episode, we sit down with Roger Lee, Head of Digital Marketing at Brand Collective, to uncover the tools and tactics behind his success managing 17 brands, including Reebok and Hush Puppies. Roger shares his excitement about the ongoing rebrand of Shoes & Sox, reveals why Shopify is essential to his workflow, and talks about how the book Catch of the Decade has inspired his approach to risk-taking and growth. He also discusses how time management is one of his biggest challenges

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50:04

Modernising Health eCommerce: Suzie Young on the...

Add To Cart: Australia’s eCommerce Show ·

2025/03/30

In this episode of Add To Cart, we sit down with Suzie Young, Head of Digital at Metagenics ANZ. Metagenics is the powerhouse behind Inner Inner Health Plus, Ethical Nutrients and Endura, as well asa practitioner-only range trusted by health professionals across the country. Suzie takes us inside the ambitious six-month transformation that replatformed both their B2B and DTC channels to Shopify Plus, introduced loyalty and subscriptions via Yotpo, and future-proofed their tech stack—all while

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10:26

Adam Furness from Impact | Checkout #505

Add To Cart: Australia’s eCommerce Show ·

2025/03/27

In this Checkout episode, we sit down with Adam Furness, Managing Director of Impact.com APAC, to dive into the tech, brands, and strategies driving his success. Adam shares his love for July Luggage, reveals how Gong’s AI powered platform helps him manage his team at Impact.com, and discusses his daily dose of business news from the Fear and Greed podcast. He also opens up about the challenges of balancing tasks and relationships as a leader, offering practical tips on how to nurture both for

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44:26

8-Minute Deliveries?! Ryf Quail Dishes the APAC...

Add To Cart: Australia’s eCommerce Show ·

2025/03/23

In this episode of Add To Cart, we sit down with Ryf Quail, Managing Director of Comexposium and the man behind NRF: Retail's Big Show Asia Pacific, the region’s largest retail event. Ryf shares the mindblowing innovations across the APAC from 8-minute deliveries in India to how marketplaces like Shopee and Tokopedia are dominating cross-border eCommerce. We also explore how Kmart and Anko are successfully scaling into APAC and why Aussie retailers need to look beyond the US and UK for growth. Plus,

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14:41

Jason Thomas and Cale McPherson from Sodii | ...

Add To Cart: Australia’s eCommerce Show ·

2025/03/20

How do the founders of Sodii stay ahead in the hyper competitive hydration market? In this Checkout episode, Jason Thomas and Cale McPherson talk about personal health hacks like homemade saunas and ice baths, why they draw inspiration from disruptor brands like Chief and HOKA and how they're balancing Sodii’s rapid growth with personal milestones like fatherhood. They also chat about their top book recommendations (Simon Sinek’s ‘Start with Why’ and ‘Seth Godin’s ‘The Practice’) and explain why

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52:27

One Sale, Ten Customers? How PaySquad Is Turning...

Add To Cart: Australia’s eCommerce Show ·

2025/03/16

In this episode of Add To Cart, we explore group payments and social commerce with Cam Richardson founder of PaySquad. Cam reveals how retailers like Baby Village and Rugby Bricks are using PaySquad to turn one sale into ten customers, unlocking a powerful new channel for customer acquisition. With an average order value of over $850 and a 95% completion rate on group purchases, PaySquad is proving that the future of ecommerce isn’t just selling to individuals—it’s selling to squads. Cam also shares

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