x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

10PlusBrand

Joanne Z. Tan, Brand Strategist, 10 Plus Brand, Inc.

https://www10plusbrand.comhttps://www.10PlusProfile.com1-888-288-4533Sign up for 10 Plus Brand’s Newsletter: https://10plusbrand.substack.com/embed10 Plus Brand’s Youtube: https://www.youtube.com/@10plusbrand10 Plus Brand Inc.’s founder, CEO Joanne Z. Tan started the first episode of #10PlusPodcast on July 5, 2019. Since then, we have produced hundreds of episodes on brand building and digital marketing tips, which are always thought provoking and cutting edge, as well as in-depth Interviews of

business management

All Episodes

05:30

Where is GenAI going? How Fast? - A Summary of a...

10PlusBrand ·

2024/06/04

Where Is Generative AI heading? How fast? How long will it take to overcome bottlenecks & obstacles? What is the difference between an AI Co-pilot and an AI Agent? AI Jargon for “Non-Nerds” and AI Newbies To read as a blog To watch as a video © Joanne Z. Tan All rights reserved. ========================================================= - To stay in the loop, subscribe to our Newsletter - Download free Ebook Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, - they

en

10:55

Steve Jobs' Secret Sauce for Turning a Startup into...

10PlusBrand ·

2024/05/22

Vision, Brand Focus, Experience Design are Steve Jobs’ secret sauce for growing a garage startup into Apple, and they are the 3 Elements of an AI Unicorn no matter what products or services.Steve Jobs did it right by STARTING with user journey and user experience at the very beginning, from day one, BEFORE making any products, BEFORE engineering, even BEFORE ideation of a product. “Design over engineering” was not just a design decision but a guiding philosophy for Apple’s brand focus. It was Steve

en

04:02

A message for entrepreneurs: Just Do It! _ by Joanne...

10PlusBrand ·

2024/05/18

Many entrepreneurs hold themselves back with fear, complacency or over thinking rather than taking action. Success comes from embracing imperfection and taking calculated risks to achieve personal and entrepreneurial growth, per Joanne Z. Tan. To read as a blog To watch as a video © Joanne Z. Tan All rights reserved. ========================================================= - To stay in the loop, subscribe to our Newsletter - Download free Ebook Please don't forget to like it, comment, or

en

05:33

Brand Loyalty - how to earn it and keep it_Part 1 of...

10PlusBrand ·

2024/05/05

Earning loyal and devoted customers or followers is hard work. Even harder is keeping their long term loyalty. When your customers buy repeatedly and exclusively from you, over the long term, you have earned their brand loyalty based on faith and trust, which is the ultimate testament to your accomplishment, whether you offer products or services. To read as a blog To watch it as a video © Joanne Z. Tan All rights reserved. ========================================================= - To stay in

en

10:42

Why a Brand Audit Can Save a Company, and What, When,...

10PlusBrand ·

2024/04/10

An out-of-touch brand is a weak brand that soon leads to decreased sales and a shrinking market share. A disconnected brand threatens your business survival. If your brand is starting to feel stale and irrelevant, it may be too little, too late if you wait until your sales are going down to start a comprehensive brand audit. Doing the audit takes time. It takes even longer to implement changes based on the insights from the audit. How much time do you have at hand while your sales keep

en

02:58

Natural Language Processing and LLM: They are as Dumb...

10PlusBrand ·

2024/03/31

AI is as dumb or smart as human's command of language instruction, since NLP (natural language processing) & LLM (large language model) depend on data, and data is input with human language. To improve AI's level of intelligence, we humans must improve our command of language and thinking. How to do that?To read as a blog To watch it as a video © Joanne Z. Tan All rights reserved. ========================================================= - To stay in the loop, subscribe to our

en

15:07

Brand Culture and Workplace Culture: How to grow an...

10PlusBrand ·

2024/03/28

What did Golden State Warriors and Seattle Seahawks coaches do right about creating a culture? How can brand culture be used to catalyze workplace culture, to increase loyalty, productivity, customer acquisition, and profits? To read as a blog To watch it as a video © Joanne Z. Tan All rights reserved. ========================================================= - To stay in the loop, subscribe to our Newsletter Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, - they will be

en

02:12

"From Tangle to Tango" - a short poem about AI and...

10PlusBrand ·

2024/03/16

This is a poem about the future of AI and humanity, written by Joanne Z. Tan, NOT by AI. To read as a blog To watch it as a video © Joanne Z. Tan All rights reserved. ========================================================= - To stay in the loop, subscribe to our Newsletter Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, - they will be grateful! (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for

en

13:56

What Is AI Experience Design (AIXD)? Why AI Voice and...

10PlusBrand ·

2024/03/09

Saving cost at the expense of customer frustration is a losing game, even for an iconic brand. The problem in AI experience design (AIXD) is the culprit for bad customer experience everywhere: too many customers cannot get a live agent to answer their simple questions, after calling and “talking” to an AI voice used on IVR (interactive voice response), and they often just give up in frustration and helplessness."Is this the best AI can get? Or is it the worst? Actually, it is fairly easy to change

en

08:43

Fight Deep Fake Videos with a Simple Disclaimer: This...

10PlusBrand ·

2024/03/04

To differentiate Genuine Videos from Deepfakes, start with a simple disclaimer When seeing is not believing, when truth and trust are replaced by falsehood and distrust, the foundation for fact-based decision making is like a rug being pulled out from under our feet. This is a real threat to democracy and civilized societies. What are you waiting for? For the government to step in and regulate? Even if it happens eventually, it will be too little, too late. Doing nothing means you are waiting for

en

05:43

Oscars 2024 Deserving Winners, Why Oppenheimer is Not...

10PlusBrand ·

2024/03/02

Perhaps both the vastness and complexity of the character J. Robert Oppenheimer, and the subject matter, are simply beyond the grasp of a Hollywood movie. (Hear Joanne Tan explains why.)(Some of the Deserving Winners:) Best Picture: THE ZONE OF INTEREST Poor Things Past Lives And more categories... To read as a blog To watch it as a video - To stay in the loop, subscribe to our Newsletter - Download free Ebook Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, - they will be

en

01:19:28

Working with GE Legendary CEO Jack Welch, on...

10PlusBrand ·

2024/02/29

How did Jack Welch lead GE to be the best run company in the world? Dr. Steve Kerr shares inside stories, as the designer and implementor of renowned GE WORKOUT, and other systems and programs for rewarding collaborative behaviors. (Sample gems of wisdom:) “Rewards were the third thing… You have to define it, you have to create the behaviors, after that you operationalize it, then you say how would we measure it?" “It’s the operationalization. Because once you get behavioral, it’s easy to

en

01:33:12

Death-defying Climb of Mt. Aconcagua by Gary...

10PlusBrand ·

2024/02/22

Gary Middlemiss and his friends did a death-defying climb of 23,000 feet to the peak of Mount Aconcagua in Argentina, experiencing the best and the worst in humanity, and in nature.– How did he reach the Aconcagua summit at 23,000 feet, in spite of starvation (after food was stolen), delirium, ill-willed guide, near death experience… ? – When his group’s guides turned out to be more dangerous than the mountains, and what did they do? – What were the best and worst in humanity they experienced? –

en

02:31

Alexei Navalny's Roaming Spirit_A Poem by Joanne Z....

10PlusBrand ·

2024/02/21

"Like a meteor lighting up the Arctic night, no Sun, no days, no twilight. In the remote Russian land, deserted, lifeless, frozen, A noble soul was killed in a cold prison, His light snuffed out at the age of forty seven. ..." To read as a blog To watch it as a video - To stay in the loop, subscribe to our Newsletter - Download free Ebook Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, - they will be grateful! (About 10 Plus Brand: In addition to the “whole 10 yards”

en

05:30

Super Bowl Best 3 TV Commercials, 2024_Episode 9,...

10PlusBrand ·

2024/02/12

Here are the top 3 best Super Bowl TV Commercials, 2024, ranked by 10 Plus Brand for the 5th year in a row. We adhere to the same criteria year after year: No celebrities. No religion. No politics. No violence. No vulgarity. To read as a blog To watch it as a video - To stay in the loop, subscribe to our Newsletter - Download free Ebook Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, - they will be grateful! (About 10 Plus Brand: In addition to the “whole 10 yards” of

en

10:15

Rebranding Yourself and Your Company - 4 Tips for...

10PlusBrand ·

2024/02/10

The four steps here are a self-guide for rebranding “retired” executives seeking to start a business or reinvent themselves: - Is growing a business, or starting a new career the right thing for you? - To what extent do you want to work during retirement? - What does “success” or “failure” mean to you? - Where to start? If you are one of the gray-haired but young-at-heart, before you jump in with both feet into a new business, it is important to go through these steps first. Rebranding your new

en

09:00

Taylor Swift Brand and the Fullness of...

10PlusBrand ·

2024/01/07

The most powerful thing about Taylor Swift is Taylor Swift being HERSELF, as a shining example of a personal brand, and a business brand. She did it on her own terms, with her own talent, through her relentless strive. She symbolizes the new fullness of womanhood: independent, feisty, hardworking, joyful, compassionate, entrepreneurial, intelligent, daring, playful, carefree, powerful. Read it as a blog Watch it as a video Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS,

en

10:39

A list of What AI can NOT do; Why XD (experience...

10PlusBrand ·

2023/12/31

What AI can NOT do, is just as important, if not more, than what AI can do. In this Pt. 4 of 4 series about AI, Joanne Tan explains the future of AI is in customized content that integrates with individual user experience design (XD), to train hyper personalized generative AI. “Real Time” Instantaneity: Pros and Cons Personalized AI and Experience Design Read it as a blog Watch it as a video Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, thank you! - To stay in the loop,

en

02:48

Seven Important 2024 Predictions (She got it right...

10PlusBrand ·

2023/12/31

A bumpy ride ahead in 2024 to good US economy, democracy, generative AI, interest rate and housing market, per Seven 2024 predictions, by Joanne. Z. Tan. I want to share two true stories before I give you my seven 2024 predictions: Read it as a blog Watch it as a video Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, thank you! - To stay in the loop, subscribe to our Newsletter - Download free Ebook (About 10 Plus Brand: In addition to the “whole 10 yards” of brand

en

10:06

How to deal with AI FOMO (fear of missing out), as...

10PlusBrand ·

2023/12/29

How to get leaders and people ready for the AI Age? In this Pt 3 of 4, Joanne Z. Tan addresses why and how to develop leadership, develop people, develop AI, and develop your organization, in this order. AI is for the people, by the people, and with the people, NOT the other way around. Hype and fear are for the feeble minded. First, if you believe in blindly following the crowd out of FOMO, this article is not for you. If you value cool-headed thinking, and want to neither over-invest nor

en

183 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Handelsblatt Crime - spannende Streitfälle der deutschen Wirtschaft

Ina Karabasz, Solveig Gode, Sönke Iwersen

Deffner und Zschäpitz – Der Wirtschafts-Talk von WELT

WELT

Black Box - La scatola nera della finanza

Guido Brera e Gian Luca Comandini -...