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PODCAST

Private Practice Survival Guide

This podcast is all about empowering you to create the change you want to see in your practice. As a private practice strategist, I have dedicated my career to transforming the way that healthcare functions.Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel"s book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking

business management

All Episodes

13:28

The Difference Between Cash-Basis Analysis &...

Private Practice Survival Guide ·

2025/05/08

Send us a textIn this episode of the Private Practice Survival Guide, we discuss the pros and cons of cash-basis versus accrual-basis accounting and how each method impacts financial reporting and decision-making. We explore why some private practices benefit from the simplicity of cash-basis accounting, while others need the deeper insights that accrual-basis analysis provides. Understanding these differences is crucial when managing cash flow, forecasting future expenses, and preparing for tax

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35:36

Understanding Financial Metrics That Drive Your...

Private Practice Survival Guide ·

2025/05/05

Send us a textIn this episode of the Private Practice Survival Guide, we discuss the essential financial metrics every private practice owner should monitor to ensure long-term profitability and sustainability. We break down the difference between basic metrics and key performance indicators (KPIs), highlighting which numbers truly impact your bottom line. Topics include analyzing cash flow vs. profit, defining the right frequency for reviewing metrics, and using data to guide strategic decisions

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13:50

Crafting An Employee Career Ladder That Does Not...

Private Practice Survival Guide ·

2025/05/01

Send us a textIn this episode of the Private Practice Survival Guide, we discuss how to create growth opportunities for employees who don’t aspire to traditional management roles. We explore how career ladders that focus on skill development, mentorship, and specialization can boost employee engagement and retention. This approach empowers your team members to grow their careers without feeling forced into leadership positions that may not align with their strengths. By the end of this episode,

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36:33

Deciphering Your Leadership vs. Management Approach

Private Practice Survival Guide ·

2025/04/28

Send us a text In this episode of the Private Practice Survival Guide, we discuss the fundamental differences between leadership and management and why private practice owners need to master both. While management focuses on processes and day-to-day operations, leadership is about inspiring, guiding, and empowering your team to reach long-term goals. We explore common pitfalls that cause managers to fail—such as misaligned roles and people-pleasing behaviors—and how shifting your mindset can help

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11:52

Why We Measure a Client's Net Value vs. Gross Value...

Private Practice Survival Guide ·

2025/04/24

Send us a textIn this episode of the Private Practice Survival Guide, we discuss the critical difference between evaluating gross revenue and net value when calculating your practice’s ROI. We explain why focusing on net value—after deducting all operational costs—gives a more accurate picture of profitability and long-term sustainability. This approach allows you to make smarter financial decisions, especially when evaluating marketing strategies, service offerings, and staffing costs. By the end

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31:21

How to Determine Your Ideal Marketing Budget

Private Practice Survival Guide ·

2025/04/21

Send us a text In this episode of the Private Practice Survival Guide, we discuss the steps to creating a marketing budget that drives growth while safeguarding your bottom line. We break down how to calculate your client’s lifetime net value and why this figure is essential for determining how much you can afford to spend on acquiring new patients. You’ll also learn how to evaluate client acquisition costs, compare marketing channels, and identify the strategies that yield the highest return on

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14:13

Secret To Sourcing Candidates Without Indeed

Private Practice Survival Guide ·

2025/04/17

Send us a textIn this episode of the Private Practice Survival Guide, we discuss how private practices can go beyond traditional job boards like Indeed to source top talent. We explore creative strategies such as hosting continuing education events, building synergistic networks, and incentivizing current staff to refer strong candidates. By focusing on proactive relationship-building and community engagement, you can create a steady pipeline of qualified candidates without the hefty price tag of

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33:46

Recruitment for Retention

Private Practice Survival Guide ·

2025/04/14

Send us a textIn this episode of the Private Practice Survival Guide, we discuss how to shift your recruitment strategy from simply filling positions to attracting talent that will stay and grow with your practice. We explore the common barriers private practices face in today’s competitive job market, including remote work demands and shifting employee expectations. This episode provides strategies to create a recruitment magnet—helping you not only attract the right candidates but also build a

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15:41

What Is a Business Algorithm?

Private Practice Survival Guide ·

2025/04/10

Send us a textIn this episode of the Private Practice Survival Guide, we discuss what a business algorithm truly is and why it’s the foundation of a thriving private practice. We explore how this “recipe” allows you to create repeatable, scalable outcomes that align with your financial and operational goals. By identifying the key ingredients in your business—such as staffing, service delivery, and patient flow—you can better understand how to optimize performance and increase profitability. We also

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36:05

Defining Your Business Algorithm

Private Practice Survival Guide ·

2025/04/07

Send us a textIn this episode of the Private Practice Survival Guide, we discuss the concept of a business algorithm and how it acts as the blueprint for your private practice’s success. We break down how a well-crafted algorithm can create consistent outcomes by guiding key decisions related to staffing, operations, and financial planning. You’ll learn how to identify your “ingredients,” including your team, resources, and service delivery model, and how to align them with your long-term goals. By

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9:43

The Private Practice Survival Guide Update

Private Practice Survival Guide ·

2025/03/31

Send us a textIn this episode of the Private Practice Survival Guide, we discuss the core mission behind the Private Practice Survival Guide and its commitment to supporting private practice owners in navigating the complexities of modern healthcare. We explore the evolving landscape of private practice management and how this series equips owners with practical tools, strategies, and industry insights. From leadership and finance to HR and marketing, this guide is designed to help you build a

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44:08

Motivation With Metrics In Order To Move The Needle!

Private Practice Survival Guide ·

2022/12/05

Brandon breaks down the motivation behind metrics and how to create a story that ultimately moves the needle. Brandon builds a strategy around using metrics with patients, employees, and even insurance companies to optimize your trajectory.http://www.wellnessworksmp.com

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49:20

Choosing The Right Personality Test To Build A...

Private Practice Survival Guide ·

2022/11/07

In this episode, Brandon will break down the role of utilizing a personality test to build a cohesive team. He will highlight 3 common personality tests that many organizations utilize, and share real feedback from each test and the impact it would have on Brandon if he were to hire or manage himself as a team player based on the results of each test. http://www.wellnessworksmp.com

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40:12

Breaking Down Your Financial Profit & Loss Statement:...

Private Practice Survival Guide ·

2022/10/03

This episode will breakdown the essential data points in your profit and loss statement. It will give you industry standards on notable metrics connected to your profit and loss statement. It will also share strategies on how to build a budget based on your profit and loss. http://www.wellnessworksmp.com

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45:48

Crafting Your Employee Benefits Package As A “Mom &...

Private Practice Survival Guide ·

2022/09/05

In this episode, we uncover creative strategies to develop a benefit package that is valued, creates retention, and stands out from the traditional approach to employer sponsored benefits.http://www.wellnessworksmp.com

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39:35

The ABC’s Of A Medical Billing Audit

Private Practice Survival Guide ·

2022/08/01

In this episode, Brandon uncovers the different types of medical billing audits to be prepared for as a private practice. In addition, Brandon brings strategies and checklists for preparing to do a self audit of your documentation and medical billing processes. http://www.wellnessworksmp.com

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33:48

Strategies For Creating Your Private Practice...

Private Practice Survival Guide ·

2022/07/04

In this episode, Brandon breaks down the reason for creating a private practice marketing roadmap and the key ingredients to executing a successful marketing strategy. Topics covered include sections in your marketing plan, KPI and accountability, how to calculate your patient acquisition cost to develop a marketing budget, and so much more! http://www.wellnessworksmp.com

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40:01

Private Practice Marketing: Search Marketing vs....

Private Practice Survival Guide ·

2022/06/06

This information packed episode breaks down 7 strategies to optimize your disruptive marketing approach. In addition, Brandon Seigel will uncover 10 strategies to optimize your search marketing approach. If you are struggling to attract new clients, this is a must listen episode. http://www.wellnessworksmp.com

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37:58

Everything EMR: How To Pick Your Ideal EMR/EHR...

Private Practice Survival Guide ·

2022/05/02

One of the most essential tools in today’s private practice is the practice management software also known as an EMR. This episode breaks down essential strategies to keep in mind when making a change of EMRs and what to look for in your next system. http://www.wellnessworksmp.com

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35:24

The Secret To Implementing An Effective Cancellation...

Private Practice Survival Guide ·

2022/04/04

In this episode, Brandon breaks down the impact that cancellations are having on private practice’s stability in today’s environment. Brandon brings strategic objectives in implementing a policy that makes an impact and what it takes to hold patients more accountable in such an ever changing world. http://www.wellnessworksmp.com

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117 results

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