Local Marketing Secrets

This podcast transcript features a conversation between Danny Leibrandt, founder of Pest Control SEO, and Eric Basset, co-owner of Nutura Pest Control and host of the Bug Bux podcast. Here's a comprehensive summary of the discussion: Eric's Journey: Eric shares his journey into pest control, starting at 18 after his brother-in-law convinced him to sell pest control services during summer. Initially skeptical, he was drawn back to the industry the following summer due to the attractive

This podcast is a comprehensive discussion between Danny Leibrandt, the founder of Pest Control SEO, and Greg Gifford, a seasoned local SEO expert with over 20 years of experience. Here’s a summary: Introduction & Background: Danny introduces Greg, highlighting his extensive background and expertise in SEO, especially with local businesses. Greg started his journey as a Flash designer before transitioning into SEO, eventually becoming an authority in the field. Evolution of SEO: Greg explains

In this episode of The Pest Control SEO Podcast, Danny Leibrandt, founder of Pest Control SEO, hosts Dennis Yu, a digital marketing expert and Danny's mentor. The discussion is centered on leveraging digital marketing for local businesses, especially in the pest control industry. Both hosts are traveling to a conference in Seattle where they are scheduled to speak.Dennis, who has a background in engineering, emphasizes the importance of measurable and clear standards in digital marketing. He

Are you a local business owner or local marketer? Learn how to grow locally with Mike Forgie on the latest Pest Control SEO Podcast. Favorite Advertising Platforms: The discussion started with a comparison of different advertising platforms. Mike, one of the participants, mentioned that Google Search, particularly local service ads, map pack ads, and organic results, is his favorite platform. He prefers these over YouTube pre-roll ads, which he sees as more suitable for certain industries like auto

Are you a local business owner or agency owner? Raphael Sterk reveals everything you need to know about Google Ads in this podcast.The discussion primarily revolved around digital marketing strategies, particularly focusing on Google Ads, for pest control companies. The conversation covered various aspects of running effective ad campaigns, including campaign setup, optimization techniques, and key metrics to monitor. Campaign Setup: The importance of setting up campaigns targeting different

Are you a local business owner or local SEO? Watch our latest podcast with Dennis Yu for expert insights on SEO, AI, and local business. We started by discussing the prevalence of AI in content creation and SEO strategies, noting that some individuals and agencies are using AI to generate large volumes of content and backlinks in an attempt to manipulate search engine rankings. However, we highlighted that Google has been cracking down on such practices, and the use of AI is making it increasingly