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PODCAST

ON THE MOVE: Transportation Sales & Marketing Success Stories

Jennifer Karpus-Romain

"ON THE MOVE: Transportation Sales & Marketing Success Stories" is your weekly dose of inspiration and insights into the dynamic world of transportation sales and marketing. Join us as we delve into captivating success stories and glean valuable strategies from industry leaders, empowering you to excel in this fast-paced field. Whether you"re a seasoned professional or just starting out, tune in to discover actionable advice that will propel your career forward in transportation sales and

business marketing

All Episodes

31:14

Mike Riccio's Insights on Goal Setting & Strategic...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2024/07/17

Ever wondered how continuous goal setting and strategic planning can revolutionize your business? In this episode of "On the Move," we sit down with Mike Riccio, CEO of More Than Miles Consulting, to uncover the secrets behind his successful career in the transportation and logistics industry. Mike reveals his experiences with Leonard's Express, a family-owned trucking and brokerage company, and shares his passion for coaching and mentoring small businesses. Learn why regular goal reviews and...

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35:41

Breaking Down Silos: Insights from CMO/CXO Michael...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2024/07/10

Ever wondered how a career that starts at a small comb and brush company can lead to a top executive role in logistics? Hear from Michael Campese, the CMO and CXO at Estate Forwarding Worldwide, as he shares his extraordinary journey through the logistics industry. From humble beginnings to a series of pivotal roles at Estes Express Lines, Michael provides a glimpse into how diverse experiences within a single company can shape a robust and adaptable career. Michael's unique perspective as bo...

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31:47

Kameel Gaines on Integrating Profit and Purpose in...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2024/07/03

Have you ever considered how integrating people, profit, and purpose could revolutionize your business strategy? Join us for a compelling conversation with Kameel Gaines, the founder and CEO of Rig on Wheels. Kameel distills key insights from her recent TMSA ELEVATE panel, shedding light on innovative ways marketing and sales can work in unison, inspired by Kara from Lead Coverage. Camille’s unique perspective of starting with profit to gauge business effectiveness offers a refreshing look at...

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34:42

Exploring TMSA's Century-Long Legacy & Evolution in...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2024/06/26

Join us as we celebrate the 100-year anniversary of TMSA with Candi Cybator, Director of Marketing at PITT OHIO, who leads the anniversary task force. Candi provides powerful insights into the history of TMSA, from its origins as a railroad advertising group to its current diverse membership, shedding light on how this evolution parallels the broader transformations in the transportation industry. This conversation is more than a history lesson; it's a lesson on adaptation, growth, and the re...

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32:49

Michelle LeBlanc on AI Tools and Marketing Mastery in...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2024/06/19

Unlock the secrets to working smarter, not harder, in the transportation and logistics industry with insights from Michelle LeBlanc, Founder and CEO of Drop & Hook. Michelle shares her key takeaways from the TMSA ELEVATE Conference, focusing on how AI can revolutionize how professionals manage increasing responsibilities with limited resources. You'll learn about the specific functions and limitations of AI tools and the critical evaluation necessary for effective social media management....

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30:48

Insights on Professional Growth and the TMSA ELEVATE...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2024/06/05

Join us for a conversation with Coleman Ruffin, VP of Operations at Beta Consulting Group, as he shares his journey from an account executive to a branding and marketing expert. Coleman’s experience spans over a decade, demonstrating the benefits of varied career paths and continuous learning. Plus, get an inside look at the upcoming TMSA ELEVATE Conference, where educational resources and networking are in the spotlight.We delve into the importance of ongoing training and the dangers of prom...

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26:48

The Future of Recruitment Marketing: AI, Diversity,...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2024/05/29

Join us as we sit down with Lisa-Marie Manso-Davidson, the dynamic COO of Swish Advertising, who unveils the cutting-edge trends shaping recruitment marketing today. From leveraging AI and programmatic platforms to overcoming the challenges of the freight market, Lisa-Marie breaks down how Swish Advertising is setting new standards. We'll also look at the economic landscape, drawing insightful parallels to past downturns and speculating on what the future may hold.We’ll also dive into the str...

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21:02

Caitlin Quin's Innovative Approach to Talent...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2024/05/22

Discover the ways Caitlin Quin from NFI Industries is redefining how we attract talent in the ever-evolving trucking industry. As a pioneer in her role as Recruitment Marketing Manager, Caitlin takes us behind the scenes of merging the worlds of HR and marketing to create a cohesive brand message that resonates with potential recruits. She unveils the importance of reflecting genuine company culture within job advertisements and how this transparency not only appeals to job seekers but also e...

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20:24

Chris Foshee's Marketing Mastery from Rodeo Dreams to...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2024/05/15

The journey of a marketer is often a tale of evolution and adaptability, and Chris Foshee's path from nurturing a childhood dream of becoming a rodeo clown to establishing himself as a marketing maestro at Red Classic is no exception. In the latest podcast episode, Chris delves into the heart of marketing, revealing the importance of storytelling in creating enduring connections between brands and audiences.Chris's initial love for writing and storytelling is a common thread throughout his ca...

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34:15

Pioneering Leadership at TMSA and the Art of...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2024/05/08

Join the celebration as we sit down with trailblazer Emily Vaughn Janson, TMSA's first woman board president, on our latest podcast episode. Emily's story is one of vision and tenacity, tracing her path from advertising sales to her influential role at Supply Chain Brain and now, and her pivotal involvement in TMSA's centennial milestone. We explore the pillars of community and collaboration, uncovering how TMSA's ethos brings together industry competitors for common growth—a testament to the...

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30:10

Inside ELEVATE 2024: Crafting an Unforgettable...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2024/05/01

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28:44

Beth Malik's Trailblazing Journey in Transportation &...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2024/04/24

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72 results

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