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PODCAST

Pattern Shift

Saskia de Feijter

Hi! My name is Saskia de Feijter and welcome to the Pattern Shift podcast. In this podcast, I support overwhelmed small business owners in the fiber and needlecraft industry, helping them set up and organize their businesses for growth and personal well-being. Together, we can be a force for good and a counterbalance to fast fashion, helping makers craft garments and accessories slowly and more sustainably. You can be part of that change and make a profit in the process.

leisure crafts

All Episodes

62:32

#48- Elizabeth Joy of Conscious Style explaining...

Pattern Shift ·

2022/11/18

In this episode, you’ll hear from Elizabeth Joy of Conscious Style.Elizabeth is a content creator that cares about fashion and style in a conscious way. We talk about green washing, the use of wording and descriptions in the field of conscious fashion and educating through podcasts and other channels. Elizabeth JoyMAIN TAKEAWAYS FROM THIS EPISODEThe Big Brands often co-opt words used in the small, sustainable, earth-loving, crafting community and uses them to make money / green-washing“Ethical

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46:33

#47- Janne de Hoop @ Hollands Wol Collectief on...

Pattern Shift ·

2022/11/04

Before The Holland Wool Collective came along, tons of wool was going to waste. There was a gap between people who had wool, people who processed it into a usable product, and wholesalers or designers who needed the material.Farmers in the Netherlands needed more options as far as who to send their wool to; there wasn’t anyone gathering that material to send it to be processed it into usable medium– like felt or yarn. At least, not until Janne de Hoop and her partner Mirthe Snoek came along.Within a

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60:19

#46 - Alice Karolina @ The Ethical Move on Ethical...

Pattern Shift ·

2022/10/21

We welcome Alice from The Ethical Move this week on A Smaller Life!Alice owns a branding firm, and she runs an online community (with the help of dedicated others) that's focused on ethical branding / marketing.How do we attract customers without using lead magnets? How can we appeal to our customers without manipulating them? These are the kind of questions they ask at https://www.theethicalmove.org/ Main Takeawayscurrent marketing strategies are often deeply manipulatingindustry advice that

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38:40

#45 - Connecting the dots, planning & strategy in...

Pattern Shift ·

2022/10/07

In this episode I talk about the role of strategy in your small business and how you don't have to change all that much to make better use of the time and effort you are already investing in communication, marketing, branding and all those other 'icky' business words.Hopefully you'll get some information about how thinking things through just a little bit more, can make a big difference in how you present yourself as a business.MAIN TAKEAWAYS FROM THIS EPISODE are on the podcast

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57:11

#44 - Melody Hoffmann of B Mandarines on Where...

Pattern Shift ·

2022/09/23

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9:26

#43 - How to Start a Business When You Don't Know...

Pattern Shift ·

2022/09/09

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14:14

#42 - 28 Hours a Week - Summer Shortie Episode

Pattern Shift ·

2022/08/26

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9:19

#41 - How to Start a Knitting Circle - Summer Shortie...

Pattern Shift ·

2022/08/12

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9:45

#40 - Less Overwhelm - Summer Shortie Episode

Pattern Shift ·

2022/07/29

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14:37

#39 - How to leave social and stay in touch with...

Pattern Shift ·

2022/07/15

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31:10

#38 - The Spectacular End of Season Episode

Pattern Shift ·

2022/07/01

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81:30

#37 - Hanna Lisa Haferkamp @ Making Stories sharing...

Pattern Shift ·

2022/06/17

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49:18

#36 - Lia Weitzel -our reporter down under- answers...

Pattern Shift ·

2022/06/03

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44:04

#35 - Half Way There (#MMM + 2022)

Pattern Shift ·

2022/05/20

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66:44

#34 - Zoe Edwards from the Check your Thread podcast...

Pattern Shift ·

2022/05/06

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67:19

#33 - 'Hart op de Tong' pt 4. Over stoppen met social...

Pattern Shift ·

2022/04/22

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38:30

#32 - 4 Fundamental Steps For Starting Small Businesses

Pattern Shift ·

2022/04/08

Join our community here! In this solo episode I share my 4 Fundamental Steps For Starting Small Businesses. Last week, in a very energetic mood, I asked my mailing list subscribers "What can I do for you right now? How can I help? And I was bracing myself for a whole week of full service and connecting. Being generous as a business is important and it can really help you to figure out what people need. I did get a number responses but not enough to keep me occupied for a whole week. So I

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47:10

#31 - Petchy on Branding for Value Based Small...

Pattern Shift ·

2022/03/25

Join our community here! In this episode, you’ll hear from Solveig Petch aka Petchy a brand strategist and identity designer. Amongst other things we cover that money isn't dirty, that female (identifying) business owners tent to want to work from a caring position sometimes forgetting the selling and money bits. We talk about stealing original ideas and having a generous outlook on things. Making money as a purpose driven brand and sustaining our own lives and having some money left to do

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48:26

#30 - Sarah from Swanky Emu Knits on Size Inclusive...

Pattern Shift ·

2022/03/11

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41:25

#29 - My Conscious Wardrobe Plan

Pattern Shift ·

2022/02/25

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109 results

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