PODCAST

Duct Tape Marketing

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The 7 Roles Every Small Business Owner Must Master...

Duct Tape Marketing ·

2025/02/20

The 7 Roles Every Small Business Owner Must Master (and How to Manage Them All) written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I discussed the many hats small business owners wear and how to manage them effectively. Running a business often feels like spinning plates—balancing leadership, sales, client management, and more. Without the right systems in place, entrepreneurs can quickly

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How to Attract Your Ideal Customers with the Right...

Duct Tape Marketing ·

2025/02/19

How to Attract Your Ideal Customers with the Right Brand Archetype written by John Jantsch read more at Duct Tape MarketingThe Duct Tape Marketing Podcast with Jane McCarthy In this episode of the Duct Tape Marketing Podcast, Sara Nay steps in as host to interview Jane McCarthy, a seasoned brand strategist and author of The Goddess Guide to Branding. Jane specializes in helping female entrepreneurs develop authentic, compelling brand identities through the power of goddess […]

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Weekend Favs February 15th

Duct Tape Marketing ·

2025/02/15

Weekend Favs February 15th written by John Jantsch read more at Duct Tape MarketingMy weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online […]

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Why Storytelling is the Most Powerful Business Skill...

Duct Tape Marketing ·

2025/02/13

Why Storytelling is the Most Powerful Business Skill (and How to Master It) written by John Jantsch read more at Duct Tape MarketingThe Duct Tape Marketing Podcast with Mike Ganino In this episode of the Duct Tape Marketing Podcast, I interviewed Mike Ganino, a keynote speaker, storytelling expert, and the author of Make a Scene. Mike has helped shape viral TEDx talks, launch bestselling books, and coach leaders at Disney, Netflix, and Adobe to become dynamic, magnetic […]

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Storytelling Converts Better Than Sales Tactics Every...

Duct Tape Marketing ·

2025/02/12

Storytelling Converts Better Than Sales Tactics Every Time written by John Jantsch read more at Duct Tape MarketingThe Duct Tape Marketing Podcast with David Garfinkel In this episode of the Duct Tape Marketing Podcast, I interviewed David Garfinkel, a copywriting expert and author of The Persuasion Story Code. David is widely regarded as one of the top authorities on persuasive communication, storytelling in marketing, and direct response marketing. His expertise lies in […]

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Weekend Favs February 8th

Duct Tape Marketing ·

2025/02/08

Weekend Favs February 8th written by John Jantsch read more at Duct Tape MarketingMy weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online […]

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Low Budget, Big Impact: Crafting Video Ads with Humor

Duct Tape Marketing ·

2025/02/06

Low Budget, Big Impact: Crafting Video Ads with Humor written by Jarret Redding read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Emily McGregor In this episode of the Duct Tape Marketing Podcast, I interviewed Emily McGregor, founder of Penguin Cat Creative, a copywriting agency specializing in high-converting marketing funnels and campaigns. With over 20 years of experience in video marketing, comedic content, and creative advertising, Emily has helped bestselling authors,

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Cold Outreach Strategies That Actually Work in 2025

Duct Tape Marketing ·

2025/02/05

Cold Outreach Strategies That Actually Work in 2025 written by Jarret Redding read more at Duct Tape MarketingThe Duct Tape Marketing Podcast with Matthew McQueen In this episode of the Duct Tape Marketing Podcast, I interviewed Matthew McQueen, co-founder of Coldlytics, a company that specializes in research-based lead generation for cold outreach. Matthew has helped digital agencies and B2B businesses refine their cold email strategy, improve outbound sales, and increase client acquisition

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How to Adapt, Thrive, and Stay Human in an AI-Driven...

Duct Tape Marketing ·

2025/01/29

How to Adapt, Thrive, and Stay Human in an AI-Driven World written by John Jantsch read more at Duct Tape MarketingThe Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, we dive into the evolving world of marketing in 2025, where artificial intelligence (AI) is reshaping how businesses operate. The discussion highlights the importance of balancing cutting-edge AI tools with timeless human elements like emotional intelligence (EI) and […]

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Why Your Focus Groups Are Failing and What to Do Instead

Duct Tape Marketing ·

2025/01/22

Why Your Focus Groups Are Failing and What to Do Instead written by John Jantsch read more at Duct Tape MarketingThe Duct Tape Marketing Podcast with Jacqueline Lieberman In this episode of the Duct Tape Marketing Podcast, I interviewed Jacqueline Lieberman, founder of Brand Crudo and creator of the Anti-Focus Group method. Jacqueline is a brand strategist who works with global giants like Google, Unilever, and Lexus to uncover raw truths and develop innovative brand […]

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Why Two Weeks Notice Is Hurting Workplace Culture

Duct Tape Marketing ·

2025/01/15

Why Two Weeks Notice Is Hurting Workplace Culture written by John Jantsch read more at Duct Tape MarketingThe Duct Tape Marketing Podcast with Robert Glazer In this episode of the Duct Tape Marketing Podcast, I interviewed Robert Glazer, founder of Acceleration Partners, a global partner marketing agency, and author of the bestselling book Rethinking Two Weeks Notice. Robert is an expert in workplace culture, employee retention, and leadership. His work challenges outdated […]

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Top 10 Duct Tape Marketing Podcast Episodes of 2024

Duct Tape Marketing ·

2024/12/24

Top 10 Duct Tape Marketing Podcast Episodes of 2024 written by John Jantsch read more at Duct Tape MarketingAs we wrap up 2024, I can’t help but look back at all the incredible conversations I had on the Duct Tape Marketing Podcast this year. Marketing is changing faster than ever, and small businesses have been riding the wave—adapting to new trends, embracing tech, and finding fresh ways to connect with their customers. This […]

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Weekend Favs December 21st

Duct Tape Marketing ·

2024/12/21

Weekend Favs December 21st written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online […]

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Marketing Trends 2025: Actionable Insights for...

Duct Tape Marketing ·

2024/12/20

Marketing Trends 2025: Actionable Insights for Agencies & fCMOs written by John Jantsch read more at Duct Tape Marketing Explore key Marketing Trends 2025 in this guide. From AI and hyper-personalization to the resurgence of brand marketing, learn how to adapt your strategies for success as a CMO.

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Building a $220M Empire: The Power of Training and...

Duct Tape Marketing ·

2024/12/19

Building a $220M Empire: The Power of Training and Branding written by John Jantsch read more at Duct Tape MarketingThe Duct Tape Marketing Podcast with Tommy Mello In this episode of the Duct Tape Marketing Podcast, I interviewed Tommy Mello, a visionary entrepreneur and founder of a $220 million home services business operating across 20 states. As the author of Elevate: Build a Business Where Everybody Wins and host of The Home Service Expert […]

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Solving the Marketing Leadership Gap for Small Business

Duct Tape Marketing ·

2024/12/18

Solving the Marketing Leadership Gap for Small Business written by Jarret Redding read more at Duct Tape MarketingThe Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I tackle a critical topic that small businesses face today: the marketing leadership gap. Many small businesses struggle with disconnected marketing efforts, scattered strategies, and stagnant growth, not due to a lack of tactics but because they lack […]

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Weekend Favs December 14th

Duct Tape Marketing ·

2024/12/14

Weekend Favs December 14th written by Jordan E read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online […]

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Empower Your Team: Learn to Lead Across Differences

Duct Tape Marketing ·

2024/12/12

Empower Your Team: Learn to Lead Across Differences written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Stephanie Chung In this episode of the Duct Tape Marketing Podcast, I interviewed Stephanie Chung, a bestselling author and transformative leader with over 30 years of experience driving growth and building high-performing teams. Stephanie, a trailblazer in private aviation as the first African American woman to lead a […]

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Weekend Favs December 7th

Duct Tape Marketing ·

2024/12/07

Weekend Favs December 7th written by John Jantsch read more at Duct Tape MarketingMy weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online […]

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Why Most Goals Fail (And How to Beat the Odds)

Duct Tape Marketing ·

2024/12/05

Why Most Goals Fail (And How to Beat the Odds) written by Jarret Redding read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Jon Acuff In this episode of the Duct Tape Marketing Podcast, I interviewed Jon Acuff, a New York Times bestselling author of nine books, including All It Takes Is A Goal. Known for his humor and actionable insights, Jon has addressed audiences worldwide, from Microsoft to FedEx, helping people […]

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153 results