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PODCAST

Shopify Masters

Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.

business entrepreneurship

All Episodes

01:03:36

FindlayHats.com Drove $28K from 1 Viral Reddit Post

Shopify Masters ·

2016/07/12

In this episode you’ll learn how an entrepreneur drove $28,000 from 1 viral reddit post. In this episode you'll learn: How to validate a product on Instagram. How to balance life as a freelancer while launching a product business. 3. What are magic moments and how to create them for your customer.

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00:56:51

Cotopaxi.com Uses In-Person 24-Hour Events To Market...

Shopify Masters ·

2016/07/07

In this episode you’ll learn from an entrepreneur that runs in-person 24-hour events to market their vision and brand. In this episode you'll learn: How to attract smart people to your team. What is a public benefit corporation and how can it help your business. 3. How to prepare to launch your own in-person events.

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00:52:13

Your Brand’s Competitive Edge Doesn’t Have To Be In...

Shopify Masters ·

2016/07/05

On today’s podcast you’ll learn from an entrepreneur that believes that your competitive edge actually does not have to be your product. In this episode you'll learn: What red flags to look for when sourcing products overseas. Why you don’t need to sell a completely original product. 3. How to improve your decision making to start making decisions faster.

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01:08:51

Bee-High.com Built and Marketed A Side Business Using...

Shopify Masters ·

2016/06/30

On today’s podcast you’ll learn from an entrepreneur that’s building a business on the side and driving traffic from Tumblr. In this episode you'll learn: How and why to get deeply involved with communities before launching your business. How to deal with the lack of energy and momentum when working a day job and starting a business on the side. 3. What is private label dropshipping and why it might be better than traditional dropshipping.

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01:01:20

Persistence, Not Passion, Helped GetFitBook.com Sell...

Shopify Masters ·

2016/06/28

On today’s podcast you’ll learn from an entrepreneur that argues that persistence is more important than passion and how it helped her sell over half a million books. In this episode you'll learn: What is analysis paralysis and how to combat it. How to promote the content you create. 3. Why you should feature your customers rather than your products when getting PR.

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00:58:18

The Formula LuxyHair.com Used To Grow a 2.8 Million...

Shopify Masters ·

2016/06/23

On today’s episode you’ll learn from an entrepreneur that launched a YouTube channel that has grown to nearly 3 million subscribers. In this episode you'll learn: The difference between self-employment and being a business owner. Why freedom is tough to manage. 3. How to sell without selling.

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00:47:15

GlowRecipes.com Gets Publicity By Being a Thought Leader

Shopify Masters ·

2016/06/21

On today's podcast you’ll learn how two entrepreneurs get free publicity by being thought leaders and talking about the future of their industry. In this episode you'll learn: How to become a thought leader and how to use it to get free publicity. How to drive traffic from Instagram and Snapchat to your store. 3. How to find and work with influencers on YouTube.

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00:53:17

A $3 Million 4-Hour A Day Business

Shopify Masters ·

2016/06/16

On today’s podcast you’ll learn from an entrepreneur that built a $3 million business working 4 hours a day. In this episode you'll learn: Why you should drive your non-English speaking customers to Amazon. Why they redo their website from scratch every year. 3. Why you should buy Facebook ads in Europe rather than in the US.

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01:00:32

How TinyHandsOnline.com Studies Their Customers Using...

Shopify Masters ·

2016/06/14

On today’s podcast you’ll learn from an entrepreneur that uses Facebook posts to get feedback from her customer without them knowing. In this episode you'll learn: How to balance what you want versus what your customers want. How to get valuable feedback and data out of social media. 3. How to sell a product that requires the sense of smell online.

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00:51:15

BentoAndCo.com Partners With YouTubers and Bloggers...

Shopify Masters ·

2016/06/09

On today’s podcast you’ll learn from an entrepreneur that partners with YouTubers and bloggers to drive traffic and sales to his store. In this episode you'll learn: Why showing the behind-the-scenes of your business can be great content for your customers. The differences between selling to the European, US and Japanese markets. 3. How to analyze if a YouTuber will be a good fit for your product and brand.

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00:56:24

The Power of Routines and Habits and How They Help...

Shopify Masters ·

2016/06/07

On today's podcast you’ll learn about this entrepreneurs routines, habits and outside interests that helps him build a successful ecommerce business. In this episode you'll learn: Where you should focus when putting together a contract with a manufacturer. Does business school help with entrepreneurship? 3. Why having lots of cash can be the kiss of death.

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00:49:27

How Greats.com Built a Brand With a 50% Repeat...

Shopify Masters ·

2016/06/02

On today’s podcast you’ll learn from an entrepreneur that built a brand with a 50% repeat purchase rate. In this episode you'll learn: What is a Net Promoter Score and how to measure it. Why you should not post product shots on Instagram. 3. How to customize your pitch to get press to feature you.

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00:49:45

Is Crowdfunding The Right Move For Established Brands?

Shopify Masters ·

2016/05/31

On today’s podcast you’ll learn from an entrepreneur that successfully raised nearly $400,000 through crowdfunding and why he thinks established brands should not crowdfund. In this episode you'll learn: How they used Kickstarter to come up with their own product idea. How they A/B test their Facebook ads. 3. When to use Facebook ads and when to use Instagram ads.

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01:02:03

ABookApart.com Built a Business With a 100% Remote Team

Shopify Masters ·

2016/05/26

On today’s podcast you’ll learn from an entrepreneur that built a business with 100% remote team. In this episode you'll learn: Why to hire someone full time when you are still working your day job. How to communicate with a remote team. 3. How to work backwards to achieve your goals.

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01:00:08

How BrilliantBusinessMoms.com Uses Pinterest To Power...

Shopify Masters ·

2016/05/24

On today’s podcast you’ll learn from an entrepreneur that uses Pinterest to drive the majority of her sales. In this episode you'll learn: How to balance building an audience and creating and selling products. How she created a viral giveaway that resulted in 7,000 new email addresses. 3. What are Pinterest group boards and how to work with them to drive traffic.

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00:50:16

The Power of Positioning and How It Helped...

Shopify Masters ·

2016/05/19

On today’s podcast you’ll learn from an entrepreneur that’s launched a $2.5 million portfolio of single-product stores. In this episode you'll learn: How they came up with and tested their positioning using Facebook ads. Why you should meet with manufacturers in person. The pros and cons of being completely transparent with your business’s numbers.

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00:49:32

TryTheWorld.com Grew from 500 to 50,000 Subscription...

Shopify Masters ·

2016/05/17

On today’s podcast you’ll learn from an entrepreneur that grew a subscription service from 500 to 50,000 customers. In this episode you'll learn: The benefits of offering an annual subscription plan. How they use Facebook Lookalike audiences to target their ads. 3. What is churn rate and why it will be crazy at the beginning and stabilize over time.

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01:03:46

SheFit Beats Competition By Doing Just One Thing...

Shopify Masters ·

2016/05/12

On today’s episode you’ll learn from an entrepreneur that trimmed the fat from her business and focused on just doing one thing better than her competitors. In this episode you'll learn: What is the patent process like and why you might want to get one for your product. What Daymond John’s team did to improve their manufacturing process. 3. How can rapid growth put you out of business.

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00:55:50

ForeverSpin.com Discovered Untapped Customer Bases on...

Shopify Masters ·

2016/05/10

On today’s podcast you’ll learn from an entrepreneur that set up ahotline for feedback during their Kickstartercampaign. In this episode you'll learn: The criteria they used to figure out what they wanted tosell. How to attract non-English speaking Kickstarter backers to yourcampaign. 3. Whyyou want to launch on both Kickstarter andIndiegogo.

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00:55:00

How CivilEstimator.com Uses Shopify To Sell Services

Shopify Masters ·

2016/05/05

On today’s podcast you’ll learn from a B2B entrepreneur that sells his services through Shopify. In this episode you'll learn: How to use Shopify to collect payments as a service provider. Why cash is king over profits and revenue. 3. Where you should look to improve your business’ cash flow.

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763 results

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