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PODCAST

The Duct Tape Marketing Podcast

Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America"s top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you"re a small business owner, marketing professional, or marketing agency owner, you"ll gain valuable insights and actionable advice on topics such as marketing

business marketing

All Episodes

22:52

Making Sales Prospecting Fun and Easy

The Duct Tape Marketing Podcast ·

2019/04/23

John visits with Tom Martin, author, speaker, and founder of the digital strategy agency Converse Media. Martin understands how difficult sales prospecting can be, and today he shares his secrets for making the process less intimidating. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

22:00

How to Roll Out the Red Carpet for Your Customers

The Duct Tape Marketing Podcast ·

2019/04/17

John speaks with Donna Cutting, CSP, founder and CEO of Red Carpet Learning Systems about how to give your customers the star treatment. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

21:47

How to Make Storytelling Work for Your Brand

The Duct Tape Marketing Podcast ·

2019/04/16

John speaks with Kyle Gray, founder of The Story Engine, about what works (and what doesn't) when you're crafting a story about your brand. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

26:45

How Giving Back Can Create Business Success

The Duct Tape Marketing Podcast ·

2019/04/10

John chats with Sam Ashdown, a successful entrepreneur with three real estate businesses, about how she founded her companies and her commitment to teaching other local business owners important marketing strategy and skills. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

27:32

Tapping Into Existing Connections to Network Smarter

The Duct Tape Marketing Podcast ·

2019/04/09

John chats with David Burkus, author of Friend of a Friend, about how and why to engage with your existing, meaningful contacts when networking, rather than trying to cultivate a whole new network. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

9:07

What it Means to be a Self-Reliant Entrepreneur

The Duct Tape Marketing Podcast ·

2019/04/03

John introduces his upcoming book, The Self-Reliant Entrepreneur, and shares a reading from the project. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

26:48

Why Great Leaders Give Less Advice and Listen More

The Duct Tape Marketing Podcast ·

2019/04/02

John chats with Michael Bungay Stanier, founder and CEO of Box of Crayons and author of The Coaching Habit. They talk about how leaders can establish the kind of relationship that will get the best work out of their team. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

15:16

Why Your Marketing Must Be Led By Strategy First

The Duct Tape Marketing Podcast ·

2019/03/27

John talks about the importance of establishing a strategy first approach to marketing, rather than just focusing on a jumble of marketing tactics to get the job done. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

26:41

Erasing Limits to Find Your Purpose

The Duct Tape Marketing Podcast ·

2019/03/26

John chats with Laura Gassner Otting, author of Limitless: How to Ignore Everybody, Carve Your Own Path, and Live Your Best Life about how to use the framework of consonance to find and define your own purpose. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

10:59

Model for Marketing Maturity, Stage Three: Ignite

The Duct Tape Marketing Podcast ·

2019/03/20

John discusses the third stage of establishing a fully realized marketing strategy. In this stage, you go deeper into existing channels and add the final three channels to your marketing model. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

11:45

Model for Marketing Maturity, Stage Two: Grow

The Duct Tape Marketing Podcast ·

2019/03/19

John discusses the second phase of a fully realized marketing model. Once you have your foundation in place, you can begin to add more to those channels and incorporate other layers to your strategy. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

14:21

Model for Marketing Maturity, Stage One: Build

The Duct Tape Marketing Podcast ·

2019/03/13

John discusses the first stage of establishing a fully realized marketing strategy. Building up a solid foundation of online assets will allow you to grow and ignite your marketing efforts as your strategy begins to mature. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

25:33

How Small Businesses Can Compete in the Online...

The Duct Tape Marketing Podcast ·

2019/03/12

John speaks with Dan Breeden, a senior manager of strategic alliances at Yahoo Small Business, about what it takes for a small business to stand out online. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

25:22

Getting Smart About the Business of Education

The Duct Tape Marketing Podcast ·

2019/03/06

John chats with Danny Iny, founder and CEO of Mirasee and author of the book Leveraged Learning: How the Disruption of Education Helps Lifelong Learners and Experts with Something to Teach. They discuss the changing landscape of online education and what it means for those who want to acquire or share knowledge. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

23:19

Marrying Content with the Customer Journey

The Duct Tape Marketing Podcast ·

2019/03/05

John chats with Arnie Kuenn, founder and CEO of Vertical Measures, about his latest book The Customer Journey. They discuss the customer journey and the role that effective content marketing plays in guiding buyers through the journey. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

21:29

Questioning Best Practices to Do Great Work

The Duct Tape Marketing Podcast ·

2019/02/27

John chats with Jay Acunzo, author of Break the Wheel, about why it's time to do away with best practices in order to create truly innovative solutions to your business problems. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

27:47

How Businesses Can Survive the Latest Marketing...

The Duct Tape Marketing Podcast ·

2019/02/26

John speaks with Mark Schaefer, marketing expert and author of Marketing Rebellion, about how the customer journey has fundamentally changed over the past few years, and how marketers can thrive in this new environment. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

15:11

The Benefits of Including Video on Your Website

The Duct Tape Marketing Podcast ·

2019/02/20

John talks about why it's so important to include video on your website and shares tips for easy video creation, editing, and publication. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

27:43

What Local Businesses Need to Know About the State of...

The Duct Tape Marketing Podcast ·

2019/02/19

John speaks with Neil Crist, VP of Product and Engineering at Moz, about the latest changes in the local SEO landscape, and what small business owners need to know to succeed at SEO. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

11:36

Why Your Site Must Switch to HTTPS (And How to Do It)

The Duct Tape Marketing Podcast ·

2019/02/13

John breaks down the technical topic of HTTPS. He shares why your site must migrate from HTTP and how to make that happen. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

1,225 results

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