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PODCAST

Grow Your Daycare Podcast -Childcare Marketing Solutions-Daycare Advertising

Christina Rizakos

Simple and cost-effective online marketing help for childcare business owners and home daycare providers. My name is Christina Rizakos, a childcare marketing expert, ex childcare business owner, Christian mom of 4 and online marketing nerd. I want to help you feel more confident with your childcare"s marketing. The online space is where your ideal families are hanging around and guess what? If you don"t leverage your online platforms then you will struggle to put your program on the

business marketing

All Episodes

5:32

Why Aren’t Parents Seeing Your Daycare Posts? ...

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/02/21

Why Aren’t Parents Seeing Your Daycare Posts?Today, I’ll share 1 reason why your posts aren’t getting seen and simple strategies to fix it! 📢 Join my 60-minute workshop! I’ll walk you through exactly how to boost your daycare’s visibility—without spending hours online or wasting money on ads. 🔗 Link: https://www.childcarebusinessmarketing.com/workshop

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8:53

5 Simple Tips to Increase Enrollment at Your Daycare

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/02/17

Looking to boost enrollment? It’s easier than you think! In this episode, I’ll share five quick strategies to attract more families and grow your daycare. Let’s dive in! 1. Share Parent Testimonials Parents trust other parents. Post testimonials on your website and social media. Ask parents for specific stories that highlight your daycare’s impact. 2. Optimize Social Media Keep profiles updated with engaging content. Share daily activities and milestones to showcase your daycare. Try local

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8:25

Avoid These 3 Social Media Mistakes That Cost You...

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/02/10

Struggling to get enrollments from your social media efforts?You might be making some common mistakes that push parents away. In this episode, I’ll reveal 3 social media missteps to avoid and share actionable tips to improve your strategy. What You’ll Learn: Why constantly posting about availability might be a turn-off. How to make your visuals and captions reflect your professionalism. The impact of timely responses on building trust with parents. 📣 Join our Skool community for even more

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10:04

Does My Daycare Need a Website? The Benefits You...

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/02/03

If you’re still relying solely on social media to market your daycare, it’s time to rethink your strategy! In this episode, we dive into why a professional website is essential for your daycare’s success.From building trust to making it easy for parents to contact you, we’ll cover all the reasons why your daycare needs an online home. What You’ll Learn: The top 5 benefits of having a daycare website. Must-have features to include on your site. How to optimize your website for local

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11:44

How to Use Facebook Groups to Get Local Families...

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/01/27

In this Podcast, we show you how to leverage Facebook Groups to attract more local families to your daycare. From joining existing community groups to creating your own, we’ll guide you through strategies to build trust, engage with parents, and increase your daycare’s visibility. Learn how to grow your daycare by creating meaningful connections on Facebook! Key Takeaways: -Find and join local parent-focused groups -Create your own Facebook group for your daycare community -Host virtual

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17:21

How to Turn Happy Parents Into Free Advertisers for...

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/01/20

In this episode, we dive into the power of word-of-mouth marketing and how you can turn your satisfied parents into free advertisers for your daycare. We’ll discuss how to build trust, leverage social media, request testimonials, and host events that encourage parents to share their positive experiences. If you’re looking for practical ways to increase your daycare enrollment without feeling salesy, this episode is for you!Key Points: 1. The importance of building trust with parents2. How

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15:32

What to Post on Social Media When You’re Out of Ideas

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/01/13

Social media is a powerful tool for childcare providers, but coming up with fresh post ideas can be challenging. In this episode, we’ll share a simple posting framework to help you stay consistent and engaging online. Learn how to connect with families, showcase your daycare’s unique qualities, and stand out from competitors with these easy, actionable tips.Key Points Covered: 1. The Struggle of Staying Consistent- Why many childcare providers run out of social media ideas.- The importance

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15:40

How to Attract More Families Without Feeling Salesy

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/01/06

Feeling uncomfortable about promoting your childcare program? You’re not alone! Many providers struggle with “selling” themselves, but the secret is simple: focus on sharing value instead of selling. In this episode, we’ll break down exactly how to do this with practical, actionable tips.Key Takeaways: Shift the Focus to Value Parents are looking for trust, not a sales pitch. Share what makes your childcare program unique and valuable. 3 Simple Ways to Share Value: Post about

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9:41

Don't waste your money on Facebook ads

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/01/03

In this episode I answer a listeners question concerning Facebook ads... I am opening up my private Done-For-You coaching services and taking on new clients. Please reach out to me for more details: profitabledaycare@gmail.com

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12:01

Reflecting on 2024 and Building Your Daycare’s Future...

Grow Your Daycare Podcast -Childcare Marketing... ·

2024/12/30

As 2024 comes to a close, let’s reflect on the wins, challenges, and lessons learned in childcare marketing this year. Whether you run a home daycare or a childcare center, I’m here to share how we’ve helped providers like you grow their enrollment, optimize their online presence, and master social media strategies. In 2025, I’m doubling down on helping daycare owners increase enrollment, boost their visibility, and build thriving childcare businesses. Join me as I outline the tools,

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8:45

Why Facebook Isn’t Enough: The Hidden Opportunities...

Grow Your Daycare Podcast -Childcare Marketing... ·

2024/12/23

Are you relying solely on Facebook to market your childcare business? If so, you might be missing out on families who are looking for exactly what you offer. In today’s episode, we’re uncovering why Facebook isn’t enough and how you can expand your reach. Segment 1: The Facebook Limitation Overview of how Facebook works and its limitations (e.g., algorithms, limited reach without paid ads). Discuss real-world scenarios: “Have you ever wondered why only a handful of parents like your posts

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8:54

Writing the Perfect Social Media Post for Your...

Grow Your Daycare Podcast -Childcare Marketing... ·

2024/12/17

In this episode, we tackle a common challenge for childcare providers: crafting effective social media posts. If you feel overwhelmed by online marketing, this episode is for you. Learn simple, actionable steps to create posts that connect with parents, build trust, and grow your childcare business. Whether you're new to social media or looking to improve your strategy, this episode provides clear guidance to make your efforts count. What You'll Learn: Why social media is a powerful tool

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11:30

Shifting Your Mindset: Marketing Your Childcare...

Grow Your Daycare Podcast -Childcare Marketing... ·

2024/12/08

Welcome listeners! In today’s episode, we’ll discuss the importance of mindset when it comes to advertising your childcare business on social media.Segments: Understanding marketing: What it is and isn’t The value of building relationships through social media Tips for using free platforms effectively Staying realistic about your marketing goals Takeaway: Marketing takes time, patience, and persistence. Focus on the journey and the connections you build along the way. Join our SKOOL

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11:02

How to Get Your Childcare Business Ready for 2025

Grow Your Daycare Podcast -Childcare Marketing... ·

2024/12/01

In this episode we discuss the latest trends in childcare marketing and business operations/ I offer practical advice for Auditing your business processes The importance of investing in your team and personal development Key financial strategies to consider as you plan for the new year If you need help with your social media marketing join our Skool community by clicking here:https://www.skool.com/childcaremarketing/about

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12:52

Top Daycare Marketing Tips for 2025” Childcare...

Grow Your Daycare Podcast -Childcare Marketing... ·

2024/11/25

Looking to boost your daycare’s enrollment in 2025? In this episode, I share actionable marketing tips, including optimizing your Google Business Profile, creating engaging social media content and running targeted ads to reach local parents. Key Points: 1. Google Business Profile – Why it’s crucial for local search visibility and how to optimize it. 2. Social Media Strategy – Using Instagram, Facebook, and TikTok to engage with parents. 3. Targeted Ads – How Facebook and Instagram ads

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11:30

Mastering Instagram Marketing for Childcare Centers...

Grow Your Daycare Podcast -Childcare Marketing... ·

2024/11/16

Instagram remains a vital tool for promoting your childcare business in 2025.Today, we’ll break down the best ways to use Reels, Stories, ads, and influencer collaborations to connect with local parents and grow your enrollment. Segments: 1. Instagram Reels & Stories – Why video content will dominate in 2025 and how to use it effectively. 2. Targeted Ads – How to set up Instagram ads that reach parents in your area. 3. Local Influencer Partnerships – Why collaborating with influencers

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15:39

How to advertise your childcare program online: A...

Grow Your Daycare Podcast -Childcare Marketing... ·

2024/11/12

Looking to advertise your daycare or preschool online? In this video, we break down the top digital marketing strategies for childcare providers in 2025, from website optimization and social media marketing to creating Facebook ads and more! Key Points: 1. Optimize Your Website for Local SEO – Attract parents searching for daycares in your area. 2. Facebook and Instagram Ads – How to create highly targeted ads to reach local families. 3. Google Business Profile – Why optimizing your Google

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18:31

2025 Childcare Marketing Trends: How to Keep Your...

Grow Your Daycare Podcast -Childcare Marketing... ·

2024/11/02

In today’s episode, we’re diving into the top marketing strategies for childcare centers heading into 2025 and beyond. Whether you’re a small daycare or a large childcare provider, you need to stay ahead of the game to maintain full enrollment.Let’s explore everything from Google’s latest local search updates to leveraging social media for higher visibility. Segments: 1. The Role of Local Search & AI in 2025 – How families are finding childcare providers. 2. Optimizing Google Business

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13:01

Navigating Google’s Opt-Out Rollout: Implications for...

Grow Your Daycare Podcast -Childcare Marketing... ·

2024/10/27

Join us in this episode as we discuss the impact of Google’s new opt-out feature for personalized ads on childcare centers. Discover how these changes affect your Facebook ad strategy and learn effective adaptation techniques! 🎙️ What You’ll Learn: - Overview of Google’s opt-out rollout and its significance - Challenges faced by childcare centers in digital advertising - Practical strategies to enhance marketing efforts - The power of video ads in a changing landscape If you’re looking to

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16:07

Transforming Your Childcare Center’s Image: Boost...

Grow Your Daycare Podcast -Childcare Marketing... ·

2024/10/21

In this episode, we tackle a pressing issue many childcare providers face—low enrollment and negative reviews.Join us as we discuss effective strategies for improving services and showcasing positive feedback to attract more families. What You’ll Learn: How to assess and improve key areas of your childcare services The importance of open communication with parents Tips for promoting positive reviews and building trust within your community Methods to monitor your center’s progress over

en

208 results

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