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PODCAST

Grow Your Daycare Podcast -Childcare Marketing Solutions-Daycare Advertising

Christina Rizakos

Simple and cost-effective online marketing help for childcare business owners and home daycare providers. My name is Christina Rizakos, a childcare marketing expert, ex childcare business owner, Christian mom of 4 and online marketing nerd. I want to help you feel more confident with your childcare"s marketing. The online space is where your ideal families are hanging around and guess what? If you don"t leverage your online platforms then you will struggle to put your program on the

business marketing

All Episodes

7:26

Why Most Daycare Marketing Advice Doesn’t Fit Home...

Grow Your Daycare Podcast -Childcare Marketing... ·

2026/01/27

Podcast Episode | Childcare Business Marketing with ChristinaIf you’ve ever felt like daycare marketing advice online just doesn’t fit your reality as a home daycare provider—you’re absolutely right.This episode is for the solo providers, the nap-time hustlers, and the “do-it-all” owners of small centers who need full enrollment without burning out. 🎧 🎯 What You’ll Learn in This Episode:Why traditional daycare marketing tips fail home providersThe daily reality of running a one-woman

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7:26

Why Most Daycare Marketing Advice Doesn’t Fit Home...

Grow Your Daycare Podcast -Childcare Marketing... ·

2026/01/26

Podcast Episode | Childcare Business Marketing with Christina If you’ve ever felt like daycare marketing advice online just doesn’t fit your reality as a home daycare provider—you’re absolutely right. This episode is for the solo providers, the nap-time hustlers, and the “do-it-all” owners of small centers who need full enrollment without burning out. 🎧 🎯 What You’ll Learn in This Episode: Why traditional daycare marketing tips fail home providers The daily reality of running a one-woman

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8:49

How to Turn “Just Asking for Prices” Parents Into...

Grow Your Daycare Podcast -Childcare Marketing... ·

2026/01/19

In this episode, Christina shows home daycare providers and childcare center owners how to turn parents who are “just asking for prices” into booked daycare tours and new enrollments. Instead of losing price shoppers to cheaper options, you’ll learn a simple three‑step script that moves conversations from daycare rates to in‑person visits where you can build trust and showcase the value of your child care program 💬 Keep Learning With Us! 👉 Join the community for more support:

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10:11

How to Get More Daycare Enrollments From Facebook...

Grow Your Daycare Podcast -Childcare Marketing... ·

2026/01/11

In this episode, Christina shares practical daycare marketing tips to help home daycare providers and childcare center owners get more daycare enrollments from Facebook without posting every day. You’ll learn how to turn your daycare Facebook page into a simple enrollment funnel so local parents searching for “daycare near me”, “home daycare near me”, or “child care near me” actually find you and feel confident enough to message you and book a tour.Christina walks through a three‑step

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5:37

Why No One's Clicking Your Posts (and How to Fix It)

Grow Your Daycare Podcast -Childcare Marketing... ·

2026/01/02

You’re posting on social media — but the likes, clicks, and tour requests just aren’t coming. What gives? In this episode,Christinabreaks down the 3 most common reasons your childcare posts are being ignored — and how to turn them into parent-click magnets.If you're tired of putting effort into content that gets nothing back, this 6-minute episode is your shortcut to better engagement, clearer messaging, and more enrollment action. 🎯 What You’ll Learn in This Episode: Why generic “we’re

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7:13

What Should I Post? 3 Daycare Social Ideas That...

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/12/27

Welcome back, amazing childcare leaders! Today we’re tackling every director’s daily dilemma: “What the heck should I post today?”Why It MattersYou’re not alone if you’ve ever Googled “what to post on Facebook for my daycare.” The truth is, your content should do more than get likes — it should fill your tour calendar. Tip #1: The Testimonial Tease PostTurn a short parent review or text into a powerful post: “We’re so grateful for Miss Tanya — our daughter is thriving!” — A happy preschool

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3:16

Before You Plan 2026, Fix This One Marketing Habit

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/12/14

Before You Plan 2026, Fix This One Marketing HabitFeeling behind on your marketing as the year wraps up? In this short but powerful episode, Christina breaks down the single habit shift every childcare provider needs before setting 2026 goals: stop treating marketing like a giant project and start treating it as a tiny, repeatable daily habit. You’ll learn why “post more” and “be more consistent next year” never work, how to break the all-or-nothing cycle, and how a simple 2-minute daily

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3:16

Why Social Media Isn’t Working for Your Program — and...

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/12/10

If social media feels like a frustrating guessing game that never leads to enrollments — you’re not alone. Most childcare providers are told they “need to post more,” but never given a system that actually works.In this short and honest episode, Christina breaks down: Why your posts aren’t leading to parent inquiries The biggest mistake most providers are making with content What to do when you’re too busy to “show up online” A sneak peek into a simple 2-minute daily strategy that

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19:05

Close the Year Strong: A Simple 7-Step Planning...

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/12/02

Feeling scattered as the year wraps up? In this powerful solo episode, Christina Rizakos shares a simple yet transformative 7-step framework to help childcare center owners reflect, regroup, and map out their next 90 days with purpose and clarity.You’ll learn how to: Evaluate what energized or drained you this year Audit your finances to see where your real growth came from Brainstorm fresh ideas that align with your goals Use AI tools like ChatGPT for quick niche research Create a 90-day

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9:57

Do ads guarantee enrollments?

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/11/26

Do ads guarantee enrollments? Listen in as I answer this question. 💡 Want Help with Your Marketing? ✅ Join the SKOOL community for support and real feedback on your bios, flyers, and messaging:https://www.skool.com/childcaremarketing/about 📬 For 1:1 copy support or full messaging strategy: https://www.childcarebusinessmarketing.com/done-for-you-services or emailinfo@childcarebusinessmarketing.com 📺 Subscribe on YouTube for visual breakdowns and bonus training

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4:20

How to Stand Out When Every Daycare Says ‘Safe and...

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/11/24

📄 Episode Description Let’s be honest — nearly every childcare center claims to be “safe and loving.” And while that should be true, it’s not what makes your center stand out. In this episode, Christina shares 3 proven ways to elevate your messaging and show families why you’re the clear choice.You’ll learn: ✅ How to craft a strong “Only We” statement that differentiates you in your local market ✅ The power of showing — not telling — what makes your care special ✅ How to leverage parent

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7:11

Boost Enrollment This Holiday Season with...

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/11/19

📄 Episode Description In this episode of the Grow Your Daycare Podcast, we dive into why so many daycare owners and childcare directors are telling us it’s harder than ever to boost enrollment, manage staff turnover, and scale their operations in 2025.You’ll learn: The three major changes in the childcare industry that are making growth tougher right now. A mindset shift that top‑performing daycare owners are using to turn “harder” into opportunity. Practical strategies you can apply this

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9:01

3 Childcare Marketing Trends You Can’t Ignore in...

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/11/17

Feeling like your daycare marketing is stuck in 2020? In this episode of the Grow Your Daycare Podcast, Christina breaks down 3 must-use marketing trends for 2026 that will help you attract local families, build trust fast, and save time with smart tools.We’ll cover: ✅ How to use local Meta ads with Instant Forms to capture leads in just two clicks ✅ Why short-form video (Reels > everything) is your new best friend for enrollment ✅ The top AI and automation tools that let you market

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12:24

This one thing is costing you enrollment!

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/11/12

In this episode I share how a case study from a client that's been with my agency for about 2 months. He has been getting a steady 3 new leads per day while investing $15/day on Facebook ads but enrollment is still low.I share how that's an easy fix by tweaking a few things. Hope you fund value in this episode! Christina __________ Need personalized support? This is for daycare owners who are serious about growth. You’ll receive direct coaching, custom strategies, and access to our

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4:54

When Parents Ghost You After a Tour 🎧

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/11/10

If you’ve ever given what felt like the perfect tour only to have the parent disappear, this episode is for you.Christina breaks down why parents “ghost” after a tour (it’s not what you think!) and shares one simple tactic that can drastically reduce the number of families who vanish after showing interest in your program. 🎯 Perfect for: Childcare business owners, directors, and home daycare providers who want to improve their follow-up and enrollment conversions. 👉 If this episode hit

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5:44

New Ways to Work Together Inside the SKOOL Community!

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/11/03

Hey there, Childcare Champions! 👋 Today’s episode isn’t a traditional podcast, but an exciting update on how we can connect and grow together inside our SKOOL community! Whether you’re just getting started or ready to scale to six figures and beyond, there’s a space for YOU in our community. Here’s how we can work together: 💰 $9/Month – The Supporter Plan: Perfect if you love the podcast and want to stay connected. Gain access to our private community where you can ask questions, get

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3:41

How to Use Video (Without Fancy Gear) to Attract...

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/10/27

Think you need a professional camera crew to attract new families? Think again. In this episode, Christina shares exactly how to use your phone to create simple, powerful daycare videos that build trust and drive enrollment — no editing software required.You’ll learn: The 3 types of videos you can make today (welcome tour, testimonials, daily moments) Easy tips to make your videos look professional — using only natural light and a steady hand Where to post your videos and how to repurpose

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5:40

Stop Posting Randomly! 5 Proven Social Media Themes...

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/10/22

In this episode, Christina breaks down 5 proven social media content themes that help childcare centers connect with parents, build trust, and fill open spots faster.✅You’ll learn how to: Build trust with behind-the-scenes “real life” posts Spotlight your teachers, children, and unique programs Share educational content parents love Show your daycare in action with “Day in the Life” clips Use call-to-action posts that actually convert to tours and enrollments By the end, you’ll know

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5:57

3 Facebook Ad Mistakes Home Daycares (and Small...

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/10/20

Running Facebook ads but getting zero results? In this actionable episode, Christina shares the 3 most common Facebook Ad mistakes she sees home daycares and small childcare centers make — and exactly how to fix them. Before you spend another dollar boosting a post, listen to this! 🔍 Inside This Episode:Why boosting a post isn’t the same as running a lead ad (and what to do instead). How poor or overly broad targeting is wasting your budget. Why having a weak or missing lead form is

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5:19

What Every Daycare Should Post on Social Media Weekly...

Grow Your Daycare Podcast -Childcare Marketing... ·

2025/10/15

Struggling with what to post on your daycare’s social media? In this episode of the Grow Your Daycare Podcast, Christina gives you a repeatable, low-stress social media strategy that works — even if you only post 3 times a week!You’ll learn exactly what types of content build trust, keep your daycare visible online, and help increase daycare enrollment through social media. If you’ve ever wondered, “What should I post on my childcare Instagram or Facebook page?” — this is your weekly

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