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PODCAST

The Fitness Business Podcast with Erin Dimond and Jordan Dugger

Erin Dimond and Jordan Dugger

If you"re a fitness professional, entrepreneur, or just a fitness enthusiast who has a deep appreciation for the science of not only getting results for your body; but how to market, communicate, sell, influence, and lead, then the Fitness Business Podcast, hosted by Erin Dimond and Jordan Dugger is for you. Erin and Jordan are owners of Transform 4Ever Systems, a 7-Figure Online Fitness Coaching Company, that is known for solving the problems that other coaches fail. Along with that, they own

health & fitness fitness

All Episodes

14:15

630. Streamline Your Coaching Biz: The Exact...

The Fitness Business Podcast with Erin Dimond and... ·

2025/04/14

If you're getting stuck at 30 clients by yourself or if your team is getting stuck with fulfillment around 50 clients, we have a system to share with you. After many years of battling the same issue within T4E systems, we built a 3x3x3 system that allowed our coaches to work with 60-80 clients without burning out. Listen in as I explain the system and how it can save you hours a week and give your clients a better experience. Time Stamps: (0:12) Working With 60-80 Clients Without Burnout (1:07)

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13:45

629. What Rich Clients Want [Plus How to Package It...

The Fitness Business Podcast with Erin Dimond and... ·

2025/04/10

Solve rich people problems. You get to charge rich people prices. If you've ever wondered how you could sell a 10k coaching package, don't miss this episode. I'll share how to attract 2% buyers, why raises your prices raises the value of your program, how to sell, market, and build this offer, and more. Time Stamps: (0:12) Recent Conversation with John Madsen (1:52) Attracting 2% Buyers (2:35) Why We Charge High Prices (3:45) Jewelry Store Owner (6:33) What Goes Into A Ultra High Ticket Offer

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04:50

628. 3-Minute Mindset Shift: This One Reframe Will...

The Fitness Business Podcast with Erin Dimond and... ·

2025/04/07

I wanted to share a quick mindset shift episode and a story I recently told at our 7 figure mastermind retreat all about how we look at the journey of entrepreneurship. Don't want to spoil anything here but I hope this inspires you whenever you listen to it. ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are

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10:31

627. How to Raise Your Prices Without Losing a Single...

The Fitness Business Podcast with Erin Dimond and... ·

2025/04/03

In today's episode, we’re diving into one of the most important and most terrifying parts of growing a business. Raising your prices. But not just raising them, raising them without losing a single client. I’m going to break down how to shift your mindset, communicate and raise the value of your coaching service, and implement price increases in a way that's a win-win and gets results. Time Stamps: (0:14) Raising Your Prices (0:45) Price vs Value (2:06) Why Undercharging Hurts (3:23) The Math

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04:49

626. How to Use Instagram Stories to Convert More...

The Fitness Business Podcast with Erin Dimond and... ·

2025/03/31

As promised via our last episode (definitely check it out if you haven't), we're going to be talking about Instagram stories and how to show up on them to not only show a more authentic side of you but also covert viewers into clients using this framework. Time Stamps: (0:11) Using Instagram Stories (1:15) The Stories Weekly Framework (3:45) Two Bonuses ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to

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10:00

625. 30 Days of Scroll-Stopping Fitness Content...

The Fitness Business Podcast with Erin Dimond and... ·

2025/03/27

Whether you've hit a rut with your content creation game or angrily staring at your phone wondering what to post, we've got you in today's episode. We're going to breakdown a super simple content plan that has been working for our top students inside of IFCA so you'll never have to feel stuck again and attract genuine interest to your coaching offer. Time Stamps: (0:35) Simple Content Plan (1:45) Day 1 Post (3:11) Day 2 Post (4:10) Day 3 Post (5:12) Day 4 Post (7:12) Day 5 Post (8:52) Next

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12:07

624. Entrepreneur Time Management 5 Min System:...

The Fitness Business Podcast with Erin Dimond and... ·

2025/03/24

For entrepreneurs and coaches, effective time management can separate you from the rest of the industry and it took me 7 years to find a system that I finally stuck to that works at every level from 6 to 7 to 8 figures a year. In this short episode, I'm going to explain why your calendar is your best friend and the micromanaging asshole boss that's always looking over your shoulder if you want to follow through your promises to yourself on a daily and weekly basis. Time Stamps: (0:16) Time

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10:10

623. How to Use Instagram’s Trial Feature to Go Viral...

The Fitness Business Podcast with Erin Dimond and... ·

2025/03/20

This might be the craziest growth hack I've ever seen when it comes to Instagram and I'm not sure how long you have to take advantage of this opportunity so listen up! If you want more views, followers, and ultimately clients for free, I'm going to walk you through the trial feature Instagram currently has, how to use it, and how to setup a 25 day strategy to go viral. Time Stamps: (0:22) Crazy Instagram Strategy (1:47) The Trial Framework (2:42) How It Works (3:42) Two Step Post and Follow Me

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05:32

622. The 30-Second DM Script That Books Calls and...

The Fitness Business Podcast with Erin Dimond and... ·

2025/03/17

If you're tired of getting ghosted in the DM's and you are about ready to give up when it comes to DM outreach, listen to this episode. Trust me, I've been there. It's demoralizing after awhile but we found a two message solution that gets people to respond and you can do it acting like an actual human who cares and wants to provide value and a effective solution. Time Stamps: (0:35) Getting Ghosted In The DM’s (1:36) The First Two DM Messages (1:46) The Strategy: Be Human (3:23) Second Voice

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17:18

621. The 5-Step Formula to Get ChatGPT to Write Like...

The Fitness Business Podcast with Erin Dimond and... ·

2025/03/13

It's time you start using AI if you haven't been and it's time to upgrade how you use it because this shit is getting wild and it's only the beginning. In today's episode, I'm going to share the best ways to use AI right now for your online health coaching business and even your life outside of work. Time Stamps: (0:36) Using ChatGPT For Flights (1:55) Firehose Style Information (2:50) Saving Time and Optimizing Content (3:26) Client Support (4:57) Client Results (6:30) What Is AI? (8:30)

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09:12

620. The 3-Minute IG Ad Blueprint That Fills Your...

The Fitness Business Podcast with Erin Dimond and... ·

2025/03/10

If you've been struggling to generate quality leads in your business or feel stuck because you feel like you're not gaining any traction with your follower count, this episode is for you! I'm going to share what mistake most coaches are making when it comes to lead generation and what to do instead. I also want to share an invitation for a free masterclass we are having that will dive much deeper into this topic. Time Stamps: (0:28) Lead Generation (1:08) Lead Generation vs Lead Nurture (2:38)

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05:56

619. [5-Minute Value Series] The Simple Testimonial...

The Fitness Business Podcast with Erin Dimond and... ·

2025/03/06

Welcome to the first of many 5 minute value series episodes where we will give you tangible and actionable direction and information that will help you grow your online coaching business without all the fluff. If you are a loyal listener, you know I like to talk but I know your time is valuable. In today's episode, we're going to cover testimonials, why they are so important, the mistakes that most coaches make with them, and the exact process we teach our clients in IFCA. ---------- Carousel

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26:14

618. Scaling with A-Players

The Fitness Business Podcast with Erin Dimond and... ·

2025/03/03

In a past episode, I talked about how to recruit, interview, and hire A level talent. That was only part of the equation because growing and keeping them will be the reason your company thrives or merely survives and operates like all the others out there. In today's episode, we're going to cover the essentials on how to develop and lead your team, understand their goals and desires, help them through their weaknesses, and how to create a true culture of growth. Time Stamps: (0:52) Retaining A

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17:24

617. The Referral-Objection IOU Play That Made Us an...

The Fitness Business Podcast with Erin Dimond and... ·

2025/02/27

We all know the best way to overcome objections is to not have them in the first place (which we will get into how to show up better for yourself and why that's so important) but when they do happen, it's important to have some strategies and tactics in your back pocket and what I'm going to share with you today made us and our IFCA clients thousands of dollars we wouldn't have made otherwise. We'll go over the IOU strategy when it comes to referrals, prerequisites of being a great coach and

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12:33

616. How to Find High-Paying Clients Anywhere (Even...

The Fitness Business Podcast with Erin Dimond and... ·

2025/02/20

You can make connections and find potential clients anywhere (you can even make money while your wife gives birth). As health and fitness coaches, it's important to remember that our job is to help those live their best lives and the statistics don't lie: we are far from that reality as a society. We need coaches like you to improve the lives and futures of others and that will require you to get uncomfortable and talk to people in real life sometimes. I'll share with you some strategies that have

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34:56

615. How to Recruit, Interview, and Hire A+ Team Members

The Fitness Business Podcast with Erin Dimond and... ·

2025/02/17

A great business is built for great people by great people and finding and hiring A+ level talent is what separates the good from the exceptional companies out there. We've done our fair share of hiring over the years and I wanted to share my insights and thoughts with you on today's episode. Whether you are making your first hire or your 30th and want to avoid some mistakes you might be overlooking, save this episode for future use and growth! Time Stamps: (0:24) Office Upgrade (1:25) How Not

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09:31

614. Stop Scaring Away Clients! 6 Marketing Hacks to...

The Fitness Business Podcast with Erin Dimond and... ·

2025/02/13

As coaches, it's our job to turn obstacles and problems into solutions in our prospects and customers minds and lives. If this isn't evident in your marketing and your messaging, you're probably scaring people away. In today's episode, I'm going to explain 6 marketing hacks you can start using today to attract your ideal clients and give them what they want and need. Time Stamps: (0:27) Quick Fixes vs Hiring A Coach (1:30) Meditation vs Xanax (2:44) 6 Simple Objection Counters (7:22) Simplify

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13:31

613. Big Facts or B.S.? The Truth About Scaling an...

The Fitness Business Podcast with Erin Dimond and... ·

2025/02/10

It's been a long time since Erin and I recorded a podcast together and we (I) thought it'd be fun to do a quick round of Big Facts or B.S. when it comes to starting and scaling your online fitness business. Let us know if you enjoyed this style of episode! Topics include: - Big Fax or Bullshit - Health Coaching Industry Too Saturated? - Zero Dollar Startup Capital? - Jordan’s Love Making Ranked - Jordan On A Deserted Island - AI Replacing You? - 10,000 Followers To Be Successful? - Client

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31:15

612. From 5K to CONSISTENT 20K Months in 6 Months...

The Fitness Business Podcast with Erin Dimond and... ·

2025/02/06

If you are a mom and you want to take your online coaching business from side hustle to full time, this is a can't miss episode! We shared a portion of this episode in Episode 609 and wanted to share the rest with you on today's episode. Victoria is a fitness and nutrition coach for ambitious women over 30 with 18 years of experience. In this episode, we discuss why clarity beats a massive following, faith and motherhood, life changes since growing the business, and more! Topics include: -

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09:46

611. 10 Simple Ways to Upgrade Your Coaching & Keep...

The Fitness Business Podcast with Erin Dimond and... ·

2025/02/03

In Part 2 of this series, I want to cover 10 simple ways to upgrade your coaching through community building, premium content upgrades, retreats, leveraging AI, and more! As fitness coaching grows in the marketplace, it's incredibly important to have an elite product that not only brings in new customers but retains current customers who love you and benefit long term from your coaching and community. Time Stamps: (0:37) Last Episode (1:06) Making Your Program Better (3:20) Improving Community

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