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PODCAST

The Future of Media, Explained - from Press Gazette

New Statesman Media Group

Press Gazette has covered the world of news media since 1965. This podcast draws on the expertise of our award-winning team and brings in expert voices to explain one theme, idea, strategy or innovation every week.The Future of Media Explained aims to provide industry leaders with the information they need to create commercially successful businesses based on quality content. If you need to know about topics like: cookie-less targeting, data journalism, paywall strategies, content management

business

All Episodes

24:08

Finding big revenue in small customers with...

The Future of Media, Explained - from Press Gazette ·

2022/11/24

Sponsored by DanAds, the 24th episode of the Press Gazette Future of Media Explained podcast looks at self-serve advertising.Press Gazette's reporter Bron Maher spoke with DanAds chief marketing officer Lisen Zethraeus, National World's director of digital monetisation Jade Power and Tripadvisor Ad Express' Eoin McGregor about what's useful about self-serve ads for publishers.We heard that self-serve systems hand time back to stretched sales departments, that they open publishers up to valuable

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29:20

Making B2B pay... without a paywall, with Sean Griffey

The Future of Media, Explained - from Press Gazette ·

2022/11/17

Sean Griffey is the chief executive and co-founder of Industry Dive, a US B2B publisher that was recently acquired by Informa for £323m. Here he speaks to Press Gazette's William Turvill about how he built his business from scratch, why Industry Dive has opted against putting its titles behind paywalls, and future growth plans. Hosted on Acast. See acast.com/privacy for more information.

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21:52

The future of podcasting

The Future of Media, Explained - from Press Gazette ·

2022/11/10

We spoke to editor of Tortoise studios Ceri Thomas and head of strategy at Auddy Oliver Thomas about the future of podcasting.Thomas explained how podcasting has become central to everything the slow-news publisher does and revealed that be believes it now as the largest podcasting newsroom in London (outside the BBC).Oliver Thomas explained why technology and improved discoverability mean that podcasting could become as ubiquitous as online video in the years to come.This episode was sponsored by

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22:25

Misinformation and the US mid-terms | in partnership...

The Future of Media, Explained - from Press Gazette ·

2022/11/03

*Partner content.In the newest edition of Press Gazette'sFuture of Media Explainedpodcast, we sat down withReutersto hear how they're gearing up to cover what looks to be a contentious nail-biter of an election.With the close-run midterms only a week away, the wire agency's politics and digital verification editorssay somemisinformationhas become so entrenched it has changed the shape of their election coverage.They told Press Gazette reporter Bron Maher about zany claims breaching into the

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33:47

From Hollywood Reporter to Ankler Media: Janice Min...

The Future of Media, Explained - from Press Gazette ·

2022/10/27

Janice Min is a former leader of The Hollywood Reporter and Us Weekly. Now she is attempting to build up Ankler Media, a newsletter start-up that covers the Hollywood entertainment industry. Here she speaks to Press Gazette's William Turvill about her career, Ankler and the future of newsletters. Hosted on Acast. See acast.com/privacy for more information.

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35:40

Building a recession-proof media business with...

The Future of Media, Explained - from Press Gazette ·

2022/10/20

This week, Press Gazette's William Turvill interviews M Scott Havens, the chief executive of Bloomberg Media. Havens, who took up his role earlier this year, spoke about why he believes his company is well-positioned to thrivedespite a “looming recession” threatened the global media industry.He believes Bloomberg Media, the consumer arm of Michael Bloomberg’s financial giant, is in a“unique position” to take advantage of growing demand for impartial news. Hosted on Acast. See acast.com/privacy for

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21:39

How to avoid the CMS snake-oil salesmen | in...

The Future of Media, Explained - from Press Gazette ·

2022/10/13

Our latest podcast takes an a look out how to make costly mistakes when investing in a new content management system.Experts from Hello, CNN, New Statesman Media Group and our sponsor Big Bite share their insights into how to future-proof the content architecture on your website.To unlock your publishing potential, talk to Big Bite today - head over to bigbite.net to get in touch Hosted on Acast. See acast.com/privacy for more information.

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33:20

From newsman to money man: Jim VandeHei on the $525m...

The Future of Media, Explained - from Press Gazette ·

2022/10/06

This week, Press Gazette's William Turvill interviews Jim VandeHei, the co-founder and chief executive of US news outlet Axios. Founded in January 2017, Axios has risen to become a significant player in the American news industry. Over the summer, Cox Enterprises acquired the business for $525m. In this episode, VandeHei (also a co-founder of Politico) speaks about the rise of the journalist-entrepreneur, the most exciting news startups in the US, and his new book, Smart Brevity. Hosted on Acast

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26:47

Seven things media leaders need to know

The Future of Media, Explained - from Press Gazette ·

2022/09/29

The latest Future of Media Explained episode draws on Press Gazette's Future of Media Technology Conference to reveal seven key insights for media leaders.It features contributions from News UK chief operating officer David Dinsmore, former DC Thomson CEO Ellis Watson andEvening Standard head of audio David Marslandamong others as well as most of the Press Gazette team.In short, media leaders need to cheer up - but for God's sake look after your data.There's lots of insight in this episode for

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28:57

The risks and rewards of investigative journalism...

The Future of Media, Explained - from Press Gazette ·

2022/09/22

Financial Times investigative reporter Dan McCrumwas named Press Gazette's journalist of the yearat the 2020 British Journalism Awards for his part in the "brave" investigation that took down German fintech giant Wirecard.McCrum and his FT colleagues,who also won investigation of the year, spent a total of six years trying to expose fraud at the company, and along the way faced smears, criminal charges in Germany, threats and intimidation.The investigation racked up hundreds of thousands of pounds

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31:34

Online abuse and what to do about it

The Future of Media, Explained - from Press Gazette ·

2022/09/15

Online abuse towards journalists has become an endemic problem since the rise of social media. A Unesco survey last year found 73% of female journalists worldwide had experienced hostility online and said this had a "chilling" effect - but all demographics are affected.Last year Reach created an industry-first role, an online safety editor, and appointed Rebecca Whittington to lead efforts internally and externally to tackle the problem.Her job involves both supporting staff who are affected and

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30:18

Newsroom leadership with ex-Insider news boss Jim...

The Future of Media, Explained - from Press Gazette ·

2022/09/08

Newsrooms could traditionally be a toxic place full of shouting and abuse. Thankfully most are no longer like this, but some bad habits remain.Even among the well-intentioned, it is difficult to be a good manager - especially when you are promoted from an on-the-ground position with no management experience.Jim Edwards, who this year left his role as editor-in-chief for news at Insider and was previously founding editor at Business Insider UK, has written a book calledSay Thank You for

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39:52

How to reach Gen Z with Pink News CEO Benjamin Cohen

The Future of Media, Explained - from Press Gazette ·

2022/09/01

The twelfth episode of Press Gazette's Future of Media Explained podcast, back after a summer break, explores a challenge shared by many publishers: reaching young audiences.Press Gazette UK editor Charlotte Tobitt is joined by Benjamin Cohen, CEO of LGBTQ+ brand Pink News where Gen Z and young millennials make up by far the largest proportion of the audience.Cohen shares a number of ways that, he says, have contributed to that success with a young demographic including a fruitful partnership on

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31:19

How to make the most of live events bounceback, with...

The Future of Media, Explained - from Press Gazette ·

2022/07/28

Publishers around the world were dealt a devastating blow in March 2020 when many events had to be abruptly cancelled, with UK B2B publishers losing more than £2bn as a result that year alone. But many quickly pivoted to digital and managed to salvage something from the wreckage of the pandemic.Now, in 2022, publishers are finding the appetite is very much there among their audiences to get back into a room together, be inspired and have big conversations again.Press Gazette’s UK editorCharlotte

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31:52

Magazines in the metaverse with Hearst UK

The Future of Media, Explained - from Press Gazette ·

2022/07/21

The tenth episode of Press Gazette's Future of Media Explained podcast dives into the metaverse and augmented reality technology with Hearst UK.In May the magazine publisher announced it had "reimagined" its events business from Hearst Live into HearstX as it decided to incorporate more emerging technology and create immersive digital experiences alongside its more traditional events.Press Gazette's UK editor Charlotte Tobitt spoke to Hearst UK's chief commercial officer Jane Wolfson, and Mark

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28:50

Making podcasts pay with Immediate Media's HistoryExtra

The Future of Media, Explained - from Press Gazette ·

2022/07/14

The ninth episode of Press Gazette's Future of Media Explained podcast gets meta by talking about podcasts and how they can make money for publishers.David Musgrove, content director of BBC History and HistoryExtra atImmediate Media, joined Press Gazette's UK editor Charlotte Tobitt to discuss the growth of the HistoryExtra podcast.The show is doubling its revenue to seven figures this year and Musgrove told us what has been contributing to that growth.He shared insights into the show's 15-year

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29:33

How to fund news through philanthropy, with Open...

The Future of Media, Explained - from Press Gazette ·

2022/07/07

The eighth episode of Press Gazette’s Future of Media Explained podcast takes a look at how some newsrooms are turning to charitable donors to open up new revenue streams.The episode features an interview with Peter Geoghegan, editor--in-chief and CEO of non-profit media platform, Open Democracy. Funded largely through grants from foundations and trusts, Open Democracy brings some 11 million visitors per year to its site.Open Democracy is not the only newsroom that's turned to donors for support-

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30:40

Making local news pay: have independent US publishers...

The Future of Media, Explained - from Press Gazette ·

2022/06/30

This week, Press Gazette's North America editor William Turvill interviews Chris Krewson, the executive director of LION Publishers, which represents more than 400 local independent online news startups across the US and Canada. LION recently reported figures showing that its average member increased their revenue by 33% to $125,000 last year. Krewson believes his members are forging a path to sustainability and that their emerging business models could represent the future of local news.You can

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33:57

How news outlets can get millions of views on Tiktok,...

The Future of Media, Explained - from Press Gazette ·

2022/06/23

This week, Press Gazette reporter Andrew Kersley speaks to Nabihah Parkar, who heads up Tiktok production for Vice World News, about how the title gained one million followers in three weeks and the key to seeming authentic and building an audience on a platform that many news publishers have struggled to crack until recently.Read more on TikTok and the future of media atpressgazette.co.uk Hosted on Acast. See acast.com/privacy for more information.

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29:56

How free newspapers survived Covid, with City AM...

The Future of Media, Explained - from Press Gazette ·

2022/06/16

This week, Press Gazette's UK editorCharlotte Tobitthears from City AM editor Andy Silvester about how the free business newspaper got through the Covid-19 pandemic despite being forced to take an 18-month hiatus from print.Silvester says a canny move to a digital-first operation, and massive diversification in online revenues, has helped it survive and thrive amid a challenging market for free sheets.Read more on freesheets and the future of media at pressgazette.co.uk Hosted on Acast. See

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