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PODCAST

The MadTech Podcast

All your MadTech podcasts from ExchangeWire in one feed: The MadTech Podcast: our weekly news wrap-up with a special guest The MadTech Daily: your media and marketing news in minutes each morning Podcast Specials: interviews with industry leaders on their specialist subjects

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All Episodes

1:50

MadTech Daily: Shopee & Meta Launch Instagram...

The MadTech Podcast ·

2026/07/01

In today’s MadTech Daily, we cover Shopee and Meta teaming up on Instagram affiliates, the UK regulator targeting Apple and Google’s app store payment rules, and TAG demonetising World Cup pirate sites.

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1:48

MadTech Daily: Sky Agrees ITV Broadcast Acquisition;...

The MadTech Podcast ·

2026/06/29

In today’s Digest, we discuss Sky agreeing to ITV Broadcast Acquisition, a study finding that YouTube creator content is shaping AI assistant answers, and Carat being named Media Network of the Year amid the industry’s AI-driven shift

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1:35

MadTech Daily: BBC Expands YouTube Strategy With...

The MadTech Podcast ·

2026/06/26

In today’s MadTech Daily, we cover the BBC expanding its YouTube strategy with 24-hour news streaming tests, DeepSeek expanding hiring as China’s AI talent race intensifies, and Asda teaming up with Amazon in a UK-first retail media and ad tech partnership.

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26:56

The Trade Desk's Terry Kane on Ad Tech in MENA

The MadTech Podcast ·

2026/06/26

In this special episode of The MadTech Podcast, Terry Kane, managing director at The Trade Desk, joins ExchangeWire CEO Rachel Smith in Cannes to discuss ad tech in the MENA region.MENA’s ad tech ecosystem is ascending in maturity. The region’s cultural cycles and consumption patterns provide unique growth vectors, with strong momentum in open internet channels, CTV, retail data, telco-enabled identity, and DOOH. Education and local presence are needed to unlock value and shift budgets from walled

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1:52

MadTech Daily: Albertsons Opens AI Search Ads via...

The MadTech Podcast ·

2026/06/25

In today’s MadTech Daily, we cover Albertsons introducing advertising within its AI shopping experience, Forbes testing a creator-led strategy to expand its reach, plus the biggest announcements, deals, and talking points emerging from Cannes.

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1:47

MadTech Daily: AppsFlyer Raises $1bn; Walmart Buys...

The MadTech Podcast ·

2026/06/24

In today’s MadTech Daily, we cover AppsFlyer raising USD$1bn with backing from major advertising industry players, plus the biggest announcements, deals, and talking points emerging from Cannes.

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1:53

MadTech Daily: Latest from Cannes; Podcast Industry...

The MadTech Podcast ·

2026/06/23

In today’s MadTech Daily, we cover the Latest from Cannes 2026, the podcast industry being worth more than previously estimated, and Channel 4 adding new partners to its ad tech stack.

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1:53

MadTech Daily: Penske Acquires Vox Media Portfolio;...

The MadTech Podcast ·

2026/06/22

In today’s MadTech Daily, we look at Penske Media acquiring the Vox Media portfolio in a major publishing deal; Telegram losing its appeal against an app block in India; and the Attorney General ordering a government department off X over disinformation fears.

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35:15

The MadTech Podcast: Ant Hopper, 99ers

The MadTech Podcast ·

2026/06/19

In this episode, Ant Hopper of the 99ers sits down with ExchangeWire's Rachel Smith and Grainne Reid to discuss the UK social media ban for under-16s, Google's AI search changes and the data landscape as Accenture buys Whalar

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1:47

MadTech Daily: Alipay Unveils AI Agent Overhaul;...

The MadTech Podcast ·

2026/06/18

In today’s MadTech Daily, we cover Ant Group transforming Alipay into an AI-powered platform, Hyundai testing containerised ad tech, and Coupang being hit with a record fine over a massive data breach.

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1:50

MadTech Daily: Uber Boosts $2bn Ad Business; EA...

The MadTech Podcast ·

2026/06/17

In today’s MadTech Daily, we look at Uber expanding its advertising business beyond its own apps, Electronic Arts launching an in-game advertising platform, and Walmart expanding retail media measurement across YouTube campaigns.

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1:45

MadTech Daily: Fox Strikes $22bn Roku Deal; Pinterest...

The MadTech Podcast ·

2026/06/16

In today’s MadTech Daily, we discuss Fox agreeing to a USD$22bn Roku Deal to boost streaming, Pinterest adding Amazon storefront links, and e-commerce giant Coupang being fined a record sum over a data breach.

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1:51

MadTech Daily: Publicis and TTD settle dispute; Visa...

The MadTech Podcast ·

2026/06/15

In today’s MadTech Daily, we cover Publicis and TTD settling dispute, The Advertising Association unveiling a new global identity, and Coupang being hit with a record fine over a data breach.

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2:03

MadTech Daily: ChatGPT Ads Lands its First Conversion...

The MadTech Podcast ·

2026/06/12

In today’s MadTech Daily, we cover ChatGPT Ads landing its first Conversion API partner in LiveRamp, Seven’s parent company cutting jobs as TV earnings fall, and Amazon DSP integrating Adelaide attention targeting.

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31:04

ExchangeWire on MENA Digital Advertising, Google vs....

The MadTech Podcast ·

2026/06/12

In this episode of The MadTech Podcast, ExchangeWire's head of marketing, Grainne Reid, is joined by COO Lindsay Rowntree and John Still, head of content.The first story this week is MENA becoming the world's fastest-growing digital advertising market. The team discuss the biggest categories in the region and their expectations for future growth. The second covers the CMA imposing new measures on Google search, and whether this affords publishers greater protection in the AI era.Finally, UK ad

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1:37

MadTech Daily: Netflix Brings Upfront Event to the...

The MadTech Podcast ·

2026/06/11

In today’s MadTech Daily, we cover Netflix bringing Upfronts to the UK for the first time, Brussels forcing Meta to allow rival AI services on WhatsApp, and Italy’s Bending Spoons filing for a US IPO.

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2:31

MadTech Daily: MENA Becomes Fastest-Growing Ad...

The MadTech Podcast ·

2026/06/10

In today’s MadTech Daily, we look at MENA becoming the fastest-growing advertising market, Whalar joining Accenture in an acquisition deal, and VCCP unveiling a new retail media offering alongside an ECD appointment.

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1:56

MadTech Daily: Portugal Fines Telcos Over Ad...

The MadTech Podcast ·

2026/06/09

In today’s MadTech Daily, we discuss Portugal fining telecoms companies over ad collusion, The Trade Desk’s CRO stepping down after seven months, and software buyouts falling to pandemic-era lows amid an AI-driven market rout

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1:32

MadTech Daily: Google Adds Search Profiles to...

The MadTech Podcast ·

2026/06/08

In today’s Digest, we cover Google introducing Search Profiles in Discover, Roblox expanding ads to children under 13, and Singtel securing AI funding through a partnership deal in Singapore.

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43:40

MadTech Mailbag: ExchangeWire on Gen AI Ads, Retail...

The MadTech Podcast ·

2026/06/05

Is the industry sleepwalking into a creative quality crisis? Why are we still building retail media on first-wave infrastructure? Are marketers ready to adopt audio as a full funnel channel?This week, we're handing the mic over to our audience for another mailbag special. We’ve gathered burning questions from across the ad tech landscape and put them to our team, who’ll dive in and answer as best they can… In this episode of The MadTech Podcast, ExchangeWire's head of content, John Still, is joined

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