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PODCAST

The Art of Online Business

Kwadwo [QUĀY.jo] Sampany-Kessie

Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.Join fellow online course creators and coaches as we dive into things like• sales and marketing optimization,• and systems and processes• funnels and of course• Facebook & Instagram ads for seamless scaling!Hosted by Kwadwo – sounds like [QUĀY.jo] – a & Facebook Ads Strategist for 6 & 7-figure online course creators,

business marketing

All Episodes

28:50

Secure Paid Partnerships and Grow Your Revenue with...

The Art of Online Business ·

2025/01/22

Justin Moore, founder of Creator Wizard, shares how you can secure brand sponsorships effectively in his new book, "Sponsor Magnet." Aiming to set up 1 million paid partnerships by 2032, Justin outlines inventive strategies for creators to unlock revenue opportunities.Learn how to approach brands even with a smaller audience. Justin busts common myths and shows the importance of proactive outreach. His tips will help you align your pitch with a brand’s marketing goals, making your collaborati...

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39:14

Making 6-Figures Teaching Creators How to Get...

The Art of Online Business ·

2025/01/20

Justin Moore, sponsorship coach and founder of Creator Wizard, shares his journey from a corporate job to pioneering in the brand partnership space. He details how a simple request to collaborate on YouTube with his wife led to unexpected financial success and a shift towards helping creators secure sponsorships.Justin discusses the evolution of buyer behavior post-pandemic and offers insights into creating effective partnerships that resonate with empowered buyers. His strategies focus on ac...

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8:58

Telltale Signs Facebook & Instagram Ads Could Grow...

The Art of Online Business ·

2025/01/17

It's 2025! Let's talk about the signs that Meta ads could work well for your business. It's key not to start ads too soon or wait too long when your business is ready to grow. ‍‍ ‍‍‍‍ ‍‍ ‍‍Cut your lead gen costs in HALF with my $17 mini-course–NOW only $1.‍‍ ‍‍ ‍‍‍‍ ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!‍‍ ‍‍ ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo o...

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17:10

Reach Empowered Buyers and Sell More Even in a...

The Art of Online Business ·

2025/01/15

We are back with Lindsay Burgess, a leader in marketing and behavioral psychology, where she breaks down how shifting focus from problem-aware to solution-ready content can accelerate business growth. This strategy is all about connecting with buyers who are already looking for solutions, ensuring that our engagements lead to quicker conversions. Plus, let's talk about how you can tailor your business strategies to attract these decisive buyers effectively! ‍‍ ‍‍ ‍‍ ‍‍ ‍‍ ‍‍Cu...

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37:14

Six Figures as a Behavioral Psychology & Content...

The Art of Online Business ·

2025/01/13

Lindsay Burgess, an expert in behavioral psychology and content marketing, introduces her unique Empowered Buyer Funnel and talks about her return to VIP one-on-one coaching. She explains how using core values in content creation helps attract the right audience and encourages meaningful interactions. She also highlights the importance of knowing yourself and being kind to yourself, which helps in personal and professional growth, getting us ready to connect with tomorrow's empowered buyers. ...

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39:50

Marketer's Secrets To Turning Every Lead Into A Paid...

The Art of Online Business ·

2025/01/10

I’m excited to share a behind-the-scenes look at a recent collaboration where I joined forces with four dynamic professionals that serve course creators and coaches:Kelly - a visibility coach Kelly, Lacey - a funnel building strategist Lacey, Allison - an email marketing strategist, and Sam - a sales copywriterTogether, we explore the power of offering digital products for just $1 to significantly grow our email lists!You'll get firsthand insights into our strategic approach, l...

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29:21

Money First: How to Make Sure Your Marketing Does its...

The Art of Online Business ·

2025/01/08

Frenchie Ferenczi joins us again to share her expert insights on making your marketing strategies work harder for your sales. With a track record of scaling businesses and mentoring over a thousand entrepreneurs, she knows what it takes to convert marketing efforts into real revenue and impact. We break down how to ensure your marketing isn't just consuming time but actively contributing to your business growth. We also talk about the importance of having clear goals for each marketing t...

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30:32

Six Figures Helping Founders, Creatives, and Business...

The Art of Online Business ·

2025/01/06

Meet Frenchie Ferenczi, a seasoned business consultant who helps founders, creatives, and business leaders boost their revenue and impact. Frenchie has experience scaling companies like The Wing to $100 million, managing teams of over 50 people, and mentoring over 1,000 entrepreneurs.She shares powerful strategies that have helped her clients maximize their business potential, with insights on scaling strategically, leadership, and fostering meaningful growth. She also discusses the crit...

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8:44

Wide Open Facebook Ad Audience Targeting: The Good,...

The Art of Online Business ·

2025/01/03

Let's talk about broad audience targeting for Facebook and Instagram ads. You'll learn the ins and outs of broad targeting—what it is, when it works, and the strategic way to employ it without diluting your ad effectiveness.I'll share with you when to let the Facebook algorithm take the wheel and how to do it smartly to boost your ad performance. ‍‍ ‍‍ ‍‍ ‍‍Cut your lead gen costs in HALF with my $17 mini-course–NOW only $1. ‍‍ ‍‍ ‍‍Please click here to give an honest Rating/Review...

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34:12

7 Keys to Getting All the Course Sales You Want with...

The Art of Online Business ·

2025/01/01

We're back with Mindy Huebner, an expert in intuitive mindset mastery and neuro-linguistic programming. She specializes in helping high-achieving women overcome self-sabotage by rewiring their brains. We talk about Mindy's proven strategies to release limiting beliefs and embody your best self. She's got some golden insights that can transform the way you approach both life and business, so tune in for some actionable tips that could really change the game for you. ‍‍ ‍‍Please click...

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29:18

6-Figures Rewiring the Mindsets of High Achieving...

The Art of Online Business ·

2024/12/30

Mindi Huebner is an Intuitive Mindset Mastery Coach, certified NLP practitioner and Clinical Hypnotherapist. She knows rewiring your brain is the key to creating a soul aligned business and extraordinary life.She shares her journey of building a soul-aligned business by rewiring the brain to break free from self-sabotage and limiting beliefs. Mindy also gives us a peek into her current offerings and how she's helping high-achieving women step into their power. Plus, we talk about the seven ke...

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16:28

The Best 2024 Ad Strategies That I'll Use in 2025

The Art of Online Business ·

2024/12/27

Let's talk about my top ads management strategies from 2024 that I'll definitely be using again in 2025. We've had a year full of testing, discovering some great tactics, and weeding out a few that just didn't cut it. Jamie joins me as we wrap up the year, literally wrapping presents for Christmas while sharing insights. We'll discuss the Olympic gold medal testing framework, advantage plus audiences, and creative strategies to boost your ad performance. Join us as we share the strategies tha...

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29:18

Get Found On Google With Laura Jawad

The Art of Online Business ·

2024/12/25

If you've ever struggled to get your website ranked by Google, Laura an SEO expert, breaks down common pitfalls that keep your site from ranking. We talked about the practical steps you can take to make your site more visible without relying solely on social media. As someone who's used her strategies on my own site, I can vouch for their effectiveness. Laura brings a mix of technical prowess and real-world experience, making this advice invaluable for anyone looking to boost their onli...

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19:09

Why You Shouldn't Sleep on SEO Featuring Laura Jawad

The Art of Online Business ·

2024/12/23

I’m excited to share the spotlight with Laura Jawad, an SEO strategist who dramatically transformed my invisible website into a Google-friendly platform. If you’ve ever felt skeptical about SEO or unsure about its impact, you’re going to want to tune in. Laura not only revolutionized my online presence but also built her businesses around the robust strategy of SEO. She’s here to share the process and show how actionable SEO can fill your client roster without depending on the whims of social...

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11:35

Before You Boost Your Instagram Post - DO THIS FIRST

The Art of Online Business ·

2024/12/20

Boosting posts on Instagram might feel like a quick win, but it’s actually one of the easiest ways to waste your money—especially if you’re using an iPhone.We break down why the boost button isn’t your friend, what Instagram’s algorithm is really doing, and better strategies for reaching your audience through Meta Ads Manager. Learn how to run smarter campaigns that actually grow your list, attract quality leads, and convert them into paying customers.GET The Ad Testing Cheat Code for just $1...

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18:31

Strategies for Sustainable Growth Despite Crazy Tough...

The Art of Online Business ·

2024/12/18

Kasey D'Amato, a seasoned Business Advisor and Executive Coach, is back to dive deeper into how to effectively navigate challenges in your online course business. She expands on the 'VIBE' strategy—Vision, Intentionality, Balance, and Evolution—which aims not just to survive tough times but to thrive beyond them. Kasey's insights are particularly crucial for anyone looking to lead confidently, whether you’re steering a team or managing solo projects. ‍‍Watch the previous episode ‘V...

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31:29

V.I.B.E. Your Way to Success: Kasey D’Amato’s Guide...

The Art of Online Business ·

2024/12/16

Let's explore some game-changing strategies for business growth with Kasey D’Amato, who's sharing her journey from pharmaceutical sales to launching a global skincare brand and juggling multiple successful enterprises. She's sharing how she navigates business ups and downs, keeping both profit and passion in play. ‍‍Kasey also offers insights on managing a happy life outside of her business demands, ensuring you leave with both strategies and inspiration to apply to your own ventures.&n...

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10:30

Boost Sales with Ads Visuals: Direct vs. Indirect...

The Art of Online Business ·

2024/12/13

Let's explore two main strategies for setting up Black Friday ads: direct and indirect selling. We discuss the specifics of each method, including how to effectively use visuals and approaches to engage different audiences. You'll learn when to use a straightforward "buy now" method versus incorporating value propositions subtly before presenting a sales pitch. Plus, we talk about how to keep your audience engaged without overwhelming them, making sure your ads stay fresh and relevant. ‍...

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21:55

How to Turn Your Newsletter into a Profit-Generating...

The Art of Online Business ·

2024/12/11

Dr. Destini Copp is back with us to talk about turning newsletters into real money-makers. After finding her newsletter wasn't doing as well as she wanted, she spent six months researching how successful newsletter creators make theirs so effective. ‍‍Now, she’s here to share those lessons, focusing on treating newsletters like a key product in your business. She also lays out easy steps to improve your newsletter's performance, aiming to help you make more money without being tied down ...

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34:01

Earning 6-Figures Teaching Email List Monetization...

The Art of Online Business ·

2024/12/09

Dr. Destini Copp talks about how newsletters can really boost your business profits, especially if you're selling digital products. She's got a solid background in business and teaching, so she knows her stuff. We'll chat about her switch from academia to coaching, and she'll share some tips on using newsletters effectively. ‍‍Watch the episode ‘How to Turn Your Newsletter into a Profit Generating Asset With Dr Destini Copp’ (releases December 4th). ‍‍Please click here to give...

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981 results

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