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PODCAST

The Spiro Podcast: Managing your Real Estate Photography & Videography Business

The Spiro Podcast covers the business of Real Estate Media. There’s a large volume of fantastic information on the creative aspect of the Real Estate Media Industry, but not as much on how to run the business side of a real estate media company. We’re here to help you grow and manage the business side of your business!

business entrepreneurship

All Episodes

37:15

Tools to Get Projects Done (How to Arrange Your...

The Spiro Podcast: Managing your Real Estate... ·

2023/04/24

Managing your schedule, your day, your calendar, can be a true challenge. Staying on task and getting projects done can feel like an exercise in futility. Keeping it all organized when you own and run a real estate media business requires concentration, focus, purpose, and organization. Todd and Craig talk about the tools that they've found helpful in getting projects and tasks done in a timely manner to keep the business moving forward. It's not just about working in the business, but

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32:56

Purpose of the Axe

The Spiro Podcast: Managing your Real Estate... ·

2023/04/17

Say you're a prehistoric person, and someone gives you an axe, with no explanation. What would you do with it? What uses would you find for it. Would you figure out it's intended use on your own? Listen in on this episode of the Spiro Podcast about: The Purpose of the Axe. Show Notes 0:00-0:10 Sneak Peek 0:11-3:08 Intro 3:09-11:58 Educating clients on how to use your products can be everything You have a new product or technology (the axe), but are they using it correctly (for trees vs. for

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37:40

Software Solutions to Manage Your Business

The Spiro Podcast: Managing your Real Estate... ·

2023/03/27

Todd & Craig talk all things software and systems to help you manage your real estate media business. Our brains weren't made to manage task lists. So let software do that, and more, for you. Show Summary: 0:00-1:00 Sneak Peek 1:01-3:44 Intro: Spiro was built to help grow and scale Wow Video Tours; it was built out of necessity 3:45-16:08 The importance of software and new features in Spiro Todd has a background in software and is always thinking about efficiency- how can I get the most done in

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46:44

Owner Spotlight Series: Shawn Beltran - Spacekraft Media

The Spiro Podcast: Managing your Real Estate... ·

2023/03/20

This week Shawn Beltran, owner of Spacekraft Media in Denver, CO joins Craig on the Spiro Podcast. Shawn shares his experience as a Real Estate Media company owner, and some of the things he's learned that has helped him grow in a major market. 0:00-0:47 Sneak Peek 0:48-7:31 Intro to the podcast and Shawn 7:32-14:39 How Shawn started out Shot his first house in 2003 Shot portraits for a time For Shawn, composing a shot was like putting a puzzle together It was hard to get started- many people got

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37:31

Increasing Market Share

The Spiro Podcast: Managing your Real Estate... ·

2023/03/13

In this episode, Todd & Craig talk about the current state of the Real Estate Market for a majority of the country, and what we can do to continue on with our business, and gain market share. Use this time to build your business relationships! Show Summary: 0:00-0:47 Sneak Peek 0:48-4:08 Intro Spiro has new integrations coming out for Vimeo and MergeFleet (an auto-editor) 4:11-10:05 The state of the real estate industry Wow covers markets as large as Columbus and North Carolina to as small as

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31:12

Business Accounting: A Deeper Dive

The Spiro Podcast: Managing your Real Estate... ·

2023/03/06

Derek Mayer, CFO for WOW Video Tours joins us to take a deeper look at accounting for our real estate media businesses. Learn some best practices to make sure your business is financially healthy, and able to make the business decisions you need to with accurate, reliable financial information. Show Summary: 0:00-0:54 Sneak Peek 0:55-4:32 Intro 4:33-27:59 What costs are important to track? - Brian from CT All costs are important to track; “every dollar you spend is a dollar less in

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31:46

The Legalities of Business

The Spiro Podcast: Managing your Real Estate... ·

2023/02/20

What does it take to legally start your real estate media business? What are the various business structures to consider? S-Corp? LLC? Sole Proprietorship? What's the correct one to use? What about whether you hire employees, or bring on contractors to shoot photos and video for you? Catch this episode to get started on the legalities of starting your business, and what you need to consider! Show Summary: 0:00-1:00 Sneak Peek 1:01-2:45 Intro 2:46-12:25 How to legally set up a business This podcast

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40:16

The Benefits of Using Spiro

The Spiro Podcast: Managing your Real Estate... ·

2023/02/13

Spiro listener/viewer Justin wrote in to ask us to talk about the benefits of using Spiro software in his real estate media business. Todd and Craig talk about Spiro in depth. To find out more about the software, you can visit: http://spiro.media - thank you to Justin for the question! Show Summary: 0:00-0:49 Sneak peek 0:50-4:17 Intro 4:18-11:36 How can Spiro be used for scheduling? Wow historically has done Manual Scheduling (the Wow team schedules the appointment) Wow just switched to Automatic

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35:59

When to Throw in the Towel

The Spiro Podcast: Managing your Real Estate... ·

2023/02/06

It's a tough market out there. Few listings. A saturated market with more real estate media companies than ever. Fierce competition. Sales are slow. Is it time to throw in the towel? Do you give up on the dream? Todd and discuss the realities of what we may be facing, and how to handle the decision on whether to continue in the real estate media/marketing business or not. Episode Resources mentioned: Cheviron Coaching: https://chevironcoaching.com/ Truth @ Work: http://truthatwork.org Show

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33:42

Owner Spotlight Series - Joseph Gonzalez & Miami Real...

The Spiro Podcast: Managing your Real Estate... ·

2023/01/30

We love highlighting owners of successful real estate media businesses around the country, and this week is no exception. Todd and Craig talk with Joseph Gonzalez, owner of Miami Real Estate Images, and hear his story of how he started and built his business. Joseph is a first generation American, and you won't want to miss what he shares!

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45:44

2023 PMRE Conference & Why You Should Be There

The Spiro Podcast: Managing your Real Estate... ·

2023/01/23

Brandon Cooper, owner and organizer of the PMRE (Photo and Media for Real Estate) Conference joins Todd & Craig on the podcast to talk about what the PMRE Conference is, what to expect in 2023 (but they can't give it ALL away), and the benefit of going to YOUR real estate media business. To learn more about the conference, check out: http://pmreconference.com Show Summary: 0:00-0:48 Sneak Peek 0:49-0:56 Intro 0:57-9:28 Intro to Brandon Cooper 9:29-19:47 History of PMRE 2016: Reached out to

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35:27

Brokerage Deals - A Deeper Dive

The Spiro Podcast: Managing your Real Estate... ·

2023/01/16

The Spiro Podcast started with an episode about Brokerage deals (find it here: https://youtu.be/5NWcfnWkjvE ) - we wanted to revisit the topic and dive a bit deeper to help you land brokerage deals and grow your business in 2023. Join Todd & Craig as they discuss landing those deals, and being able to get them set up in your Spiro portal! 0:00-1:02 Sneak Peek 1:03-4:08 Intro 4:09-11:20 How the brokerage deal began (for Wow Video Tours) Todd’s initial idea: a monthly plan for his largest

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28:52

Budgeting for the New Year

The Spiro Podcast: Managing your Real Estate... ·

2023/01/09

Welcome to 2023! Todd & Craig welcome WOW Video Tours CFO, Derek Mayer, to discuss setting up your company budget for the new year. What really IS a budget? Why should you use one? How do you create one? Derek shares some easy to understand advice and direction to help you get your company started off on the right foot financially as you manage and grow your business another year. Show Summary: 0:00-0:18 Sneak peek 0:19-4:18 Intro to Derek Mayer 4:19-13:34 What is a budget? Budgeting is about

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29:31

Owner Spotlight Series: Satish Samiappan & Pixel Dawg...

The Spiro Podcast: Managing your Real Estate... ·

2023/01/02

On this episode of the Spiro Podcast, we highlight a relatively new business in our Owner Spotlight Series. We want to introduce to you, Pixel Dawg Interactive and owner Sathish Samiappan of Starkville, Mississippi. Todd and Craig met Sathish at the PMRE Conferrence in November 2022, when Sathish expressed interest in learning more about Spiro Software. You can learn more about Pixel Dawg Interactive by emailing Sathish at: sathish@pixeldawgms.com or following him on Instagrarm at: @

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41:49

Hiring an Employee - Jess Paxson

The Spiro Podcast: Managing your Real Estate... ·

2022/12/26

Growth of your real estate media company is an exciting thing! Most likely you've started as a sole employee/owner business, but it's come time to hire someone to help you manage and grow the business. What is a good, consistent way to approach hiring the right people to help you grow and scale? Jess Paxson, the Operations Manager for WOW Video Tours joins us on this episode of the Spiro Podcast. She shares WOW's process of hiring, and some important things to consider when bringing someone on to

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28:18

When to Hire an Editor

The Spiro Podcast: Managing your Real Estate... ·

2022/12/19

At some point in your business, if you haven't already: you're going to make a decision on whether to maintain your current size and volume, or try to expand. If you are doing your own editing, one of the key decisions you'll make related to that decision to maintain your current size or grow is: whether to hire an editor to help you edit your photos and videos. What do you need to consider in making this decision? What is the cost of hiring an editor? What is the cost of NOT hiring an editor? How

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43:21

What to Do During the Slow Season

The Spiro Podcast: Managing your Real Estate... ·

2022/12/12

The Winter Season can be a concerning time for a Real Estate Media Company. Business typically slows way down. Sometimes it can get so slow you wonder if you should be doing other types of photography, or if you'll even survive. Todd and Craig discuss things to do to strengthen your business in the "slow season". Be sure to check out these past episodes for ideas on how to strengthen the relationships you already have with clients, and how to find new clients during the winter season: Networking

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53:59

PMRE Recap: Emily Olman - The Metaverse and NFTs

The Spiro Podcast: Managing your Real Estate... ·

2022/12/05

We wanted to bring you another recap episode of the PMRE Conference. This time, conference speaker Emily Olman joins Todd & Craig to talk about her topic of The Metaverse and NFTs. What's coming for imaging for spaces? We have 3D Tours like Matterport and iGuide now, but what else is coming? And how else can you profit from your work besides copyright and licensing? Listen in to learn more about some cutting edge information on developing technology. Episode Summary Notes: 0:00-1:00

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52:00

PMRE Recap - Featured Speaker: Devon Pastorius

The Spiro Podcast: Managing your Real Estate... ·

2022/11/28

In case you missed the PMRE Conference, here's a wrap up episode! Todd & Craig welcome PMRE Featured Speaker, Devon Pastorius on to the podcast to review his presentation in Las Vegas. "Professional Photos Sell More Houses, and Other Lies we Tell Ourselves and Our Clients." What do we as Real Estate Media Professionals REALLY do for our clients?

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47:20

Owner Spotlight: Pete Stagl & Servant 360

The Spiro Podcast: Managing your Real Estate... ·

2022/11/21

This week we talk with Pete Stagl, owner of Servant 360 for the continuation of the Spiro Podcast Owner Spotlight Series. Pete share's about his company, but dives into a timely topic for all of us: how to market your Real Estate Media company through a recession. 0:00-0:48 Preview 0:49-6:27 Intro 6:28-7:36 Intro to Pete and Servant 360 7:37-12:38 Pete’s perspective on the current market and economy 12:39-13:27 Will some real estate media companies fold? Companies have to be prepared and

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118 results

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