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PODCAST

Web3 CMO Stories

Web3 CMO Stories is the leading podcast for Web3, AI and strategic brand building.Hosted by Joeri Billast – author of The Future CMO (endorsed by Philip Kotler), international speaker and media host. This top five percent global show brings sharp, strategic conversations for founders, CMOs and marketers in Web3, AI and digital business.Guests include respected thought leaders and marketing minds from the blockchain, AI and digital business scene.You’ll hear insights from voices such as Mark

business marketing

All Episodes

31:40

Connecting Virtual Worlds: Somnia's Vision with...

Web3 CMO Stories ·

2024/07/30

Send us a Text Message.Get ready to uncover the secrets behind one of the most disruptive marketing stories in the crypto world! Join us as we sit down with Michelle Kang, an industry veteran who has successfully navigated the ever-evolving landscape of crypto marketing since 2016. Michelle takes us on an engaging journey through her career, starting from her early days at global giants like Lenovo, CJ, and Edelman, to her pivotal role in spearheading ICO fundraising campaigns. Learn how her

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26:24

Building a Global Network for Quality Internet Access...

Web3 CMO Stories ·

2024/07/26

Send us a Text Message.Curious about the future of decentralized internet and community-driven tech innovation? Join us as we sit down with Claudia Olah, the dynamic CMO of Uplink, to uncover her fascinating journey through the tech world. From her impactful work on Bitcoin infrastructure in El Salvador to her leadership role at Together Labs in Silicon Valley, Claudia brings a wealth of experience and insights. She shares Uplink's mission to revolutionize internet access and the powerful

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21:35

Transforming dApp Development with Modular Blockchain...

Web3 CMO Stories ·

2024/07/23

Send us a Text Message.Can the future of decentralized applications be as seamless and scalable as traditional software? Join us as we welcome Erick de Moura, co-founder of Cartesi, who shares his revolutionary vision for modular blockchain ecosystems. In this episode, Erick breaks down how Cartesi is transforming the dApp development landscape by merging the power of Linux with modular blockchain protocols. You'll discover how the flexibility of Cartesi allows each application to operate wit...

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22:16

How Ronin Blockchain Powers Millions of Gamers – with...

Web3 CMO Stories ·

2024/07/19

Send us a Text Message.What if you could transform the gaming industry and boost mainstream crypto adoption simultaneously? In this episode, we sit down with Jeff Zirlin, co-founder of Sky Mavis, to uncover the story behind Ronin's development and its massive impact on Web3 gaming. Jeff AKA "Jihoz", is a co-founder of Sky Mavis, the creators of Axie Infinity and the Ronin Blockchain. Axie is the #1 NFT game by DAU, NFT volume (as verified by the Guiness Book of world records), and

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22:43

Major League Baseball and Beyond: Web3 Fan...

Web3 CMO Stories ·

2024/07/16

Send us a Text Message.Curious to learn how blockchain can redefine your fandom experience? Join us as we sit down with Eric Ginsberg, Group Director and Head of Marketing at Candy Digital, to explore the future of fan engagement through Web3. Eric brings invaluable insights into how his company is revolutionizing the space with digital collectibles that offer exclusive access and tangible proof of fandom. Learn about the transition from traditional terms like "NFT" to more accessible

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4:40

About EthCC 2024 in Brussels: Solana, On-Chain...

Web3 CMO Stories ·

2024/07/12

Send us a Text Message.Get ready for a short exclusive coverage of the Ethereum Community Conference (EthCC) in Brussels! Join me, as I bring you the most exhilarating moments and insights from the event that took over the heart of Belgium. This episode was recorded via Descript on June 11, 2024. The episode is so short, that exceptionally there are no show notes.

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25:16

From Curiosity to Strategy: Zero-Knowledge in the...

Web3 CMO Stories ·

2024/07/09

Send us a Text Message.Unlock the secrets of the transformative power of Web3 technologies as Brennen Schlueter, Chief Marketing Officer at Aleo Network Foundation, takes us on his incredible journey from traditional advertising to the cutting-edge world of blockchain. With experience working with industry giants like Nike, Amazon, and Robinhood, Brennan reveals how his early fascination with digital trends and cryptocurrency advocacy led him to his pivotal role at Aleo. Discover his passion for

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23:56

How Hivello's DePIN Can Put Power in People's Hands –...

Web3 CMO Stories ·

2024/07/05

Send us a Text Message.Ever wondered how your everyday devices could become a source of income and contribute to a greener planet? Join us for an enlightening conversation with Domenic Carosa, co-founder and chairman of Hivello, where he shares his journey from listing his first company on the Australian Stock Exchange in 2000 to becoming a pioneer in the blockchain industry. Discover how Hivello aims to democratize decentralized physical infrastructure networks (DePIN) by allowing users to e...

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27:45

Innovative Strategies in Web3 Marketing with Krystyna...

Web3 CMO Stories ·

2024/07/02

Send us a Text Message.Ever wondered how to revolutionize your marketing strategy in the Web3 space? Join us for an exclusive conversation with Krystyna Kozak, the CMO of Cookie3, recorded live at Consensus in Austin. Krystyna shares her unique insights into leveraging innovative tools and community-driven initiatives like CookieToken and Airdrop Shield to stay ahead in the marketing game. Learn how Cookie3 is utilizing analytics and AI to combat bots and Sybil attackers, ensuring more effective

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22:09

Web3 and Blockchain for Women, with Sanja Kon from...

Web3 CMO Stories ·

2024/06/28

Send us a Text Message.What if owning digital assets could safeguard your wealth and provide financial mobility, even amid war or economic turmoil? This episode features an insightful conversation with Sanja Kon, Vice President of Circle Europe and former CEO of Utrust, as she recounts her journey from corporate roles at Vodafone, eBay, and PayPal to pioneering the Web3 and blockchain space. Sanja shares the challenges and triumphs she faced while developing Utrust, a crypto-to-fiat payment

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21:42

USDC and the Future of Financial Inclusion – with...

Web3 CMO Stories ·

2024/06/25

Send us a Text Message.Ever wondered how a digital dollar could revolutionize financial inclusion? Join us on the Web3 CMO Stories podcast as we welcome Mercina Tillemann Perez, VP of Impact at Circle, to explore the incredible potential of USDC, a stablecoin issued by Circle. Mercina, with her rich background in policy, technology, finance, and health, shares her insights on how USDC is transforming access to financial services, especially for underserved communities. Discover how this digital

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29:34

Push Protocol and Unstoppable Domains: A New Era of...

Web3 CMO Stories ·

2024/06/21

Send us a Text Message.Can decentralized communication be the key to unlocking the true potential of Web3? In our conversation with Harsh Rajat, we explore the evolution and impact of decentralized communication in Web3.Harsh is the founder and project lead of Push Protocol, formerly known as EPNS, which emerged from an ETH Global hackathon in 2020. Push Protocol is the most widely adopted Web3 communication platform, having powered over 75 million notifications to over 100,000 users since its

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29:44

From CryptoKitties to Stardust: Canaan Linder's...

Web3 CMO Stories ·

2024/06/18

Send us a Text Message.Have you ever wondered what it takes to revolutionize the gaming industry? Join us as we sit down with Canaan Linder, the trailblazing CEO of Stardust, to uncover the future of Web3 gaming. From his early days as a software engineer at Bloomberg to leading a $35 million funded powerhouse, Canaan shares how his journey and passion for NFT projects like CryptoKitties laid the foundation for Stardust. We dissect the innovative Wallet as a Service concept and its seamless

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25:13

From Meerkat to Towns: Ben Rubin's Journey | S4 E14

Web3 CMO Stories ·

2024/06/14

Send us a Text Message.What if blockchain could not only revolutionize finance but also transform how we communicate online? Join us for an eye-opening conversation with Ben Rubin, the innovative mind behind Meerkat and Houseparty, as he shifts his focus to creating digital spaces that prioritize human connection and community. From his early days in architecture school to the development of his latest venture, Towns, Ben shares valuable insights and hard-earned lessons. Learn how his journey from

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28:07

Crafting Crypto Content Mastery: Lark Davis' Journey...

Web3 CMO Stories ·

2024/06/11

Send us a Text Message.Discover the secrets of successful crypto content creation with Lark Davis, the visionary behind the Wealth Mastery crypto newsletter. Lark takes us on a compelling journey through his early days encountering Bitcoin in 2012, ramping up his engagement by 2017, and navigating the turbulent 2018 bear market. Along the way, he shares his experiences with the social media blockchain platform Steam and his eventual transition to YouTube, illustrating the highs and lows of his

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24:42

Building in Public: Pixels' Key to Community...

Web3 CMO Stories ·

2024/06/07

Send us a Text Message.Heidi Christine is the CMO of Pixels, the largest Web3 game by daily active users with over 5 million total players. Pixels is a social, casual Web3 game powered by the Ronin network, focusing on farming, exploration and creation in an open world. As CMO, Heidi is responsible for community, culture and growth, content creation and release management.In our conversation, we explore how Pixels has built a vibrant and engaged community through consistent communication and

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8:36

Inside Consensus 2024: Crypto and the Vision of...

Web3 CMO Stories ·

2024/06/04

Send us a Text Message.Is cryptocurrency the future of the U.S. economy? Join me, Joeri Bilast, as I take you behind the scenes of Consensus 2024 on this special episode of the Web3 CMO Stories podcast. From the electric atmosphere of Austin with over 15,000 attendees, to the bold and visionary speech of Maverick presidential candidate Robert F. Kennedy Jr., who openly shared his personal investments in Bitcoin and his revolutionary plans for integrating cryptocurrency into the nation's

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27:08

The Impact of Blockchain Technology on Ad Targeting...

Web3 CMO Stories ·

2024/05/31

Send us a Text Message.Asaf Nadler is the CEO and co-founder of Addressable, specializing in data-driven user acquisition for Web3. Asaf has 18 years of experience in data analytics and holds a PhD in software engineering focusing on big data analytics, AI, and blockchain.In our conversation, we explore how Addressable is transforming digital marketing practices for the Web3 space.How Addressable associates on-chain data with social data to understand and target Web3 audiencesIntegrations with

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27:20

The Evolution of Digital Currencies Through the Lens...

Web3 CMO Stories ·

2024/05/24

Sonia Shaw is the president of CoinW, a cryptocurrency exchange that is a leader at the intersection of traditional and decentralized finance. Under Sonia's leadership, CoinW has scaled to new heights, posting a global user base of over 10 million and significant market presence worldwide.In our conversation, we explore how CoinW is navigating the evolving landscape of crypto regulations and partnerships, as well as emerging trends in the industry.CoinW's strategy for expanding its global

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28:53

From Emmy Awards to Battle Bunnies: The Creative...

Web3 CMO Stories ·

2024/05/17

Jon Briggs is an Emmy award-winning creative producer, co-founder, and executive board member at Food Fight Studios. In our conversation, we explore how NFTs have revolutionized the way creators can build communities and push projects forward on their own terms.Jon's journey from medical device sales to becoming a content entrepreneurHow NFTs enabled him to bring a long-shelved project to life without Hollywood red tapeThe role of AI in Jon's creative process and content creationBuilding a

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274 results

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