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PODCAST

Packaging Unboxd with Evelio Mattos

The Packaging Design Podcast

Packaging Unboxd is a podcast for packaging design enthusiasts who want to stay up-to-date on the latest trends and best practices. Hosted by Evelio Mattos, the Creative Director of Packaging Design, this podcast features insights from global experts on topics such as sustainable packaging, materials, manufacturing, and recycling. Listeners can learn how to create designs that are not only visually appealing but also environmentally responsible. Whether you"re a packaging designer, engineer, or

arts design

All Episodes

00:49:35

Metallica 72 Seasons : Album Cover Design with Jamie...

Packaging Unboxd with Evelio Mattos ·

2023/04/24

Learn the behind the scenes process to the making of this iconic cover design. Jamie McCAthie along with other TurnerDuckworth alumni collaborated with the band, photographers, arsonists, stage crew, and a many other creatives along the way.Understand how the creative Director position has evolved beyond directing creatives and into directing the vision.Watch the Metallica 72 Seasons unboxing to learn how they burnt all the toys on the streets of San Francisco. Jamie also shares how they used

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00:37:59

Artificial Intelligence, Pantone vs Lab, Design...

Packaging Unboxd with Evelio Mattos ·

2023/04/18

Evelio Mattos introduces the podcast episode featuring Tommy Bonyr and Frida Anderson where they discuss Artificial Intelligence and Packaging Design. They talk about Pantone color versus lab conversation, and sustainable packaging solutions like solar power, algae inks, and carbon negative inks. Evelio is a member of the Pentawards Jury 2023 and has been working with brands like Michael Kors and Sonos. He is a graphic designer and was initially interested in doing death metal posters, but

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00:11:19

Packaging Design Has Changed Forever - Designing with...

Packaging Unboxd with Evelio Mattos ·

2023/03/19

Evelio Mattos is discussing how the combination of Mid Journey Five and Chat GT Four is changing the world of design. This combination is impacting the way websites and packaging are designed, and Mattos is providing advice on how to stay ahead of the curve and keep your design job. Evelio shares his journey in packaging design with Midjourney, from version three to version four to version five. In version four, he reached out to Chris Branch, a buddy in Liverpool, who taught him how to make his

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00:49:02

How to Design Cutting Edge Packaging with Brent...

Packaging Unboxd with Evelio Mattos ·

2023/03/01

Fuseneo's founder Brent Lindberg and Evelio discuss ideas around packaging concept development, sustainability, manufacturing, and the benefits of material agnostic design. --- Send in a voice message: https://podcasters.spotify.com/pod/show/packagingunboxd/message

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00:54:29

How Do You Design Packaging For Blue Origin's New...

Packaging Unboxd with Evelio Mattos ·

2023/03/01

Brian Davis, Packaging Materials and Process Engineer with Blue Origin shares what it takes to create packaging for Blue Origin. Rocket packaging isn't cardboard boxes and inserts, it's engineering and supply chain with a lot of experience. Brian studied at Michigan State University's School of Packaging and has developed packaging for the New Glenn, New Shepard, Moon Landers, and many other components that travel into space. Connect with Brian Davis: LinkedIn:

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00:45:24

How Designers Are Using MidJourney To Build Their...

Packaging Unboxd with Evelio Mattos ·

2023/02/22

The Packaging Unbox Podcast recently had the pleasure of speaking with Sherry Horowitz about Mid Journey artificial intelligence. They discussed the different types of prompts that she uses, how to get started with a prompt, and making a living with Mid Journey as her copilot. They also touched upon the ethics of artificial intelligence, as well as how to work with agencies, designers, and implementing it into a functioning workflow. Sherry also shared her insight on how to make the most of the

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00:48:14

Legal Solutions For Creative Professionals: Get...

Packaging Unboxd with Evelio Mattos ·

2023/02/07

John is the founder of Counsel for Creators, a company that provides creative professionals with legal advice and protection. He believes that every company should have a lawyer, especially if they are working with contracts or NDAs. John is a creative himself and his team consists of all creatives, and they offer a subscription-based model which is new to the legal field. In this episode, John discusses the importance of having a lawyer, how artificial intelligence is impacting the design industry,

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00:38:47

What to Expect at Paris Packaging Week with Easyfairs...

Packaging Unboxd with Evelio Mattos ·

2023/01/24

Why should you travel to Pairs Packaging Week? Because Easyfairs puts on the largest high tech packaging show anywhere in the world. From manufacturers of packaging to some of the greatest brands delivering packaging innovations on a global scale. Chanel, Louis Vuitton, Guerlain, you name it they are here and searching for the latest in sustainability, consumer experience, and scalable innovations. Join me in discovering the future of packaging at Paris Packaging Week. Interested in visiting the

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00:46:29

Sustainable Cosmetics Packaging Ideas, Future of...

Packaging Unboxd with Evelio Mattos ·

2023/01/12

If you're in cosmetics packaging you know this is the conversation you're having right now. Should we be using recyclable? Is chemical recycling a real thing? How do we choose between aluminum and bamboo pulp pans? Isn't our product too small to even recycle? Will our customers adopt reusable cosmetics packaging? If you've even thought of one of these questions, listen to this episode. We get into all of these topics with cosmetics packaging sustainability expert Eva Lagarde. Connect with Eva

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00:36:32

Designing with AI: An Interview with Kevin Russell of...

Packaging Unboxd with Evelio Mattos ·

2023/01/04

Packaging Unboxd special guest, Kevin Russell, Creative Director at Dark Forces Design talks about Artificial Intelligence in the creative process. In today's episode, we'll be discussing Midjourney, a new AI tool for packaging design. Kevin will be sharing his thoughts on how to use Midjourney, the opportunities it creates for designers, and the legalities of using AI in the design process. We'll also be exploring how the future of design is evolving at breakneck speeds and how Midjourney fits into

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00:38:44

Real-World Applications of Ai in Professional...

Packaging Unboxd with Evelio Mattos ·

2022/12/28

You've already heard about Ai and its power to generate designs in seconds, but is there anyone actually using these designs in the real world? Yes! Food and Packaging Photographer, Teri Campbell explains how he's using Ai to generate environments and details for his shots. He also shares how MidJourney has re-invigorated his love and passion for being creative. The efficiencies that Midjourney delivers allow you to iterate faster, pivot in real-time, and discover never before seen

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00:49:41

Is Packaging Design with Midjourney Bullsh*t? Nick...

Packaging Unboxd with Evelio Mattos ·

2022/12/22

Nick Longo of the DGDC, Deeply Graphic Design Cast podcast and Evelio discuss Artificial Intelligence and its impact on the packaging design industry. They explore how AI can be used to supplement designer's craft rather than replace them, and discover that Midjourney and OpenAI are essential tools for designers looking to stay ahead of the curve. These platforms offer users the ability to create moodboards faster, share AI concepts with clients, and back into manufacturable ideas. If you want to

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00:37:11

From Cannabis Brand Designer to Cannabis Brand Owner...

Packaging Unboxd with Evelio Mattos ·

2022/12/15

Have you ever wanted to own a brand you've designed for? Or at least have a partial ownership in its success? Lilli Keinaenen explains how designing packaging for a cannabis brand led to having an equity stake in Green Bee Botanicals. We discuss creative billing, imposter syndrome, the complexities of cannabis packaging, and a smelly fish challenge on TikTok. Learn more about Change Maker Creative here. Connect with Lilli on LinkedIn Haven't connected with Evelio on LinkedIn yet? Follow him to get

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00:48:19

How Brands Design Packaging That Sells with...

Packaging Unboxd with Evelio Mattos ·

2022/12/08

Do you want to increase sales with your packaging design? Steve Lamoureux shares how the data analyzed by Designalytics can refine a brief and drive sales based on consumer feedback during the design process. Don't assume you know what consumers want before you design, find out why they buy, where they buy, and what's important to them. You can use this information to create packaging that resonates with consumers and drives sales. With Designalytics, you can create packaging that sells. Click here

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00:20:14

PACDORA the Figma of Packaging Design | Ep 117

Packaging Unboxd with Evelio Mattos ·

2022/12/01

You don't have time to learn CAD or some other 3D program, right? Well now you can just log in and create dielines and renders from anywhere with PACDORA.com In this episode I speak to Yu Wang about Pacdora and how they solve the first obstacle in packaging design - making packaging dielines. If you're like most of us, we design packaging graphics and use illustrator to create dielines. Ye, there are packaging engineers and specialists that jump right into CAD and create efficient dielines, but

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00:48:11

Become a Kick-Ass Creative Director | Ep 116

Packaging Unboxd with Evelio Mattos ·

2022/11/24

Today we’re talking to Creative Director Jaime Cabrera, his book What’s the Big Idea - An Indispensable Guide to Becoming a Kick-ass Creative Director - Available now on Amazon. You can check out the link in the show notes. So what does it take to be a creative director, how do you get there, and how to manage up to your creative director as a junior designer. Jaime’s book is meant to be for anyone aspiring to be a Creative Director or maybe in your first year as one. The truth is that if you don’t

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00:39:33

How Design Agencies Get Clients w/ Dennis Whalen | Ep...

Packaging Unboxd with Evelio Mattos ·

2022/11/17

If you've ever said I'm a designer, not a salesperson, you're probably not wrong, but you're for sure not right. Graphic designers, packaging designers, really any type of designer is a sales person. What you're creating has to sell an idea, a product, a service, something. But before you get the chance to sell to the end user, you have to sell your concept to your internal team and then to your external client. Dennis Whalen, creative sales rockstar that he is lays out what you need to know to sell

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00:22:23

Do All Products Deserve a Crafted Unboxing? | Ep 114

Packaging Unboxd with Evelio Mattos ·

2022/11/09

Colienne Regout of The Unboxing Your Packaging Podcast interviewed Evelio Mattos about his podcast, design purpose, and what sustainable packaging needs to work. This is an abbreviated episode, if you'd like to listen to the full episode with Colienne, you can listen here. Watch the episode on Youtube Follow Evelio on LinkedIn And catch the Friday Packaging Class on LinkedIn Live or watch it on your own time on Youtube. --- Send in a voice message:

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00:39:07

Unboxing Sunday's Finest Gold Fashioned Ready to...

Packaging Unboxd with Evelio Mattos ·

2022/11/02

Packaging Unboxd and The People of Packaging team up to unbox the $150 bottle of Gold Fashioned from Sunday's finest along with Co-founder Robert Haynes and Damiane Nickles. Color, materials, production processes, as well as why each design decision was made is explained in this episode as we enjoy ourselves a few Gold Fashions. Learn how delayed gratification designed into packaging can increase consumer anticipation and drive brand affinity. Or how panels in packaging can be used to tell an

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00:17:57

Why Are Design Agencies Choosing B Corp Certification...

Packaging Unboxd with Evelio Mattos ·

2022/10/26

What is B Corp Certification? Should design agencies get B Corp certification? And what are the benefits, or why should you get B Corp certified? Here Design, shares all of these answers and helps us understand why you should consider B Corp certification for your future. Episode Links: B Corp Certification Here Design - - - --- Send in a voice message: https://podcasters.spotify.com/pod/show/packagingunboxd/message

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