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PODCAST

The Metrics Maven: Simple Data Driven Business Growth Strategy for Solopreneurs

Does the thought of looking at your metrics trigger a visceral reaction? That’s because no one ever taught you how to understand what they actually mean. Leveraging your metrics is the fastest way to sustainable business growth. In fact, research from McKinsey shows businesses that use data effectively grow up to 23x faster! Your host, business strategist and bestselling author Amy Traugh, will show you how to ditch generic, cookie-cutter strategies that keep you on the revenue roller coaster and

business marketing

All Episodes

14:54

371. The Secret to Tracking Marketing ROI

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/11/13

How do you know which of your marketing efforts are really paying off? You might be doing it all—networking, guesting on podcasts, sharing standout content—but how can you tell what's actually driving results? In this episode, we’re diving into the world of UTM tracking. Don’t worry; it’s simpler than it sounds! We’ll break down how using UTMs can be an easy yet powerful way to gather valuable insights, helping you make smarter decisions to grow your business.🎙️DID YOU LOVE THIS EPISODE?Check out

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13:43

369. The Surprising Downside of Flexibility in Business

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/11/06

Why did you start your business? If you’re like most entrepreneurs, freedom and flexibility are probably high on your list. But these two powerful motivators can sometimes work against us, acting as a double-edged sword in our journey to grow. In this episode, we’re diving into how freedom and flexibility might actually be slowing your progress—and how to recognize if they're holding you back from building the business you’ve always dreamed of.🎙️DID YOU LOVE THIS EPISODE?Check out these episodes

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21:56

368. How to Keep Your Business Moving Forward Through...

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/11/01

As solopreneurs, challenges are inevitable—but how you navigate those roadblocks can make or break your business growth. In this episode, we're diving deep into actionable strategies to help you keep moving forward, even when setbacks arise. Whether it's a dip in sales, unexpected personal issues, or just the overwhelm of wearing all the hats in your business, this episode will equip you with the tools you need to face those obstacles head-on. If you’re feeling overwhelmed or stuck, this episode is

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16:29

367. Popular Strategies Hurting Your Business Growth

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/10/30

It's easy to get lost in a sea of outdated strategies and quick-fix solutions from so-called “industry gurus”. But let’s be real—most of them just don’t work. In this episode, we’re cutting through the fluff and exposing popular business tactics that may actually be stalling your sales and limiting your growth. If you're tired of chasing "magic" secrets and are ready for real, sustainable strategies, this episode is for you.🎙️DID YOU LOVE THIS EPISODE?Check out these episodes packed with even more

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13:36

365. Why Smart Entrepreneurs Plan for 2025 Now

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/10/23

2025 is fast approaching—so when’s the best time to start planning for a successful year? Spoiler alert: it’s not in January, it’s right now! In this episode, we break down the planning process into simple, actionable steps to help you set your business up for a profitable and productive 2025. Tune in and get ahead before the new year even begins!🎙️DID YOU LOVE THIS EPISODE?Check out these episodes packed with even more strategies to help you shatter your sales plateau!334. The Missing Piece to

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15:02

363. The Real Reason You're Not Getting Results in...

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/10/16

Feeling like you're not where you want to be as 2024 comes to a close? You're not alone! In today’s episode, we’re diving into three key reasons why you may not be seeing the results you’re aiming for—and, more importantly, how to turn things around. This episode is full of simple, actionable strategies to get your business back on track and finish the year stronger than ever!🎙️DID YOU LOVE THIS EPISODE?Check out these episodes packed with even more strategies to help you shatter your sales

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26:56

362. Stop Chasing Followers: Use SEO to Attract...

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/10/11

You’ve probably heard of SEO, but what exactly is it, and how can it help solopreneurs break free from the exhausting cycle of constant social media posting with little return? In today’s episode, guest expert Lauren Gaggioli shares how you can harness the power of SEO to transform online strangers into loyal, ready-to-buy clients. Say goodbye to chasing followers and hello to organic, sustainable growth!🎙️DID YOU LOVE THIS EPISODE?Check out these episodes packed with even more strategies to help

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16:49

361. Lead Generation 101

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/10/09

Lead generation is one of the biggest challenges solopreneurs face, but it doesn't have to be overwhelming. In this episode, we’re breaking down what lead generation really means and how to approach it strategically, so you can maintain a steady flow of ready-to-buy clients without the guesswork. Tune in to discover actionable steps for creating a consistent, reliable flow of leads to fuel your business growth.🎙️DID YOU LOVE THIS EPISODE?Check out these episodes packed with even more strategies to

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22:39

360: Take Control: Redefining Your Relationship with...

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/10/04

Do you use social media as a tool for comparison, or a powerful asset to connect and grow your business? The good news is—you get to decide. In this episode, we’re discussing how to assess and redefine your relationship with social media, so you can use it in a way that feels authentic to you.🎙️DID YOU LOVE THIS EPISODE?Check out these episodes packed with even more strategies to help you shatter your sales plateau!349. Launching an Offer Without Social Media327. How to Trust Your Instincts and

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13:04

359. 3 Daily IPA's for Solopreneurs to Generate Momentum

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/10/02

As a solopreneur, it's easy to get lost in the daily grind—but are you focusing on tasks that truly drive income? In today’s episode, I’m revealing my three go-to daily income-producing activities (IPA’s) that you can steal to build momentum and shatter your sales plateau.🎙️DID YOU LOVE THIS EPISODE?Check out these episodes packed with even more strategies to help you shatter your sales plateau!346. The Unplugged Challenge Day One: Reset336. Stop Relying on Social Media to Market Your Business298

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24:16

358. Using Failure to Fuel Your Business Growth with...

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/09/27

One of the most undervalued assets we have as entrepreneurs is failure. It might seem counterintuitive, given that society often teaches us to fear it, but failure is actually a key ingredient for business success. Today, we’ll explore how embracing failure can be crucial for growth and how to harness it to propel your business forward.🎙️DID YOU LOVE THIS EPISODE?Check out these episodes packed with even more strategies to help you shatter your sales plateau!Episode 314. Uncovering Your Why to

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16:51

357. Steal These 4 Habits of Successful Entrepreneurs

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/09/25

What is success? The good news is, there’s no single definition. YOU have the power to define what success looks like for you. However, when you examine the habits of successful entrepreneurs, certain patterns start to emerge. In this episode, we’re diving into four key habits shared by many successful entrepreneurs and how you can harness them to fuel your business growth.🎙️DID YOU LOVE THIS EPISODE?Check out these episodes packed with even more strategies to help you shatter your sales

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34:43

356. Building an Online Community From the Ground Up...

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/09/20

What if you had a thriving Facebook community of over 73,000 people, but something inside you told you it was time to pivot? Would you have the courage to make that pivot? Today’s guest did just that. Dana Malstaff is sharing how she built a community from the ground up to tens of thousands in just a few years—and how she found the bravery to close it down when the time was right.🎙️Did you love this episode? Check out these episodes packed with even more strategies to help you shatter your sales

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12:08

355. Never Have Another Silent Launch (Solo Episode)

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/09/18

Let’s be honest—most of us, myself included, have experienced a silent launch at some point in our business. Through working with hundreds of entrepreneurs, I’ve pinpointed a common issue that often leads to this problem. In today’s episode, I’m revealing what this issue is and how you can effectively address it.🙋‍♀️ Ask me anything! I know you have a burning business question you would love to ask. Submit your question here for a chance to have it answered in a future episode.❌ Don't buy my

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24:11

354. How to Work Less & Scale Your Business with Kris...

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/09/13

In a world where hustle culture has become the norm, working less sounds like a dream, but how can you do this AND scale your business as a solopreneur? In this episode, our guest Kris Ward is here to share simple strategies to regain control of your business so you can stop working 24/7!Check out FREE resources from Kris here!🙋‍♀️ Ask me anything! I know you have a burning business question you would love to ask. Submit your question here for a chance to have it answered on a future episode.❌

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14:16

353. Demystifying the Sales Cycle (Solo Episode)

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/09/11

Do you have a clear understanding of how you are moving followers into lifelong customers? If your answer is no, don’t worry, I have the solution for you! In today’s tactical episode, I’m sharing a four step process to help you map out your process so you can shatter your sales plateau! Grab a pen and notebook and let’s dive in!🙋‍♀️ Ask me anything! I know you have a burning business question you would love to ask. Submit your question here for a chance to have it answered on a future episode.❌

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17:21

351. How to Reach Your Goals Faster (Solo Episode)

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/09/04

In order to reach your goals, you need to have clarity as to exactly where you currently are. In today’s episode, I’m sharing my personal process to assess my current situation every month. If you’re not reaching your goals as fast as you would like, grab a pen and notebook, because this exercise will be rocket fuel for your business!🙋‍♀️ Ask me anything! I know you have a burning business question you would love to ask. Submit your question here for a chance to have it answered on a future

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21:06

350. Engagement Down? Stop Stressing! With Elizabeth...

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/08/30

Do you find yourself creating endless content for social media only to have one or two people like, comment, or share the things you spent hours of time creating? It’s frustrating but we’ve all experienced it. Today, we’re discussing simple strategies to boost engagement and grow your business WITHOUT adding more to your full workload.Get your FREE GUIDE to social media engagement here.🙋‍♀️ Ask me anything! I know you have a burning business question you would love to ask. Submit your question here

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12:33

348. The Unplugged Challenge Day Three: Regain...

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/08/22

You made it! It’s the third and final day of The Unplugged Challenge, a FREE 3 day challenge designed to help entrepreneurs reset, refocus, and regain control of their business. Today, I’ll teach you how to regain control of two of your most valuable assets by creating a daily power hour to help you intentionally focus on the things you need to be doing in order to make your goals a reality.✨ Join the FREE challenge and grab your workbook here

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09:24

347. The Unplugged Challenge Day Two: Refocus

The Metrics Maven: Simple Data Driven Business Growth... ·

2024/08/21

It’s day two of The Unplugged Challenge, a FREE 3 day challenge designed to help entrepreneurs reset, refocus, and regain control of their business. Today I’m sharing one of the most powerful strategies in my toolbox with you. One that will help you quickly turn down the external noise and amplify the volume of the voice within!✨ Join the FREE challenge and grab your workbook here.

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