Paul Green"s MSP Marketing Podcast

00:33:10

Don’t miss out: Hot new MSP sales book

Paul Green"s MSP Marketing Podcast ·

2025/11/25

The podcast powered by the MSP Marketing Edge Welcome to Episode 315 of the MSP Marketing Podcast with me, Paul Green. This week… Don’t miss out: Hot new MSP sales book: If sales is one of the biggest headaches within your MSP, then heads up, you need good advice and a solid plan… and I’ve got just the solution. The worst advice for MSPs: MSP growth strategies should vary dependant on context. Do you know which plan is right for you? Let’s find out… How

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00:25:47

Danger! Never assume your MSP's clients are loyal

Paul Green"s MSP Marketing Podcast ·

2025/11/18

The podcast powered by the MSP Marketing Edge Welcome to Episode 314 of the MSP Marketing Podcast with me, Paul Green. This week… Danger! Never assume your MSP’s clients are loyal: It’s hard for MSPs to win a client, but when they do join you, they stay with you for years. But what if that retention leads to a false sense of security? The reason your MSP’s marketing is so hard: MSPs often struggle, not just with knowing what marketing to do, but also

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00:25:47

Danger! Never assume your MSP's clients are loyal

Paul Green"s MSP Marketing Podcast ·

2025/11/18

The podcast powered by the MSP Marketing Edge Welcome to Episode 314 of the MSP Marketing Podcast with me, Paul Green. This week… Danger! Never assume your MSP’s clients are loyal: It’s hard for MSPs to win a client, but when they do join you, they stay with you for years. But what if that retention leads to a false sense of security? The reason your MSP’s marketing is so hard: MSPs often struggle, not just with knowing what marketing to do, but also

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00:27:26

Why people don't believe your MSP's reviews

Paul Green"s MSP Marketing Podcast ·

2025/11/11

The podcast powered by the MSP Marketing Edge Welcome to Episode 313 of the MSP Marketing Podcast with me, Paul Green. This week… Why people don’t believe your MSP’s reviews: People trust what other people say about you more than what you say about yourself. But if all your reviews sound the same they lose their power. Why your technicians won’t sell (even to help the client): One of the most frustrating things for MSPs is when your technicians won’t

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00:27:26

Why people don't believe your MSP's reviews

Paul Green"s MSP Marketing Podcast ·

2025/11/11

The podcast powered by the MSP Marketing Edge Welcome to Episode 313 of the MSP Marketing Podcast with me, Paul Green. This week… Why people don’t believe your MSP’s reviews: People trust what other people say about you more than what you say about yourself. But if all your reviews sound the same they lose their power. Why your technicians won’t sell (even to help the client): One of the most frustrating things for MSPs is when your technicians won’t

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00:31:22

Why being the cheapest MSP is a bad strategy

Paul Green"s MSP Marketing Podcast ·

2025/11/04

The podcast powered by the MSP Marketing Edge Welcome to Episode 312 of the MSP Marketing Podcast with me, Paul Green. This week… Why being the cheapest MSP is a bad strategy: If your marketing strategy is to be the cheapest MSP around, what you’re actually doing is setting yourself up to attract the worst clients, who create the most noise and generate the least amount of profit. The #1 all time secret of epic MSP marketing: The marketing winners aren’t

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00:31:22

Why being the cheapest MSP is a bad strategy

Paul Green"s MSP Marketing Podcast ·

2025/11/04

The podcast powered by the MSP Marketing Edge Welcome to Episode 312 of the MSP Marketing Podcast with me, Paul Green. This week… Why being the cheapest MSP is a bad strategy: If your marketing strategy is to be the cheapest MSP around, what you’re actually doing is setting yourself up to attract the worst clients, who create the most noise and generate the least amount of profit. The #1 all time secret of epic MSP marketing: The marketing winners aren’t

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00:25:14

Is your MSP wasting time on marketing?

Paul Green"s MSP Marketing Podcast ·

2025/10/28

The podcast powered by the MSP Marketing Edge Welcome to Episode 311 of the MSP Marketing Podcast with me, Paul Green. This week… Is your MSP wasting time on marketing?: Here’s a tactic that all pro marketers use, yet very few MSPs are even aware of. It’s going to save you time and it could even help you find a brand new client. 7 MASSIVE mistakes that stop MSPs generating leads: Most MSPs make a series of huge mistakes that hobble their lead generation

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00:25:14

Is your MSP wasting time on marketing?

Paul Green"s MSP Marketing Podcast ·

2025/10/28

The podcast powered by the MSP Marketing Edge Welcome to Episode 311 of the MSP Marketing Podcast with me, Paul Green. This week… Is your MSP wasting time on marketing?: Here’s a tactic that all pro marketers use, yet very few MSPs are even aware of. It’s going to save you time and it could even help you find a brand new client. 7 MASSIVE mistakes that stop MSPs generating leads: Most MSPs make a series of huge mistakes that hobble their lead generation

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00:26:28

MSPs: This simple upsell generates new MRR AND boosts...

Paul Green"s MSP Marketing Podcast ·

2025/10/20

The podcast powered by the MSP Marketing Edge Welcome to Episode 310 of the MSP Marketing Podcast with me, Paul Green. This week… MSPs: This simple upsell generates new MRR AND boosts retention: This is something that almost every single client wants but rarely gets from their MSP… a 24/7 at-home support package. And it’s such a simple upsell. MSPs who do this win new clients faster: If you want to sell your services you have to move people from being

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00:26:28

MSPs: This simple upsell generates new MRR AND boosts...

Paul Green"s MSP Marketing Podcast ·

2025/10/20

The podcast powered by the MSP Marketing Edge Welcome to Episode 310 of the MSP Marketing Podcast with me, Paul Green. This week… MSPs: This simple upsell generates new MRR AND boosts retention: This is something that almost every single client wants but rarely gets from their MSP… a 24/7 at-home support package. And it’s such a simple upsell. MSPs who do this win new clients faster: If you want to sell your services you have to move people from being

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00:24:49

Do marketing you can't automate or scale

Paul Green"s MSP Marketing Podcast ·

2025/10/13

The podcast powered by the MSP Marketing Edge Welcome to Episode 309 of the MSP Marketing Podcast with me, Paul Green. This week… Do marketing you can’t automate or scale: In the early days of trying out new marketing, you can’t always jump straight to automation. Manual testing helps to figure out what marketing actually works for your MSP. MSPs: Imagine losing 17,000 connections on LinkedIn overnight: You don’t own your connections, your content or

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00:24:49

Do marketing you can't automate or scale

Paul Green"s MSP Marketing Podcast ·

2025/10/13

The podcast powered by the MSP Marketing Edge Welcome to Episode 309 of the MSP Marketing Podcast with me, Paul Green. This week… Do marketing you can’t automate or scale: In the early days of trying out new marketing, you can’t always jump straight to automation. Manual testing helps to figure out what marketing actually works for your MSP. MSPs: Imagine losing 17,000 connections on LinkedIn overnight: You don’t own your connections, your content or

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00:32:00

The 3 big reasons your best technicians might leave you

Paul Green"s MSP Marketing Podcast ·

2025/10/06

The podcast powered by the MSP Marketing Edge Welcome to Episode 308 of the MSP Marketing Podcast with me, Paul Green. This week… The 3 big reasons your best technicians might leave you: Surely one of the greatest fears of any MSP is that of losing one of your key technicians. Let’s explore the three big reasons why they might leave and what you can do to address those. How to turn tech newbies into your MSP’s biggest fans: If you confuse your prospects

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00:32:00

The 3 big reasons your best technicians might leave you

Paul Green"s MSP Marketing Podcast ·

2025/10/06

The podcast powered by the MSP Marketing Edge Welcome to Episode 308 of the MSP Marketing Podcast with me, Paul Green. This week… The 3 big reasons your best technicians might leave you: Surely one of the greatest fears of any MSP is that of losing one of your key technicians. Let’s explore the three big reasons why they might leave and what you can do to address those. How to turn tech newbies into your MSP’s biggest fans: If you confuse your prospects

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00:31:26

MSPs: Stop using this 2008 marketing tactic

Paul Green"s MSP Marketing Podcast ·

2025/09/29

The podcast powered by the MSP Marketing Edge Welcome to Episode 307 of the MSP Marketing Podcast with me, Paul Green. This week… MSPs: Stop using this 2008 marketing tactic: Some MSPs are trying to find new clients using outdated tactics from over 20 years ago. Let’s find out which tactics are working for building your email list and lead gen right now. Why ignoring Copilot damages MSPs’ retention: Whether you love it or hate it, AI tools are here to

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00:31:26

MSPs: Stop using this 2008 marketing tactic

Paul Green"s MSP Marketing Podcast ·

2025/09/29

The podcast powered by the MSP Marketing Edge Welcome to Episode 307 of the MSP Marketing Podcast with me, Paul Green. This week… MSPs: Stop using this 2008 marketing tactic: Some MSPs are trying to find new clients using outdated tactics from over 20 years ago. Let’s find out which tactics are working for building your email list and lead gen right now. Why ignoring Copilot damages MSPs’ retention: Whether you love it or hate it, AI tools are here to

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00:32:35

Your MSP should AVOID these AI tools

Paul Green"s MSP Marketing Podcast ·

2025/09/22

The podcast powered by the MSP Marketing Edge Welcome to Episode 306 of the MSP Marketing Podcast with me, Paul Green. This week… Your MSP should AVOID these AI tools: If you want to be more productive, do better marketing and ultimately grow your MSP, there are AI tools you’ll definitely want to avoid. Instead, here are five AI tools that you should be using right now. Why your MSP doesn’t stand out (and how to fix that): There are thousands of MSPs to

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00:32:35

Your MSP should AVOID these AI tools

Paul Green"s MSP Marketing Podcast ·

2025/09/22

The podcast powered by the MSP Marketing Edge Welcome to Episode 306 of the MSP Marketing Podcast with me, Paul Green. This week… Your MSP should AVOID these AI tools: If you want to be more productive, do better marketing and ultimately grow your MSP, there are AI tools you’ll definitely want to avoid. Instead, here are five AI tools that you should be using right now. Why your MSP doesn’t stand out (and how to fix that): There are thousands of MSPs to

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00:22:42

Is on-site support a competitive advantage?

Paul Green"s MSP Marketing Podcast ·

2025/09/15

The podcast powered by the MSP Marketing Edge Welcome to Episode 305 of the MSP Marketing Podcast with me, Paul Green. This week… Is on-site support a competitive advantage?: Does your MSP still provide on-site support or are you thinking that maybe you should? Your decision could affect how successful your MSP is. How to find your MSP’s next 5 clients: Let me introduce you to the concept of the Dream 100 and how it could completely change your idea of

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