Paul Green"s MSP Marketing Podcast

00:44:46

Step By Step: Attracting New Clients With Your MSP's...

Paul Green"s MSP Marketing Podcast ·

2026/10/05

The most powerful way for an MSP to let a prospect know who you are before they’ve ever spoken to you, is to tell them your origin story… find out how. Also this week, can you use your local community to generate leads?, and what if you could own your MSP but not have to run it? Welcome to Episode 360 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. How to use your MSP’s origin story as a marketing asset People buy

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00:19:43

SPECIAL: Fast Growing MSPs Do Just TWO Things...

Paul Green"s MSP Marketing Podcast ·

2026/09/28

What’s the difference between MSPs that are standing still right now and those that are rocketing ahead? It’s a special episode today because there’s only three months left of 2026, and I’ve actually got one of my colleagues as a special guest. He’s spent 10 years talking to MSPs about how to grow their business, and he’s going to share all of his brain with you right now. Welcome to Episode 359 of the MSP Marketing Podcast with me, Paul Green, powered by

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00:19:43

SPECIAL: Fast Growing MSPs Do Just TWO Things...

Paul Green"s MSP Marketing Podcast ·

2026/09/28

What’s the difference between MSPs that are standing still right now and those that are rocketing ahead? It’s a special episode today because there’s only three months left of 2026, and I’ve actually got one of my colleagues as a special guest. He’s spent 10 years talking to MSPs about how to grow their business, and he’s going to share all of his brain with you right now. Welcome to Episode 359 of the MSP Marketing Podcast with me, Paul Green, powered by

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00:44:42

Full Guide: Setting Up Emails That Create MSP Clients

Paul Green"s MSP Marketing Podcast ·

2026/09/21

A simple automated email sequence is one of the highest return marketing assets that your MSP can build… here’s how to get started. Also this week, how to get your whole team involved in marketing, and how to arrange a party for 3,000 MSPs. Welcome to Episode 358 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. The one email sequence every MSP should have running Most MSPs never use this, which even though it’s an

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00:44:42

Full Guide: Setting Up Emails That Create MSP Clients

Paul Green"s MSP Marketing Podcast ·

2026/09/21

A simple automated email sequence is one of the highest return marketing assets that your MSP can build… here’s how to get started. Also this week, how to get your whole team involved in marketing, and how to arrange a party for 3,000 MSPs. Welcome to Episode 358 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. The one email sequence every MSP should have running Most MSPs never use this, which even though it’s an

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00:48:40

Writing The ONE Piece Of Content That Generates MSP...

Paul Green"s MSP Marketing Podcast ·

2026/09/14

Case studies are the single most powerful piece of marketing in an MSP’s toolbelt, here’s how to get started. Also this week, is it ever a good idea to rebrand your MSP? And, you can’t grow your MSP until you’ve got solid leadership (even if it’s just you and a tech). Welcome to Episode 357 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. How to write a case study that makes prospects salivate If a prospect said to

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00:48:40

Writing The ONE Piece Of Content That Generates MSP...

Paul Green"s MSP Marketing Podcast ·

2026/09/14

Case studies are the single most powerful piece of marketing in an MSP’s toolbelt, here’s how to get started. Also this week, is it ever a good idea to rebrand your MSP? And, you can’t grow your MSP until you’ve got solid leadership (even if it’s just you and a tech). Welcome to Episode 357 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. How to write a case study that makes prospects salivate If a prospect said to

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00:49:09

REALLY Messing Up An MSP 'Discovery Call'

Paul Green"s MSP Marketing Podcast ·

2026/09/07

A discovery call is the thing that turns a warm lead into a booked sales meeting – here’s a 6 part format for getting the most from them. Also this week, how to market your MSP during a quiet spell, and the secret to being recommended more by AI. Welcome to Episode 356 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. The format for a perfect discovery call The discovery call is the most underloved, most

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00:49:09

REALLY Messing Up An MSP 'Discovery Call'

Paul Green"s MSP Marketing Podcast ·

2026/09/07

A discovery call is the thing that turns a warm lead into a booked sales meeting – here’s a 6 part format for getting the most from them. Also this week, how to market your MSP during a quiet spell, and the secret to being recommended more by AI. Welcome to Episode 356 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. The format for a perfect discovery call The discovery call is the most underloved, most

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00:54:19

MSP's Ultimate Guide To Winning Financial Services...

Paul Green"s MSP Marketing Podcast ·

2026/08/31

If your MSP is looking for a vertical that ticks almost every box, then financial services might be the one… here’s why. Also this week, the “trust transfer” trick of borrowing credibility from people prospects already trust, and my guest built an MSP to $143m exit and understands why MSP founders get stuck. Welcome to Episode 355 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. Deep dive into winning financial services

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00:54:19

MSP's Ultimate Guide To Winning Financial Services...

Paul Green"s MSP Marketing Podcast ·

2026/08/31

If your MSP is looking for a vertical that ticks almost every box, then financial services might be the one… here’s why. Also this week, the “trust transfer” trick of borrowing credibility from people prospects already trust, and my guest built an MSP to $143m exit and understands why MSP founders get stuck. Welcome to Episode 355 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. Deep dive into winning financial services

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00:36:33

MSPs: How To Win Back Clients Who Left

Paul Green"s MSP Marketing Podcast ·

2026/08/24

For MSP’s, winning back past clients is actually one of the easiest and cheapest opportunities… are you overlooking this? Also this week, the horrendous truth of how MSPs are losing sales opportunities and annoying existing clients on the phone, and the MSP who thinks you should sell Google Workspace, not Microsoft. Welcome to Episode 354 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. How to win back a client who

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00:36:33

MSPs: How To Win Back Clients Who Left

Paul Green"s MSP Marketing Podcast ·

2026/08/24

For MSP’s, winning back past clients is actually one of the easiest and cheapest opportunities… are you overlooking this? Also this week, the horrendous truth of how MSPs are losing sales opportunities and annoying existing clients on the phone, and the MSP who thinks you should sell Google Workspace, not Microsoft. Welcome to Episode 354 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. How to win back a client who

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00:44:44

MSPs: Never Talk About AI Like This

Paul Green"s MSP Marketing Podcast ·

2026/08/17

Let’s discuss how MSPs can talk about AI without sounding like everyone else to win more consulting opportunities. Also this week, the pricing page no MSP dares to build, and what are the hot opportunities in the channel right now? Welcome to Episode 353 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. How to talk about AI without sounding like everyone else AI is probably the single biggest consulting opportunity

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00:44:44

MSPs: Never Talk About AI Like This

Paul Green"s MSP Marketing Podcast ·

2026/08/17

Let’s discuss how MSPs can talk about AI without sounding like everyone else to win more consulting opportunities. Also this week, the pricing page no MSP dares to build, and what are the hot opportunities in the channel right now? Welcome to Episode 353 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. How to talk about AI without sounding like everyone else AI is probably the single biggest consulting opportunity

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00:49:06

SPECIAL: MSP Marketing Audit (3 of 3) - Focus On Revenue

Paul Green"s MSP Marketing Podcast ·

2026/08/10

We’re finishing our three part marketing audit with a focus on revenue protection. There is a gold mine sitting inside your existing client base, let’s find out if you’re maximising that in your MSP. Welcome to Episode 352 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. SPECIAL: MSP Marketing Audit (3 of 3) – Focus On Revenue This is the third and final part of our massive marketing audit that we’ve been doing

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00:49:06

SPECIAL: MSP Marketing Audit (3 of 3) - Focus On Revenue

Paul Green"s MSP Marketing Podcast ·

2026/08/10

We’re finishing our three part marketing audit with a focus on revenue protection. There is a gold mine sitting inside your existing client base, let’s find out if you’re maximising that in your MSP. Welcome to Episode 352 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. SPECIAL: MSP Marketing Audit (3 of 3) – Focus On Revenue This is the third and final part of our massive marketing audit that we’ve been doing

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00:30:38

SPECIAL: MSP Marketing Audit (2 of 3) - Generating Leads

Paul Green"s MSP Marketing Podcast ·

2026/08/03

This is part two of our three-part marketing audit where we’re auditing your lead generation machine using my three-step lead generation system. Build audiences, grow relationships, and convert relationships. Welcome to Episode 351 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. SPECIAL: MSP Marketing Audit (2 of 3) – Generating Leads This is part two of our three-part marketing audit. Last week in episode 350, we

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00:30:38

SPECIAL: MSP Marketing Audit (2 of 3) - Generating Leads

Paul Green"s MSP Marketing Podcast ·

2026/08/03

This is part two of our three-part marketing audit where we’re auditing your lead generation machine using my three-step lead generation system. Build audiences, grow relationships, and convert relationships. Welcome to Episode 351 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. SPECIAL: MSP Marketing Audit (2 of 3) – Generating Leads This is part two of our three-part marketing audit. Last week in episode 350, we

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00:39:47

SPECIAL: MSP Marketing Audit (1 of 3) - Do you have...

Paul Green"s MSP Marketing Podcast ·

2026/07/27

To mark our 350th episode I’m giving you a complete audit of your MSP’s marketing. By the end of this you’ll know exactly where to focus your marketing efforts to create a stronger foundation. Welcome to Episode 350 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. SPECIAL: MSP Marketing Audit (1 of 3) – Do you have these fundamentals? It’s episode 350 and I can’t quite believe that we’ve actually made it here

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