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PODCAST

Sustainable Winegrowing

Get the latest science and research for the wine industry with Sustainable Wine Growing. Vineyard Team brings you industry professionals and experts on resource issues and business trends related to sustainable agriculture to help you put sustainability into practice.

science natural sciences

All Episodes

04:04

216: Talk About These 7 Values to Connect with Your...

Sustainable Winegrowing ·

2024/02/12

People today are paying closer attention to the values of the brands they support. Research conducted by Harris Poll revealed that 82% of shoppers prefer a consumer brand’s values to align with their own, and they’ll vote with their wallet if they don’t feel a match. Welcome to Marketing Tip Monday with SIP Certified. We know customers are looking for wines labeled as sustainable. While our longer-form episodes help you learn about the latest science and research for the wine industry, these

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25:38

215: Biochar Production on a Commercial Scale

Sustainable Winegrowing ·

2024/02/01

Adding biochar as a soil amendment creates an ideal habitat for beneficial microorganisms. Sitos Group CEO and Co-founder Mayo Ryan and PR, Marketing, and Communications Manager Jessica Bronner explain how biochar amendments improve disease resistance, plant health, pest resistance, water retention, and drought mitigation. The team explains three different ways to make biochar and why they have chosen to use the slow pyrolysis method to ultimately produce biochar for different soil types. Resources:

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02:38

214: 3 Eco Buzzwords You Didn't Know Are Sustainable...

Sustainable Winegrowing ·

2024/01/22

There are a lot of buzzwords today surrounding eco-friendly production: Regenerative Sustainable Climate smart Carbon footprint Social equity Did you know that the sustainable winegrowing community touches all of these points? Welcome to Marketing Tip Monday with SIP Certified. We know customers are looking for wines labeled as sustainable. While our longer-form episodes help you learn about the latest science and research for the wine industry, these twice-monthly micro podcasts will help you

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35:19

213: High Resolution Data from Space Helps Farmers...

Sustainable Winegrowing ·

2024/01/18

Ecosystem Science combines biology, chemistry, and physics to model and predict responses like wine grape yield forecasting, water management, and disease vector mapping. Joshua Fisher, Associate Professor of Environmental Science & Policy at Schmid College of Science and Technology, Chapman University and science lead at Hydrosat explains how high-resolution data from space helps farmers plan for climate change. His research uses satellites to help growers understand how change their practices to

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02:50

212: An Educated Approach to Wine Marketing |...

Sustainable Winegrowing ·

2024/01/08

Do you know where your food comes from? “Food disconnect” is a term used to describe the average consumers lack of knowledge about where their food comes from and how it’s made. When it comes to wine, most people only see the finished product: what’s in their glass. Welcome to Marketing Tip Monday with SIP Certified. We know customers are looking for wines labeled as sustainable. While our longer-form episodes help you learn about the latest science and research for the wine industry, these

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35:37

211: Vineyard Nutrient Management Across the United...

Sustainable Winegrowing ·

2024/01/04

When it comes to nutrition in your vineyard, you need to know the environment that your vineyard is planted in including mineral nutrition, soil microbes, nitrogen from rainwater, and nutrients or potentially salt from well water. Fritz Westover, Host of the Vineyard Underground Podcast and Founder of Virtual Viticulture Academy shares a big-picture approach to nutrient management that is practical for any grower. He covers: Why it is important to test tissue both at bloom and veraison How to take

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05:40

210: (Rebroadcast) Does Social Media Impact Wine...

Sustainable Winegrowing ·

2023/12/25

Thach and Lease asked the managers of 375 United States wineries, "How much impact do you believe your social media efforts have on wine sales?" 87% of respondents said they believe that their social media presence increases sales. Welcome to Marketing Tip Monday with SIP Certified. We know customers are looking for wines labeled as sustainable. While our longer-form episodes help you learn about the latest science and research for the wine industry, these twice-monthly micro podcasts will help

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31:09

209: Science-based Decisions for Climate Action in...

Sustainable Winegrowing ·

2023/12/21

The phrases climate change, greenhouse gas emissions, and carbon sequestration are common place in wine production. But what can you do make a science-based, and achievable impact? Brianna Beighle, Assistant Winemaker at Patz & Hall Wine Company explains scope one, two, and three emissions as they apply to the wine industry. Viticulturalists and winemakers can look at easy to measure practices like diesel fuel use, Nitrogen application timing, and light weight glass bottles to reduce their

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04:04

208: 7 Ways to Share Your Sustainable Story |...

Sustainable Winegrowing ·

2023/12/11

Once we learned that storytelling helps customers understand your sustainable practices and can increase your sales, we’ve been dedicated to helping you: Welcome to Marketing Tip Monday with SIP Certified. We know customers are looking for wines labeled as sustainable. While our longer-form episodes help you learn about the latest science and research for the wine industry, these twice-monthly micro podcasts will help you share your dedication to sustainable winegrowing so you can show your

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27:54

207: Managing Catastrophic Loss in Vineyards: Lessons...

Sustainable Winegrowing ·

2023/12/07

Extreme weather events can be devastating to a winegrowing region's infrastructure, business, and in the worst-case scenarios, human life. Emma Taylor, Viticulture Consultant with Emma Taylor Viti is part of New Zealand’s Cyclone Gabrielle recovery team, helping winegrape farmers in the Hawke’s Bay region. When the cyclone hit in February 2023 just before grape harvest, flood waters reached over the top of many vineyards destroying bridges, leaving behind massive silt deposits, uprooting entire

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04:18

206: The Best Newsletter You Can Send | Marketing Tip...

Sustainable Winegrowing ·

2023/11/27

Your wine club members are more than just wine enthusiasts – they’re YOUR WINE’S enthusiasts! They are invested in and have a personal connection with your brand. Welcome to Marketing Tip Monday with SIP Certified. We know customers are looking for wines labeled as sustainable. While our longer-form episodes help you learn about the latest science and research for the wine industry, these twice-monthly micro podcasts will help you share your dedication to sustainable winegrowing so you can show

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31:41

205: Get More Funding Faster for Land Conservation...

Sustainable Winegrowing ·

2023/11/16

Since the time of the Dust Bowl, landowners have worked with Resource Conservation Districts (RCDs) to conserve water, improve soil, preserve natural habitat, and prevent erosion. However, it can take two to three years to secure funding to begin a sustainable initiative. Devin Best, Executive Director at the Upper Salinas-Las Tablas Resource Conservation District, and Michael Larcher, North American Solution Lead at cBrain have partnered on a new system that drastically decreases that timeframe by

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03:15

204: Growing a Business Through Education: Talley...

Sustainable Winegrowing ·

2023/11/13

The needs of the market are always changing. So are the needs and ambitions of a business. Along with those ever-changing needs are the constant development of new technology and information that can help businesses thrive. Welcome to Marketing Tip Monday with SIP Certified. We know customers are looking for wines labeled as sustainable. While our longer-form episodes help you learn about the latest science and research for the wine industry, these twice-monthly micro podcasts will help you share

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31:02

203: Get the Latest Viticulture Research from 30 Experts

Sustainable Winegrowing ·

2023/11/02

If you like this podcast, then you will not want to miss the premiere sustainable winegrowing event of the year – the Sustainable Ag Expo. Cliff Ohmart, Principal at Ohmart Consulting Services has helped Vineyard Team bring together the nation’s top researchers to present at the Expo for a number of years. In today's podcast, you will get a preview of the topics and speakers for this year’s event. Enjoy the perfect blend of in-person and online learning. Speak directly with national experts, earn

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05:27

202: 3 Steps to Make a Sustainable QR Tour Your...

Sustainable Winegrowing ·

2023/10/23

Looking for a fun group project for the upcoming slow season? Grab your team and create a Sustainable QR Tour! Welcome to Marketing Tip Monday with SIP Certified. We know customers are looking for wines labeled as sustainable. While our longer-form episodes help you learn about the latest science and research for the wine industry, these twice-monthly micro podcasts will help you share your dedication to sustainable winegrowing so you can show your customers that you share their values. A

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32:23

201: Balance Hot Climate, High Sugar Wine with Green...

Sustainable Winegrowing ·

2023/10/19

High temperatures and extreme weather events can have numerous impacts on wine grapes and ultimately wine quality. Dr. Andreea Botezatu, Associate Professor and Extension Enology Specialist at Texas A&M University, Texas AgriLife Extension Service finds that changes in ripening patterns are the most common. In high heat, sugars accumulate faster, acids degrade, ripening happens earlier and the result is higher alcohol wines. The challenge is that ripening is not linear. Tannins and maturation of the

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03:35

200: Doing Good for the Community & Business at Niner...

Sustainable Winegrowing ·

2023/10/09

A successful business does more than sell a great product. Companies that embrace the Business value of sustainability treat their employees and the community with care and respect. Welcome to Marketing Tip Monday with SIP Certified. We know customers are looking for wines labeled as sustainable. While our longer-form episodes help you learn about the latest science and research for the wine industry, these twice-monthly micro podcasts will help you share your dedication to sustainable

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32:51

199: NASA Satellites Detect Grapevine Diseases from...

Sustainable Winegrowing ·

2023/10/05

Plants by nature are designed to interact with light. Satellites can measure the light reflected by plants to detect grapevine diseases before they are visible to the human eye. Katie Gold, Assistant Professor of Grape Pathology, Susan Eckert Lynch Faculty Fellow, School of Integrative Plant Science Plant Pathology and Plant-Microbe Biology Section of Cornell AgriTech is trailblazing remote disease detection with imaging spectroscopy also known as hyperspectral imaging. Imaging spectroscopy was

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07:10

198: 3 Ways to Talk About Sustainability on Social Media

Sustainable Winegrowing ·

2023/09/25

In this week’s Marketing Tip we will make it easy for you to regularly create content that entices, educates, and inspires your audience. Welcome to Marketing Tip Monday with SIP Certified. We know customers are looking for wines labeled as sustainable. While our longer-form episodes help you learn about the latest science and research for the wine industry, these twice-monthly micro podcasts will help you share your dedication to sustainable winegrowing so you can show your customers that you

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28:51

197: Managing the Sour Rot Disease Complex in Grapes

Sustainable Winegrowing ·

2023/09/21

What makes Sour Rot so challenging for wine grape growers is that it is a disease complex. Hans C. Walter-Peterson, Viticulture Extension Specialist, Finger Lakes Grape Program, Cornell Cooperative Extension explains that Sour Rot comes in late season after ripening. Yeasts get into the berries and ferment the sugar out in the vineyard. Bacteria follow up, feasting on the alcohol, converting it into acetic acid – an unwelcome component in winemaking. And, the disease is spread rapidly by fruit

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297 results

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