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PODCAST

Revenue Roadmap

Revenue Strategies for Family Law FirmsLearn from the experts behind the growth of sterlinglawyers.com Anthony Karls, President of Rocket Clicks/co-founder of Sterling Lawyers, and Tyler Dolph, CEO of Rocket Clicks, interview the experts in all the areas that will drive revenue and increase profits for family law firmsGet technical knowledge and learn from the experience of those who paid the price to learn what it takes to grow from an idea to an exclusively family law firm with 30+ attorneys.

business marketing

All Episodes

4:00

Effective SEO Strategies for Law Firms: The Role of...

Revenue Roadmap ·

2024/10/30

Join Anthony Karls as he delves into the specifics of citation audits for law firms, focusing on the importance of consistent and accurate information across niche attorney and lawyer directories to improve SEO rankings. Learn how to ensure your listings are correct to gain better trust from Google and rank higher in search results. Whether you're handling your SEO or need professional help, this video covers all the essential steps.00:00 Introduction and Welcome00:03 Understanding Legal

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10:08

State Directory Listings The Key to Extra Credit in...

Revenue Roadmap ·

2024/10/30

Anthony Karls discusses the importance of state directory listings in citation audits, highlighting their role in achieving high local search rankings. He explains the components examined during audits, such as name, address, and phone number (NAP) consistency. The video Anthony gives an example on Michigan's directory listings and emphasizes the benefits of accurate state-level citations for boosting online presence and gaining extra local credit.00:00 Introduction to Citation Audits00:17

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4:19

Maximizing Map Rankings with City and Neighborhood...

Revenue Roadmap ·

2024/10/30

Join Anthony Karls as he delves into the importance of city and neighborhood-level business directories for dominating family law maps. Discover how local listings can enhance your search engine rankings, validate your business's information, and boost your visibility in local searches. Learn the benefits of being present on directories like Jacksonville's Chamber of Commerce and others, and how these citations can provide local credit and establish your firm's authority online. Stay

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5:02

Navigating Law Firm Directories for Local SEO Success

Revenue Roadmap ·

2024/10/30

In this episode, we dive deep into the importance of law firm directories and our quick audit process at Rocket Clicks. Learn how listing your family law firm on general listing sites, state-specific sites, and niche law firm directories can boost your Google map rankings. Discover the significance of having both your law firm and attorney profiles listed accurately for maximum search engine credit and user traffic. Visit our website for more details or contact us for assistance.00:00 Introduction

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3:58

Boost Your Local SEO - Understanding the Role of Data...

Revenue Roadmap ·

2024/10/30

Join Anthony Karls as he explains the importance of Data Aggregators in local SEO. Discover what data aggregators are, how they work, and why ensuring the consistency of your business information across these databases can significantly impact your search engine rankings. Learn about the top data aggregators used in the industry and how you can audit and maintain your business listings for optimal local SEO performance.00:00 Introduction and Overview00:06 Understanding Data Aggregators01:13

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24:02

Unlocking Revenue Growth with Effective Data Use

Revenue Roadmap ·

2024/10/29

Join Anthony Karls and James Patterson of Rocket Clicks as they dive into leveraging measurement tracking to buy data and conduct market research. Discover the importance of waterfall reporting, how to refine prospecting strategies, and how to effectively utilize programmatic advertising for local entrepreneurs.00:00 Introduction to Revenue Roadmap00:13 Meet James Patterson: Digital Marketing Expert02:23 Understanding the Concept of Buying Data05:47 The Importance of Waterfall Reporting08:39

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16:03

Profit Pathways: Embracing Sales in Every Aspect of Life

Revenue Roadmap ·

2024/10/23

Join Anthony Karls, President of Rocket Clicks, as he sits down with CEO Tyler Dolph to explore the mindset essential for sales success. Discover why sales is a prerequisite for life, how to navigate selling in various scenarios, and the importance of believing in what you sell. 00:00 Introduction to Revenue Roadmap00:20 The Mindset of a Salesperson01:50 The Importance of Selling in Business03:31 Key Components of Selling05:49 Examples of Selling in Everyday Life09:01 Belief and Passion in

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15:54

Discovering Leadership Voices

Revenue Roadmap ·

2024/10/16

Join Anthony Karls and Matthew Hacker on 'Revenue Roadmap' as they dive into leadership development. Discover the 'Giant' program's impact on team building, revenue growth, and more. Explore the five leadership voices and the 70/30 principle for effective personal and professional growth. 00:00 Introduction and Welcome00:18 Matt's Background and Leadership Insights03:08 Leadership Development Program Overview03:50 Discovering Your Leadership Voice04:52 The Five Voices

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14:00

The Value of SEO: An In-Depth Discussion

Revenue Roadmap ·

2024/10/09

Join Anthony Karls and Casey Shea from Rocket Clicks as they delve into the power of SEO for local businesses. Discover why SEO is essential, how it provides fixed costs, and builds trust and visibility online. Learn about optimizing for emerging tech like AI and prepare for an in-depth SEO discussion next session. 00:00 Welcome to Revenue Roadmap00:06 Meet the Experts: Anthony Carls and Casey Shea00:47 The Importance of Mental Challenges02:08 Introduction to SEO02:26 Why SEO is Valuable03:29 The

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16:15

Paid Media Insights: Inbound vs. Outbound Strategies

Revenue Roadmap ·

2024/10/02

Join Anthony Karls and James Patterson on Revenue Roadmap as they dive into inbound vs outbound paid media, their roles in the five stages of awareness, and their impacts on marketing. Learn how to blend these strategies effectively for mature markets and emerging industries, plus tips on measuring success. 00:00 Introduction and Welcome00:06 Meet the Experts: Anthony and James00:39 Fantasy Football Fun01:17 Staying on Top: Habits and Routines02:51 Inbound vs Outbound Paid Media03:04 Inbound Media:

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22:17

Unlocking Team Potential: The GiANT Journey at Rocket...

Revenue Roadmap ·

2024/08/07

Join Anthony Karls and Matt Hacker as they discuss the 'Giant' leadership training program at Rocket Clicks. Learn how this initiative helps improve team communication, culture, and ultimately drive revenue for local entrepreneurs. Matt shares his journey in marketing and leadership, emphasizing the importance of a unified language within teams.00:00 Introduction to Revenue Roadmap00:12 Meet Matt Hawker: SEO Expert and Leadership Coach00:32 Leadership Culture at RocketClicks00:44

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21:02

From LLM to GPT-4: Demystifying AI for Small Businesses

Revenue Roadmap ·

2024/07/31

Anthony Karls of Rocket Clicks and Casey Shea discuss how AI, particularly ChatGPT, can boost small business productivity by 40%. Learn about the evolution of GPT, practical use cases, and how to create tailored AI tools to streamline tasks like resume screening.00:00 Introduction to Revenue Road00:31 Understanding AI and ChatGPT02:42 Impact of AI on Small Businesses04:20 Five Key Tips for Using ChatGPT07:24 Live Demonstration: Using ChatGPT for SEO12:30 Creating Custom GPTs for Business Tasks19:59

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11:10

Mastering The Most Important Sale: Convincing...

Revenue Roadmap ·

2024/07/24

Join Anthony Karls, President of Rocket Clicks, and Tyler Dolph, CEO and Head of Sales, as they delve into the concept of 'The Most Important Sale.' Learn why selling yourself is crucial to driving revenue, how to maintain passion and conviction, and practical exercises to keep your team motivated.00:00 Introduction to Revenue Roadmap00:57 The Most Important Sale: Selling Yourself02:31 Why Belief in Your Product Matters03:25 The Three Key Questions for Sales Success04:36 Maintaining Sales

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22:03

The Perfect Sales Process: Insights from Rocket Clicks

Revenue Roadmap ·

2024/07/17

Join Anthony Karls and Tyler Dolph from Rocket Clicks as they dive into the methodologies of the perfect sales process, based on Grant Cardone's teachings. Discover the importance of understanding the dominant buying motive and how a refined sales process can drive revenue and build lasting client relationships.00:00 Introduction to the Revenue Roadmap00:46 Tyler Dolf's Sales Journey05:25 The Perfect Sales Process07:45 Understanding the Dominant Buying Motive13:02 Effective Sales Demos and

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22:42

From Leads to Revenue: The Marketing Story Unveiled

Revenue Roadmap ·

2024/07/10

Join Anthony Karls and James Patterson from Rocket Clicks in this episode of Revenue Roadmap. Learn about effective measurement and tracking in paid media campaigns, how to connect marketing efforts to revenue, and ensuring you're asking the right questions to your marketing experts for optimal results.00:00 Introduction to Revenue Roadmap01:01 Meet James Patterson: Marketing Expert03:49 Diving into Paid Media03:59 Understanding Measurement and Tracking06:00 The Importance of ROAS06:47 Buildi...

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18:32

Decoding the Search Engine Mysteries: Insights from...

Revenue Roadmap ·

2024/07/03

Join Anthony Karls and SEO expert Nick Perow in this episode of Revenue Roadmap as they delve into the essentials of search engines and SEO. Learn how indexing works, the importance of ranking for revenue-driving keywords, and how to avoid misleading SEO practices.00:00 Introduction to Revenue Roadmap00:11 Meet the SEO Expert: Nick Perow01:40 Understanding the Black Box of SEO03:41 The Evolution of Search Engines08:45 The Importance of Ranking and Revenue13:44 How to Evaluate Your SEO Strategy17:51

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12:16

Revenue Roadmap: Unlocking the Power of Paid Media

Revenue Roadmap ·

2024/06/26

In this episode of Revenue Roadmap, Anthony Karls and JP VanderLinden of Rocket Clicks, dive into the world of paid media. They discuss the differences between digital and offline media, the importance of targeted advertising, and how small business owners can optimize their advertising strategy to drive revenue and gather valuable customer insights.00:00 Introduction to Revenue Roadmap00:21 Understanding Paid Media01:26 Digital vs. Offline Media02:57 The Value of Buying Media04:51 Learning from

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14:41

Discover Hidden Opportunities with a Technical SEO Audit

Revenue Roadmap ·

2024/05/13

Is your website optimized well enough to drive significant online revenue? Dive into our technical SEO revenue roadmap where Rocket Clicks' expert Casey Shea unravels the mysteries behind successful SEO strategies!🔑 Key Strategies Unveiled:- What is Technical SEO and why it's crucial for your online presence- How a solid SEO strategy influences your revenue streams- Common pitfalls in website SEO setups and how to avoid them- Practical tips on optimizing your website for better search engine

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