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PODCAST

ONLINE MARKETING FOR DOCTORS PODCAST

Online Marketing For Doctors

The Online Marketing For Doctors podcast show is laser-focused on helping you, the motivated doctors and surgeons, implement clever, effective marketing ideas that you can use to GROW and SCALE your practice into the empire it deserves to be.

business management

All Episodes

07:39

EP075: What Is Your One Thing?

ONLINE MARKETING FOR DOCTORS PODCAST ·

2021/07/15

I’ve been questioning myself for a long time… If everyone has the same number of hours in a day, why do some people seem to get so much more done than others? How do they do more, achieve more, earn more, have more? One of my passions is to study how the ultrawealthy, the 0.001% manage their time, get incredible amount of things done, invest and live extraordinary lives? This life-improvement masterpiece “One Thing” written by Gary Keller – the owner of the biggest real estate company in the

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07:23

EP074: 6 Effective Ways to Leave Your Competition in...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2021/07/02

Have you ever wondered why certain people seem to be an icon of success and other people don’t seem to make much progress towards their goals? Do you ever wonder what separates these two groups of people? Have you noticed how it seems like it’s going to be impossible to catch up to the icons of success? So, what is it that makes these people the way they are? It comes down to this: MOMENTUM. It’s much harder to stop or catch up to a moving object than it is to compete with somebody who starts

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07:48

EP073: How to Overcome Sales Objections and Drive...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2021/06/17

Sales and new patient conversion are the blood stream of the business, and one of the key problems that I’ve seen over the years from struggling practice is that they don’t have a proven sales process in place to convert more enquiries into bookings. People in medical do not perceive themselves as sales people. If you hire a receptionist who is doing everything administrative and has no sales background or any sales training, how is she supposed to deal with converting prospects to patients,

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27:15

EP072: How Did ModPod Find Success During The Pandemic?

ONLINE MARKETING FOR DOCTORS PODCAST ·

2021/06/04

This week we’d like to bring to you an interesting interview with two clinic owners who have pivoted successfully through this challenging time. In this special OMD TV guest interview episode, Mr. Brent Goddard & Lance Penn, the owner and managing director of ModPod Sports Podiatry – Sydney’s leading podiatry clinic discussed how ModPod found success during the pandemic?” This is part of our special Covid Success Stories series, where OMD TV will feature interviews with clinics that

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08:27

EP071: The Deadliest Objection From Your Prospective...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2021/05/16

New patient conversion is one of the hottest topics that I get asked about from other practices, especially those that are dealing with self-referring patients, or they are selling high-valued procedures. And more so, how to handle the various objections that prospects throw at them during their sales process. I get asked quite often…”What is the hardest objection?”, and what I tell them, is that the deadliest objection of them all; is the silent objection. It's the one that you don't even know

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08:37

EP070: Why Some Business Excel And Some Don't

ONLINE MARKETING FOR DOCTORS PODCAST ·

2021/04/25

Approximately 20% of new businesses fail during the first two years of being open, 45% during the first five years, and 65% during the first 10 years. Only 25% of new businesses make it to 15 years or more (according to Data from the U.S. Bureau of Labor Statistics) As you probably know, this year marks OMD 9th year anniversary. We are thrilled to have been able to thrive over the last 9 years despite going through a lot of hurdles and changes in our industry. And I do have some lessons

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12:59

EP069: How To Generate Thousands Of Visits From Your...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2021/04/04

My high-performance coach Brendon Burchard always says… “The quality of your life depends on what question you ask yourself every single day.” Have you asked yourself this question… “How Can I Generate Thousands of Visits From My Referral Partners?”🤩 Have you leveraged your referral network to drive more patients to your clinic? In this new OMD TV Show episode, I’ll show you some creative ideas for reaching out to thousands of your targeted patients through influencer and affiliate partner outreach

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08:06

EP068: How To Achieve More With Less Stress

ONLINE MARKETING FOR DOCTORS PODCAST ·

2021/03/08

Most ambitious, driven people wind up taking on way too much in terms of setting goals — especially in the new year. (Yes, I’m looking at you.) Swept up in the annual ‘new year, new me’ mania, we unwittingly set ourselves up to drown in disappointment. Sound familiar? If your big ambition often turns into big overwhelm, this OMDTV is a must watch. You’ll learn a simple 4-step process to help you eliminate burnout before it happens and get laser focused on what’s truly most important this year

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09:01

EP067: How To Get Unlimited Traffic To Your Clinics

ONLINE MARKETING FOR DOCTORS PODCAST ·

2021/02/21

I was introduced to the concept of the “Dream 100” when I was reading one of the current best-selling digital marketing books called Traffic Secrets by Russell Brunson which is the idea of identifying the top 100 tribes that thousands of your target audience are already active members of and finding a way to infiltrate these tribes for displaying your targeted message to these tribe members. And then this will take our ideal patients from “I’ve never heard of this clinic?” to “What is this clinic

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25:21

EP066: Guest Interview With James Nadin - Owner and...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2021/01/24

In this episode, we have as special guest Mr. James Nadin, the owner and managing director of Crown Clinic – Australia’s leading hair transplant clinic. We discussed with him how to build a brand that can stand up against the biggest competitors in your niche. James and his wife Ilka founded Crown Clinic 20 years ago, but it’s still growing incredibly fast, with a 50% growth rate over the last 5 years. The growth of Crown Clinic has been so impressive, that they are now considering branching out

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21:52

EP065: Guest Interview With Christy Xuan - Founder of...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2021/01/10

In this special episode, we have a special guest on our OMD TV show Ms Christy Xuan -the young, successful female clinic owner and entrepreneur who founded Lumiere Beauty Clinic. Christy founded Lumière Beauty Clinic around 3 years ago and it’s been growing incredibly fast ever since, with over 20 staff members (including doctors, surgeons and beauty therapists), achieving an annual growth rate of 100%. The clinic is currently adding new locations and planning a franchising model as well. Christy

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05:48

Ep064: How to Sell Like a Doctor

ONLINE MARKETING FOR DOCTORS PODCAST ·

2020/12/27

In the medical profession, a prescription without a diagnosis is malpractice. But in a sales environment, what I see far too often is prospects given sales pitches without getting a proper diagnosis. Think about how this works in a doctor’s environment; you might go in and see a doctor and they typically start off with “So tell me what's brought you in here today?”, and they pull out their pen and paper and they start to take notes. If you saw a doctor and before you even said anything to

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11:16

EP063: How To Deal With "Let Me Check With My...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2020/11/03

“Umm, can I speak to my partner and get back to you later?” How often do you or your practice manager hear this from a prospective patient? When it comes to high valued procedures, there is typically a third party involved. It could be a husband or wife - it doesn’t matter; it is whoever that 3rd party is that your prospect keeps referring to when they say something like; “I'm going to need to speak to my partner about this.”. And what I want to show you today in this new podcast below, is how to

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07:12

Ep062: 3 Marketing Questions You Must Answer

ONLINE MARKETING FOR DOCTORS PODCAST ·

2020/10/27

The biggest problem facing clinic owners, or entrepreneurs, is getting their potential future patients or clients to discover that they even exist. Every year, tens of thousands of businesses start and fail because entrepreneurs don’t understand this essential skill: the art and science of getting prospective traffic. Simply waiting for people to come to you is not an effective strategy. If you want to learn a simple but effective strategy to master marketing and generate more new patients for

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08:08

Ep061: How To Deal With “I Need To Think About It”...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2020/10/26

“Umm, I need to think about it and get back to you later.” How often do you or your practice manager hear that from a prospective patient? No matter what services you're selling, the “I need to think about it” objection is typically going to be one of the most dominant objections that will keep coming up, especially if you are dealing with self-referring patients or you are selling high-valued procedures. But, the “I need to think about it.” objection isn't a real objection. It's actually a fake

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10:13

Ep060: How To Qualify Potential Patients?

ONLINE MARKETING FOR DOCTORS PODCAST ·

2020/10/26

How many times have your staff pitched a potential client or patient, only to get a “Thanks, I’ll think about it and get back to you” email or phone call? Of course, getting new work is important. But we’ve seen from time to time that getting the right kind of work from the right kind of client or patient is more important. Otherwise, you’ll wind up selling your soul, and that wonderful clinic you love becomes nothing more than a job you hate. There is a better way. The most successful clinics have

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09:02

Ep059: How To Deal With Money Objections From...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2020/10/04

How often do you or your practice manager hear this from a prospective patient? No matter what services you're selling, the money objection is typically going to be the most dominant objection that will keep coming up, especially if you are dealing with self-referring patients or you are selling high-valued procedures. But being able to handle this objection well, will help you to improve your new patient conversion rate dramatically. In podcast episode #59, we’re going to show you how

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08:11

Ep058: 3 SMS That You Needs to Send to Generate...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2020/09/05

What’s even crazier is that 99% of SMS marketing messages are opened within 20 minutes. (According to a report from MobileSquared titled Conversational Advertising) In this quick podcast episode #58, we're going to show you the 3 types of SMS messages that you need to send to your patients to generate more immediate bookings for your practices. The type of SMS messages we're going to show you below, are all about reactivating the “low hanging fruits”. Those patients that just need that little

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07:18

Ep057: Have You Joined The 5 Am Club?

ONLINE MARKETING FOR DOCTORS PODCAST ·

2020/09/05

In this podcast episode, we’re going to give you the one simple secret that will help you get all of these important things done that will help move you closer to where you want to be. This secret is one of the key attributes that helped grow our business by 166% since I first started implementing it, and in this video, I will show you why. I’ll explain all of the benefits and the key things that you should be doing in regards to this secret, to help move the needle in your work and life and

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10:14

Ep056: The Number 1 Ability You Need To Grow Your...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2020/09/04

In this podcast I’m going to give you the one simple secret that will help you get all of these important things done that will help move you closer to where you want to be. This secret is one of the key attributes that helped grow my business by 166% since I first started implementing it, and in this video, I will show you why. I’ll explain all of the benefits and the key things that you should be doing in regards to this secret, to help move the needle in your work and life and get you

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148 results

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