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PODCAST

ONLINE MARKETING FOR DOCTORS PODCAST

Online Marketing For Doctors

The Online Marketing For Doctors podcast show is laser-focused on helping you, the motivated doctors and surgeons, implement clever, effective marketing ideas that you can use to GROW and SCALE your practice into the empire it deserves to be.

business management

All Episodes

10:48

EP155: What Top 1% Medical Clinics All Have in Common...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2026/04/06

In this episode, Huyen reveals the core characteristics and systems that the highest-performing medical practices consistently implement — regardless of their specialty, size, or country.You’ll learn: Why elite clinic owners know their numbers intimately How the right patient coordinator can dramatically increase procedure bookings What high-performing clinic websites always include Why social media engagement now drives patient trust The crucial role of Managerial leadership inside

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14:48

EP154: The Three Roles Every Medical Clinic Owner...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2026/03/22

Most doctors and surgeons spend their entire careers stuck in the Technician role — diagnosing, treating, operating, and “doing the work”… with little time to actually build the clinic they dream about.In this episode, you’ll learn: 🔹 Why surgeons and doctors naturally get stuck as Technicians And why this creates burnout, plateaus, and inconsistent growth. 🔹 What it really means to think and act like a Manager (And why this role is critical long before you hire a practice manager.) 🔹 How to tap

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15:44

EP152: The #1 Secret to Converting Patients Faster |...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2026/03/08

Are you tired of answering the same questions at every consultation? Do you find that prospective patients “go away to think about it” and never return? In this episode of the OMD TV & Podcast Show, Huyen reveals why the secret to faster conversions isn’t pushing harder—it’s educating smarter. You’ll learn how high‑quality, pre‑consultation education turns curious browsers into confident bookers using video explainers, FAQs and compelling testimonials.What You’ll Learn Why Pre‑Consult

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14:05

EP153: How AI Helps Clinics Convert More Patients...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2026/02/22

Most clinics think the only way to get more patients is by spending more on ads. But here’s the truth: you don’t need a bigger ad budget to grow — you just need to convert more of the enquiries you’re already getting. In this episode, I’ll show you exactly how clinics are using AI to: ✅ Respond instantly to new patient enquiries (day or night) ✅ Follow up consistently with every lead until they book ✅ Personalise conversations to handle objections and nurture patients ✅ Reduce missed

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16:42

EP151: Why Patients Pick Your Competitor (and How to...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2026/02/08

In this episode of the OMD TV & Podcast Show, Huyen explores why patients often choose a competitor over your practice—even when your services are comparable. You’ll discover practical ways to stop blending into the crowd and start becoming the obvious choice by defining your unique value and enhancing the patient experience.What You’ll Learn The Danger of Commoditisation: How identical websites and messaging make practices indistinguishable—and why patients default to price or convenience

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10:16

EP150: 4 Game‑Changing Shifts to Thrive in 2026 (Plus...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2026/01/11

Competition is fierce, patient expectations are rising and marketing costs are climbing. In this episode of the OMD TV & Podcast Show, Huyen shares four pivotal shifts that will help your clinic thrive in 2026 without resorting to discounts or burning money on ads. She also introduces a bonus strategy on leveraging AI to transform how you attract and convert patients.What You’ll Learn Shift #1 – Patient‑Centric vs. Money‑Centric: Why a “patients for life” mindset creates loyalty, repeat

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11:54

EP149: How AI is Changing the Way Clinics Attract and...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/12/21

Clinics are losing patients every single day, not because of price, but because of slow response times.Here’s the reality: 42% of patients expect a reply within 1 hour. If you don’t respond within 5 minutes, the chances of conversion drop by almost 80%. More than 60% of patients research clinics after hours, when most reception desks are closed. The good news? Artificial Intelligence is changing this completely. In this episode,we reveal how clinics are using AI to: ✅ Respond instantly to

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11:18

EP148: Number 1 Thing You Need To Do To Survive &...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/12/07

Did you know that over half of Fortune 500 companies from 2003 no longer exist today? And that 75% of businesses fail within 10 years?The difference between those that vanish and those that thrive? Innovation. In this episode, Huyen dives into the single most important thing your clinic needs to keep doing to ensure sustainable success over the next decade. You’ll hear real-world examples (like Nokia, Kodak, and Blockbuster), practical strategies to start innovating immediately, and low-cost ways

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25:53

EP147: Beyond Your Logo: How to Become the ‘Only’...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/11/17

Many clinics deliver exceptional patient care, yet still struggle to attract new patients. Why? Because patients can’t “see” your value unless your brand communicates it clearly.In this episode, Beyond Your Logo: How to Become the ‘Only’ Choice in Your Niche With Your Brand, we sit down with Graeme Gladman, Founder of BrandQuest, to explore how a well-defined brand story becomes your most powerful patient-acquisition tool. Graeme brings more than 30 years of expertise in brand strategy, creative

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14:20

EP146: How To Turn One-Time Patients Into Lifelong...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/11/02

Have you ever wondered why some patients disappear after their first visit, while others become loyal advocates, booking regularly, referring friends, and engaging with your practice for years?In this episode of OMD TV & Podcast, Huyen Truong uncovers the real reason patients stay—or leave—and what you can do to keep them coming back. In this episode, you'll discover: ✅ Why focusing on retention (not just acquisition) can 2x–3x your clinic’s revenue ✅ The emotional triggers behind patient

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21:53

EP145: Why Your Enquiries Aren’t Booking and How to...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/10/20

Think your clinic has a lead problem? Think again. In this high-impact episode, we reveal why most clinics are leaking revenue, not because they lack enquiries, but because they fail to convert those leads into consultations—and ultimately surgeries. Join Huyen Truong, Search Marketing Director at Online Marketing for Doctors, as she unpacks the proven strategies that have helped clinics worldwide dramatically improve their consult conversion rates without increasing their ad spend. In this episode,

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47:01

EP144: How To Increase New Patient Bookings Using AI...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/10/05

Ever feel like your clinic is missing out on enquiries that should’ve turned into bookings?In our latest podcast episode, we sit down with Wouter Slettenhaar, VP of Sales at Crisalix and CEO of ChatPatient, to talk about how AI Patient Coordinators are transforming the way clinics convert leads into loyal patients. Wouter shares real-world insights on: How AI Patient Coordinators work (and save clinics time & money) The two key success factors for high-converting chat interactions The

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14:07

EP143: 3 Strategic Moves to Increase Your Clinic’s...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/09/21

What if you could grow your clinic's income by 20% this quarter—without spending a cent on new ads or finding more patients?In this episode of Online Marketing For Doctors TV & Podcast, Huyen Truong (Search Marketing Director at OMD) shares 3 proven strategies that helped real clinics increase revenue fast—by working smarter with the resources they already have. 🎯 You’ll discover: How to increase Patient Lifetime Value (LTV) with upselling, loyalty programs & referral systems The SOP

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11:28

EP142: One Thing to Boost Your Consultation...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/08/31

Are your form-fill leads slipping through the cracks?In this episode of Online Marketing For Doctors TV & Podcast, we reveal a simple but powerful fix that can increase your consultation conversion rate by over 300%—without spending more on ads. It all comes down to Speed to Lead. Most clinics don’t have a response problem… They have a response time problem. 🕐 Respond within 1 minute = 391% more conversions ⏳ Wait 5+ minutes = 80% drop in your chances 📲 50% of patients go with the first

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15:31

EP141: Mastering Follow-Up – How to Stop Losing Leads...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/08/17

Most clinics don’t lose leads because they don’t have enough; they lose them because they don’t follow up fast enough.In this episode of Online Marketing For Doctors TV and Podcast, we’re diving into one of the most critical pieces of your clinic’s patient acquisition strategy: follow-up. ⏱️ Did you know responding to leads within 5 minutes makes you 21x more likely to convert them? Yet 44% of businesses give up after just one follow-up. If your bookings are stagnating, your follow-up process could

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07:39

EP140: The 3 Fastest Ways to Increase Patient...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/08/04

Are you spending more on ads but not seeing a rise in patient bookings? You might be losing leads, not leads lacking. In this episode of Online Marketing For Doctors TV and Podcast, we reveal three easy-to-implement strategies that help you book more patients—without increasing your advertising budget. 🎯 Here’s What You’ll Discover: The surprising stats behind lead response time and booking rates Why most clinics give up too early—and miss out on 80% of conversions Simple tech and funnel tweaks

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14:00

EP139: The Power of Systems– The Ability to Fire...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/07/20

If your clinic can’t run without you… do you actually own a business—or just a very demanding job?In this episode of Online Marketing For Doctors TV and Podcast, we explore the unglamorous but powerful truth behind every scalable clinic: systems and SOPs. 🎯 Here’s What You’ll Discover: Why being the bottleneck is stalling your growth How to turn your expertise into systems that scale The step-by-step process to document roles, tasks, and workflows Practical SOP tools that free up your time

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13:56

EP138: Why SOPs and Business Systems Are Great...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/07/06

If your clinic can’t run without you — do you really own a business, or just a stressful job?In this episode of Online Marketing For Doctors TV & Podcast, we reveal why SOPs (Standard Operating Procedures) are the unsexy yet essential ingredient for creating a scalable, sellable and hands-free practice. 🎯 Here’s What You’ll Discover: Why SOPs are essential for long-term growth and freedom How to document your systems and make them easy to follow The 4 key systems every clinic needs to

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20:42

EP137: How Only Working With “A Players” Will Change...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/06/22

Are you still thinking of your team as family?In today’s competitive market, that mindset could be costing you more than you realise. In this powerful episode of Online Marketing For Doctors TV & Podcast, we reveal why building a team of A-Players is essential to scaling your clinic and avoiding costly bottlenecks. 🎯 Here’s What You’ll Discover: ✔️ Why “only working with A-Players” will transform your business ✔️ How to retain top performers and create an environment they thrive in ✔️ The

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11:03

EP136: The Secret Behind the World’s Greatest...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/06/08

Think the secret to selling more is about being louder or luckier? Think again.In this episode of Online Marketing For Doctors TV & Podcast, we break down how the world’s greatest salesman, Joe Girard, sold 13,001 cars — one at a time — and how you can use the same system to build trust, nurture leads, and grow your clinic. 🎯 Here’s What You’ll Discover: Why 79.8% of salespeople give up too early The psychology behind Joe Girard’s “I like you” campaign What a “13 Touch System” looks

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148 results

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