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PODCAST

Profitable Graphic Designer: Clients, Business, Money, and Freedom

Learn how to get graphic design clients, price your services confidently, and build a profitable design business that gives you freedom. You’re not meant to chase cheap clients or work nights just to stay afloat. Hosted by Kady Sandel, brand strategist, agency owner, and design business coach helping freelance, brand, and web designers build scalable, profitable businesses. You’ll learn how to: • Get graphic design clients and sell high-value offers • Build systems that simplify your design

arts design

All Episodes

00:20:55

122 Why Freelance Designers Struggle to Grow (and How...

Profitable Graphic Designer: Clients, Business,... ·

2024/08/27

Why do so many talented freelance designers get stuck in a constant cycle of hustling for clients, overworking themselves, and never quite hitting the income goals they’ve set? In this episode, I’m breaking down the root causes behind why freelancers struggle to grow and, more importantly, how you can break free from this trap. I’ll be sharing the exact steps that helped me move from being a solo freelancer to running a thriving design agency. We’ll talk about the mindset shifts, business model

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00:20:03

121 The Designer to Agency Bootcamp, September 2024

Profitable Graphic Designer: Clients, Business,... ·

2024/08/20

You’re doing all the things in your design business—designing, managing clients, handling marketing, and everything else on your plate—but the more you take on, the harder it is to actually scale. You know something has to change, but letting go of control feels risky. In this episode, I’m breaking down what you need to do to shift from being a solo designer to running a thriving agency. From setting up systems to refining your positioning and preparing to hire, we’ll cover the steps that will help

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00:22:59

120 How I Went From $500 Website Designs to $10K+ Web...

Profitable Graphic Designer: Clients, Business,... ·

2024/08/13

Ever wondered how you can charge more for your web design projects? In this episode, I’ll share my journey from charging $500 for a website to landing $10k+ web projects. Building on the insights from Part 1 (Episode #119), you’ll learn how to price your web projects for maximum profitability by understanding client needs, communicating value, and building a high-value portfolio. I'll also share tips on specializing, advanced sales techniques, and leveraging case studies to boost your

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00:25:37

How I Went from $65 Logo Designs to $20K+ Branding...

Profitable Graphic Designer: Clients, Business,... ·

2024/08/06

Ever wondered how to significantly increase your rates? In this episode, I share my journey from charging $65 for logo designs to landing $20k+ branding projects. You’ll get insider tips on positioning, specializing, and communicating value to attract high-paying clients. I’ll walk you through the exact steps I took to transform my pricing strategy and attract clients who value my work. From finding your niche to effective sales techniques, this episode is packed with actionable advice you can

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00:26:58

118 The Benefits of Hiring and Outsourcing as a...

Profitable Graphic Designer: Clients, Business,... ·

2024/07/30

Ever feel like you’re drowning in tasks, both personal and professional, as a freelance designer? You're not alone. In this episode, I share how hiring and outsourcing can transform your business and your life. From hiring a cleaner or nanny to taking on a design assistant, I’ll show you the steps to move from solo freelancer to thriving business owner. Discover the freedom and growth that comes with building a team and the tangible benefits it brings.You will learn: How outsourcing

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00:32:09

117 How I Run a 6-Figure Design Agency Working Only...

Profitable Graphic Designer: Clients, Business,... ·

2024/07/23

Ever wondered how you can work only 15 hours a week while running a 6-figure design agency? I used to work 15 hours a day, but I made a conscious choice to change that and spend more quality time with my kids. Now, with the help of my amazing team, I focus on what I truly enjoy and outsource the rest, including tasks like taxes and even house cleaning. In this episode, I’ll share the practical steps I took to transform my business and life. Plus, I’m excited to announce The Creative CEO Accelerator

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00:34:11

116 How to Land Design Clients Without Social Media

Profitable Graphic Designer: Clients, Business,... ·

2024/07/16

Tired of feeling like you have to post endlessly on social media to land design clients? I’ve got you covered! In this episode, I’ll show you how to build a thriving design business without relying on social media platforms. I'll share practical strategies to connect with potential clients, leverage SEO, and make the most of referrals. You'll discover how to create meaningful relationships that lead to real business opportunities.You will learn How to tap into your existing network to

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00:55:21

115 Crushing Competitors With a Niche Design Agency...

Profitable Graphic Designer: Clients, Business,... ·

2024/07/09

Have you ever wondered how to turn your design freelancing into a thriving, successful agency? Today, I sat down with Massimo, the founder and creative director of a niche design agency that achieved a remarkable 7-figure acquisition. His journey from solo designer to agency owner is full of insights, challenges, and triumphs. You'll hear firsthand how focusing on a niche can help you crush competitors and get way more clients and of course - grow your business. This episode is packed with

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01:05:06

114 Q&A: Landing Clients, Boosting Rates, Running a...

Profitable Graphic Designer: Clients, Business,... ·

2024/07/02

Ever wondered how to land high-paying clients, boost your rates, and run a successful design agency? This episode of The Profitable Graphic Designer Podcast is a bit different because I'm answering questions from you, our listeners. I’ve been in the design industry since I was 15, and now at 33, I’ve experienced it all—from charging $65 for a logo to handling $29,000 branding projects. I’ve worked 9-5, freelanced, and now own a thriving branding and design agency in Austin, Texas. You will

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00:33:09

113 Winning High-Ticket Design Clients

Profitable Graphic Designer: Clients, Business,... ·

2024/06/25

Let’s talk about landing those high-ticket design projects that can transform your business. These aren't just any gigs – they’re the ones that allow you to showcase your design skills and command higher fees. To secure these projects, you need to position yourself as a premium brand, build trust with potential clients, and create compelling proposals. I’ll guide you through each step to ensure you can confidently attract and win these lucrative opportunities.You will learn: How to establish

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00:48:46

112 From Followers to Design Clients with James Barnard

Profitable Graphic Designer: Clients, Business,... ·

2024/06/18

When was the last time a single social media post changed your life? Ever? Join me on The Profitable Graphic Designer Podcast as I sit down with James Barnard, an award-winning logo designer, design educator, and the creative mind behind Barnard.co. James has an incredible story of how one viral TikTok post skyrocketed his career, bringing in countless design inquiries and transforming his business. From his journey as a solo freelancer to becoming a sought-after design expert, James shares his

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00:15:14

111 Stop the Endless Client Emails With This Free...

Profitable Graphic Designer: Clients, Business,... ·

2024/06/11

This client portal changed absolutely everything in my design business. Fewer revisions, fewer emails, fewer questions. It’s all in one spot. Clients don’t ask us to resend the final files, they don’t ask about the timeline, they know exactly when they should pay next, and they are not asking for revisions via email. All the answers for them are in one spot. It’s amazing.https://aventiveacademy.com/client-portal/ --- Send in a voice message:

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00:13:54

110 Who Pays the Fees： Designer or Client?

Profitable Graphic Designer: Clients, Business,... ·

2024/06/04

Who pays the processing fees? How about taxes? Designer or Client? In this episode of The Profitable Graphic Designer Podcast, we are revealing something that many designers don’t handle correctly. It’s definitely something that your clients can choose not to hire you for or hire you for. I’ve been freelancing and running my design agency since 2015, and I've been on both sides. Sometimes I am the client because we hire and outsource to contractors all the time. So, I know what feels right and

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00:37:45

109 Hooking Potential Design Clients with Quizzes

Profitable Graphic Designer: Clients, Business,... ·

2024/05/28

Have you ever thought about creating a quiz as a designer? No, I'm not talking about designing it, but using it in a way that will help you GET CLIENTS! Yes, it works. In today’s episode of The Profitable Graphic Designer Podcast, we are talking with Josh Haynam, the CEO and creator of Interact. Interact is a tool for creating online quizzes that generate leads. We use quizzes at Aventive Academy, and you can check one out for yourself; it’s called "Marketing for Designers," and it

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00:25:45

108 Landing a $29,000 Branding Project - How Long It...

Profitable Graphic Designer: Clients, Business,... ·

2024/05/21

Ever wondered how long it takes to land high-paying clients?You’ll be surprised, I promise. Welcome! In this episode, I walk you through every single step I had to take to land my $29,000 branding and web design clients. While this is just one example, the majority of my clients are in the five-figure range, and the steps I take remain consistent with each potential client. I also share where our clients typically find us, how they communicate with us, what we offer, what's included, and all

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00:22:48

107 Revisions and Client Feedback Are Not a Bad Thing

Profitable Graphic Designer: Clients, Business,... ·

2024/05/14

In today’s episode of The Profitable Graphic Designer podcast, we're talking about design revisions. Throughout this episode, you'll learn how to embrace revisions as a natural part of the creative process, communicate effectively with clients to minimize misunderstandings, and educate clients on the value of your designs. By the end of our discussion, you'll have practical strategies to handle revisions with confidence and professionalism, ensuring smoother project workflows and happier

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00:21:07

106 When Design Clients Are MIA: Tips for Navigating...

Profitable Graphic Designer: Clients, Business,... ·

2024/05/07

No clients? No problem! Join me as I share invaluable insights and strategies for navigating those challenging times when clients seem to be nowhere in sight. In this episode, I'll guide you through practical steps to not just survive but thrive during these downtimes. You'll learn how to revamp your portfolio to attract new clients, harness the power of social media to stay visible, and get creative with client acquisition strategies. Additionally, I'll share tips on optimizing your

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01:00:57

105 Transforming Leads into High-Quality Design...

Profitable Graphic Designer: Clients, Business,... ·

2024/04/30

Every designer grapples with challenging clients—it's an inevitable part of the journey. We've all been there, facing clients who may not align with our vision or approach. But what defines a "bad" client? Is it the low-paying ones, the ones who seem to micromanage every detail, or perhaps the ones who reach out for minor tweaks at inconvenient times? The truth is, the definition of a bad client varies from person to person. It's a subjective experience and it’s up to you to

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00:50:44

104 Working With Fortune 500 Companies and Securing...

Profitable Graphic Designer: Clients, Business,... ·

2024/04/23

Welcome to another episode of The Profitable Graphic Designer Podcast! In this episode, we're excited to have Kyle Courtright joining us. Kyle, a visionary who rejected the traditional 9-5 grind, has been making waves in the freelancing world. His impressive client roster includes big names such as PayPal, Toyota, Chipotle, Walmart, NVIDIA, NFL, NBA, and the USA Olympics. But that's not all—Kyle also manages two additional companies! One, Logo Wave, is dedicated to recognizing exceptional

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00:53:17

103 Marketing Strategies for Design Professionals...

Profitable Graphic Designer: Clients, Business,... ·

2024/04/16

Welcome to an insightful episode where I sit down with Shannon Mattern, a seasoned business coach specializing in helping web design entrepreneurs create freedom, flexibility, and financial independence. In our conversation, Shannon shares invaluable insights into the realm of marketing for design professionals. Uncover the key elements of a successful marketing strategy, gain clarity on identifying your unique selling proposition, and explore practical tips for leveraging social media platforms

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202 results

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