x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

Sounds Profitable

The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can"t miss industry news recaps. That Sounds Profitable, right

technology

All Episodes

6:28

NYT buys The Athletic + 4 more stories on The...

Sounds Profitable ·

2022/01/07

This is The Download from Sounds Profitable, the most important business news from the world of podcasting, I'm Bryan Barletta.And I'm Evo Terra. Today, The New York Times Bets half a billion on sports, NPR doubles down on paid subscriptions, Spotify goes all-in on in-app digital ads, and I'm clearly making too many gambling references. Let's get started.NYT buys The AthleticThe New York Times has agreed to purchase the sports news company, the Athletic, for $550m. The six-year-old company, which

en

7:41

Episode Drop! Podcast Pontifications

Sounds Profitable ·

2022/01/06

Hey it's me. I know this is an odd day for an episode, but that's because it's not an episode of Sounds Profitable the Podcast. Instead it's an episode of another podcast you should be listening to: Podcast Pontifications, by Evo Terra. It's cool, he's cool, and if you like it, search for Podcast Pontifications in your podcast app, and give it a follow. And I'm excited to share with you the next episode of Sounds Profitable the Podcast on Sunday, and the next episode of The Download on Friday

en

9:13

The Download: Week of 12/31/21

Sounds Profitable ·

2021/12/31

This is The Download, the most important business news from the world of podcasting, I'm Bryan Barletta.And I'm Evo Terra. Today, why premium content won't kill advertising-supported podcasts, Facebook podcast activity is over-inflated, Section 230 under fire, and why the "average" podcast consumer is a myth you need to move away from. Let's get started.With Coca-Cola picking WPP to handle their nearly $4 billion in yearly ad spend,

en

6:08

The Download Before Xmas

Sounds Profitable ·

2021/12/24

We got such good feedback a few days ago that we decided to test the waters again with another pilot (co-pilot?) episode of The Download. Just in time for Christmas! If you love it, send us a note!Matt Deegan examines Global's acquisition of podcast hosting platform Captivate. In particular, he notes how Captiave's hosting solution fills a much-needed gap in Global's offering, and how their audio advertising business—DAX—should integrate nicely, giving the company "full-stack" capabilities.,

en

15:08

Racing, And Pacing, And Plotting The Course

Sounds Profitable ·

2021/12/23

You can support my increasingly bad coffee habit at Buy Me A Coffee, here: https://www.buymeacoffee.com/TomwebsterPacific Content's annual Predictions article(s): https://blog.pacific-content.com/in-the-year-2022-part-two-92c22c1c44b0https://blog.pacific-content.com/in-the-year-2022-320f4c175f6fSee omnystudio.com/listener for privacy information.

en

9:07

The Download (Premiere Episode)

Sounds Profitable ·

2021/12/21

Hosted and Produced by Bryan Barletta and Evo TerraAudio Engineering by Ian PowellThis is The Download, the most important business news from the world of podcasting, I'm Bryan Barletta.And I'm Evo Terra. Today we're covering the entirety of the podcast acquisition and funding that happened in 2021. Let's get started.Libsyn, the public podcast hosting platform founded in 2004 had an incredibly active year. They started by raising 25 million dollars and they definitely put it to work, buying podcast

en

24:34

Behind the Art of Sounds Profitable w/ Jake Crowe

Sounds Profitable ·

2021/12/20

Arielle and Bryan interview Sounds Profitable artist Jake Crowe, and talk about his inspirations, his process for designing the art of SP, and how everybody can draw.Jake CroweArticle: https://soundsprofitable.com/update/podscape-podcastJoin Jakes Newsletter!: https://crowebot.ck.page/7b26e3390bCredits:Hosted by Bryan Barletta of Sounds Profitable - bryan@soundsprofitable.comand Arielle NissenblattAudio engineering by Ian PowellExecutive produced by Evo Terra of Simpler MediaSpecial thanks to James

en

39:42

The Hidden Costs of In-App Paid Podcast Subscriptions...

Sounds Profitable ·

2021/12/13

What are the benefits of having in-app subscription services for your podcast? What are the downfalls? Is it worth the experiment to give them a try? Hosts Bryan Barletta and Arielle Nissenblatt speak with guest Lindsay Graham about his experience with subscription services, and talk about ideas for the future of the technology.Lindsay Graham of AirshipArticle: https://soundsprofitable.com/update/paid-subscriptions-hidden-costsLink discussed in

en

13:16

Why Would People Listen To Podcasts...On The 'Tube?

Sounds Profitable ·

2021/12/10

Thanks for listening! A few links from this week:Spotify's announcement: https://techcrunch.com/2021/10/27/spotify-says-u-s-podcast-listeners-now-use-its-service-more-than-apple-podcasts/A Vice article about the "battle" between Pandora and Spotify: https://www.vice.com/en/article/dy8q8a/how-pandora-won-its-royalty-battle-but-lost-the-war-to-spotifyPacific Content's 2022 Predictions article: https://blog.pacific-content.com/in-the-year-2022-320f4c175f6fInfinite Dial Live at Podcast Movement

en

33:51

Why to Invest and Advertise in the Latino Podcast...

Sounds Profitable ·

2021/12/06

This week, Bryan and Arielle chat about podcasts they love, why third party research matters, and why you should care about studies. Guest Gabriel Soto from Edison research speaks with Bryan on the Latino Podcast Segment, studies done by Edison, and how much Bryan loves data.Gabriel Soto of Edison Researchhttps://soundsprofitable.com/update/invest-in-latino-podcast-segmentLink discussed in Episode: https://soundsprofitable.com/update/free-podcast-surveyCredits:Hosted by Bryan Barletta of Sounds

en

35:44

Happy Thanksgiving from Sounds Profitable

Sounds Profitable ·

2021/11/29

Bryan's family is a bit under the weather, so we've taken the week off. But this gap in programming has allowed us to replay one of our favorite episodes, with guest Marcus dePaula, discussing how your current audio equipment influences how people perceive you in modern business. Cheers everyone!Marcus dePaula of Podcast Audio Labhttps://soundsprofitable.com/update/audio-quality-and-your-brandCredits:Hosted by Bryan Barletta of Sounds Profitable - bryan@soundsprofitable.comand Arielle

en

13:40

The Last, Best Frontier For Podcasting

Sounds Profitable ·

2021/11/26

The six-country study we recently completed on in-car radio: https://www.worlddab.org/news/blogs/89/car-buyers-survey-2021A tribute to Rosalie Trombley from Sean Ross: https://www.billboard.com/music/music-news/10-songs-cklw-curated-for-me-rosalie-trombley-bryan-adams-7325434/The Infinite Dial UK: https://www.edisonresearch.com/the-infinite-dial-2021-uk-save-the-date/The Top 50 Podcasts, Q3 2021: https://www.edisonresearch.com/the-top-50-most-listened-to-podcasts-in-the-u-s-q3-2021/Sign up for the I

en

37:18

Spotify Is Making Anchor A Serious Advertising...

Sounds Profitable ·

2021/11/22

Does your podcast need to be monetized? Or can it just be a fun hobby? And does the normal road to monetization fit what you're looking for, or should you be looking into alternate means? Listen as hosts Bryan and Arielle, and guest Alban Brooke, discuss the differences you should distinguish, and the data behind those decisions.Alban Brooke of Buzzsprouthttps://soundsprofitable.com/update/anchor-serious-ad-channelCredits:Hosted by Bryan Barletta of Sounds Profitable - bryan@soundsprofitable.comand

en

35:46

Buying vs Building Unique Podcast Adtech w/ James Avery

Sounds Profitable ·

2021/11/15

Sometimes the best fix is being provided by someone else, and there's no shame in using it. In fact, that useful tool may be exactly what your company needs, at a more fair price. Arielle and Bryan talk with James Avery of Kevel about how it's even more than buy vs build with podcast technology, in that is should be "buy and then build upon".James Avery of Kevelhttps://soundsprofitable.com/update/buy-vs-buildCredits:Hosted by Bryan Barletta of Sounds Profitable - bryan@soundsprofitable.comand

en

19:12

Music Was Better In My Day - Now Get Out Of My Yard

Sounds Profitable ·

2021/11/12

The Spoken Word Audio Report (SWAR!) https://www.nationalpublicmedia.com/insights/reports/the-spoken-word-audio-report/GWAR (GWAR!) https://gwar.netNY Times analysis of Spotify Data: https://www.nytimes.com/2018/02/10/opinion/sunday/favorite-songs.htmlMy 2019 piece on why Spotify is getting into podcasting: https://tomwebster.media/spotify-music-and-podcasting-the-meteor-is-coming/Who Was Prince? https://www.dcpofficial.com/who-was-princeA better explainer of NFTs than I

en

40:09

Sounds Profitable en Español! w/ Sean King

Sounds Profitable ·

2021/11/08

What's the difference between a synthetic voice and a deep fake? And what's the most ethical way to use this amazing technology? Sean King joins hosts Bryan Barletta and Arielle Nissenblatt to discuss the future of synthetic voices, and Sounds Profitable's recent foray into the Spanish language.Sean King of Veritone Onehttps://soundsprofitable.com/update/sounds-proftable-in-spanishCheck out the Open Voice NetworkCredits:Hosted by Bryan Barletta of Sounds Profitable - bryan@soundsprofitable.comand

en

35:51

A Deepdive Into Podcast AdTech w/ Pete Birsinger

Sounds Profitable ·

2021/11/01

Pete Birsinger joins us to talk about the benefits of a Sounds Profitable Product Deepdive, and why Podscribe has been such a huge supporter.Pete Birsinger of Podscribehttps://soundsprofitable.com/update/deepdive-into-adtechCredits:Hosted by Bryan Barletta of Sounds Profitable - bryan@soundsprofitable.comand Arielle NissenblattAudio engineering by Ian PowellExecutive produced by Evo Terra of Simpler MediaSpecial thanks to James Cridland of PodnewsPodcast hosting and dynamic insertion wizardry by

en

18:00

The Crux Of The Kerfuffle

Sounds Profitable ·

2021/10/29

A data slide of the Independent Podcast Listening Audience can be found at http://ihearthin.gsJames Cridland's analysis of the Spotify news (recommended): https://podnews.net/update/spotify-q321Source data for the Spotify announcement: https://tomwebster.media/the-most-important-question-in-podcasting-2021/Understanding Podcast Stats, again from James Cridland: https://podnews.net/article/understanding-podcast-statisticshttps://podnews.net/article/understanding-podcast-statisticsJohn Spurlock's

en

32:25

Advising on Advisor w/ Megan Johnson

Sounds Profitable ·

2021/10/25

Lets learn about lift reports and audience insights, and what those can do for you and your company.Megan Johnson of Podsightshttps://soundsprofitable.com/update/audience-insightsCredits:Hosted by Bryan Barletta of Sounds Profitable - bryan@soundsprofitable.comand Arielle NissenblattAudio engineering by Ian PowellExecutive produced by Evo Terra of Simpler MediaSpecial thanks to James Cridland of PodnewsPodcast hosting and dynamic insertion wizardry by WhooshkaaSounds Profitable Theme written by Tim

en

8:24

Look For The Flowers

Sounds Profitable ·

2021/10/22

My Podcast Movement keynote: https://youtu.be/Ggy6Bs1FsLIUnderlying data and observations about Facebook: https://tomwebster.media/the-most-important-question-in-podcasting-2021/Support the show at Buy Me A Coffee! https://www.buymeacoffee.com/TomwebsterSee omnystudio.com/listener for privacy information.

en

956 results

Similar Podcasts

Lead With AI

Tamara Nall

Linux in the Ham Shack

Black Sparrow Media

Data Engineering Podcast

Tobias Macey

Eye On A.I.

Craig S. Smith

Reflections

Livewire Labs