x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

Marketing: Global Edition

Jasmine Montgomery, Piers Guilar

A romp through the marketing issues of the day from all around the world in a spirited conversation between advertising and branding gurus Jasmine Montgomery and Piers Guilar Advice for small and big businesses alike, and a bit of a giggle for anyone interested in marketing.

business marketing

All Episodes

21:35

Should Diageo Go All In On Guinness?

Marketing: Global Edition ·

2026/03/07

"Should Diageo sell everything else and change its name to Guinness plc?" This headlines in the Irish Times sparked the debate in this week's podcast. Jasmine and Piers discuss the question and look at the reasons for Guinness's growing popularity around the world.

en

23:55

Flying Cars: Are You Ready?

Marketing: Global Edition ·

2026/02/28

In this episode Jasmine and Piers talk about flying cars. They explore the brands that are landing today and imagine the advertising that we are going to see tomorrow when these icons of futurism finally become a daily reality for the mass consumer ownership.

en

11:32

The British Museum AI Model Scandal

Marketing: Global Edition ·

2026/02/20

This week Jasmine and Hannah cover a social media scandal at the British Museum. Hannah explains the dos and don’ts of how to handle backlash on social and introduces us to AI model Elly Lin.

en

49:08

Super Bowl 2026: The Ads

Marketing: Global Edition ·

2026/02/14

Move over Bad Bunny. In this episode Piers and Jasmine take to the microphone to bring you the best trends from the Super Bowl ads. We reveal all... the two contradictory themes this year, the best and worst ads and Piers's Jurassic Park inspired tattoo!

en

9:40

Global Food Trends at Gulfood 2026

Marketing: Global Edition ·

2026/02/06

Hungry? Join Jasmine as she discovers the world’s largest food expo in Dubai and explores global food trends, global power ambitions, and the possibility of lunch at Gulfood 2026

en

27:24

How Much Did Brooklyn Just Cost Brand Beckham?

Marketing: Global Edition ·

2026/01/24

As Brooklyn Beckham’s post blows up the internet, Jasmine and Piers take a shameless leap onto the band wagon and look at the effect on Brand Beckham. How much money is at stake? What impact will the family, the furore, and the memes have on the brand? What should the Beckhams do next?

en

24:45

Brands to Watch in 2026

Marketing: Global Edition ·

2026/01/20

Jasmine and Hannah throw a spotlight on the global brands they think will do exciting things in 2026. And they review the podcast's predictions from last year. Join us to see how right or wrong we were in 2025. And let us know what brands you think should be on our radar this year.

en

15:11

Designing Christmas. Your personal tour of Bond...

Marketing: Global Edition ·

2025/12/18

Come and join me, Jasmine Montgomery, on a stroll down London's Bond Street to see how fashion brands from Ralph Lauren to Tiffany's to Cartier are using the latest merchandising techniques in their Christmas windows and find out why I was disappointed by Jimmy Choo and why I have beef with bows! And most importantly, come and feel the Christmas vibes! Merry Christmas!

en

39:06

Who Won Christmas?

Marketing: Global Edition ·

2025/12/08

In this yuletide episode Jasmine and Piers don their Christmas jumpers and compare notes on favourite festive ads, focusing unashamedly on British retail ads because, let’s be honest, they are the best Christmas ads in the world. From Keira Knightley meeting her match over charming cheese to the much talked about John Lewis ad (which made Piers cry but don’t tell anyone) to Dawn French stuck in traffic, we review the ads and argue over what score to give them.

en

21:24

Is it ok to cause offence deliberately in advertising?

Marketing: Global Edition ·

2025/12/02

Ricky Gervais shocks the socks off people with ads for his vodka, Dutch Barn. Jasmine and Piers debate the question 'is it ok to offend people in the name of advertising'. Don’t watch this if you are easily offended.

en

13:41

Face Packs for Four Year Olds. Jasmine Loses Her Temper.

Marketing: Global Edition ·

2025/11/25

As a Pretty Little Liars star Shay Mitchell launches a range of skincare for toddlers, Jasmine goes on a rant about just how far marketing should go in creating demand.

en

22:56

Purpose. Should a company have one?

Marketing: Global Edition ·

2025/11/18

Purpose. Should a company have one? Is purpose a necessary investment or a waste of money and focus. Piers and Jasmine go head to head on this one. Who knew this would be the one they'd fall out over?

en

25:27

Can Colabs Go Too Far?

Marketing: Global Edition ·

2025/11/11

Colabs! They’re everywhere. It’s like Tinder for trademarks. And sometimes, the chemistry is electric. Sometimes, it’s a disaster. In this episode, Jasmine and Piers debate the question: can colabs go too far? They discuss Zara × Disney, Balenciaga x Crocs, KFC x Crocs, Supreme x Louis Vuitton, Barbie x Airbnb, Kanye West x adidas

en

30:50

If Mini Were A Flavour, What Would It Taste Like?

Marketing: Global Edition ·

2025/11/04

How do you bring a brand to life using food? In this week's episode Jasmine interviews Andrew Fishwick, Chairman of Salt, the marketing company that has mastered brand storytelling through food and drink. In addition to some Michelin star name dropping, Andrew spills the beans on some of Salt's most fascinating projects for brands such as CNBC, Airbus, Soho Farmhouse and Goldman Sachs. And Andrew and Jasmine ponder what Lamborghini and Mini might taste like if they were edible.

en

26:26

Ghost Brands: Which Ones Would You Bring Back From...

Marketing: Global Edition ·

2025/10/28

Some brands are dead and forgotten. Others are technically dead in that they are not trading but they still haunt our memories, our imaginations and sometimes even our vintage t-shirts. In this Halloween edition, Jasmine is joined by Seven’s Creative Director, Hannah Shore, to discuss ghost brands. From Pan Am and Concorde to Kodak and Polaroid to Blockbuster, Blackberry, and Nakumat, Jasmine and Hannah imagine how they would bring great ghost brands back from the dead. Warning: this

en

28:00

Are Holding Company Brands Being Discounted By...

Marketing: Global Edition ·

2025/10/20

Piers and Jasmine look at conglomerates (ugly word, fascinating subject) from Unilever & P&G to Apple & Virgin, zooming in on Tata Group and Majid al Futtaim, asking the question, how can a complex company ensure that their brand story and identity bolsters business value.

en

21:30

Why Did Saudi Arabia Buy a $55billion Gaming Company?

Marketing: Global Edition ·

2025/10/10

In this episode Jasmine and Piers debate the question of why Saudi’s sovereign wealth fund just bought one of the world’s largest gaming companies. Was it just the financial deal of the year or is the Crown Prince trying to move Saudi Arabia up the reputational leaderboard? And if so, will it help

en

31:37

How Do You Market Something Invisible?

Marketing: Global Edition ·

2025/10/06

In this episode Jasmine interviews Dominic Graham from Deloitte about the challenges of marketing professional services and how such firms bottle the magic.

en

19:31

Brand Anniversaries: Badge of Honour or Load of Bluff?

Marketing: Global Edition ·

2025/09/29

It is one year since the start of Marketing: Global Edition. In this anniversary edition Jasmine and Piers explore the theme of brand birthdays asking the question - are they are actually relevant and have they ever made a tangible difference to company’s bottom line?

en

30:41

African Unicorns & Why They Need Better Branding

Marketing: Global Edition ·

2025/09/23

There are 9 unicorns in Africa and 8 of them are in fintech. The fintech explosion across the continent represents a wholesale shift in how money moves, how small businesses get capital, how consumers pay, borrow and save. And it is also one of the continent’s most dynamic branding laboratories — because these companies aren’t just selling apps, they’re trying to build trust, reliability and scale in markets where half the adult population has historically been unbanked. In this episode

en

55 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Handelsblatt Crime - spannende Streitfälle der deutschen Wirtschaft

Ina Karabasz, Solveig Gode, Sönke Iwersen

Deffner und Zschäpitz – Der Wirtschafts-Talk von WELT

WELT

Black Box - La scatola nera della finanza

Guido Brera e Gian Luca Comandini -...