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PODCAST

Pesto Comics - Audio Edition

Adriano Ariganello | Pesto Comics

Writing and crowdfunding action-filled indie comics for pulp genre junkies. Strategies and methods for successful campaigns within -- plus sneak previews for upcoming projects! Published every Wednesday! pestocomics.substack.com

business entrepreneurship

All Episodes

26:37

2026: Planning the Year Ahead

Pesto Comics - Audio Edition ·

2025/12/31

Pesto Comics 2026 Preview: Exciting New Projects and Major ChangesIn this end-of-year special, Adriano from Pesto Comics outlines the exciting new projects and significant operational changes coming in 2026. Announcements include a shift in Kickstarter focus exclusively to comics, double shipping campaigns for more efficient releases, and partnerships with third-party shippers to improve distribution. Upcoming series include 'Snip', 'Crimson Frontier', 'Naked Kaiju Woman', 'Prime Cut', and more

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21:33

2025: A Year in Review

Pesto Comics - Audio Edition ·

2025/12/24

Super Secret Epilogue: https://youtu.be/Ok54Kw9ddgkA Year in Review for Pesto ComicsAdriano from Pesto Comics looks back at the successes and lessons of 2025. Featuring key highlights from the year like 'Naked Kaiju Woman' and 'From Parts Unknown,' Adriano reflects on campaigns, comics, and upcoming projects for 2026.00:00 Intro00:19 What the plan was for 202501:18 Comics of 202504:58 Books of 202507:07 Podcasts of 202510:45 Did 2025 live up to the 'All or Nothing' theme?13:02 Super Secret

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24:28

I Tried Everything on Substack in 2025

Pesto Comics - Audio Edition ·

2025/12/17

This is a free preview of a paid episode. To hear more, visit pestocomics.substack.comWhat Worked for My Substack in 2025I've posted over 70 times on Substack this year and experimented with various formats. Discover my key learnings from these experiments, the importance of a strong email list, and tips for maintaining engagement. 00:00 Intro00:46 The Importance of an Email List01:50 Experiment #1: Elsewhere in the Universe03:21 Experiment #2: Paid Subscribers05:44 Experiment #3: Video Posts07:50

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14:19

Should You Dare to Launch During the Holidays?

Pesto Comics - Audio Edition ·

2025/12/10

This is a free preview of a paid episode. To hear more, visit pestocomics.substack.comWelcome BackI have a campaign that is live on Kickstarter called Big Smoke Pulp Vol. 2, and you can get it through December 19th. If you’re paying attention, you may notice that December 19th is very, very close to Christmas. Did I make a horrible mistake in doing so? Hard to say.I had a very good launch day, while being very careful not to launch on the week of Thanksgiving, which I was getting very close to. (By

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16:17

I Failed Novel November (Again)

Pesto Comics - Audio Edition ·

2025/12/04

This is a free preview of a paid episode. To hear more, visit pestocomics.substack.comI reflect on why I failed the Novel November challenge again. I've got four good reasons why and some solutions for future challenges.Plus - a BIG ANNOUNCEMENT!00:00 Intro01:01 Project Updates03:40 What Did I Do So Wrong?!03:46 Mistake #1: Failed to Plan05:18 Mistake #2: My Timing was Awful06:36 Mistake #3: No Set Schedule08:00 Mistake #4: Novel November Might Be the Wrong Goal08:56 Lessons Learned10:54 Wrapping It

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53:34

Post-Mortem: Naked Kaiju Woman #2

Pesto Comics - Audio Edition ·

2025/11/27

This is a free preview of a paid episode. To hear more, visit pestocomics.substack.comWelcome BackBetter late than never!We’re here for yet another post-mortem - and this one is for the big one: Naked Kaiju Woman #2. This was easily our best campaign yet and I’ll be sharing it all with you today - with a twist. I’ve summarized each slide a little bit, but the real meaty version of the post-mortem is going to be in the audio and video. If you really want to dig into the data, I recommend starting

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13:45

Big Smoke Pulp Vol. 2 Launches Today!

Pesto Comics - Audio Edition ·

2025/11/19

This is a free preview of a paid episode. To hear more, visit pestocomics.substack.comIt's launch day for Big Smoke Pulp Volume 2 on Kickstarter,!Today, I provide details on the available rewards, including digital, audiobook, and print editions. I'll also cover my plans for future campaigns, new projects, and the lessons learned from previous endeavors. 00:00 Special Announcement00:38 Welcome Back01:17 Why an Anthology?01:57 What's Different with #2?03:28 FYI03:44 The Rewards11:03 The Authors11:57

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15:20

What Can Comics Learn from Italy?

Pesto Comics - Audio Edition ·

2025/11/12

This is a free preview of a paid episode. To hear more, visit pestocomics.substack.comI spent a week in Italy exploring their comic culture and comparing it to North America's. I found differences in how comics are consumed and the prevalence of manga, but overall, Italy seems more reader-focused. I discuss what we can learn from Italy's approach to comic distribution and culture.00:00 Introduction: Returning from Italy00:15 Welcome Back01:20 Manga Dominates European Bookstores02:59 Comics as Part

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16:36

Writing in Seasons

Pesto Comics - Audio Edition ·

2025/10/29

This is a free preview of a paid episode. To hear more, visit pestocomics.substack.comI'm juggling multiple comic projects with prose! This video details my process for balancing both types of projects, including tips for staying organized and productive. Learn about writing and self publishing your own comic books with my tips! 00:00 Intro06:04 The Framework09:22 Where You Can Find MeSee MORE of the video at https://pestocomics.substack.com/Lots to come from Pesto Comics, follow the prelaunch pages

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18:13

Should You Table or Just Attend?

Pesto Comics - Audio Edition ·

2025/10/25

This is a free preview of a paid episode. To hear more, visit pestocomics.substack.comLet's review the weekend at the New York Comic-Con 2025! From exploring Artist’s Alley to navigating the crowded show floor, I'll share the highlights, challenges, and fantastic panels I attended. Plus, get a look at my convention haul including exclusive comics, BLIND BAG pins, and panel memorabilia.00:00 Coming Up00:25 Welcome Back02:06 The Good07:44 The Bad14:50 The Haul21:31 Will I Return?25:08 Upcoming

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31:58

Con Journal: NYCC

Pesto Comics - Audio Edition ·

2025/10/22

Let's review the weekend at the New York Comic-Con 2025! From exploring Artist’s Alley to navigating the crowded show floor, I'll share the highlights, challenges, and fantastic panels I attended. Plus, get a look at my convention haul including exclusive comics, BLIND BAG pins, and panel memorabilia.00:00 Coming Up00:25 Welcome Back02:06 The Good07:44 The Bad14:50 The Haul21:31 Will I Return?25:08 Upcoming Posts26:24 Upcoming Projects28:24 Super Secret EpilogueSee MORE of the video at

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22:17

Blind Bags, Variant Covers, and Disturbing Trends

Pesto Comics - Audio Edition ·

2025/10/15

The past and present are converging!Blind bags and variant covers are back. Did we learn the right lessons from the 1990s comic book market crash? Plus an exciting unboxing of a DC KO Blind Bag.00:00 Coming Soon00:11 Welcome Back02:27 The FOMO Casino04:16 Pumping Up the Stock04:50 A Good Strategy for f Indies?06:55 Not as Bad as a Car08:28 The Way Forward09:42 The Difference10:27 Unsolicited Advice11:39 Opening the Blind Bag14:17 Coming Up on the Substack*Super Secret EpilogueSee MORE of the video

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8:51

Print Run Math

Pesto Comics - Audio Edition ·

2025/10/11

This is a free preview of a paid episode. To hear more, visit pestocomics.substack.comEver wonder just how many copies of your indie comic you should print? How to do you what the right amount is? You don't - but we can figure it out together!00:00 Coming Up00:19 Welcome01:32 Print Run Math01:56 Getting Quotes06:01 The Formula07:11 My Recommendation08:50 Paid SubscibersLots to come from Pesto Comics, follow the prelaunch pages here:Big Smoke Pulp Vol.

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24:07

Con Journal: Word on the Street

Pesto Comics - Audio Edition ·

2025/10/08

Con Journal: Word on the Street 2025This week, we look at the good, the bad and the ugly for Word on the Street 2025. 00:00 Coming Up00:23 Welcome Back03:50 What Went Well11:16 The Weird Weekend14:30 Will I Return?16:06 Upcoming Posts17:06 Super Secret EpilogueLots to come from Pesto Comics, follow the prelaunch pages here:Big Smoke Pulp Vol.

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24:25

Three Phases of Crowdfunding

Pesto Comics - Audio Edition ·

2025/10/01

This week, we're doing a shorter version of my rundown for successful Kickstarter campaigns - for comics & books! With 10 successful campaigns under my belt, I share the three phases of a Kickstarter campaign: pre-launch, the campaign itself, and fulfillment.For more in-depth coverage on all things Kickstarter, see my talks at TCAF and Thought Bubble:https://youtu.be/P33xLH3uO50?si=TuL_2F6QrCJwyAAvhttps://youtu.be/tUqHaM9Q-GQ?si=PRwz4MQAR7JujTFpThis video is available as an audio podcast on all your

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10:32

Should We All Just Do NSFW?

Pesto Comics - Audio Edition ·

2025/09/27

This is a free preview of a paid episode. To hear more, visit pestocomics.substack.comIn this episode, we look into whether NSFW comics are just a fun niche or a necessity.We use the current Pesto Comics blockbuster, Naked Kaiju Woman #2, as a way to reflect on indie comic campaign strategies - and what the future might hold for Pesto Comics.If you're interested in joining in on the fun, find Naked Kaiju Woman #2 on Kickstarter until October 3rd at

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41:15

Post-Mortem: From Parts Unknown #4

Pesto Comics - Audio Edition ·

2025/09/24

In this episode of Pesto Comics, we have a detailed post-mortem analysis of the Kickstarter campaign for 'From Parts Unknown #4', the final installment in my vampire wrestling comic series. We discuss the highs, lows, strategies, backer insights, funding details, and lessons learned from this campaign. This video is available as an audio podcast on all your favourite platforms as 'Pesto Comics Audio Edition' and on Substack at https://pestocomics.substack.comListen to Adriano on the Graphic Novel

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26:02

Farewell, Summer

Pesto Comics - Audio Edition ·

2025/09/17

Adriano takes a detour from talking comics and crowdfunding to review the concert-filled summer including performances by Metallica, Halsey, System of a Down, Dua Lipa and more. Watch as he does his best to tie it all into talking about comics. As always, stick around past the newsletter portion (16:23) to hear the Super Secret Epilogue for an off-the-cuff discussion of the need for creative breaks and being able to pivot. This video is available as an audio podcast on all your favourite platforms

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2:17

Rolling with the Punches

Pesto Comics - Audio Edition ·

2025/09/13

This is a free preview of a paid episode. To hear more, visit pestocomics.substack.comToday's post for September 13, 2025 is a paid post for subscribers (with a free preview for all). If you'd like to get the whole post, become a subscriber today at https://pestocomics.substack.comI'll go into some of the biggest projects that I just can't seem to revive out of the Idea Graveyard. This is available as a newsletter post, a podcast and a video edition all on Substack and YouTube. Sign up for the

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21:07

Blocks

Pesto Comics - Audio Edition ·

2025/09/10

00:00 Welcome Back02:29 Worklog03:00 Prelaunch Rodeo03:38 The Self-Flagellating Hustle Bro04:35 Yet Another System04:59 Events & Tasks06:15 Always Improving07:20 A Morbid Concept07:46 Coming Up on the Substack08:24 Upcoming Appearances09:11 Instant Ink Comic Book Podcast09:53 Thank you for listening11:49 New Experiments16:24 The Rest of 2025 This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit pestocomics.substack.com/subscribe

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