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PODCAST

Meredith"s Husband | SEO for People Who Don"t Like SEO

A professional photographer and her SEO husband

SEO for people who don"t like SEO. I run an SEO agency. My wife Meredith is a family photographer. Our podcast explains how I got Meredith"s website to the top of Google and answers questions from photographers about SEO and website marketing.

business marketing

All Episodes

12:40

How To Choose Blog Posts To Revise (for better SEO)

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/12/15

This episode shows how to pick the best blog posts to rewrite for stronger SEO and AI search visibility using Google Search Console. You’ll use impressions to spot what Google already surfaces, avoid keyword cannibalization by consolidating overlapping posts, and turn recurring topics into content hubs instead of guessing what to write next. Timestamps [0:00] Introduction [0:28] The goal: choose blogs to rewrite for AI + SEO visibility [1:02] “Follow the breadcrumbs” using Google Search Conso...

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12:27

Tips To Be More Visible In AI Searches

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/12/08

This episode breaks down how to structure website content for the emerging trust economy. You’ll learn the three technical steps every site should take (LLMS file, navigation, page length) and how to format blogs so both people and AI instantly understand your content. Timestamps [0:00] Introduction [0:24] From attention to trust economy [0:56] AI becomes an information filter [1:36] Using AI vs Google [1:57] Why clarity matters [2:56] The role of an LLMS.txt file [3:44] Navigation that...

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18:35

Holiday SEO Q&A For Photographers

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/12/01

This Q&A episode covers three big concerns for photographers and small-business owners: whether to batch website changes or make them gradually, how to interpret drops in Google traffic in the age of AI and zero-click search, and how different website platforms (Pixieset, PhotoBiz, Webflow, WordPress, Wix) really stack up for SEO. You’ll learn what to worry about, what to ignore, and when it’s time to plan a platform migration. Timestamps [0:00] Holiday weekend intro and format change [0:...

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10:39

Attention Deficits & Building Trust for AI

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/11/24

This episode explores the shift from the “attention economy” to the emerging “trust economy,” why we’re all overwhelmed, and how creators can stand out in an era of AI-generated content. Meredith’s Husband breaks down practical ways website owners can build trust, create pattern-breaking content, and avoid blending in with generic AI blogs. Timestamps [0:00] Introduction [0:24] The rise of social media and attention as currency [1:33] Spending 110% of our attention [2:28] ADHD-like overwhelm ...

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9:20

One Week To A Healthier Website

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/11/17

Sign up for the Semrush Challenge https://seiq.learnworlds.com/course/semrush-challenge In this episode, Meredith's husband explains why there was no show last week and how the very first COVID-era videos he created accidentally led to a 4,000-visitor-per-month blog. He unpacks how “document, don’t create” reshaped his business, why giving away his secret sauce made him happier, and how the new one-week SEMrush Challenge can help website owners dramatically improve their technical SEO score...

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8:59

Good Enough SEO | Technical Advice

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/11/03

In this episode, Meredith and her husband break down a misconception in SEO — that you need to be a technical genius to succeed. Meredith’s Husband explains why most modern website platforms already handle the “tech stuff” and why Google actually rewards usability and trust over perfection. You’ll also hear how the new SEMrush Challenge helps you reach “good enough SEO” — an A-level site score that’s more than enough to win. Timestamps [0:00] Introduction [0:24] SEO isn’t as technical as peop...

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23:50

12 Must-Do Steps for your Google Business Profile

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/10/28

Did you like this episode? 👉 Cast a vote! https://forms.gle/bqxbwDWBySoiUYxL7 Branded searches convert best. In this lesson, Meredith’s Husband walks local photographers through 12 must-do optimizations for a Google Business Profile—covering name consistency, photos, address vs. service area, products/prices, categories, descriptions, updates, reviews, social links, and image strategy—to boost first impressions and local “photographers near me” visibility. Timestamps[0:00] Introduction

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16:24

Filter Your Leads With Smart SEO

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/10/20

Many photographers lose inquiries after sending pricing. In this episode, Meredith and her husband discuss how to filter out unqualified leads before they contact you — without sounding rude. They share practical SEO and website strategies like using autoresponders, pricing placement, and smart contact-form questions to attract clients who value your work (and your time). ⏱️ Timestamps [0:00] Introduction [0:24] The listener’s question: filtering out low-budget inquiries [1:00] SEO isn’t just...

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11:23

Advice from Mark Zuckerberg & Alex Schultz

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/10/13

In this episode, Meredith’s husband reacts to Meta’s marketing email promoting Click Here, a new book by Meta’s CMO, Alex Schultz. He and Meredith dissect the irony of a spammy marketing email from a supposed marketing expert, discuss the ethics of self-promotion, and reflect on the larger problem of how social media platforms manipulate attention. The episode offers valuable lessons for small-business owners on trust, transparency, and ethical digital marketing. Timestamps [0:00] Introductio...

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19:15

Stop landing in Promotions with these tips

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/10/06

In this episode, Meredith and her husband break down why marketing emails end up in the promotions or spam folder—and how to fix it. They explain the four key factors that affect deliverability: technical setup, content, engagement, and list quality. Listeners learn practical steps like verifying domain records, avoiding “pretty” templates that trigger spam filters, and boosting engagement through genuine replies to improve inbox placement. Download the Cheatsheet https://seiq.meredithshusban...

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12:49

Improve Rankings for "near me" Searches

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/09/30

Get the resources mentioned during this episode: 👉 Improve Rankings for "near me" Searches https://seiq.meredithshusband.com/near-me-searches Summary In this episode, Meredith's Husband tackles the question of why some photographers don't appear in "near me" searches despite having a website and Google Business Profile, revealing critical factors that determine local search visibility. Episode Timestamps [0:00] Introduction [0:24] Listener question: ranking in “near me” searches [1:12] ...

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12:32

Garbage In, Google Out: The Truth About Blogging

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/09/22

This episode tackles the common dilemma photographers face about whether blogging still matters compared to Instagram posting. Meredith’s husband explains that blogs aren’t meant to directly bring clients but to provide long-term value, authority, and useful resources. He stresses quality over quantity, advising website owners to focus on fewer, stronger posts instead of weekly filler or AI-generated content. This helps build credibility, avoids “garbage” blogs, and makes websites more valuab...

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9:48

IQ Builder part 3: Demystifying AI Jargon

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/09/15

In this episode, Meredith’s Husband breaks down confusing AI jargon—like semantic chunking, LLMs.txt files, and multimodal search—into simple, practical explanations. Website owners will learn how to spot when agencies dress up basic concepts with fancy terms, and how to apply these ideas to strengthen site visibility, structure, and SEO performance without getting misled by unnecessary jargon. Timestamps [0:00] Intro to IQ Builder Part Three [0:24] Explaining the series purpose [0:44] From S...

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13:24

IQ Builder part 2: Demystifying SEO Jargon

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/09/08

This episode of IQ Builder simplifies confusing SEO concepts by providing five common examples of how SEO sounds confusing: meta descriptions, JavaScript, XML sitemaps, robots.txt files, and 3XX redirects. Meredith’s Husband explains how each works in plain language, using relatable examples. Timestamps [0:00] Introduction to Part Two of IQ Builder [0:24] SEO made into common sense [1:26] Myth about meta descriptions and SEO [2:30] How users interact with title tags vs meta descriptions...

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13:57

IQ Builder part 1: Making SEO Common Sense

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/09/01

In this episode, Meredith’s Husband explains why SEO seems confusing and how to make it common sense by looking at it from Google’s perspective. He debunks myths about needing a technically perfect website, secret keyword tricks, and SEO “hacks,” emphasizing instead that Google prioritizes useful, trustworthy, and easy-to-navigate websites. Website owners can benefit by focusing on clarity, user experience, and fundamentals like title tags and headings to achieve long-term SEO success. Timest...

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19:58

AI Misconceptions Debunked

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/08/25

This episode explores eight common misconceptions about artificial intelligence, from assumptions about autonomy and accuracy to beliefs about objectivity, originality, and job replacement. Website owners can use these insights to better leverage AI for brainstorming, fact-checking, and content creation—while staying aware of its limitations, biases, and potential errors. Timestamps [0:00] Introduction to the episode [0:24] Setting up the discussion on AI misconceptions [1:37] Misconception 1...

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8:50

AI Brings Zero-Click Searches: Fewer Clicks, Better...

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/08/18

In this episode, Meredith’s husband unpacks the rise of “zero-click searches,” where AI summaries reduce website clicks. He explains how website owners—especially photographers—can adapt by focusing on top Google rankings to ensure visibility in AI-driven results. While traffic may decline, the visitors who do click through convert at much higher rates, making SEO more valuable than ever. Chapter Markers [0:00] Introduction [0:24] Welcome to Insider’s Inbox [0:32] Excitement about AI in SEO [...

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11:59

Stop Falling for Made-Up Terms That SEOs Use to...

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/08/11

In this episode, Meredith’s husband debunks overhyped SEO jargon—specifically “semantic chunking”—explaining it’s simply breaking content into logical, meaningful pieces, not cutting-edge tech. He shows how such buzzwords are often used to confuse clients and sell unnecessary services. He also clarifies how AI tools search the web using existing search engine indexes, helping website owners cut through hype and focus on practical, transparent SEO strategies that actually improve understanding...

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15:20

AIO & GEO vs SEO (Don't freak out!)

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/08/04

This episode explores the buzz around AIO (Artificial Intelligence Optimization) and GEO (Generative Engine Optimization), explaining that they are simply new labels for what is still fundamentally SEO. Meredith’s husband reassures listeners not to panic over changing terminology. Instead, he offers practical advice on adapting websites to stay visible in AI-powered search results. Chapter Markers [0:00] Intro: AIO, GEO, and the Buzz Around New SEO Terms [0:24] What AIO & GEO Mean (and ...

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10:23

The Rule of Small Wins: Transform Your Website One...

Meredith"s Husband | SEO for People Who Don"t Like SEO ·

2025/07/28

In this episode, Meredith's husband explains how to effectively measure progress on your website and with SEO. Rather than relying on keyword rankings or competitor comparisons, he emphasizes the power of small, consistent improvements — the "1% gains" rule. He shares practical ways website owners can improve navigation, headings, and call-to-actions to enhance usability, SEO, and AI visibility. The episode offers mindset shifts and actionable tips to help build a stronger site over time. Cha...

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173 results

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