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PODCAST

SEO for Established Entrepreneurs: The Basic B

Brittany Herzberg | SEO Strategist, Consultant, & Coach

As an established entrepreneur, you find yourself “stuck” relying on social media as your main marketing strategy. Whether you love or hate social media, I’ve got news for you… There’s a better, more sustainable way to market your business—using SEO!This show delivers actionable tips to help you maximize your marketing efforts, attract more of those warm-to-hot leads, & (finally) get your questions about SEO answered!We’ll cover questions like:How does improving SEO help me get found online?How

business marketing

All Episodes

18:25

Top 5 Lies About Blogging & SEO: EXPOSED 🔎

SEO for Established Entrepreneurs: The Basic B ·

2026/01/09

📲 Text me! (Add your email or IG handle in the message if you want a response 😉) [Ep 136] Let’s get right to it because—we desperately need to talk about blogging. Specifically SEO and blogging and how they can benefit your business (much more than social media marketing!). Look—I know (and I continue to see it on Threads) that there are LOTS of questions/doubts/thoughts/concerns you have about the topic. That’s totally fair. Despite the fact that it’s been around for years, there are still

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10:54

Your 2026 Lead Gen Strategy: 5 Diff Ways to Get Found...

SEO for Established Entrepreneurs: The Basic B ·

2026/01/02

📲 Text me! (Add your email or IG handle in the message if you want a response 😉) [Ep 135] I love a fresh start, a clean slate, & I’m a huge fan of the start of a new year. If that’s not your vibe—still love ya! And… I’ve got a great episode that’s perfect for the new year, or really anytime you’re looking for what to do next with SEO. → 5 things you can do with SEO to help you get found online in 2026. There’s a little bit of everything in here—quick tasks, a little more time consuming

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10:11

3 Steps to Get Found on Google (NO Posting on Social...

SEO for Established Entrepreneurs: The Basic B ·

2025/12/26

📲 Text me! (Add your email or IG handle in the message if you want a response 😉) [Ep 134] If you’ve been with me & the podcast through 2025, you might’ve noticed this shift—I’ve gotten really clear on what the process is that I take my clients through, the results they get, AND just how quickly this process works. And today? We’re digging in deeper so I can show you the exact 3 steps my clients & I are taking to get found on Google—ZERO posting on social required! Remember → DM me

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15:45

Why SEO & Grow Students are FINALLY Getting Leads...

SEO for Established Entrepreneurs: The Basic B ·

2025/12/19

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)[Ep 133] In SEO & Grow 🌱, I get to work closely with business owners to help them understand, implement, and learn how to maintain their SEO, so it can actually be that sustainable marketing strategy it's built to be.I really love teaching! It's the biggest reason why I started this SEO group coaching program.And the peeps in the program? They ask really good questions. In this episode, I'm sharing

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10:46

SEO Best Practice #4: Use Headings to Get Found via...

SEO for Established Entrepreneurs: The Basic B ·

2025/12/12

📲 Text me! (Add your email or IG handle in the message if you want a response 😉) [Ep 132] I hate to break it to you, but… you’ve been doing headlines all wrong. ❌ I know we tend to go vague with our headings & use them almost as a throw away in copywriting, but this is NOT the place to do either of those things! Headings don’t just matter on blog posts—they matter on main website pages, too. Think: Home, About, Services... even your Freebie pages, Sales pages, & other Landing pages.

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12:02

Follow This 3-Step SEO Framework to Get Found on Google

SEO for Established Entrepreneurs: The Basic B ·

2025/12/05

📲 Text me! (Add your email or IG handle in the message if you want a response 😉) You may or may not be aware that I also have a private SEO podcast. But I want to change that, so I’m sharing the first episode here on The Basic B podcast! Whether you enter my world for DFY SEO support or mentorship or DIY help—these are the exact steps I’ll be taking you through. In this episode, discover my unique 3-phase approach to SEO, how it works, & the benefits of SEO my clients have experienced in

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41:43

Live SEO Coaching in the Midst of a Pivot w/ Donna Piper

SEO for Established Entrepreneurs: The Basic B ·

2025/11/28

📲 Text me! (Add your email or IG handle in the message if you want a response 😉) “I have this paralysis when I have to commit to these words.” My friend, Donna Piper shared that^^ and it’s why I asked her to come back on the podcast! This is a Q+A / Hot Seat type of episode where we take a look at Donna’s website. I point out opportunities I notice & share what she could do to take advantage of them—and—answer her questions along the way. We stop to review her: -Home page -Blog page

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23:31

SEO Client Success Story: Leadership Coach, Michelle...

SEO for Established Entrepreneurs: The Basic B ·

2025/11/21

📲 Text me! (Add your email or IG handle in the message if you want a response 😉) “I haven’t had a whole lot of people randomly find me on the internet up to this point. But now, this is really a possibility.” Entering the world of SEO can be a shock to the system—especially if your journey begins by realizing your website is ranking for… what?! 👀 You met Michelle in the recent case study mashup episode, but there was so much more to share with you! So today, you’re getting the FULL

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17:02

SEO for Astrology Seasons: Libra | Scorpio | Sagittarius

SEO for Established Entrepreneurs: The Basic B ·

2025/11/14

📲 Text me! (Add your email or IG handle in the message if you want a response 😉) I’ve returned with another SEO for different astrology seasons episode! You’ve seen the shorter versions in Instagram posts, but these episodes allow me to dive deeper with you. In these SEO-meets-astrology episodes I’m focusing on: What season we’re in according to astrologyThe main themes at playAnd most importantly—how you can maximize these moments as an entrepreneur with a focus on your SEOFor this episode,

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30:04

SEO & Grow 🌱 Case Study Interview: Dr Cecily Moore

SEO for Established Entrepreneurs: The Basic B ·

2025/11/07

📲 Text me! (Add your email or IG handle in the message if you want a response 😉) “I feel like a savvier business owner because of SEO.” If you: Consider yourself a chronic learnerHave ADHD or even ADHD tendenciesFeel like you already have a lot of balls in the airAND have been burned before by service providersWonder if programs actually deliver on what they say they willWant to feel like a savvier business owner who makes strategic investmentsAre ready to tighten things up & get serious

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34:20

SEO & Grow 🌱 Case Study & Testimonial Mashup

SEO for Established Entrepreneurs: The Basic B ·

2025/10/31

📲 Text me! (Add your email or IG handle in the message if you want a response 😉) Welcome to what I’m calling the Case Study Mashup Episode! I could obvs talk ALL day long about this program, but things just hit different when you hear from actual humans who went through the experience. There’s a mixture of stories & insights from some of those who went through this last round of SEO & Grow. We had all kinds of entrepreneurs… from coaches to photographers to therapists to astrologers

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18:22

Google Me, Baby! 3-Day SEO Series Recap

SEO for Established Entrepreneurs: The Basic B ·

2025/10/24

📲 Text me! (Add your email or phone number in the message if you want a response 😉) “I made this entire series very action-oriented because I want you to see that you CAN do SEO!” With the right, results-producing process AND a guide who speaks your language, SEO is a very doable & impactful marketing strategy for your business—and your life. I’m coming to you fresh off the 3-day SEO series Google Me, Baby!, THE place to start to get SEO off your someday list, simplify SEO, & learn

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56:58

Google Me, Baby! [Day 3 Audio Experience]

SEO for Established Entrepreneurs: The Basic B ·

2025/10/23

📲 Text me! (Add your email or phone number in the message if you want a response 😉) Welcome to the 🆓 3-day SEO series: Google Me, Baby! THE place to start to get SEO off your someday list, actually simplify SEO, & learn how to get leads straight from Google. In this call we:➡️ discover what it actually takes to get leads with SEO➡️ build your SIMPLE 3-part monthly SEO maintenance plan➡️ see how you can take what you’ve learned & put it into action ——— The next round of SEO &

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43:26

Google Me, Baby! [Day 2 Audio Experience]

SEO for Established Entrepreneurs: The Basic B ·

2025/10/22

📲 Text me! (Add your email or phone number in the message if you want a response 😉) Welcome to the 🆓 3-day SEO series: Google Me, Baby! THE place to start to get SEO off your someday list, actually simplify SEO, & learn how to get leads straight from Google. In this call we: ➡️ identify the “SEO spots” on your website ➡️ discover the secret to SEO-ifying social profiles ➡️ learn the #1 mistake to avoid with SEO optimization ——— The next round of SEO & Grow 🌱 starts November 5th

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64:05

Google Me, Baby! [Day 1 Audio Experience]

SEO for Established Entrepreneurs: The Basic B ·

2025/10/21

📲 Text me! (Add your email or phone number in the message if you want a response 😉) Welcome to the 🆓 3-day SEO series: Google Me, Baby! THE place to start to get SEO off your someday list, actually simplify SEO, & learn how to get leads straight from Google. In this call we: ➡️ walk through a SIMPLE 3-step website SEO audit ➡️ understand why you’re not getting found on Google—yet ➡️ share the b-a-s-i-c-s of keyword research everyone can master ——— The next round of SEO & Grow 🌱

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16:37

SEO Q+A :: Get Good Leads and What to Optimize on...

SEO for Established Entrepreneurs: The Basic B ·

2025/10/17

📲 Text me! (Add your email or phone number in the message if you want a response 😉) I’m back with another very popular Q+A episode. This is where I pull Q’s I’ve been answering in Voxer/DMs/coaching calls/emails & answer them for the whole class! If you like this type of question-answer situation & you want to do this in a 1:1 or even a group capacity, take a look at my SEO Strategy Session for 1:1 or explore SEO & Grow 🌱 (enrolling for Nov) for the group vibes. Get the full...

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17:38

The Energetics & Intention Behind Your SEO Strategy

SEO for Established Entrepreneurs: The Basic B ·

2025/10/10

📲 Text me! (Add your email or phone number in the message if you want a response 😉) I’m going to throw you for a loop today. Instead of focusing so hard on strategy, I’m shining a light on a less tangible but equally as important aspect—the energetics of SEO. No one is talking about this! Yet it plays such an important role in SEO actually being an effective strategy for you. 2025 has truly been my year to come out of the spiritual closet! And that includes 1. becoming aware of the

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52:12

Podcast SEO Tips to Bring in the Leads & Boost Downloads

SEO for Established Entrepreneurs: The Basic B ·

2025/10/03

📲 Text me! (Add your email or phone number in the message if you want a response 😉) “SEO (even for podcasts) is about being intentional. You don’t have to overcomplicate it—just start with clear titles and consistent keywords.” Podcast SEO is the difference between your show being buried in the archives or becoming the go-to resource your audience finds week after week. Even more surprising is the fact that it 1. doesn’t take that much extra effort to optimize an episode & 2. how qu...

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14:29

BTS Peek at SEO & Grow: My 3-mo. Group Coaching Program

SEO for Established Entrepreneurs: The Basic B ·

2025/09/26

📲 Text me! (Add your email or phone number in the message if you want a response 😉) We’re entering the final phase of SEO & Grow—my 3 month group coaching program for entrepreneurs who are ready to stop relying on Instagram for leads—and I want to take you BTS. I’ve got a few lessons I’ve already learned, tweaks I’ve made to the program, & aha’s from the business owners in the group! In this episode, you’ll learn what we’ve already done, upcoming tasks, & what surprised thes...

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14:23

Importance & Benefits of Image Optimization (with...

SEO for Established Entrepreneurs: The Basic B ·

2025/09/19

📲 Text me! (Add your email or phone number in the message if you want a response 😉) I find myself constantly answering this question: “Is it actually that important to optimize images?” This is something that comes up in coaching conversations, DMs, & especially anytime I talk with photographers. And while I haven’t always been the best at putting this into practice myself—so YES you will see places where I’ve made mistakes—taking the time to optimize your images can GREATLY impact your

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