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PODCAST

Visionary"s Pursuit

Carolina Zuleta

Whether it"s a business idea or a creative endeavor, bringing anything meaningful into existence demands emotional mastery, strategic clarity and the courage to make difficult decisions amid constant urgency and uncertainty. The Visionary"s Pursuit Podcast explores the psychological and practical challenges of entrepreneurship. Host Carolina Zuleta, founder, coach and advisor, examines the tension between vision and execution, growth and sustainability, ambition and wellbeing. Each episode

business entrepreneurship

All Episodes

14:10

102. Is It Safe to Tell You the Truth?

Visionary"s Pursuit ·

2026/10/07

Episode 102: Is It Safe to Tell You the Truth?In this episode, we look at why the people around you stop telling you the truth as your influence grows, and I share three tools to make honesty easier. When someone stays quiet or doesn't tell you the whole truth, my take is that you own part of the responsibility, especially in a professional setting. Not getting candid feedback, the full truth or questions from your teams? A father who learned his son had lied walked to the next town

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28:14

101. Are You Too Busy to Feel?

Visionary"s Pursuit ·

2026/09/30

Episode 101: Are You Too Busy to Feel?At twenty-five, I had two flat tires and a foot on crutches in the same week. A friend asked, "Caro, what if this is the universe telling you that you're going too fast?" Looking back I find it a bit funny I needed someone to point this out to me given such clear signs. In this episode, we look at what slowing down means when your calendar is full and your ambitions are big, and I share a practice that takes about two minutes. If you think slowing

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28:14

100. Interviewed by My Husband (He Didn't Go Easy)

Visionary"s Pursuit ·

2026/09/23

In this episode, we celebrate 100 by bringing Andrew (my husband and business partner) to this side of the microphone. I ask him why he left a successful sales career to build this business with me, and what it's like to share a home with a coach. He then turns the tables with questions I hadn't seen before we started recording, and a few of them took me to places I rarely go on this show.Connect with Carolina: Website: carozuleta.com LinkedIn: linkedin.com/in/carolinazuletacoaching Book

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20:01

99. Are You Afraid of Free Time?

Visionary"s Pursuit ·

2026/09/16

The 6 Founder Habits Costing You Freedom: How to Reclaim Your Time Without Slowing Your Company's Growth, live masterclass September 16 and 17. If you can't make it live, sign up here to receive the replay:https://www.carozuleta.com/founder-freedomEPISODE SUMMARY "Tell me, what is it you plan to do with your one wild and precious life?" That line closes Mary Oliver's poem The Summer Day, and for years I read it as a call to accomplish more. I now believe she was asking something different

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17:34

98. Exhausted? Ask Who, Not How

Visionary"s Pursuit ·

2026/09/09

Go here to register for my latest masterclass, The 6 Founder Habits Costing Your Freedom: How to Reclaim Your Time Without Slowing Your Company's Growth:https://www.carozuleta.com/founder-freedomEpisode Summary: I live between two worlds. In the coaching world, the three day week is the trophy. In the rooms full of executives and business owners I spend time in, they wear aneighty hour week badge of honor. "I'm SO busy." This episode asks you toconsider which story you have been telling

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15:59

97. Can Your Business Survive Two Weeks Without You?

Visionary"s Pursuit ·

2026/09/02

I'm hosting a FREE live masterclass on September 16th and 17th calledThe 6 Founder Habits Costing You Freedom: How to Reclaim Your Time Without Slowing Your Company’s GrowthRegister here: https://www.carozuleta.com/founder-freedom Episode Summary Ask yourself when you last took two full weeks away from your business. Two weeks with no email at breakfast and no call that could not wait, while your company kept moving well the entire time you were gone. In this episode I walk through the

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10:27

96. One Question That Predicts Founder Burnout

Visionary"s Pursuit ·

2026/08/26

Episode SummaryThere's a question I love asking founders: What do you say to yourself when you're working hard and the results still aren't showing up? The answer tells me pretty quickly whether in pursuitof their goalthey're going to burnout. In this episode I unpack some common misconceptions inAngela Duckworth's research of Grit. We discussthe nature oftense moments. how to surrenderyour results and how to know if you're on your way to burnout. Key Takeaways Duckworth defined grit as

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18:52

95. Why Are You So Hard On Yourself?

Visionary"s Pursuit ·

2026/08/19

While there are still spots available! Click here to book your free consult:https://calendly.com/carolinazuleta/consult-weekEpisode Summary We're naturally pretty hard on ourselves. Thethe voice that got us moving starts making us afraid to take risks, because we know how brutally we'll treat ourselves if things don't pan out. This episode makes the case for self-compassion as an essential business skill. We talk about Kristin Neff's three components of self-compassion and I share the

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18:12

94. Why Top Performers Hire a Coach

Visionary"s Pursuit ·

2026/08/12

Consult Week is kicking of Aug 17th - 21st!Book your complimentary consultation here:https://calendly.com/carolinazuleta/consult-week I'm opened the doors to my Consult Week, which runs from August 17th through the 21st. Twice a year I open my calendar for free consultations, and every spot fills. If you have been curious about coaching or wondering whether it could serve you, this is the week to find out. Episode Summary Every week I sit with executives and business founders who are

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31:42

93. The Stories That Keep Us Stuck

Visionary"s Pursuit ·

2026/08/05

We spent a week this summer at a lake house in Colorado withmy husband'sfamily and mine. By the end of the trip I noticed I was still enjoying it in a way that would have been out of reach for me a decade ago, and the difference hadquite a bit to do with a skill I've been building through the work I teach.That skill is at the center of today's episode. It comes down to noticing a thought as it shows up, rather than becoming it. It's the same skill that keeps founders from being ruled by

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12:21

[Encore] Is Your Capacity Holding You Back?

Visionary"s Pursuit ·

2026/07/30

I love entrepreneurship. I love the idea that we can create something from nothing, add value to the world, make money and create jobs. But there are two moments in entrepreneurship that can feel equally hard: when business isn't going well and when business is going really well. In both situations, our most common response is to work harder, push through and white-knuckle it until things feel easier. But the price we pay for that approach is enormous.Episode Summary This episode

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18:18

[Encore] How Entrepreneurs Build Self-Belief

Visionary"s Pursuit ·

2026/07/15

A few days of travel turned into a flu that knocked me flat,so this week called for some rest in lieu of recording. We're revisiting an episode that absolutely deserves a second pass.Entrepreneurship begins with a vision that doesn't exist yet. You take on financial and emotional risk with the hope that the dream becomes real. But while you're building, your brain is scanning for threats and highlighting everything that might not work. In this episode, we explore how wecan believe in

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13:12

92. Your Conviction is your Best Persuasive Asset

Visionary"s Pursuit ·

2026/07/08

Episode Summary In this episode the conversation isabout the energy wehold when we finally put our work into the world.Under the surface,there may be a part of you that's losing belief in your idea, or so focused on how it's received you forget thewhy you brought this into the world in the first place. It's all too common we start a project with joy and conviction, and by the time we're ready to share it,your excitement has waned. We also ask why so many of us do the opposite. We build

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27:53

91. When Did You Stop Talking to Your Business Partner?

Visionary"s Pursuit ·

2026/06/30

Episode Summary Ibuilt and ranmy business on my own for ten years, and for most of that decade I really wanted a partner. Someone who wouldknow the intricacies of the business,and care about the outcomes the way I did. About two years ago that finally changed, and the partnership Andrew and I created has given me almost everything I hoped it would. Unfortunately for most (and likely me too without this work), we're a rare exception. In this episode I get into why I believe the relationship

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16:14

90. When No One Thanks You for Your Wins

Visionary"s Pursuit ·

2026/06/24

Episode Summary Most of us say we want torun our business in a way where ourteamgets all the credit. We mean it, right up until no one thanks us for the exhausting workor someone else gets credit for a win rightfully ours... even so far as feeling a touchof resentment. In this episode we sit with that flicker. We explore how self-validation is your key tohanding outcreditand why so many capable leaders are still answering an old question about whether they're important enough. Key

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26:43

89. Why You Wait Until the Last Minute

Visionary"s Pursuit ·

2026/06/17

Episode SummaryThis week we're talking about the neuroscience behind why we put things off, even when we know exactly what to do and how much our future selves would thank us for starting. The central idea is around what neuroscientists call the Goldilocks Zone, the level of pressure that is set just right for action. Too much of it and we tip into overwhelm and avoidancebut too little and we go flat and reach for the nearest distraction. I explain the roles dopamine and norepinephrine

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18:32

88. How Many Times Are You Willing to Try?

Visionary"s Pursuit ·

2026/06/10

Episode SummaryThis week I'm digging into what I believe the most fundamental skill of growing a business is.We talk about the distinction between passive action and massive action, the busywork that feels productive because it keeps us safe versus the action that puts us in front of the market and hands us information we can use.We explorewhy so many of us retreat into safety, and it usually comes down to the emotional cost of the other kind, the rejection and the silence that come with

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15:16

87. You Got What You Wanted. So Why Do You Feel Stuck?

Visionary"s Pursuit ·

2026/06/03

Episode SummaryLately I've watched several clients and prospective clients arrive at the same strange crossroads. They set a vision years ago, chased it down with everything they had, and now they've actually reached it. They have the income, the title, the reputation, the kind of flexibility most people would envy but they keep circling back to is some version of "what's next for me?" In this episode we sit with that question. I talk about why human beings are wired to keep growing and

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18:06

86. How Well Do You Know Your Customers?

Visionary"s Pursuit ·

2026/05/27

Episode Summary In this episode, we talk about what it means to be obsessed with your customer, why so many skip building a real customer profile, and how the businesses I admire most use that profile as a filter for every decision they make. I share what I learned at the University of Chicago about the unsexy practice of picking up the phone and talking to your customers, why "I sell to women between 30 and 50" is not specific enough to build a business on, and how Anthropologie speaks to

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22:51

85. Why Hitting Your Goals Never Feels Like Enough

Visionary"s Pursuit ·

2026/05/20

May 18th - 30th, join me for my free daily mini-workshop series on essentialism and how to think about yourcalendar. If you can't make it live, you can still enroll through May 22nd to receive all recordings and PDFs.Link to save your seat below:https://www.carozuleta.com/10xEpisode Summary I've been fascinated by the idea of potential since my late teens. For me, it has always been motivating, a possibility of what I could learn, develop, and become. But over the years, talking with

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