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PODCAST

Solar Disruption Theory

Freedom Forever

Step inside some of the most forward-thinking minds in solar today. The Solar Disruption Theory Podcast explores a deeper side of solar as Freedom Forever"s host CRO, Chad Towner sits down with industry leaders, Freedom Family, solar activists and more!Tune in to hear exclusive solar industry insights you can’t get anywhere else! Hosted on Acast. See acast.com/privacy for more information.

science natural sciences

All Episodes

00:28:24

From Uncertainty to Opportunity: The Executive Order...

Solar Disruption Theory ·

2025/08/16

After weeks of waiting, the executive order that has been looming over the solar industry is finally here, and it is a game-changer. Brett and Chad break down what safe harbor until 2030 really means, why Q Cells are suddenly worth their weight in gold, and how this clarity could reverse the industry’s downturn. From short-term challenges to long-term wins, they share why this moment could be the turning point for residential solar.

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00:17:49

The Big Beautiful Bill: Saving Residential Solar

Solar Disruption Theory ·

2025/05/23

Brett Bouchy and Chad Towner sound the alarm on a late-night move in Congress that could derail residential solar in America. A few lines of negative language were quietly slipped into a major energy bill, and it just passed the House by one vote 215-214. Brett breaks down the urgency, the path forward, and why the next few weeks could define the future of our industry. The spotlight is on solar. Now is our time to lead, act, and win.📢 Make your voice heard. Tell your representatives that

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00:48:15

Driving Solar’s Future and Education w/ Jake Hess

Solar Disruption Theory ·

2025/03/28

Jake Hess, founder of Solar Con and The Morning Energy Show, joins the podcast to talk about his journey from door-knocker to industry leader. He shares how his drive to educate solar professionals led to the creation of Solar Academy and how Solar Con became a powerful platform for connection and growth. Jake reflects on the industry’s recent challenges, the rising focus on sales compliance, and his vision for a more sustainable future in solar. Don’t miss this insightful conversation about

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00:42:20

The Road Ahead for Solar w/ Brett Bouchy

Solar Disruption Theory ·

2025/02/14

The solar industry is facing unprecedented challenges, from shifting political landscapes to tightening capital markets and accelerating consolidation. In this episode, Brett Bouchy and Chad Towner break down what’s happening behind the scenes—why financing stability is crucial, how domestic content requirements are evolving, and why redlines are rising. Brett shares his candid take on leadership, resilience, and why Freedom Forever is positioned to thrive despite industry contraction. If you’re in

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00:45:07

How to Survive in Solar with Riley Traveller

Solar Disruption Theory ·

2024/12/13

Chad and Riley Traveller, CEO of Boundless Energy, dive into the ups and downs of the solar industry, from financial roadblocks to the energy arms race across the globe. Riley shares insights on thriving in tough times, the importance of customer relationships, and why solar remains full of opportunity. They also discuss Boundless Energy’s mission to set the gold standard in training and growth. Don’t miss Riley’s take on the state of the industry.

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00:47:15

Revolutionizing Solar Sales w/ Christopher Melink &...

Solar Disruption Theory ·

2024/12/06

Divisional VPs Chris Melink and Kameron Gray from Solar Pros share how they smashed growth records and aligned with Freedom Forever's vision. With Brett Bouchy's relentless commitment, they forged a partnership that changed everything. Tune in to hear their insights on overcoming challenges, why alignment is key to success, and how Freedom Forever offers the “safest landing spot” in the solar industry.

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00:22:39

From Trials to Triumph w/ Tyler Jackson (Part 2)

Solar Disruption Theory ·

2024/11/29

In this powerful episode, Chad Towner and Tyler Jackson share personal stories of resilience and optimism. Tyler reflects on his battle with cancer, his daughter Sloan’s life-changing diagnosis, and how positivity shaped their journeys. From business plans during chemo to celebrating Sloan’s progress, this conversation highlights the strength found in struggle and the joy of working with your best friends. Don’t miss inspiring moments like, “You have to go through the storms to know what the

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00:38:43

Rewriting the Solar Playbook w/ Tyler Jackson (Part 1)

Solar Disruption Theory ·

2024/11/22

In this compelling episode, Chad sits down with Tyler Jackson, President at Solar Pros and a key figure in the solar industry. With 21 years of friendship and shared experiences, Tyler and Chad reflect on the highs and lows of door-to-door sales, from selling alarms to pioneering solar in Texas. Listen as they recount their first solar sale, the groundbreaking impact of Freedom Forever in Texas, and why visionary leadership drives success in the solar industry. Stay tuned for Part 2, where Tyler

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00:52:39

Riding the Solar Wave w/ Aaron Weymann

Solar Disruption Theory ·

2024/11/15

We dive deep with Aaron Weymann as he shares his journey from being a standout soccer player to becoming a leader in the solar industry. He shares how his determination to create a better life for his family led him to solar, and how he’s thrived by riding the “next big wave.” Aaron also discusses the importance of partnering with the right company, like Freedom Forever, to stay ahead in a fast-changing market. Tune in for inspiring insights on success, leadership, and what it takes to win in the

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00:44:59

Building Success and Purpose in Solar w/ Kiley Powell

Solar Disruption Theory ·

2024/11/08

In this episode, Freedom Forever’s President of Sales, Kiley Powell, shares insights from his 23-year journey in door-to-door sales and how his vision and purpose have driven his success. He discusses why joining Freedom Forever aligned with his values, the importance of building strong relationships, and how Freedom is setting new standards in the solar industry. With a mission-oriented focus and a commitment to giving back, Kiley explains how his role bridges sales and construction and why

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00:55:00

Mastering the D2D Game w/ Aaron Lee

Solar Disruption Theory ·

2024/11/01

In this electrifying episode, host Chad Towner sits down with Aaron Lee, a door-to-door sales veteran and VITL's co-founder. Aaron shares his journey from his upbringing in Provo, UT, and the unconventional success behind VITL. Don’t miss his powerful advice on perseverance, leadership, and the importance of honesty in sales. Tune in for a dose of inspiration!

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00:43:17

Building Trust in Solar w/ Chris Collins and Tim Trefren

Solar Disruption Theory ·

2024/10/25

We sat down with founders Chris Collins and Tim Trefren to introduce Recheck, a verification platform that builds trust in the solar industry by ensuring ID verification in sales. They discuss the industry's biggest challenge—lack of trust—and how Recheck helps good sales reps thrive. They also highlight the importance of affordable energy in accelerating solar deployment. Learn more at recheck.co!

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00:33:41

Navigating Solar Finance w/ GoodLeap’s Paul Stephan

Solar Disruption Theory ·

2024/10/18

In this episode, Paul Stephan, Chief Business Development Officer at GoodLeap, shares his remarkable journey from building his own financial company to becoming a leader in solar finance. Paul discusses the exciting new relationship between GoodLeap and Freedom Forever and reflects on his passion for disrupting the industry while helping homeowners. He emphasizes the importance of understanding customer needs, navigating an ever-changing industry, and maintaining trust in the solar sector. Tune in

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01:02:32

Thriving in a Shifting Market w/ Boundless Energy’s...

Solar Disruption Theory ·

2024/10/11

In this episode, we talk with Riley Traveller, CEO of Boundless Energy, and President Jay Pelletz about their powerful partnership with Freedom Forever. Riley offers bold market predictions and explains how their companies are thriving despite industry challenges. Jay emphasizes the importance of trust and communication, and shares strategies for navigating new regulations and leveraging security in business. Don’t miss their insights on succeeding in a competitive landscape!

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00:41:18

Rising Through Solar’s Toughest Year w/ Brett Bouchy

Solar Disruption Theory ·

2024/10/04

In this season’s first episode, CEO Brett Bouchy discusses the solar industry’s challenges in 2024. He shares strategies for lowering costs, gaining market share, and how to navigate the transition away from NEM. Brett also offers bold predictions for 2025, insights on domestic content, and why a customer-first approach will shape the future of solar. Don’t miss this episode!

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00:58:21

Financing the Clean Energy Movement w/ Mosaic’s...

Solar Disruption Theory ·

2024/01/19

From Naval pilot and Pentagon analyst to CEO of solar financing giant, Mosaic, Patrick Moore is no stranger to risky situations. In this episode, Moore takes us into the world of solar financing, breaking down ever-changing interest rates, misconceptions around dealer fees, and how finance companies make a profit. Tune in to hear how Mosaic is changing the renewable energy movement, one loan at a time.

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00:31:24

Read Your Sales Contract!

Solar Disruption Theory ·

2024/01/12

What is the cost of “loyalty?” In solar sales, it could cost you up to 60% of your sales commission. In this episode of the Solar Disruption Theory, CEO Brett Bouchy talks about how many installers and sales organizations take advantage of sales reps' misconceptions of the industry and their “loyalty” by sneaking unethical provisions into their agreements. Tune in to uncover the chaos and the solution that’s on the horizon for Freedom Forever!

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00:37:23

Protect Your Money w/ Paykeeper’s Kelly Curtis

Solar Disruption Theory ·

2024/01/05

In this electrifying episode, we dive into the dynamic realm of solar escrow with Kelly Curtis, the CEO and mastermind behind Paykeeper. From Curtis’ unique experience in construction financing emerges a solution for solar cash projects and more. Tune in to explore how Paykeeper's innovative approach not only provides a safety net for both contractors and homeowners, but also regulates cash flows in an industry facing regulatory challenges.

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01:06:40

Solar Wars: The Battle for California’s Energy Future...

Solar Disruption Theory ·

2023/12/29

While California is widely known for its support and love for solar, a perplexing decision like NEM 3 raises questions about the influence of power companies and the ongoing battle against utility monopolies. Bernadette del Chiaro and Brad Heavner from CALSSA (California Solar and Storage Association), the champions advocating for the entire solar food chain in the Golden State, unveil the complexities of the solar industry causing a disconnect between consumers' perspectives and regulatory

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00:38:45

A Solar Industry Odyssey w/ Danny Rubin

Solar Disruption Theory ·

2023/12/22

Danny Rubin has been riding the solar-coaster since 2007 and has experienced it all, from being a self-proclaimed “not very good” installer to selling solar, to now being Freedom Forever’s VP of Field Operations. Having witnessed the evolution of the industry over the last 16 years has made this seasoned expert an integral part of the company’s safety culture, installation quality, growth, and success. Join us for a riveting discussion on solar's past, present, and future, as Danny shares his

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51 results

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