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PODCAST

Richer Retailer - Scaling Retail Stores Past 7 Figures

Are you lying awake at night, wondering how your store will make it through another month? Do you remember the excitement you felt when you first opened your doors, only to now find yourself drowning in inventory decisions and cash flow worries? Team? Family? You’re not alone. As a mom and store owner who nearly lost everything – twice – I intimately understand the weight of these struggles. Those sleepless nights and constant stress almost made me walk away from my retail dreams entirely. But

business entrepreneurship

All Episodes

21:44

#079 - The Retail Wealth Masterclass: How Richer...

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2026/04/20

You pour everything into your store, your time, your energy, your heart. And yet, somehow, the financial freedom you're working toward still feels just out of reach. If Part 1 lit a spark in you, get ready because Part 2 is where things get really personal. Cathy sits back down with her friend and personal financial planner Kaitlyn Carlson for a continuation of one of the most important conversations this podcast has ever hosted. You've been showing up for your store every single day, pouring your

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18:37

#078 - The Retail Wealth Masterclass: Why Your Store...

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2026/04/13

You're running a successful store. Revenue is coming in. You're reinvesting, growing, doing all the things. So why doesn't it feel like you're actually getting ahead? This is the episode Cathy has been waiting to record because the conversation you're about to hear completely changed the way she thinks about money. And she knows it's going to do the same for you. Cathy sits down with her friend and personal financial planner, Kaitlyn Carlson, Founder & CEO of Theory Planning Partners, the first

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27:07

#077 - Why Every Retail Business Owner Needs a...

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2026/04/06

What's the most powerful thing you can do to grow your business? It's not another spreadsheet, Facebook ad, or reel. It's sitting across the table from someone who truly understands the journey.In this heartfelt and energizing episode, Cathy sits down with Angie Noll; bookkeeper, profit strategist, and fellow entrepreneur for a conversation that started over fish and champagne and turned into something neither of them expected. They open up about the loneliness of running a business, the power of

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25:37

#076 - Clarity Converts | State of Retail: Q2 2026

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2026/03/30

Welcome to a favorite episode of the Richer Retailer! In this Q2 check-in, Cathy dives into what this quarter really means for independent retailers.From focusing on your top customers (“thumbs”) to creating value through clarity and thoughtful merchandising, Cathy shares actionable strategies to help you convert browsers into buyers and buyers into lifelong fans. She also explores trends shaping retail right now, from the importance of a dynamic in-store experience to integrating your physical and

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19:45

#075 - What the Current Oil Volatility Actually Means...

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2026/03/23

What does a global conflict have to do with your retail store? In this episode, Cathy breaks down the ripple effects of the March 2026 crisis in the Strait of Hormuz and why events like this always make their way into retail. From rising fuel costs to shifting consumer behavior, these global disruptions can feel overwhelming… but they don’t have to control your business. Instead of reacting with panic, Cathy walks you through how to stay grounded, focused, and proactive. You’ll learn what’s

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21:12

#074 - The Gift Guide Strategy Every Retailer Should...

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2026/03/16

In this episode, Cathy welcomes back PR expert Gloria Chou to talk about one of the most powerful (and overlooked) ways small businesses can get visibility without spending thousands on PR agencies.Gloria reveals why gift guides aren’t just for the holiday season and how entrepreneurs can get featured in them all year long. Even better, she shares how the rise of AI-powered shopping and search makes PR features more important than ever for getting discovered. Gloria breaks down a simple, actionable

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27:18

#073 - Shifting Generations with Dana Connell - Part 2

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2026/03/09

Retail is changing faster than ever and ignoring generational shifts is no longer an option. In Part 2 of this conversation, Cathy Wagner welcomes back RETAILMavens coach and retail professor Dana Connell to move from theory to action. If Part 1 helped you understand generational differences, this episode focuses on what independent retailers should actually do about it. Dana shares practical ways to grow your “new thumbs” the next generation of high-value customers who will drive the future of your

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24:13

#072 - Shifting Generations with Dana Connell - Part 1

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2026/03/02

Generational shifts aren’t coming… they’re already here. In this episode, Cathy Wagner sits down with Columbia College Chicago retail professor and RETAILMavens coach Dana Connell to unpack what shifting generations mean for independent retailers today. Dana brings 35+ years of retail and teaching experience to the table, sharing how Boomers, Gen X, Millennials, Gen Z, and Gen Alpha shop differently and why ignoring these shifts is no longer an option. From spending power and values to how

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14:16

#071 - Embracing Growth: You’re Not Behind

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2026/02/23

In this episode, Cathy shares a powerful reminder every retailer needs to hear: you are not behind, you are becoming. If you’ve found yourself looking at your goals, numbers, or plans and thinking “I should be farther along,” this conversation is for you. Cathy walks through why progress isn’t linear, why discomfort often means growth is happening, and how staying committed even when results aren’t obvious yet, is what truly builds momentum. This is a mindset episode for store owners who are showing

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12:09

#070 - Q&A with Cathy: The 3 Numbers Every Retailer...

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2026/02/16

In today’s Q&A-style episode, Cathy Wagner answers real financial questions from independent retailers inside the RETAILMavens community. She breaks down the financial framework every store owner needs to understand without accounting jargon and tackles one of the most stressful challenges in retail: negative cash flow during peak buying seasons.What You’ll Learn in This Episode Why retail is one of the most cash-intensive business models The 3 financial numbers every retailer must understand:

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12:33

#069 - A Retailer's Guide to Margins

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2026/02/06

Welcome to Episode 69: A Retailer’s Guide to Margins.In this episode, Cathy Wagner dives into the simplest shift that can dramatically increase your cash flow: understanding gross margin (maintained markup) and raising your initial markup so you keep more money from every sale without working harder. What You’ll Learn in This Episode The difference between gross margin (maintained markup) and initial markup (IMU) and why retailers mix them up The exact “$11.60” math that shows how a few margin

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12:39

#068 - 7 Things I’d Do to Create the Mindset of a...

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2026/02/02

Welcome to Part 5 of the Million Dollar Store series! In this final episode of our Million-Dollar Store series, Cathy Wagner dives into the most important system of all: Titanium Leadership. This is about who you become as a CEO before what you do. Cathy breaks down how million-dollar store owners think, decide, and show up differently and why identity always comes before action. You’ll learn how to protect your CEO time, lead with data instead of fear, and build the kind of mindset and nervous

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13:36

#067: 7 Things I’d Do to Grow Million-Dollar Store...

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2026/01/26

Welcome to Part 4 of the Million Dollar Store series!In this episode, Cathy Donovan Wagner breaks down “The Magic of Marketing” the core system she’d use to grow a million-dollar store by creating unforgettable customer experiences and building a world people want to be part of. This is a tactical, no-fluff episode focused on what actually drives traffic, conversions, and repeat sales: focusing on your best customers, using storytelling to sell, planning marketing with intention, and measuring the

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10:21

#066: 7 Things I’d Do to Build a Million-Dollar Team

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2026/01/19

Welcome to Part 3 of the Million Dollar Store series!In this episode, Cathy Donovan Wagner dives into one of the most misunderstood and most powerful elements of building a million-dollar retail business: Your team. After laying the foundation with cash confidence and inventory strategy, this conversation shifts to what truly allows a business to scale sustainably: Building a team that runs with you, not because of you. Cathy breaks down the mindset shifts, systems, and leadership decisions

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10:29

#065: 7 Things I’d Do to Create a Million-Dollar...

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2026/01/12

Welcome to Part 2 of the Million Dollar Store series! In the first episode, Cathy Donovan Wagner shared the cash confidence system that lays the foundation for building a profitable retail business from scratch. Now, in this episode, she dives into the core of inventory strategy, the crucial next step to scaling a store. Listeners will learn how to create a million-dollar inventory plan by curating with intention, mastering an open-to-buy budget, tracking best sellers, and buying smarter not more

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10:11

#064: 7 Things I’d Do to Build Million-Dollar Cash...

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2026/01/05

What would you do if you had to start over tomorrow with no email list, no team, and no safety net but all the wisdom you have now?To kick off the new year, the Richer Retailer podcast is launching a brand new 5-part series exploring exactly that question: How Cathy Wagner would start over and build a million-dollar retail store from scratch. In this first episode of the Million Dollar Store series, Cathy goes deeper into one of the most downloaded Richer Retailer episodes of all time. She breaks

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20:18

#063: New Year, New Retail Rules | State of Retail:...

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2026/01/01

Welcome to the first Richer Retailer episode of the new year! In this Q1 2026 State of Retail check-in, Cathy Wagner reframes the idea of a “slow season” and invites you to see Q1 for what it truly is: a reset season. In a cautious economy where customers are spending more intentionally, Cathy breaks down three major retail trends shaping early 2026 and exactly what to do in January, February, and March to stay profitable, connected, and confident as a CEO. From smarter pricing and leaner inventory

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12:13

#062: Ask Cathy: Do Clearance Sales Really Work - Or...

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2025/12/29

January can be one of the most challenging months for retailers; slower traffic, softer sales, and inventory left over from Q4 that simply didn’t move. In this episode Cathy answers real questions from the retail community about the January slump, aging inventory, and the fear many store owners have around running clearance sales.Cathy breaks down why the January slowdown isn’t actually a seasonal problem, but an inventory and strategy issue. She explains how trapped cash in stale inventory quietly

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22:24

#061: Judge Books by Their Cover - Why Every Store...

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2025/12/22

Ready to add a little extra joy and profit to your retail shop? In this episode of The Richer Retailer, Cathy sits down with one of our amazing clients, Alana Turner, the passionate owner of the joy filled store Poopsies, who’s making her second guest appearance on the podcast. Alana is back to share why books are one of the best-kept secrets in specialty retail. She spills the tea on how books create emotional connections, keep customers browsing longer, and boost sales, all while being low-risk

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31:21

#060: Best of 2025 - Lessons From The Top 5 Episodes

Richer Retailer - Scaling Retail Stores Past 7 Figures ·

2025/12/15

Celebrating the Most Powerful Moments from Year One of the Richer Retailer PodcastWhat a year it’s been. This special Best Of episode is a heartfelt celebration of the moments you told us mattered most, the clips that made you think differently, laugh out loud, and say, “Okay… I can actually do this.” This episode brings together the Top 5 most-loved episodes of Year One and the lessons that continue to transform retail businesses around the world. Whether you’ve been here since Episode 1 or just

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