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PODCAST

EARN THE RIGHT with Trevor Young

EARN THE RIGHT is your audio platform for reputation-based authority building — turning credibility into recognition, and recognition into opportunity. Hosted by Trevor Young, it’s for credible founders, experts, and solo practitioners who’ve earned their stripes and are ready to amplify their voice with integrity. Across four distinct (but inter-related) tracks — Crank The 3rdPocket PR EssentialsIn The ArenaFrom The Trenches — you’ll get the ideas, stories, and strategies that help you cut

business marketing

All Episodes

00:48:12

308: CRANK THE 3RD / From fear to freedom: Making the...

EARN THE RIGHT with Trevor Young ·

2025/11/25

This episode's featured track is CRANK THE 3RD - featuring conversations with inspiring midlife founders, solopreneurs and professionals who are turning decades of know-how into opportunity building meaningful ventures, shaping ideas and designing work that matters.----------------------- Today's guest is Karen Ansen - founder of Ignite HR and Employment Law, and Ignite Your Purpose. Join us for a raw, inspiring conversation on weaving compliance, compassion, and personal purpose into a

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00:11:58

307: IN THE ARENA / Crossing the ‘perception bridge’...

EARN THE RIGHT with Trevor Young ·

2025/11/17

This episode's featured track is IN THE ARENA - Trevor Young’s unfiltered take on earning authority in real time — sharp, strategic riffs on content, credibility, connection, and the courage to keep showing up.__________________ In today’s episode, Trevor dives into the critical difference between being an expert and being recognised as an authority in your field. Drawing from his own journey and insights, he unpacks why even the most skilled professionals can remain invisible, missing out

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00:08:03

306: POCKET PR ESSENTIALS / Marketing communications...

EARN THE RIGHT with Trevor Young ·

2025/11/12

This episode's featured track is POCKET PR ESSENTIALS - your audio playbook for mastering PR, content and digital communications for your business, and personal brand.__________________ Today's ever-evolving marketplace presents some serious challenges for business owners. We live in a digital-first world; today’s social currency is trust (and it’s in short supply!). This in turn presents business owners with a number of challenges when it comes to marketing our brands and communicating

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00:52:21

305: CRANK THE 3RD / How this corporate troublemaker...

EARN THE RIGHT with Trevor Young ·

2025/11/07

This episode's featured track is CRANK THE 3RD - featuring conversations with inspiring midlife founders, solopreneurs and professionals who are turning decades of know-how into opportunity building meaningful ventures, shaping ideas and designing work that matters.In this encore episode, host Trevor Young sits down with creative director and self-confessed corporate troublemaker, Stanley Johnson, for an inspiring conversation about creativity, curiosity, and the art of staying relevant in

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00:10:25

304: Introducing Pocket PR Essentials - Your audio...

EARN THE RIGHT with Trevor Young ·

2025/11/04

This episode's featured track is POCKET PR ESSENTIALS - your audio playbook for mastering PR, content and digital communications for your business, and personal brand. This is the introductory episode of the POCKET PR ESSENTIALS audio program. Think of it as micro coaching, training and inspiration in your pocket. Subscribe to EARN THE RIGHT today so you don't miss subsequent micro-coaching episodes as they're published. ___________________ ABOUT EARN THE RIGHT: EARN THE RIGHT is an audio

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00:09:24

303: Podcast relaunch: Turning credibility into...

EARN THE RIGHT with Trevor Young ·

2025/10/31

Welcome to the first episode of this podcast - rebranded as Earn the Right, and reimagined as an integrated audio channel.In this relaunch episode, host Trevor Young lays out why being brilliant at what you do just isn’t enough anymore - you have to earn attention, trust, and the opportunity to make an impact. This podcast is your guide to building reputation-based authority and turning credibility into real-world recognition. Discover: Why earning the right matters in today’s noisy,

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00:50:05

302: "How do you do so much?” The power of grace and...

EARN THE RIGHT with Trevor Young ·

2025/09/02

Ever wonder how some people seem to juggle multiple projects, run successful businesses, and still find time for personal growth? In this enlightening episode, Trevor Young sits down with Dr. Jen Frahm, a change leadership expert and global facilitator, to unpack her approach to balancing a thriving career with a fulfilling personal life. Jen shares her candid response to the oft-asked question, "How do you do it all?" Her answer might surprise you. With refreshing honesty, she reveals that

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00:54:20

301: Finding your way back to yourself: Rediscovering...

EARN THE RIGHT with Trevor Young ·

2025/08/15

The path to fulfillment after 50 isn’t about playing small or fading away. According to this week's guest, it's about reclaiming your voice, living your values, and using your wisdom to uplift others and yourself. In this episode, host Trevor Young sits down with Jet Swain - strategic advisor, speaker, and founder of the Affection Economy. Jet’s story is anything but linear: from growing up on a sheep farm in rural Australia, studying fine arts, and braving the boisterous world of teaching,

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00:58:23

300: Career reinvention: A blueprint for board roles,...

EARN THE RIGHT with Trevor Young ·

2025/08/01

Welcome to the 300th episode of the podcast, and what a terrific way to celebrate the milestone! In this episode, host Trevor Young sits down with Andrew "Billy" Baxter - an acclaimed leader whose career is a masterclass in professional reinvention, adaptability, and building a meaningful portfolio life after the corporate grind. Once a heavy-hitter in Australia’s advertising industry, Billy has transitioned into a diverse and purpose-driven professional world: he chairs and sits on major

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00:47:34

299: From fit-in to stand-out: How midlife...

EARN THE RIGHT with Trevor Young ·

2025/07/16

In this episode of Crank The 3rd, we dive into what it really means to stand out in your 50s and beyond. Host Trevor Young sits down with Judy Winslow, founder of Unforgettable Brands, to explore how experienced professionals and entrepreneurs can build a soulful, authentic, and unforgettable personal brand in the so-called “third chapter” of their careers. Judy shares her powerful personal story - from facing depression and feeling out of place as a young woman, to discovering her purpose

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00:54:02

298: Building a meaningful portfolio career in your...

EARN THE RIGHT with Trevor Young ·

2025/07/03

Welcome to Season 10 of the CRANK THE 3RD podcast! In this episode, Trevor Young is joined by brand and career strategist, Wendy Pavey, for a thought-provoking look at what comes next for experienced professionals over 50. As Trevor puts it, this one’s for anyone contemplating their “third chapter”, whether you’re an entrepreneur considering scaling back, a business owner looking for more purpose, or a seasoned executive curious about building a flexible and meaningful portfolio

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00:52:54

297: Ditch the PowerPoint, tell a story: The future...

EARN THE RIGHT with Trevor Young ·

2025/04/02

As someone over 50, with oodles of experience and wisdom to share, should public speaking form a part of your 'portfolio' career?In this episode of Crank The 3rd, host Trevor Young sits down with Carmen Sederino, a performance master, speaking strategist, and founder of Illuminated Story. Carmen shares her journey from being a shy child to a trained actor to now, where she is helping individuals transform high-stakes presentations into unforgettable performances. Key Discussion

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00:51:15

296: Men's midlife challenges: Finding meaning &...

EARN THE RIGHT with Trevor Young ·

2025/03/19

In this episode of the podcast, host Trevor Young is joined by Paul Sutton, an independent social and digital marketing consultant and host of the Middle Man podcast. Paul's podcast sideline focuses on helping midlife men and their partners navigate the challenges of midlife to lead more fulfilling lives. Throughout their conversation, Paul shares insights into his personal journey of self-discovery and how it led to the creation of his podcast. He discusses the lack of resources

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00:50:29

295: Becoming more audacious in today's AI world: a...

EARN THE RIGHT with Trevor Young ·

2025/03/05

In a world increasingly dominated by artificial intelligence and automation, it's easy to feel like we're losing our edge as human professionals. But what if I told you that the key to standing out and thriving in this AI-driven landscape isn't about competing with machines, but rather embracing our uniquely human qualities? This is the theme of this fascinating conversation with Mark Schaefer, a marketing strategy consultant, keynote speaker, and author of the newly-released book,

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00:58:11

294: Embracing change in your 50s - how Karen Muldoon...

EARN THE RIGHT with Trevor Young ·

2025/02/21

Are you feeling stuck in your corporate career, yearning for a change that aligns with your passions? Karen Muldoon's journey from tech executive to functional nutrition practitioner might just be the inspiration you need! In this episode, I sit down with Karen to explore her transition from a successful 30-year career in the corporate world to launching her own business focused on helping professional women navigate menopause. We discuss the challenges, triumphs, and valuable lessons

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00:54:37

293: The power of clarity and credibility for over-50...

EARN THE RIGHT with Trevor Young ·

2025/02/12

Are you struggling to articulate your unique value proposition after decades of professional experience? You're not alone. Many seasoned entrepreneurs and business leaders find themselves grappling with the "curse of knowledge" - having so much expertise that it becomes challenging to communicate their core offering clearly. In this episode, I sit down with global credibility expert and executive coach Mitchell Levy to explore the power of clarity and credibility for over-50 entrepreneurs

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00:25:33

292: Special episode - The importance of being...

EARN THE RIGHT with Trevor Young ·

2025/02/05

Are you a seasoned professional feeling the pressure to stay relevant in today's rapidly changing business landscape? You're not alone. As someone with decades of experience under your belt, you've accumulated a wealth of knowledge, skills, and wisdom. But in a world where technology evolves at breakneck speed and AI is reshaping industries, how do you leverage your expertise while staying current? ___________________ This episode is a little different. The key message is the importance

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00:46:30

291: Turning a side project into a flourishing...

EARN THE RIGHT with Trevor Young ·

2025/01/29

This episode is for anyone who's closing in on 50 years of age, or maybe you're older but your professional purpose still eludes you.Perhaps you've been running a business for ages but you want to extend your entrepreneurial boundaries and pivot into doing something different, something that is more interesting and meaningful than what you're doing currently? If so, you're going to love this conversation with Mark Masters, founder of You Are The Media, as we discuss his journey of

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00:45:37

290: From Corporate ladder to solopreneur success:...

EARN THE RIGHT with Trevor Young ·

2025/01/22

Transitioning from a corporate career to entrepreneurship can be daunting, especially when you're in your early 50s and have been handed a 'pink slip' from your employer of two decades. But for Graham White, this leap became an opportunity to reinvent his professional life and create a thriving solo communications consulting practice.. In this episode, Graham shares his journey from being a seasoned PR executive to launching his own business at 53. He offers valuable insights for

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00:13:45

289: Quick wrap-up of 2025 (what have you missed?)

EARN THE RIGHT with Trevor Young ·

2024/12/23

Thank you for listening to CRANK THE 3RD - in this quick solo edition, I recap the episodes published since relaunching the podcast, previously known as 'Reputation Revolution'.Catch you in the next episode!

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