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PODCAST

Creative Shop Talk with Wendy Batten

Wendy Batten, Creative Retail Mentor

How do I attract more customers to my store? How do I get more sales? How do I book out my shop"s events and workshops? How do I do retail marketing and social media for my store? These are the questions that creative retail business owners ask Wendy Batten, creative retail coach and mentor. Wendy works with creative shop owners all over the world and with industry leaders. Her speciality is working with creative retailers to get control over their brick and mortars to avoid burnout and overwhelm

business management

All Episodes

21:02

284. KISS Retail Overwhelm Goodbye: The Power of...

Creative Shop Talk with Wendy Batten ·

2025/10/27

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: Sometimes simple things make the biggest impact - and in this episode, I'm proving it with a story about my "famous" frozen turkey stuffing. Confused yet? Don't be! If you are an independent retailer you are in the right place, I promise! This episode is for retailers who need a refreshing reminder that running a successful shop (and life!) doesn't have to be overcomplicated. The KISS method - Keep It

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24:39

283. Why Your Shop Matters More Than Ever - and How...

Creative Shop Talk with Wendy Batten ·

2025/10/20

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: Ever stop mid-holiday hustle in your retail shop and think, “Why am I even doing this? Does this even matter?” This episode dives straight into that question. I’m sharing how meaningful connection - not just transactions - creates the kind of community and joy that keep both you and your customers coming back. You’ll learn how to balance a strong back of house (all the CEO work I talk about!) and a

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35:19

282. Raise Your Standards, Raise Your Results: A Peek...

Creative Shop Talk with Wendy Batten ·

2025/10/13

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ Holiday Success Planning Guide is now a standalone masterclass, which means it’s available without an Inner Circle membership! Click HERE to grab it now. You can walk through the sessions at your own pace and rewatch it year after year. Are you ready for more profits this holiday season? I’m hosting a FREE 60 minute Holiday Profits Workshop on October 20 at 1pm EST. Yes, you read that right - it’s free! Get yourself

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28:59

281. 5 Holiday Retail Takeaways: How to Prep for...

Creative Shop Talk with Wendy Batten ·

2025/10/06

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ Holiday Success Planning Guide is now a standalone masterclass, which means it’s available without an Inner Circle membership! Click HERE to grab it now. You can walk through the sessions at your own pace and rewatch it year after year. In This Episode: The holidays are coming fast, but with the right plan, chaos doesn’t have to be part of your story. In this episode of the Creative Shop Talk Podcast, I’m recapping the

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28:49

280. Future-Proof Your Holiday Retail: Strategies for...

Creative Shop Talk with Wendy Batten ·

2025/09/29

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ This is where your podcast html will now go Holiday Success Planning Guide is now a standalone masterclass, which means it’s available without an Inner Circle membership! Click HERE to grab it now. You can walk through the sessions at your own pace and rewatch it year after year. In This Episode: The holidays aren’t just about surviving Q4 - they’re about setting yourself up for success in the year ahead. In this

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21:57

279. Two Types of Retail Shop Owners: Which One Are You?

Creative Shop Talk with Wendy Batten ·

2025/09/22

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: Two types of shop owners are shaping the future of retail, and knowing which one you are could change everything. In this episode of Creative Shop Talk, I’m diving into the two distinct types of retail shop owners I’ve been noticing and I’m challenging you to decide which one you are. Drawing from my recent trip to Texas, coaching sessions, and mastermind conversations, I’ll share the patterns I’m

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27:13

278. Behind the Counter with Megan Macdonald: How She...

Creative Shop Talk with Wendy Batten ·

2025/09/15

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: Ever feel like your shop is running you instead of the other way around? You’re not alone, and today’s guest proves there’s a better way. In this inspiring episode of the Creative Shop Talk Podcast, I’m welcoming Level Up Mastermind member Megan Macdonald, founder of Sandwick Bay Candles. Megan joins me all the way from a small island in Scotland. She’s sharing her journey from making candles at her

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19:26

277. How to Debrief Your Events Like a Pro: The...

Creative Shop Talk with Wendy Batten ·

2025/09/08

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ Holiday Success Planning Guide is now a standalone masterclass! Click HERE to grab it now. You can walk through the sessions at your own pace and rewatch it year after year. LAST CHANCE! Want to plan your entire Q4 with me LIVE? Join me and a small group on September 15th and let’s get down to business. Limited seating for this quarterly planning session. In This Episode: Ever wonder what makes an event or promotion

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24:11

276. What Holiday Prep Actually Looks Like (Step by...

Creative Shop Talk with Wendy Batten ·

2025/09/01

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ Holiday Success Planning Guide is now a standalone masterclass! Click HERE to grab it now. You can walk through the sessions at your own pace and rewatch it year after year. Want to plan your entire Q4 with me LIVE? Join me and a small group on September 15th and let’s get down to business. Limited seating for this quarterly planning session. In This Episode: September is here - and for retailers, that means it’s

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23:42

275. How Top Shop Owners Are Planning Their Holiday...

Creative Shop Talk with Wendy Batten ·

2025/08/25

Add graphic here With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ Holiday Success Planning Guide is now a standalone masterclass! Click HERE to grab it now. You can walk through the sessions at your own pace and rewatch it year after year. Want to plan your entire Q4 with me LIVE? Join me and a small group on September 15th and let’s get down to business. Limited seating for this quarterly planning session. In This Episode: Are you heading into the holiday

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31:39

274. Is Your Customer Journey Working? Audit It Now!

Creative Shop Talk with Wendy Batten ·

2025/08/18

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: The holidays are coming. Time to revisit this crucial part of your business. One bad shopping experience can send a loyal customer packing. The good news? You have the power to make every visit unforgettable. Let’s talk about your customer’s journey. In this episode of the Creative Shop Talk Podcast, I’m sharing actionable strategies to enhance every stage of your customer journey—from first discovery to

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24:11

273. Train Your Retail Team to Sell Without Feeling...

Creative Shop Talk with Wendy Batten ·

2025/08/11

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: Struggling to improve retail staff sales training without turning your store into a pushy sales zone? You're not alone! Let’s talk about it. In this episode, I’m sharing how independent retailers can flip the script from selling to serving—while boosting revenue. Learn how to build a positive sales mindset and create a sales culture in retail that feels good for everyone involved: for you, your staff,

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14:58

272. Unlocking Team Potential: Nurturing a Culture of...

Creative Shop Talk with Wendy Batten ·

2025/08/04

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: Ready to transform your team from task-doers to strategic thinkers? In Episode 272 of the Creative Shop Talk Podcast, I’m answering a question from one of my Mastermind members, Dan Haynes: How do we flip the mindset of management-level team members from task-oriented to strategic thinking? I’m diving deep into nurturing effective leadership and fostering genuine team buy-in. You’ll discover how to

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21:19

271. Back-of-the-Napkin Math: Simplifying Profit...

Creative Shop Talk with Wendy Batten ·

2025/07/28

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: Let’s simplify the numbers you need to know and why in your retail business. Don’t be that retailer that is overwhelmed by numbers in retail—or worse, avoiding them altogether. In this episode of the Creative Shop Talk Podcast, I’m sharing the surprisingly simple method I use to help retailers finally understand their sales goals, profit margins, and growth potential. Say goodbye to spreadsheet stress

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22:49

270. Progress Over Perfection: How to Break Through...

Creative Shop Talk with Wendy Batten ·

2025/07/21

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: Feeling stuck in perfectionism or weighed down by self-doubt? You’re not alone—and you don’t have to stay there! In this quick yet powerful coffee chat, I’m sharing real conversations I’ve had with shop owners navigating mindset challenges like imposter syndrome, overwhelm, and lack of confidence. You’ll walk away with practical mantras, empowering reminders, and actionable strategies to help you move

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18:07

269. Coffee Break Chats: Is Your Google Business...

Creative Shop Talk with Wendy Batten ·

2025/07/14

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: Is Your Google Business Profile Costing You Customers? Your Google Business profile is one of the easiest and most powerful tools to drive retail growth. In this Coffee Break episode of the Creative Shop Talk Podcast, I’m sharing ten quick, high-impact ways to audit and refresh your profile—just in time for the fall retail rush. Updating your Google Business profile takes 10 minutes. We all have 10

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20:10

268. Awesome Isn’t Accidental: Raise the Retail...

Creative Shop Talk with Wendy Batten ·

2025/07/07

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: It’s not luck. It’s not magic. Running a successful retail shop takes purpose, planning, and showing up as your best self. In this inspiring episode, I’m sharing a powerful reminder from one of my favorite authors, Jon Acuff: “Awesome is never accidental.” Let’s talk about how you can intentionally create a business that feels great for you and your customers—on purpose, not by chance. We don’t want

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23:49

267. Retail Planning Midyear Check-In: The Essential...

Creative Shop Talk with Wendy Batten ·

2025/06/30

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: I want you to ask yourself this question: “Why wouldn’t I be checking in mid-year with my retail business? Is there something I am avoiding? Am I making excuses like I’m ‘too busy’?” (Your words, not mine!) As a retail coach, it’s my job to not only teach you the steps you need to take to do a midyear check-in in your retail business but also encourage you to get it done. Trust me: this will make a huge

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41:00

266. Behind the Counter: Retail Growth Tips You Want...

Creative Shop Talk with Wendy Batten ·

2025/06/23

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: Running a retail business isn’t just about WHAT you sell—it’s about WHO you bringing together in your retail store. In this heartwarming and wisdom-filled episode, Cadence Kidwell of Fuzzy Goat (a yarn store in Thomasville, Georgia) shares how she’s built a thriving business rooted in connection, creativity, and community support. Whether you’re a seasoned retailer or just starting out, Cadence’s story

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27:09

265. How to Have a Summer of Ease Without Losing...

Creative Shop Talk with Wendy Batten ·

2025/06/16

With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: Let’s make this summer your most joyful and productive yet, without the burnout. In this episode, I’m sharing how to embrace a "Summer of Ease" while still keeping your retail business humming along behind the scenes. Whether you're a brick-and-mortar owner in peak tourist season or experiencing a slower Q3, this one’s for you. We’re trading hustle for harmony by leaning into three core pillars: (1) Fun

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187 results

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