The Fundraising Reset: Retention, Reactivation, Results
What does it take to stabilize your donor pipeline, re-engage lapsed supporters, and grow fundraising revenue—without burning out your team?In this episode of The Intake, host Katherine Shenar is joined by Kendall Paul, CEO of the Vanderburgh Humane Society, and Kristin Serrano, Vice President and Managing Director at TrueSense Marketing, for a candid, data-driven conversation about building a smarter, more resilient fundraising program. Since 2022, Vanderburgh Humane Society and TrueSense have
en