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PODCAST

Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

"What do the best online stores know that you don’t?" - If you sell online, run a DTC brand, or plan to launch — this podcast reveals the strategies top ecommerce operators are using right now to grow sales.Discover what’s working in 2026 to sell across Amazon, Shopify, and beyond, with insights on MarTech, D2C, B2B, social media, paid ads, AI, dropshipping, and more.Hear how successful ecommerce marketers think, test, and scale fast — and get the insider marketing & sales tactics to grow

business marketing

All Episodes

22:09

How To Turn Site Search Into A High-Performing...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2026/02/16

In this episode, we dive into why most online stores lose money because of poor search bars and how to fix it.Paulius Nagys, Co-founder of LupaSearch, explains how modern shoppers have very little patience when they can't find what they want. He shares how AI-powered search understands what a person actually means, even if they use the wrong words.You will also learn how to use search data to predict what customers will want next and how to turn your search bar into a powerful tool for more

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21:57

Why Your 3x ROAS Might Still Be Losing You Money —...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2026/02/09

In this episode, we explore why high ad performance numbers don't always lead to a profitable business. Matt Raminick, Founder and CEO of Sunnyside, explains how brands can grow themselves into a corner by following the wrong data. He shares why traditional metrics like ROAS can be misleading and how looking at your total bank account balance is the ultimate truth. You will learn how to use better tools to track real profit and why a brand-first approach is the secret to scaling a lifestyle

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22:29

Why Your Product Data And Creative Assets Need To...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2026/02/02

In this episode, we explore how to fix messy product data and creative assets that slow down your brand. Lynn Herman, APM Marketing Manager at Canto, explains how a digital asset management system acts as a single source of truth for your business. She shares why organizing content around your products—rather than random folders—helps you launch faster on Shopify and other marketplaces. You will also learn how to maintain a consistent brand image and stop losing sales due to data errors.Topics

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28:21

Scaling Without Pain: The New Rules Of Ecommerce...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2026/01/26

In this episode, we explore how first-party data and AI are fixing the problem of rising ad costs. Tiago Costa Rocha, CEO of Full Venue and the creator of Clustie.ai, explains why traditional Meta ads are failing many Shopify brands today. He shares how brands can stop guessing and use their own customer data to find high-value buyers. Tiago also breaks down how to scale campaigns faster using "one-click" AI tools to lower costs and increase sales.Topics discussed in this episode: How

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24:12

2026 Privacy Laws Alert: Avoid Getting Sued – What...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2026/01/19

In this episode, we explore the rising threat of privacy lawsuits hitting e-commerce and CPG brands. Richart Ruddie, Founder of Captain Compliance, explains how new legal technologies are helping attorneys target smaller businesses for tracking pixel violations. He shares how brands can protect themselves by automating compliance, fixing broken consent banners, and staying ahead of rapidly changing state and federal laws to avoid massive legal fees.Topics discussed in this episode: Why privacy

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19:24

How To Maximize Your Ecommerce Exit — Frank Kosarek |...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2026/01/14

In this episode, we explore the best strategies for selling your e-commerce business and avoiding common mistakes that lower deal value.Frank Kosarek, Co-founder of BizPort, explains how to prepare for a successful exit by getting your finances and operations in order. He shares tips on finding the right time to sell, understanding what buyers look for, and using a simple formula to value your brand. Frank also talks about common deal structures and how his team uses AI to make selling faster and

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21:22

Loyalty Programs: How To Reward Engagement — Jed...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2026/01/12

In this episode, we explore how to fix loyalty programs that rely too much on discounts. Jed Strong, the Enterprise Sales Director at Adjoe, explains how brands can move past simple transactions. He shares how "rewarded engagement" allows customers to earn points by playing mobile games instead of just spending money.Jed breaks down how this strategy helps brands stay relevant every day without hurting their profit margins. He also discusses why modern loyalty needs to be fun and how to

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23:42

How To Launch A Clothing Brand In 2026 With Zero...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2026/01/07

In this episode, we explore how to launch a fashion brand without the risk of buying huge amounts of inventory upfront.Paul Yu, Founder and CEO of eProlo, explains how modern supply chains allow sellers to start small and test products before committing to large orders. He shares how his platform helps over 1.6 million sellers use custom branding and automated shipping to grow their businesses. Paul also discusses why focusing on a tiny niche is the best way for new brands to survive and scale in

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25:29

How To Start A Profitable Ecommerce Business In 2026...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2025/12/17

In this episode, we discuss how to start a profitable e-commerce business in 2026 without wasting money or burning yourself out. Ben Knegendorf, Co-Founder at dropshipbreakthru.com, shares why most new sellers fail early, what makes high-ticket dropshipping safer and more profitable, and the essential steps to take in your first 30 days.Topics discussed in this episode: Why the old copy-paste “guru” models are crashing in 2026.Why most new sellers fail before they even hit “launch”.Why high-ticket

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19:34

What Really Makes Shoppers Buy (Discount Code Study)...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2025/12/15

In this episode, we tackle the problem almost every Shopify merchant knows: discount codes. Cara Marin from Seguno shares the learnings from their massive benchmark report on 162,000 real discount campaigns. She reveals how top brands scale promotions the smart way, using unique, personalized discount codes to avoid leaks, prevent shrinking margins, and achieve better attribution without destroying profitabilityTopics discussed in this episode: Why Shopify Plus brands use unique discount codes more

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25:45

How Your Work Group Chat Is Quietly Ruining Your...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2025/12/08

In this episode, we dive into the silent killer of e-commerce team productivity: using personal chat apps for work. Guy Weiss, CEO and founder of ZenZap, shares how relying on apps like WhatsApp can quietly harm your business through security risks, employee burnout, and lost data. He reveals the "hidden cost" of the "always on" culture and explains how a business-focused messenger can keep your company's secrets safe, integrate with your tools, and make your team highly

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10:52

How I Built a 480-Episode Business Podcast — Claus...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2025/12/03

In this episode, Claus Lauter, host of the Ecommerce Coffee Break Podcast, dives into his journey of building the show.He gives a recap of 2025, shares lessons learned from growing a slow social channel, and explains how the podcast evolved from a side project into a full-time, monetized business.He also highlights the growing impact of AI on online shopping and ecommerce for both customers and suppliers.Topics discussed in this episode: Why the 2025 goal of 100 episodes is happening.AI's huge

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20:21

Friendly Fraud: The Silent Killer Putting Your...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2025/11/26

In this episode, we dive into the silent profit killer known as friendly fraud and chargebacks. Simon Wijckmans, Founder and CEO of cside, shares how these false chargebacks risk your margins and payment accounts. He explains what friendly fraud is, why it's so hard to fight, and how client-side security intelligence, combined with new programs like Compelling Evidence V3, can drastically reduce fraudulent chargebacks and potentially save your business from losing its payment processor.Topics

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24:21

STOP Losing Money: How to Implement Profit First —...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2025/11/24

In this archive episode, we dive into the concept of “Profit First” E-commerce and why focusing solely on revenue can lead to big surprises. Karl O'Brien, Co-Founder of Store Hero, an e-commerce analytics tool, shares how their system helps store owners avoid common financial pitfalls by shifting their focus from top-line sales to bottom-line profitability. He explains how to gain a clear view of true profit and what to do with that information to drive business forward.Topics discussed in this

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24:13

How to Win Meta Ads with UGC (Finally) — Donatas...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2025/11/17

In this episode, we dive into how AI is accelerating the shift in user-generated content for advertising. Donatas Smailys, Co-founder and CEO of Billo, shares why social algorithms now demand high-volume content, his view on using AI as a scaling tool for real human creators (not for generating fake humans), and the crucial role of authenticity and variety in winning on platforms like Meta and TikTok. He also discusses the future of trust and AI characters in the content landscape.Topics discussed

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23:11

You're Asking For Reviews WRONG! (The Easiest Way To...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2025/11/12

In this archive episode, we dive into the power of social proof and why trust building is essential for e-commerce success. Dan Vaneker, CEO and founder of trustprofile.com, shares his insights on how web shops can enhance trustworthiness through customer reviews and trust pages. He explains why customers rely on reviews before buying, how small shops can compete with giants like Amazon by focusing on trust, and the best strategies for collecting, aggregating, and responding to all types of customer

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24:50

STOP Sending Bad Emails! The $10K Segmentation Secret...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2025/11/10

In this archive episode, we dive into email marketing strategy and how e-commerce merchants can maximize its potential. Andriy Boychuk, founder at flowium.com, an email marketing agency for e-commerce, shares strategies for improving your setup, metrics, and overall performance. He explains how to effectively grow your email list before major sales seasons like Black Friday or Cyber Monday, the power of segmentation, and the critical importance of email deliverabilityTopics discussed in this

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33:43

Agentic Commerce Explained: How AI Search is...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2025/11/05

In this episode, we dive into the massive shift impacting online sellers as shoppers use ChatGPT and other AI search tools for product discovery. Erik Wikander, CEO and co-founder of Wilgot.ai, unpacks the concept of agentic commerce — where AI completes the end-to-end purchase for the user. He shares what this revolution means for D2C brands, why the old SEO playbook is dead, and how to use Agentic Product Optimization to make your product content AI-ready and capture new, hyper-relevant

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14:02

AI Kills SEO: Master GEO For Ecommerce — Claus Lauter...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2025/11/03

In this episode, Claus Lauter, host of the Ecommerce Coffee Break Podcast, breaks down how AI is reshaping Q4 e-commerce strategy. He explains the rise of Generative Engine Optimization (GEO) — the new way to stay visible in AI-driven search — and shares practical tips on managing high ad spend while keeping profits strong. Claus also talks about the evolution of the podcast’s YouTube format and invites listener feedback.Topics discussed in this episode: How AI is changing Q4 shopping.ChatGPT’s new

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13:05

Black Friday Marketing Tips — Nathan Ho | How To Run...

Ecommerce Coffee Break – The Ecom Marketing & Sales... ·

2025/10/29

In this episode, we dive into how to run the best promotions for Black Friday and Cyber Monday (BFCM). Nathan Ho, Product Manager of EasyGift, shares his experience and advice on structuring promotions, using tiered spending to increase average order value, and the power of free gifts. He also discusses different marketing strategies like scheduled rules and audience targeting to maximize sales during the busiest shopping days.Topics discussed in this episode: How to start preparing for Black

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194 results

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