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PODCAST

Poet Business Institute

How do you turn into a professional poet, using poetry as a vehicle to financial and creative freedom? Poet Business Institute consists of talks and workshops centered around craft development, voice development, and business development focused on poetry. I"m Geoff Anderson (@geoffandersonstensentences), a Cave Canem fellow, a Callaloo fellow, and founder of a pronunciation business, Fluent American. All of the lessons I"ve learned from running my own business I am applying to poetry. Let me

arts books

All Episodes

00:13:24

The Book You NEED To Create A Poetry Business

Poet Business Institute ·

2025/12/27

Part 1: https://youtu.be/t2gTuUvbdCo Marty Neumeier's ZagPart 2: https://youtu.be/8NNlJS3aeeAZag, while originally focused on brands, design, and business, has principles that apply to poetry that can lead poets to living on art. In this edition of the Creative Companionship book club, which looks at business books for lessons to apply to art, we continue our dive into Zag by Marty Neumeier to discuss the needs to separate our poetry business and live on art.Get a free audio/mp3/podcast version

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00:27:20

A BURNOUT-PROOF Approach To Poetry & Social Media

Poet Business Institute ·

2025/12/18

Part 1 of our episode (how to AVOID social media for poetry): https://youtu.be/-Bzl5QbpmLgHow can poets use social media to find real readers for their poetry — without chasing likes or trends? In this video, we explain practical and thoughtful ways to use social media to connect with people who genuinely care about poetry.Instead of focusing on numbers, this video explores how poets can:• Use social platforms to build meaningful literary connections• Attract readers who actually read poems and are

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00:33:00

How to Be a Poet WITHOUT The Social Media Antics

Poet Business Institute ·

2025/12/18

Part 2 of our episode (how to use social media for poetry): https://youtu.be/iwhWA2qPAcM Are you a poet who hates social media but still wants to grow your poetry audience, get published, and build a real platform without endless scrolling, worrying about algorithms, and social media burnout? Here are practical strategies to expand your poetry reach without feeling stuck on social media, plus creative alternatives that actually work.🔎 What you’ll learn in this video:• How to build an audience

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00:12:08

To Live On Art, Start With Death | Marty Neumeier's Zag

Poet Business Institute ·

2025/12/14

Part 1: https://youtu.be/t2gTuUvbdCo Marty Neumeier's Zag, while originally focused on brands, design, and business, has principles that apply to poetry that can lead poets to living on art. In this edition of the Creative Companionship book club, which looks at business books for lessons to apply to art, we start Zag by Marty Neumeier to discuss the need to understand competition, radical differentiation, and the dangers of following traditional paths.Get a free audio/mp3/podcast version at

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01:11:33

After Making Art, Make Infrastructure

Poet Business Institute ·

2025/12/13

What does it look like to create infrastructure around our art? In this Arts & Offers episode with Ebri Yahloe, we explore how she turns her art and music into an entire world, rich with media, apparel, product, and experience. We also explore what it means to be known for something in our art, as well as the sacrifices that entails, and the need to not only go forward with our ideas, but to move in unison with others who collaborate with our vision--at times at the cost of what we originally

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00:07:20

How To Get Known As An Artist (For The RIGHT Thing)

Poet Business Institute ·

2025/12/12

What does it look like to create infrastructure around our art? In this Arts & Offers episode with Ebri Yahloe, we explore how she turns her art and music into an entire world, rich with media, apparel, product, and experience. We also explore what it means to be known for something in our art, as well as the sacrifices that entails, and the need to not only go forward with our ideas, but to move in unison with others who collaborate with our vision--at times at the cost of what we originally

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00:14:11

Why Creating Together OUTWEIGHS Creating Alone

Poet Business Institute ·

2025/12/12

What does it look like to create infrastructure around our art? In this Arts & Offers episode with Ebri Yahloe, we explore how she turns her art and music into an entire world, rich with media, apparel, product, and experience. We also explore what it means to be known for something in our art, as well as the sacrifices that entails, and the need to not only go forward with our ideas, but to move in unison with others who collaborate with our vision--at times at the cost of what we originally

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00:30:16

How To Read Poetry Like An English Professor

Poet Business Institute ·

2025/12/10

Check out the poem we read/analyze, "Sweet Baby Fabulist" by Yalie Saweda Kamara here: https://www.google.com/books/edition/Besaydoo/AYXPEAAAQBAJ?hl=en&gbpv=1Welcome to poetry analysis and deep dives into poems! Want practice learning how to analyze poetry or a poem? We delve into the speaker, the narrative structure of the poem, the imagery, line lengths, line breaks, and general form; we're going to study what questions to ask that can help us arrive deeper into the poem, from a

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00:22:21

The Listening Room: A Poetry Reality Show EP 2

Poet Business Institute ·

2025/12/07

See episode 1: https://youtu.be/dFZE1bTPQCs See episode 2: https://youtu.be/36Lb_pVWPvgWhat does a poetry reality show look like? Welcome to the Listening Room!In the Listening Room, a poet invites three friends to come together in a room; for each friend, the poet reads one poem.In this episode, join Columbus poet Diane Callahan and her friends Tracy, Austin, and Emily, as they spend an afternoon reconnecting over creative process, Taco Bell, and art.The Listening Room is not a poetry reading

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00:19:10

Answer 4 Questions To Live On Poetry | Marty...

Poet Business Institute ·

2025/12/06

Marty Neumeier's Zag, while originally focused on brands, design, and business, has principles that apply to poetry that can lead poets to living on art. In this edition of the Creative Companionship book club, which looks at business books for lessons to apply to art, we start Zag by Marty Neumeier to discuss the need to understand competition, radical differentiation, and the dangers of following traditional paths.Write with us at the Substation: www.diversespoetry.com/aboutsubstationWelcome

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00:57:32

Someone Is Living On YOUR Passion (Why Not YOU?)

Poet Business Institute ·

2025/11/26

The idea of living on chess sounds as ridiculous as living on poetry or on film. Yet, all three avenues are not only possible, but viable if you are able to find and fill a need. This episode of Arts & Offers is a story of businesses centered around what many people relegate to hobbies and evening. We're discussing why people need to build lives around their passions, as well as the greatest hurdles to expect to need to overcome. Let's discuss life, art, and business.*Welcome to Arts

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00:13:31

Why 2nd Place Makes You Invisible (& How To Be #1)

Poet Business Institute ·

2025/11/22

There's a problem with poetry publishing, poetry opportunities, and poetry recognition: if you are not the number one artist in your area, you are only going to receive a fraction of the opportunities, with the majority of them going to the person in the number one spot.So what's to be done? It begins with finding the specific area where you can become the leader.*Welcome to Arts & Offers, the video podcast dedicated to the intersection between art, poetry, and business. Today's

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00:11:26

Why You Are NOT Competing Against Other Artists

Poet Business Institute ·

2025/11/21

Get a free audio/mp3/podcast version at https://open.spotify.com/show/4vAdMbaunOPziRoovm0K5PdiVERSES founder Geoff Anderson recently spoke at the Get Sharp! Poetry Publishing Conference, sponsored by the Ohio Poetry Association, outside of Cleveland, Ohio. The talk, Don't Grow Readership; Serve Readers was all about the mindshift required to create a life around poetry, creatively and financially. Join Geoff and the audience in a discussion around the realities of poetry, publishing, contests,

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00:30:28

Loneliness, Impact, and Altruism Through Poetry:...

Poet Business Institute ·

2025/11/20

How lonely is it to approach poetry in a way most poets don'tHow is business a way to make art altruisticHow can we bring more of ourselves to every space we enterThanks to Sandra Feen, James Bryant, and the SpoFest Poetry and Prose's Muses Mic for having me to discuss poetry, essays, art, business, and identity through topics such as these!We had some tech issues unfortunately; here is a version of our talk that keeps the most salient points with minimal interruption Whether you are art-ing

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00:08:18

How To Get More Readers For Your Poetry Book

Poet Business Institute ·

2025/11/19

Get a free audio/mp3/podcast version at https://open.spotify.com/show/4vAdMbaunOPziRoovm0K5PdiVERSES founder Geoff Anderson recently spoke at the Get Sharp! Poetry Publishing Conference, sponsored by the Ohio Poetry Association, outside of Cleveland, Ohio. The talk, Don't Grow Readership; Serve Readers was all about the mindshift required to create a life around poetry, creatively and financially. Join Geoff and the audience in a discussion around the realities of poetry, publishing, contests,

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00:09:21

100 Poets Told Me What They Waste $$$ On

Poet Business Institute ·

2025/11/18

diVERSES founder Geoff Anderson recently spoke at the Get Sharp! Poetry Publishing Conference, sponsored by the Ohio Poetry Association, outside of Cleveland, Ohio. The talk, Don't Grow Readership; Serve Readers was all about the mindshift required to create a life around poetry, creatively and financially. Join Geoff and the audience in a discussion around the realities of poetry, publishing, contests, and alternative paths to getting poetry into the world on terms that we dictate.*Welcome also

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00:27:08

How To Publish A Small Poetry Collection

Poet Business Institute ·

2025/11/17

Get a free audio/mp3/podcast version at https://open.spotify.com/show/4vAdMbaunOPziRoovm0K5PThere's a problem with poetry publishing, especially for chapbooks and small poetry collections. What are the things poets looking to publish chapbooks and small collections of poetry to consider, including distribution, where to publish, how to handle author copies, and royalties. This episode of diVERSES Arts & Offers is all about the advantages of getting chapbooks and small poetry collections into

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01:03:35

Why Others Keep Getting On YOUR Stage & What To Do

Poet Business Institute ·

2025/11/12

You may have the publications, the degree, the connections, and credentials, but you may find yourself in spaces where you are in the audience, listening to people doing the thing you believe you should doing.Why does this happen? Join diVERSES as we enter into storyteller, archivist, speaker, and even poet Donte Woods-Spikes as we navigate the respect artists receive, the lack thereof, and how artists treat themselves.Welcome also to our poetry channel at diVERSES! Whether you're a seasoned

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00:30:00

I Asked A Poet To Create A Reality Show

Poet Business Institute ·

2025/11/11

What does a poetry reality show look like? Welcome to the Listening Room!In the Listening Room, a poet invites three friends to come together in a room; for each friend, the poet reads one poem.In this pilot episode, join Columbus poet Hannah Stephenson and her friends Kayla, CG, and Laura, as they spend an evening reconnecting over motherhood, work, and time. The Listening Room is not a poetry reading. It's connection fostered by poetry.#poetry #TheListeningRoom #diverses Diverses was founded

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00:30:24

Why I Made A Poet Reality Show (& Not A Poetry Reading)

Poet Business Institute ·

2025/11/09

Get a free audio/mp3/podcast version at https://open.spotify.com/show/4vAdMbaunOPziRoovm0K5PThere's a problem with poetry readings: they typically only attract poets and poet-adjacent people. So the question becomes how to get people interested in poetry? We have to meet larger audiences where they are, and one way is through media that interests them. Enter the latest diVERSES project: a reality poetry show, called The Listening Room, where one poet brings three friends together to read each of

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