Social Media Marketing 101

**Podcast Episode Description: Mastering Social Media Marketing in 2025**Welcome to a groundbreaking episode of Social Media Marketing 101, where host Mortimer cuts through the digital clutter to bring you the hottest insights and facts you need to succeed in the ever-evolving world of online engagement. In this episode, we'll explore the dynamic landscape of 2025, where global social ad spend has soared by 11% to a staggering $277 billion, driven by the dominance of video-first and native

Title: "Social Media Analytics and ROI: Understanding Performance and Growth"Description: Dive into the world of social media analytics with Mike the Machine in this insightful episode of Social Media Marketing 101. Discover how to transform your social media presence from a cost center to a revenue generator. Through real-life case studies, Mike shares essential strategies and frameworks like REPAIR and SCALE to optimize content, improve engagement, and maximize ROI. Learn to track key metrics,

Welcome to Social Media Marketing 101 with Mike the Machine! In this episode, "Content Creation Workshop: Mastering Engagement and Storytelling," you'll discover essential strategies for crafting captivating content that resonates with your audience. Learn how to establish powerful content pillars, maintain visual branding consistency, and master the art of social media copywriting. Explore techniques for content batching, engaging storytelling, and mixing content types to keep your followers

Unlock the secrets to building a robust digital foundation for your brand with "Social Media Strategy Mastery: Building Your Brand's Digital Foundation," a must-listen episode of Social Media Marketing 101 hosted by Mike the Machine. Dive into captivating case studies from Sarah's Sustainable Fashion Boutique, TechFlow Solutions, and Fresh Bites Food Truck as Mike reveals practical insights and strategies to elevate your social media presence. Learn how to conduct effective audits, choose the right