x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

Get More MSP Leads with Laura Johns | Predictable Revenue for MSPs

Get More MSP Leads is the podcast for MSP owners who want consistent opportunities, stronger positioning, and predictable revenue. Hosted by Laura Johns, founder and CEO of The Business Growers, this show is built specifically for managed service providers who are ready to stop relying on referrals and start building a scalable lead generation engine. Each episode delivers practical strategies MSPs can use to attract qualified prospects, build trust before the sales conversation, and convert

business marketing

All Episodes

23:40

Meet The Business Growers New COO, Lydia Walker

Get More MSP Leads with Laura Johns | Predictable... ·

2026/02/24

Welcome to the newly rebranded Get More MSP Leads podcast. In this episode, Laura Johns introduces Lydia Walker, TBG's new COO and a 20-year MSP and telecom operator who has sat in the same seat many of you are in right now. Laura was not looking for another marketing expert. She was looking for someone who understands how to run an MSP. Someone who knows where growth breaks. Someone who loves fixing broken things. Together, they break down: • The Visionary and Integrator dynamic and why it matters

en

22:02

How MSPs Find Explosive Growth with EOS with Aaron...

Get More MSP Leads with Laura Johns | Predictable... ·

2026/02/16

Join us on this episode of Get More MSP Leads (formerly the Know, Grow, Scale podcast) as Laura Johns sits down with Aaron Garcia, former MSP COO turned EOS Implementer, to talk about what it really takes to scale an MSP without burning out. With over 17 years in the MSP space, Aaron has lived the late nights, the ticket overload, the people challenges, and the constant pressure that founders face. After helping grow his MSP from $2.5M to $11.5M in revenue and expanding the team to 55 employees, he

en

11:17

Mastering Niches: Transform Your MSP with Targeted...

Get More MSP Leads with Laura Johns | Predictable... ·

2026/01/23

In this episode of the Know Grow Scale podcast, Laura Johns, founder and CEO of the Business Growers, discusses the importance of MSPs mastering a vertical or niche to transform their pipeline and improve sales conversions. She touches on the common fears MSPs have about limiting themselves and provides practical steps for successfully specializing in a vertical. Laura explains key elements required for this strategy, such as niche-specific websites, case studies, video testimonials, email

en

27:32

How Rebranding and Strategy Propel Success: Insights...

Get More MSP Leads with Laura Johns | Predictable... ·

2026/01/16

Join us in this episode of the Know, Grow, Scale podcast as Laura Johns sits down with Matt Lane, President of Managed Services at Scipio Technologies. Discover the journey behind their rebranding, the strategic mergers and acquisitions, and how they consolidated multiple entities under the new name Scipio Technologies. Learn about their approach to managed services, security, and the emerging role of AI in improving efficiency. Celebrate their recognition on the MSP 501 list and explore how their

en

17:20

Unlocking Growth for MSPs: A Deep Dive into MSPX with...

Get More MSP Leads with Laura Johns | Predictable... ·

2025/12/17

In this episode of the Know Grow Scale podcast, Laura Johns, founder and CEO of The Business Growers, interviews Matt Yesbeck of MSPX about innovative solutions for MSP growth. Matt introduces MSPX, the first unified marketplace for buying and selling managed services contracts, and shares the company's origin story and unique value propositions, including its Client Compass portfolio optimizer tool. The discussion also delves into the platform's subscription model, the process of identifying

en

15:54

From Cryptography to Cybersecurity Innovation:...

Get More MSP Leads with Laura Johns | Predictable... ·

2025/11/07

In this episode, Laura Johns sits down with Gadalia O'Brien, founder and CEO of Dapple Security, an early-stage cybersecurity startup reshaping how businesses log in securely. With a bold mission to eliminate passwords and a channel-first model that empowers MSPs, Gadalia is leading the charge toward more human-centered digital security. Laura and Gadalia explore her unique journey from mathematician and NSA cryptographer to tech founder, sharing insights on what it takes to innovate in

en

24:06

The NCG Story: How to Scale Faster with the Right...

Get More MSP Leads with Laura Johns | Predictable... ·

2025/10/28

In this episode, Laura Johns sits down with father and son team Sam and Mikey Levine from National Communications Group (NCG) to unpack how they've built one of the most trusted telecom solutions practices by staying ahead of technology shifts and forging strong partnerships, especially with AT&T. From the early days of frame relay to today's SD-WAN, cloud voice, and 5G evolution, NCG's story shows what it really takes to scale faster and smarter in telecom and IT. Sam and Mikey talk about vendor

en

27:21

IParigon’s Approach: Reliable, Contract‑free VoIP &...

Get More MSP Leads with Laura Johns | Predictable... ·

2025/10/16

In this episode of the Know Grow Scale podcast, Laura Johns talks with Jill Munsterman, President of IParigon, a woman‑owned VoIP and Unified Communications provider that’s changing the rules in telecom. Jill has been in telecommunications for 20 years. She’s built IParigon around three pillars: reliability, clear support, and flexibility—no long‑term contracts. If you work in MSPs, telecom, or voice, or you’re leading a communications business, Jill brings real, usable advice on how to stay

en

04:39

5 Takeaways from ScaleCon 2025: What MSPs Need to...

Get More MSP Leads with Laura Johns | Predictable... ·

2025/10/09

Laura Johns attended ScaleCon 2025 in New Orleans, and it did not disappoint. Between the energy of the city and the insights from MSP sales and marketing leaders, she came away with five practical takeaways that every MSP can learn from. In this episode, Laura shares what stood out most from the event and how MSPs can apply these lessons to strengthen their marketing, improve client relationships, and grow with purpose. You’ll hear about: Why local search still matters most The importance of

en

27:42

Building a Real Cybersecurity Company: Lessons from...

Get More MSP Leads with Laura Johns | Predictable... ·

2025/10/06

What does it take to grow a cybersecurity firm that big companies actually trust? In this episode, Laura Johns talks with Kyle Hillman, CRO at Open Security, an offensive cybersecurity company led by a team of former military operators. They’ve moved from subcontracting on pentests to directly serving some of the biggest names in tech and finance. Kyle breaks down what’s working, what’s broken, and how they’re building a business that doesn’t just talk about resilience, but they actually help

en

29:01

How to Sell Your MSP: Strategic Growth & Exit Lessons...

Get More MSP Leads with Laura Johns | Predictable... ·

2025/09/22

What’s your MSP actually worth — and what would make someone want to buy it? In this candid episode of the Know Grow Scale podcast, Laura Johns sits down with Jay Dixon, Founder of Criterion Consulting, to dig into the hard truths MSP owners face when building a business someone actually wants to buy. Jay's leadership provided him a sharp lens into the mistakes MSPs make that kill their valuation, and what smart operators do to prepare for the sale. If you’ve ever thought about selling your MSP, or

en

18:57

How Netverge is Using AI to Eliminate IT Alert...

Get More MSP Leads with Laura Johns | Predictable... ·

2025/09/16

In this episode of the Know Grow Scale podcast, Laura Johns sits down with Jim Gernatt, CEO and co-founder of Netverge, to explore how his company is transforming the way MSPs manage networks, systems, and alerts. Netverge was born out of real operational challenges, like excessive alerts, project delays, and time-consuming troubleshooting. Rather than adding another tool to the tech stack, Netverge consolidates key MSP functions into one AI-powered platform. The conversation covers: - Why

en

15:30

Rev.io Client Summit Overview with Usman Zahoor at...

Get More MSP Leads with Laura Johns | Predictable... ·

2025/08/18

The countdown is on for Rev.io’s Client Summit, and we’ve got the inside scoop! In this episode, Laura Johns chats with Usman Zahoor, VP of Channel & Community, about what you can expect in Atlanta this September (10-12, 2025). We talk all about the sales and marketing workshop where our own CEO, Laura Johns, will be leading a workshop on how to grow your MSP into a lead machine. From the launch of Rev.io’s brand-new AI-powered PSA platform to the industry-wide shift toward convergence, Usman shares

en

07:27

How to Automate MSP Success

Get More MSP Leads with Laura Johns | Predictable... ·

2025/07/11

Talking about automation with your MSP team can feel overwhelming or even a little threatening. You know it will save time. You know it will boost profit. But the minute you bring it up, people assume it’s about replacing jobs or overhauling everything at once. In this episode of Know, Grow, Scale, host Laura Johns, founder of The Business Growers, shows MSP owners how to make automation a no brainer for you and your team. Why avoiding automation is costing you time, money, and top talent Where

en

06:18

Selling Cybersecurity: Get Clients to Say Yes Without...

Get More MSP Leads with Laura Johns | Predictable... ·

2025/07/02

Let’s be honest. Selling cybersecurity to small business clients can feel awkward. You know they need it. You know they’re vulnerable. But the minute you bring it up, they think you’re just trying to upsell them on some overpriced "maybe" service. In this episode of Know, Grow, Scale, host Laura Johns, founder of The Business Growers, breaks down how to change that. Why clients don’t see the value of cybersecurity How to talk about security without fear tactics Real-world stories, practical

en

05:18

The Marketing System Built Just for MSPs

Get More MSP Leads with Laura Johns | Predictable... ·

2025/06/10

If you’re an MSP owner who’s ever thought, “We need more leads, but I don’t have time to figure out what’s working,” this episode of Know Grow Scale is for you. Host Laura Johns gets real about why most MSPs struggle with marketing—and how trying to DIY it, outsource it, or explain your business to someone who doesn’t “get” tech just leads to frustration and wasted time. Sound familiar? In this episode, Laura introduces something brand new that she and her team at The Business Growers have been

en

18:42

How MSPs Can Win at Telecom Billing with Datagate...

Get More MSP Leads with Laura Johns | Predictable... ·

2025/06/03

In this episode, Laura sits down with Mark Loveys, CEO of Datagate, to talk about something most MSPs don’t think about until it becomes a problem — billing. Mark shares how Datagate makes telecom billing easier by integrating directly with the tools MSPs already use. The goal is simple. Help MSPs bill everything in one place, under their own brand, and eliminate the back-office headaches that slow down growth. You’ll hear: How Datagate got its start and found product-market fit early on Why

en

05:11

Top Tips for Entrepreneurs in 2025

Get More MSP Leads with Laura Johns | Predictable... ·

2025/05/26

Welcome to another episode of The Know, Grow, Scale Podcast with your host, Laura Johns, founder and CEO of The Business Growers. Whether you're just getting started or scaling an established business, this episode brings you three practical, experience-driven tips that every entrepreneur needs in 2025. From defining what your business stands for to building the right team and finding your niche, these insights are rooted in real-world lessons that can help you avoid common pitfalls and accelerate

en

08:49

The Biggest Marketing Lie You’ve Been Told (And How...

Get More MSP Leads with Laura Johns | Predictable... ·

2025/05/20

Welcome back to Know, Grow, Scale, the podcast for MSPs and tech leaders who want to cut through the noise, grow faster, and scale smarter. In this episode, host Laura Johns exposes one of the most damaging myths in marketing — the belief that marketing is only about lead generation. Here’s the truth. Old-school advice like “build a great website and the leads will come” doesn’t work anymore. If your marketing isn’t building trust, educating your audience, and positioning you as the expert, it’s

en

07:03

Mastering the Cybersecurity Marketing Funnel for B2B...

Get More MSP Leads with Laura Johns | Predictable... ·

2025/05/16

Cybersecurity might be a critical need, but selling it isn’t easy. In this episode of The Business Growers Podcast, Laura Johns dives deep into the marketing challenges faced by B2B cybersecurity companies and outlines a practical approach to building a funnel that converts. From understanding the complexity of the cybersecurity buyer’s journey to addressing the concerns of both technical evaluators and business decision-makers, Laura breaks down each stage of the funnel with actionable strategies

en

75 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Handelsblatt Crime - spannende Streitfälle der deutschen Wirtschaft

Ina Karabasz, Solveig Gode, Sönke Iwersen

Deffner und Zschäpitz – Der Wirtschafts-Talk von WELT

WELT

Black Box - La scatola nera della finanza

Guido Brera e Gian Luca Comandini -...