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PODCAST

Hustle Humbly Podcast

Alissa Jenkins & Katy Caldwell

Join us for Hustle Humbly where we hope you will build the confidence to find your voice and your way to a successful real estate business and beyond. Listen in as Alissa & Katy, two top producing Realtors, talk about fostering community over competition while navigating the often times cutthroat real estate industry. With over 1000 homes sold between them and 13 and 19 years each in the business, they have seen it first hand. Deep dive into conversations and interviews about mindset and best

business entrepreneurship

All Episodes

49:12

327: Avoiding Surprises with Seller Net Sheets &...

Hustle Humbly Podcast ·

2025/11/10

We've all heard the horror stories: buyers showing up to closing short on cash, or sellers shocked at their proceeds. Yikes. The truth? These moments don't have to happen — not if you're consistently using buyer cost sheets & seller net sheets. In this episode, we're breaking down exactly how we use these powerful tools with our clients to build trust, confidence, and calm. And here's the good news: it's not complicated, it's just math + mindset. We're talking through every single line item on a net

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01:00:59

326: Managing Sellers with Confidence

Hustle Humbly Podcast ·

2025/11/03

Managing your sellers doesn't have to feel like herding cats — or losing your mind. In this episode, we're diving deep into seller client management and giving you the tools (and mindset) to confidently take charge of every stage of the listing process. From deciding whether you even want the listing, to coaching your seller through prep, pricing, updates, negotiations, and closing — this episode covers it all. And yes, we even tackle what to do when your seller flat-out ignores your advice or

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48:19

325: Haunted Houses and Realtor Horror Stories

Hustle Humbly Podcast ·

2025/10/27

Haunted house season is here, and we're back with more of your haunted house real estate stories! This annual episode is equal parts creepy, hilarious, and deeply memorable — and we're sharing everything from friendly ghosts to record players spinning in power-less foreclosures. Real estate is wild on a normal day, but when things start slamming, whispering, and levitating? That's next-level spooky. These stories come straight from our listeners and fellow Realtors, and we've got it all: haunted

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58:03

324: Navigating Contingent Contracts in Real Estate

Hustle Humbly Podcast ·

2025/10/20

Contingencies are back — and they’re anything but simple. In today’s market, contingent offers are popping up left and right, and we’ve got stories. From getting stuck in a 60-day stalemate to crafting creative clauses that save the deal, we’re sharing what it really looks like to handle contingent offers like a pro. This episode is not your typical contract rundown (although if that’s what you want, check out Episode 218). Instead, we’re digging into real-life examples of contingencies gone

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47:16

323: Can AI Replace Realtors?

Hustle Humbly Podcast ·

2025/10/13

In this episode, we’re diving into the truth about AI in the real estate world—and how to use it without losing the personal connection that wins you business. We’ll start with the basics: what even is AI, what does ChatGPT stand for, and how many people are really using it? (Spoiler: it’s more than 700 million weekly.) But don’t worry—we’re not here to get super technical. This is a plain-English chat for agents who want to stay ahead of the curve without losing their mind (or their clients). We’ll

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01:06:55

322: Buyer Boundaries: How to Deal with Looky Loos

Hustle Humbly Podcast ·

2025/10/06

Ever found yourself halfway through a showing thinking, “This buyer has no intention of buying anything”? You, my friend, have met the infamous looky loo. They’re curious, they’re charming, and they are a black hole of time, gas money, and sanity, unless you have boundaries. In this episode, we’re going deep into how to manage the buyers who just want to look; the ones who text at 9pm with Zillow links, or who take seven years to finally make a purchase. We’re sharing real stories (some wild ones),

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52:14

321: Pre-Listing Appraisals: Helpful or Hindrance?

Hustle Humbly Podcast ·

2025/09/29

There’s nothing quite like walking into a listing appointment prepared, only to have the seller slide an appraisal across the table before you can even share your thoughts. In this episode, we dive deep into the sometimes-helpful, often-headache-inducing world of pre-listing appraisals in real estate. Alissa shares a couple of jaw-dropping pricing stories, including one where she was blindsided by an appraisal that came in a full $60K over her estimate—and how she ended up taking the listing anyway

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36:22

320.5: BONUS: Real South Agents Podcast Interview’s...

Hustle Humbly Podcast ·

2025/09/24

How do you build a real estate business that lasts? Spoiler alert: it’s not with fancy tech or paid leads. In this bonus episode, we’re sharing Alissa’s recent guest appearance on The Real South Agents Podcast with Jamie Knight. You’ll hear a fresh side of Alissa as she flips the mic and opens up about her earliest days in real estate — from waiting tables to handwriting 250 letters just to build a database. Jamie does a great job pulling out valuable takeaways for both new and struggling Realtors,

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44:46

320: How Educating Buyers Builds Trust and Business

Hustle Humbly Podcast ·

2025/09/22

When Stacie Rihl hosted her first first-time homebuyer class, only 10 people showed up and she had 15 pizzas. Fast forward a few years, and she now runs a national referral business built entirely around teaching buyers how the process works. After gaining experience in both the real estate and mortgage industries, Stacie Rihl recognized a major gap in education and resources for first-time homebuyers. She went on to become an online educator for new buyers, offering free virtual classes that have

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52:02

319: The Realtor Control Freak Survival Guide

Hustle Humbly Podcast ·

2025/09/15

Are you obsessing over that listing that just won’t sell? Feeling like a failure even though you’ve done everything you possibly can for your clients? This episode is your mindset reset. We’re getting honest about the hard truth so many Realtors need to hear: you can’t control everything. The current market is weird, unpredictable, and frankly, a little rude. And if you’re tying your value and self-worth to outcomes you can’t control — like a closing happening or not — then you’re setting yourself

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46:24

318: Death, Drama, and Deals: Wild Real Estate Stories

Hustle Humbly Podcast ·

2025/09/08

What do serial killers, mothballs, lawsuits, and staircases to nowhere have in common? Yep. They’ve all made an appearance in the world of real estate. In this fun twist from our usual mindset or strategy-based content, we’re diving into the craziest, weirdest, and sometimes most horrifying real estate stories we’ve ever heard (or experienced). Some stories are viral legends — and we investigate whether they’re actually true or total internet myths. Others? Straight from real agents, and totally

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57:30

317: Realtor Safety Month: Scams, Showings, and Survival

Hustle Humbly Podcast ·

2025/09/01

Ever felt a little uneasy walking into a showing alone? This one’s for y’all. It’s Realtor Safety Month, and we’re not here to give you a snoozy lecture; we’re telling REAL stories from our time in the field, including a downright chilling personal experience that’s forever changed how we approach safety. In this episode, we’re getting honest about the scary stuff: being targeted by strangers, unsettling showings, and the sneaky ways scammers are taking advantage of Realtors and clients. It’s not

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45:42

316: How to Make Your Database Work

Hustle Humbly Podcast ·

2025/08/25

Is your database collecting dust while you chase another shiny lead? This episode is the mindset reset you didn’t know you needed. We know the word database might not sound fun or flashy, but trust us; this is the foundation of your business. If you’ve been avoiding working on your database because it feels “salesy,” overwhelming, or just plain boring, this is your episode. We’re breaking down how your database isn’t a static list. It’s alive, y’all, just like sourdough starter (seriously). You have

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46:36

315: Navigating Negotiations & Communication with...

Hustle Humbly Podcast ·

2025/08/18

Feeling stuck between representing your client and not looking crazy with the co-op agent? This episode is for you. We’re hearing from a lot of y’all lately that you are feeling lost when it comes to presenting low offers, rough repair requests, and those fun times when your clients want you to ask for things that make zero sense. If you are nodding your head; you’re not alone. In today’s chat, we’re diving deep into the art of negotiating, communicating clearly, and most importantly, setting and

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46:16

314: The Real Estate Social Media Dilemma

Hustle Humbly Podcast ·

2025/08/11

Can you really be yourself online and still be seen as a professional? Before you scrub your personal life off the internet as part of your real estate initiation, listen in as we tackle one of the most common (and most paralyzing) social media questions: Should I have two accounts—one for business and one for personal? This isn’t just a tech question. It’s a mindset one. We’ve seen so many agents struggle with how much of their real life to share. Should you talk about your hobbies? Even if it’s

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36:00

313: What You Need to Know About Houses

Hustle Humbly Podcast ·

2025/08/04

You’re standing in an open house, sweating in a blazer, and someone asks how many HVAC units are in the home. Cue the internal panic. In this episode, we’re diving into one of the most relatable questions we’ve ever received: How much do I actually need to know about houses to be a good Realtor? Spoiler alert: more than “I’ll find out for you” on repeat, but less than a licensed contractor. Whether you're brand new or years in, this episode will help you figure out where the gaps are in your

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44:34

312: Commission Conversations You Need to Be Ready For

Hustle Humbly Podcast ·

2025/07/28

Ever been asked—by a client or another agent—to cut your commission mid-deal? Or worse, right before closing? It’s happening more and more, and in this episode we’re sharing how to respond, how to prepare, and how to protect your paycheck without losing your professionalism (or your cool). Inspired by multiple messages and agent stories, we’re diving into what we’re calling the age of commission cutting. We’re not talking about negotiating commission upfront—we’re talking about after you’ve already

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57:42

311: Tips for Peaceful Partings in Real Estate

Hustle Humbly Podcast ·

2025/07/21

What happens when a client blindsides you and hires someone else? Or when your favorite sellers decide to "hit the button" on Zillow without you? In this episode, we’re talking all about how to keep your cool, preserve your relationships, and show up with professionalism—even when your heart gets broken. We’ve all been there. A past client lists their home without calling you. A buyer you’ve poured into suddenly ghosts you. A friend uses someone else. Ouch. The gut punch is real, but what you do

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57:16

310: The Four Core Systems Every Realtor Needs

Hustle Humbly Podcast ·

2025/07/14

Let’s be honest: when was the last time you checked if your business systems were actually working? This week, we’re giving y’all a special sneak peek into one of our monthly Hustle Humbly Community live calls, and this one was just too good to keep to ourselves. We did a full systems audit together and broke down the four core systems every Realtor needs to run a smooth, sustainable business. Whether you’re overwhelmed by tech, struggling to follow up, or just wondering why things feel so clunky,

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01:08:58

309: Do I Need a Real Estate Mentor?

Hustle Humbly Podcast ·

2025/07/07

Ever had a mentor who ghosted you? Or a mentee who treated you like tech support? If so, you are in the right place! This week we’re chatting about all things mentorship — the good, the bad, and the absolutely awkward. From horror stories of mentors who used their mentees as free labor, to sweet tales of life-changing support, we’ve got it all. And we’re not just telling our stories. Y’all sent in nearly 100 responses about your own mentor/mentee experiences — and we read every single one. We dive

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337 results

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