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PODCAST

The MedTech Experience

Hosted by Giovanni Lauricella, CEO of Lifeblood, this podcast explores the medical device or MedTech industry and what it takes to go from idea to company to acquisition through interviews with Entrepreneurs, Investors, Solution Providers, and other stakeholders that share their stories and experiences.

business entrepreneurship

All Episodes

166:43

#43 - Steve Fortino: Revolutionizing Sales Through...

The MedTech Experience ·

2025/11/22

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Steve Fortino, Business Development Manager for Zapyrus. Steve shares his story transitioning from academia to MedTech sales. Giovanni and Steve explore corporate strategic onboarding, transitioning from academia to industry, regional MedTech Hubs, automation in sales, triathlons, and more. This episode is sponsored by Zapyrus, a business development and business intelligence software company based out of Toronto,...

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194:37

#42 - John Brumfield: Redefining Care Through Bold...

The MedTech Experience ·

2025/11/15

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview John Brumfield, CEO of Berlin Heals. John shares his story of leading multiple medical device companies. Giovanni and John discuss launching a medical device, going to market, acquisition integration, startup vs corporate business lessons, new CEO advice, woodworking, and more. To learn more about Berlin Heals and their implantable device for heart failure therapy, visit www.berlinheals.com ...

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164:34

#41 - Filippo Piatti: From Academia to Action

The MedTech Experience ·

2025/11/08

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Filippo Piatti, CEO and Co-Founder of ARTINESS. Filippo shares his story of transitioning from academia to entrepreneurship. Giovanni and Filippo discuss the PhD experience, academic theory vs practical entrepreneurship, leadership and building teams, fundraising, accelerators, running and water polo, and more. You can learn more about ARTINESS and their AI-powered augmented reality technology at www.artinessreali...

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148:39

#40 - Sophie Cunningham: Wired for Customer Success

The MedTech Experience ·

2025/11/01

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Sophie Cunningham, Customer Success Manager for Zapyrus. Sophie shares her story of global travel and customer success. Giovanni and Sophie explore cultural nuances and recruitment, Biotech vs MedTechh, CRM vs Business Development Tools, life in Cananda, and more. This episode is sponsored by Zapyrus, a business development and business intelligence software company based out of Toronto, Canada. To learn more abou...

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163:53

#39 - Teresa Prego: Integration Drives the Outcome

The MedTech Experience ·

2025/10/25

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Teresa Prego, CEO of EpiWatch. Teresa shares her story of building early stage companies. Giovanni and Teresa discuss the acquisitions and integration challenges, retail vs reimbursed medical devices, wearables and neuromodulation, building a company that can be acquired, and more. You can learn more about EpiWatch and their wearable technology for seizure detection at www.epiwatch.com This episode is sponsored b...

en-us

159:50

#38 - Nicole Latimer: Effective Leadership Creates...

The MedTech Experience ·

2025/10/18

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Nicole Latimer, Former CEO of Medrio. Nicole shares her insights as a leader in the MedTech industry. Giovanni and Nicole explore employee retention through recognition and growth, outcome-based leadership, data as the new oil, AI's impact on service businesses, how to scale a company, and more. You can learn more about Medrio and their clinical research solutions at www.medrio.com This episode is sponsored by Za...

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178:01

#37 - Werner Vorster: Persistence is Vitl

The MedTech Experience ·

2025/10/11

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Werner Vorster, Founder and CEO of Vitls. Werner shares the story of his South African roots and starting a US medical device company. Giovanni and Werner discuss entrepreneurial DNA, raising capital, working with your spouse, MedTech accelerators, legal representation and IP, parenting as an entrepreneur, and more. To learn more about Vitls and their wearable device for continuous monitoring, visit www.vitlsinc.c...

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148:21

#36 - Steve Arless: MedTech Success is an Addiction

The MedTech Experience ·

2025/10/04

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Steve Arless, Co-Founder of Vitaa Medical. Steve shares his story of serial entrepreneurship, exiting 5 companies and now working on his 6th. Giovanni and Steve discuss the acquisition experience, private vs public companies, MedTech in Canada vs US, startups vs corporates, AI in healthcare, and more. You can learn more about Vitaa Medical and their aneurysm detection technology at www.vitaamedical.com This episo...

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191:57

#35 - Janet Stephanie Kube: Built For MedTech Leadership

The MedTech Experience ·

2025/09/28

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Janet Stephanie Kube, CEO of 1Med SA. Janet shares her story of becoming a CEO without an MBA. Giovanni and Janet explore optimism and social media's influence on society, what is a CRO, working in pediatric oncology, CEO Learning lessons, how CROs grow through acquisitions, mentorship, and more. You can learn more about 1Med SA and their clinical research solutions at www.1med.net This episode is sponsored by Za...

en-us

159:10

#34 - Vineet Erasala: Entrepreneurship Takes Endurance

The MedTech Experience ·

2025/09/20

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Vineet Erasala, Co-Founder and COO of Genetesis. Vineet shares his philosophy around entrepreneurship, balance, and longevity. Giovanni and Vineet discuss the burnout and mental health, societal constructs in education, building a MedTech company in Cincinnati, learning to lead as a first-time founder, and more. To learn more about Genetesis and their magnetocardiography technology, visit www.genetesis.com This e...

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139:06

#33 - Amanda Clark: Built From the Bedside

The MedTech Experience ·

2025/09/13

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Amanda Clark, Founder and CEO of PulManage. Amanda shares her story of transitioning from being a clinician to becoming a serial entrepreneur. Giovanni and Amanda discuss learning entrepreneurship the hard way, challenges for first-time founders, raising capital, the power of networking in MedTech, and more. You can learn more about PulManage and their remote spirometry technology at www.pulmanage.com This episod...

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148:11

#32 - Christian Espinosa: The Race for Cybersecurity

The MedTech Experience ·

2025/09/06

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Christian Espiniosa, Founder and CEO of Blue Goat Cyber. Christian shares his story of transitioning from the Air Force to industry. Giovanni and Christian explore cybersecurity risks in medical devices, motivations behind cybersecurity threats, business development, strategic partnerships, extreme sports, and more. You can learn more about Blue Goat Cyber and their medical device cybersecurity solutions at ...

en-us

165:10

#31 - Toufic Azar: Climbing the MedTech Summit

The MedTech Experience ·

2025/08/30

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Toufic Azar, Co-Founder and CEO of MEACOR. Toufic shares his journey from Lebanon to Montreal to Academia to Entrepreneurship. Giovanni and Toufic discuss the entrepreneurial challenges, transitioning from academia to entrepreneur, team building, legal strategy, mountain climbing and more. To learn more about MEACOR and their CyroCinch anchoring catheter system, visit www.meacor.com This episode is sponsored by G...

en-us

173:36

#30 - Joe Masci: Design Begins with Human Factors

The MedTech Experience ·

2025/08/23

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Joe Masci, Business Development Managerr at Gilero. Joe shares his story of road biking, engineering, and business development. Giovanni and Joe explore his journey from aerospace engineering to healthcare, patient training, combination products, CDMO market trends, sales culture, and more. You can learn more about Gilero and how they help bring medical products to market at www.gilero.com This episode is sponsor...

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174:27

#29 - Tony Mango - Engineering Health with Purpose

The MedTech Experience ·

2025/08/16

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Tony Mango, Manger of Product Development and Commercialization at Orlando Health Strategic Innovations. Tony shares his story of how his lifelong fight with diabetes inspired him to enable innovation in healthcare. Giovanni and Tony discuss life with type 1 diabetes, diagnosing diabetes, healthcare industry frustrations, the value of internships, health system corporate ventures, strategic partnerships, and more. ...

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171:06

#28 - Elias Sayias: Speaking Greek: MedTech Business...

The MedTech Experience ·

2025/08/09

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Elias Sayias, Founder and CEO of ILIKOS Consulting Group. Elias shares his story of Greek life, mindset, and business development. Giovanni and Elias explore education and mentorship, the restaurant hustle, old school vs new school business development, the economic realities of Greece, fishing, and more. You can learn more about ILIKOS Consulting Group and their commercial strategy and corporate development servi...

en-us

194:01

#27 - Somer Baburek: The Entrepreneurship Rodeo

The MedTech Experience ·

2025/08/02

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Somer Baburek, Co-Founder and CEO of Hera Biotech. Somer shares her journey from Texas Rodeo to Venture Capital to Entrepreneurship. Giovanni and Somer discuss the FemTech funding gap, acquiring companies without millions, endometriosis and cervical cancer, fundraising, AI, and more. To learn more about Hera Biotech and their endometriosis and cervical cancer diagnostic technology, visit www.herabiotech.com This ...

en-us

140:38

#26 - Casey Dougan: Build to Profitability

The MedTech Experience ·

2025/07/26

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Casey Dougan, Partner at Ajax Health. Casey shares his story of transitioning from industry consultant to MedTech entrepreneur. Giovanni and Casey discuss balancing family and ambition, career building, McKinsey's MedTech practice, building and selling MedTech companies, reimbursement, profitability, and more. You can learn more about Ajax Health and their growth solution for MedTech companies at www.ajaxhealth.co...

en-us

202:38

#25 - Matt Wetzel: FDA Isn't the Finish

The MedTech Experience ·

2025/07/19

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Matt Wetzel, Partner at Goodwin. Matt shares his industry expertise of legal and compliance issues as a legal representative of MedTech companies. Giovanni and Matt discuss changes and impacts from the current Presidential administration to the MedTech industry, regulatory reform, FDA layoffs, MedTech representation in Washington, DC, hotels and shamans, and more. This episode is sponsored by Goodwin, a lifecycle ...

en-us

155:46

#24 - Tom Looby: Build Commercialize Scale Repeat

The MedTech Experience ·

2025/07/12

www.lifeblood.com Hosted by Giovanni Lauricella, in this episode we interview Tom Looby, CEO of Conavi Medical. Tom shares his secrets of longevity both from a personal health standpoint and as a MedTech entrepreneur. Giovanni and Tom discuss building and selling MedTech companies, going public through a reverse takeover, commercialization strategy, contract manufacturing, acquisitions and exits, and more. You can learn more about Conavi Medical and their intravascular imaging technology at...

en-us

43 results

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