x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

Main Street Matters by Heart on Main Street

Heart on Main Street is a nonprofit organization dedicated to helping independent retailers achieve success within their local community. We talk with retailers about the skills and habits that have allowed them to grow their businesses and industry professionals who provide services to the Main Street community, and we explore towns to find out what helps Main Streets thrive. Join the Main Street movement! www.heartonmainstreet.org

business entrepreneurship

All Episodes

19:28

Visual Merchandising Episode 9- Maintenance Phase

Main Street Matters by Heart on Main Street ·

2026/04/20

You can build a beautiful display on Monday and have it fall apart by Thursday. The hero product sells down. The stacks lean. The sign goes crooked. The “moment” disappears. And then you’re left wondering why the store feels less shoppable later in the week, even though the product is still there.In Episode 9 of our Visual Merchandising series, Patrick Keiser breaks down the part of visual merchandising nobody posts about, but every great store depends on: maintenance. Drawing from the practical

en-us

19:32

Visual Merchandising Episode 8- Props to Provide Context

Main Street Matters by Heart on Main Street ·

2026/04/16

Have you ever set up a display that looked fine, but it did not feel like anything? It was stocked. It was neat. It was product on a table. But customers did not stop, and they definitely did not picture it in their life. In Episode 8 of our Visual Merchandising series, Patrick Keiser summarizes one of the most practical ideas behind strong displays: context sells. Drawing from Tony Morgan’s Visual Merchandising, the “silent selling” mindset from Judy Bell’s Silent Selling, and inspiration from

en-us

22:33

Visual Merchandising Episode 7- Signs that Sell

Main Street Matters by Heart on Main Street ·

2026/04/13

One of the most expensive problems in retail is not a lack of product or even a lack of traffic. It is confusion. The kind that makes a customer hesitate right in front of something they would have bought if the story, the price, or the next step was clear. In Episode 7 of our Visual Merchandising series, Patrick Keiser summarizes what Tony Morgan’s Visual Merchandising and Judy Bell’s Silent Selling point to again and again. Great signage is not decoration. It is decision support. It reduces

en-us

20:35

Visual Merchandising Episode 6- Light Up What Matters

Main Street Matters by Heart on Main Street ·

2026/04/09

Lighting is one of the few things you can change without changing your inventory, your pricing, or your layout, and it can still make your products look more premium, your displays feel more intentional, and your store feel more inviting. In other words, lighting is not decoration. It is direction.In Episode 6 of our Visual Merchandising series, Patrick Keiser summarizes what Tony Morgan’s Visual Merchandising highlights about the role lighting plays in the overall in-store experience, and how it

en-us

18:30

Visual Merchandising Episode 5- Add-Ons through...

Main Street Matters by Heart on Main Street ·

2026/04/06

Have you ever watched a customer buy one item and thought, “They are so close”? Close to adding the tea with the mug. The matches with the candle. The pen with the journal. The towel with the serving board. In most cases, that is not a customer problem. It is an adjacency problem.In Episode 5 of our Visual Merchandising series, Patrick Keiser summarizes one of the most practical, high-impact concepts from visual merchandising: product adjacencies. In simple terms, what you place next to what

en-us

22:54

Visual Merchandising Episode 4- Storytelling Displays

Main Street Matters by Heart on Main Street ·

2026/04/02

Have you ever watched a customer pick something up, smile, and then put it right back down, not because they did not like it, but because they could not picture what it was for? That moment is exactly where visual merchandising does its quiet work. Great displays do more than show product. They help customers imagine a life where the product belongs.In Episode 4 of our Visual Merchandising series, Patrick Keiser summarizes key ideas from Tony Morgan’s Visual Merchandising about building in-store

en-us

25:03

Visual Merchandising Episode 3: Decompression and...

Main Street Matters by Heart on Main Street ·

2026/03/30

Ever watched a customer walk into your store, pause for a second, then drift like they are not quite sure where to go? That moment is not random. It is your decompression zone at work, and it can quietly determine how long shoppers stay, how much they see, and how much they buy.In Episode 3 of our Visual Merchandising series, Patrick Keiser summarizes the key ideas from Tony Morgan’s Visual Merchandising around the first few steps inside your store and how customer flow really works. The goal is

en-us

19:11

Visual Merchandising Episode 2: Windows that Make...

Main Street Matters by Heart on Main Street ·

2026/03/26

Your window has one job. Make someone stop. Because if they do not stop, nothing else matters.In Episode 2 of our Visual Merchandising series, Patrick Keiser summarizes what Tony Morgan’s Visual Merchandising teaches about window displays and why they are one of the highest-leverage tools a Main Street retailer has. Your window is not a catalog. It is a headline. It has to communicate a clear story fast, create curiosity, and invite the customer inside. Drawing on modern inspiration from Display

en-us

22:00

Visual Merchandising episode 1

Main Street Matters by Heart on Main Street ·

2026/03/23

Your store is talking all day long. The question is whether it is telling the story you want it to tell.In Episode 1 of our new Visual Merchandising series, Patrick Keiser kicks things off with the core idea from Tony Morgan’s Visual Merchandising: visual is not “making it pretty.” It is communication. It is how your store earns attention, creates clarity, builds desire, and gives customers confidence to buy, even when you are helping someone else, wrapping a gift, or working the register. This

en-us

68:34

Prepare Now, Stress Less with Christyne Gray of She...

Main Street Matters by Heart on Main Street ·

2026/03/19

Tax season does not have to be a scramble. Christyne Gray of She Profits Now joins Main Street Matters by Heart on Main Street for a practical session designed for independent retailers and the organizations that support them. We cover key dates and deadlines, must-know definitions, the forms and reports you may need, and the documents to gather now so you can file with confidence. We also walk through common retail situations that create tax-time headaches and how to handle them before they become

en-us

19:06

Profit First Episode 10- Feel the Rhythm

Main Street Matters by Heart on Main Street ·

2026/03/16

Retail money gets hardest to manage when the store is busiest. That is when good intentions disappear, transfer days get skipped, and the business slides back into late-night mental math. This final episode of our Profit First for Main Street Retailers series is about what the book is really pointing toward underneath the accounts and percentages: a simple rhythm that can survive real life. In Episode 10, Patrick Keiser summarizes how Profit First becomes sustainable when it is treated as a routine,

en-us

17:49

Profit First Episode 9- Profit Distributions and Debt

Main Street Matters by Heart on Main Street ·

2026/03/05

Most retailers know the feeling of seeing a little “extra” in the account and immediately having two competing thoughts. One says, “Finally, we can breathe.” The other says, “Finally, we can spend.” That moment is exactly what Profit First is built around, because without a plan, surplus cash quickly turns into “available money,” and available money disappears.In Episode 9 of our Profit First for Main Street Retailers series, Patrick Keiser summarizes what the book teaches about profit

en-us

17:08

Profit First Episode 8- The Stress of Taxes

Main Street Matters by Heart on Main Street ·

2026/03/02

There are few things that can derail a retailer’s confidence faster than a tax reminder or an unexpected auto-draft. Not because you are doing anything wrong, but because so many small businesses run taxes and operating expenses out of one mixed pool of money. When everything is blended together, you are not managing cash. You are managing stress.In Episode 8 of our Profit First for Main Street Retailers series, Patrick Keiser summarizes what Profit First teaches about the two categories that most

en-us

20:50

Profit First Episode 7- Inventory

Main Street Matters by Heart on Main Street ·

2026/02/26

If you run a retail store, you already know inventory is both your lifeblood and your biggest cash flow trap. You need shelves that feel full, fresh, and exciting. But you have also lived the reality where a “good sales week” somehow turns into a tight bank account, and the reason is often sitting quietly on the shelves.In Episode 7 of our Profit First for Main Street Retailers series, Patrick Keiser summarizes how Profit First applies to inventory-heavy businesses. This episode is not about buying

en-us

17:40

Profit First Episode 6- Owner Pay

Main Street Matters by Heart on Main Street ·

2026/02/23

A lot of independent retailers can pay everyone else on time. Rent gets paid. Vendors get paid. The store keeps running. But when it comes to paying the owner, it often becomes a vague plan built on leftovers.In Episode 6 of our Profit First for Main Street Retailers series, Patrick Keiser summarizes what Profit First teaches about Owner Pay and why the book separates it from profit. The core idea is simple: owner pay is not a bonus, and it is not “whatever is left.” It is compensation for the work

en-us

15:07

Profit First Episode 5- Target Allocation Percentages

Main Street Matters by Heart on Main Street ·

2026/02/19

If you have ever looked at your bank balance and thought, “I should be doing better than this,” you are not alone. A lot of independent retailers work hard, sell consistently, and still feel like cash is always disappearing. One reason is simple. Without a plan, expenses expand and profit becomes whatever is left, if anything.In Episode 5 of our Profit First for Main Street Retailers series, Patrick Keiser summarizes one of the most practical concepts in Profit First: Target Allocation Percentages

en-us

14:39

Profit First Episode 4-Your Current Allocation

Main Street Matters by Heart on Main Street ·

2026/02/16

Most independent retailers can tell you what sells, what sits, and what season is coming next. But ask, “Where does the money actually go?” and things get fuzzy fast. Not because you are doing anything wrong, but because most of us were never taught to look at a small retail business this way.In Episode 4 of our Profit First for Main Street Retailers series, Patrick Keiser summarizes one of the most practical ideas in Profit First: before you change anything, take a simple snapshot of your current

en-us

15:45

Profit First Episode 3- The Bucket System

Main Street Matters by Heart on Main Street ·

2026/02/12

If your “financial system” right now is one checking account and a constant loop of mental math, this episode is for you.Here is the Main Street truth. When all your money lives in one pile, your bank balance lies to you. It looks like you are fine until rent hits, payroll clears, a vendor invoice drops, and suddenly, you are back to playing defense. In Episode 3 of our Profit First for Main Street Retailers series, I will walk you through the simplest version of the Profit First bucket system. It

en-us

16:39

Profit First Episode 2- Flip the Formula

Main Street Matters by Heart on Main Street ·

2026/02/09

If you’ve ever had a busy week in your store—great sales, steady traffic, customers walking out with bags—and still felt that sinking feeling when you check the bank account… this episode is for you. In Episode 2 of our Profit First for Main Street Retailers series, Patrick Keiser breaks down why traditional small business math (Sales – Expenses = Profit) sets independent retailers up to feel constantly behind.Because here’s the truth: expenses expand to match whatever is available. That’s not a

en-us

16:41

Profit First for Main Street-Episode 1

Main Street Matters by Heart on Main Street ·

2026/02/05

Ever had a week where the store was genuinely busy… but the bank account still felt empty? You’re not alone. In this first episode of our Profit First series, Patrick Keiser introduces a simple but powerful shift for independent retailers: profit can’t be what’s left over. Too many mom-and-pop store owners run their business on hope—hoping there will be money “later” after bills, inventory, and surprises are paid. But “later” rarely comes. This episode breaks down why the traditional formula (Sales

en-us

138 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Handelsblatt Crime - spannende Streitfälle der deutschen Wirtschaft

Ina Karabasz, Solveig Gode, Sönke Iwersen

Deffner und Zschäpitz – Der Wirtschafts-Talk von WELT

WELT

Black Box - La scatola nera della finanza

Guido Brera e Gian Luca Comandini -...