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PODCAST

Software Spotlight

Are you looking to stay ahead in the fast-paced world of B2B SaaS? Software Spotlight delivers weekly insights from the frontlines of software innovation. Join host Michael Bernzweig, founder of Software Oasis since 1998, as he brings you exclusive conversations with industry titans, innovative leaders, and game-changing executives in the SaaS space. Each episode unpacks winning strategies, emerging trends, and actionable insights you can implement immediately. From scaling your SaaS business to

technology management

All Episodes

00:40:55

Chason Hecht on Employee Retention Strategies

Software Spotlight ·

2025/11/14

Chason Hecht, CEO of Retensa, discusses employee retention strategies, emphasizing the importance of understanding workforce data to address employee turnover. He introduces three laws of retention, highlighting the need for organizations to focus on retaining high performers and understanding the changing dynamics of employer-employee relationships. Hecht also stresses the importance of data in predicting turnover and improving employee experiences.TakeawaysEmployee retention is crucial for

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00:32:01

Best Free Loom Alternative: Dadan Review Features 2025

Software Spotlight ·

2025/10/20

00:00 - Introduction & Guest BackgroundMichael Bernzweig introduces Lakshmanan Raman from dadan, based in Riyadh, Saudi ArabiaLakshmanan's journey from marketing journalist to video industry expertCareer transition from SaaS ecosystem in India to international expansion08:30 - The Video Engagement ProblemWhy traditional video creation fails: 20-minute videos watched for only 30 secondsGap between video creation tools and distribution strategiesHow dadan bridges creation and engagement through

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00:40:59

Alex Sanfilippo: Building PodMatch & Podcasting...

Software Spotlight ·

2025/06/27

SummaryIn this episode of Software Spotlight, host Michael Bernzweig interviews Alex Sanfilippo, founder of PodMatch, a platform that connects podcast hosts and guests. Alex shares his journey from a corporate career in aerospace to becoming an entrepreneur in the podcasting space. He emphasizes the importance of community engagement, the challenges of building a software platform, and the value of continuous learning and adaptation in entrepreneurship. The conversation also touches on the evolving

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00:34:58

Geoffrey Toffetti of FPG: Unlocking Hospitality Revenue

Software Spotlight ·

2025/06/12

In this episode of Software Spotlight, host Michael Bernzweig of Software Oasis interviews Geoffrey Toffetti, CEO of FPG, discussing his journey in the hospitality industry and the innovative solutions FPG provides to enhance guest experiences and maximize revenue for hotels. Geoffrey shares insights on the challenges faced by the hospitality sector, the importance of effective onboarding and implementation of their software, and the strategies for client success. The conversation highlights FPG's

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00:36:44

John Ferrara of Nimble: The Art of...

Software Spotlight ·

2025/06/04

In this episode of Software Spotlight, host Michael Bernzweig of Software Oasis interviews John Ferrara, founder of Nimble and co-founder of Goldmine. They discuss John's journey in the tech industry, the evolution of CRM and contact management, and the importance of integrating sales and marketing tools. John shares insights on building relationships in a digital world and the future of Nimble as a unified solution for businesses.TakeawaysJohn Ferrara emphasizes the importance of relationships in

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00:31:52

Bill Wilson of Pace Pricing: The Art of B2B SaaS Pricing

Software Spotlight ·

2025/06/04

In this Software Spotlight episode, Michael Bernzweig of Software Oasis interviews Bill Wilson, CEO and founder of Pace Pricing, discussing the intricacies of pricing strategies in B2B SaaS. Bill shares his journey from software development to becoming a pricing expert, emphasizing the importance of aligning pricing with product-market fit and customer value. The conversation explores common pricing pitfalls, the significance of time to value, and the emotional aspects of pricing decisions. Bill

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00:41:34

Zach Hanebrink: Hooklead's SaaS Growth Playbook

Software Spotlight ·

2025/06/03

In this episode of Software Spotlight, host Michael Bernzweig interviews Zach Hanebrink, a fractional CMO from Hooklead, discussing his journey in SaaS marketing, the importance of effective messaging, and the role of AI in the industry. Zach shares success stories, common challenges faced by B2B SaaS companies, and strategies for optimizing marketing funnels and sales processes. The conversation emphasizes the need for collaboration with in-house teams and the significance of understanding customer

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00:41:21

From Services to Product: The Barefoot Solutions Journey

Software Spotlight ·

2025/05/13

In this episode of Software Spotlight, host Michael Bernzweig interviews Hunter Jensen, founder and CEO of Barefoot Solutions. They discuss Hunter's journey from freelance PHP developer to leading a custom software development company that has evolved to focus on AI and data science. The conversation highlights the introduction of Compass, a new AI solution designed for businesses handling confidential information, and explores its potential applications across various industries. Hunter shares

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00:33:26

Brandon Gano Unlocking Human Potential at HumanOp

Software Spotlight ·

2025/04/29

In this episode of Software Spotlight, host Michael Bernzweig interviews Brandon Gano, COO of HumanOp Technologies. They discuss Brandon's entrepreneurial journey, the formation of HumanOp, and its unique technology that objectively assesses individuals to improve workplace dynamics. The conversation explores the importance of partnerships, the transition to a software-driven model, and the practical applications of HumanOp's technology in hiring, team compatibility, and conflict mitigation. Brandon

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00:38:45

Revolutionizing CI/CD with Tom Elliott of Ocuroot

Software Spotlight ·

2025/04/18

In this episode of Software Spotlight, host Michael Bernzweig interviews Tom Elliott, founder of Ocuroot, a CI/CD orchestrator designed to streamline software deployment processes. Tom shares his journey in the tech industry, the challenges he faced in CI/CD, and how Ocuroot aims to enhance developer experience and productivity. The conversation covers the target audience for Ocuroot, deployment strategies, integration with legacy systems, data migration best practices, and the importance of

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36:59

Scott Sorochak: Silicon Valley to SparkLabs Venture...

Software Spotlight ·

2025/02/26

In this episode of Software Spotlight, host Michael Bernzweig sits down with Scott Sorochak, venture partner at SparkLabs Group and a seasoned executive with over 30 years of experience in sales, marketing, and operational leadership. Scott shares his fascinating journey from being a software engineer in the early days of Silicon Valley to becoming a key player in the venture capital world. He discusses his pivotal role in transformational companies like Netcom and At Home Network, his

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43:54

Michael Buckbee: Revolutionizing SEO and AI Search...

Software Spotlight ·

2025/02/26

Podcast Episode Description: Michael Buckbee on AI Search, Content Engineering, and the Future of SEOIn this episode of Software Spotlight, host Michael Bernzweig sits down with Michael Buckbee, co-founder of Knowatoa, to explore the rapidly evolving landscape of AI search and its implications for marketers. Buckbee shares his journey from software developer to SaaS entrepreneur, detailing how his experiences led to the creation of Knowatoa—a platform designed to manage brand visibility and

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47:14

Lucas Lovell of Paddle: Scaling SaaS with Merchant of...

Software Spotlight ·

2025/02/25

In this episode of Software Spotlight, host Michael Bernzweig sits down with Lucas Lovell, VP of Product at Paddle, to discuss how SaaS companies can simplify global expansion and compliance through the Merchant of Record (MOR) model. Lucas shares his fascinating journey from studying law in Australia to co-founding a multilingual customer support startup in Paris, and eventually joining Paddle in London. Over the past four years, Lucas has played a pivotal role in scaling Paddle’s product

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32:37

FinTech to 15M AI Users: Christian Perry's Journey

Software Spotlight ·

2025/02/07

In this episode of Software Spotlight, we sit down with Christian Perry, CEO of Undetectable AI, who transformed his financial technology startup experience into a groundbreaking AI company serving over 15 million users. Christian shares his entrepreneurial journey from founding ChatterQuant, a financial technology company that leveraged natural language processing for social media analysis, to leading Undetectable AI, a platform that humanizes AI-generated content.The JourneyChristian's

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31:12

From Warehouse to Tech Founder: Bill Carlin's 3PL...

Software Spotlight ·

2025/01/24

In this episode of Software Spotlight, we sit down with Bill Carlin, CMO of Racklify and COO of Shipmate Fulfillment. After a decade of running a successful third-party logistics company, Bill identified a critical gap in how warehouses and merchants connect. This insight led him to launch Racklify, a groundbreaking marketplace platform that has already attracted 3,000 warehouses since its beta launch in July 2024.Bill shares how his platform is transforming the traditional

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35:04

From Bootstrap to Scale: Daniel Andor on Building...

Software Spotlight ·

2025/01/24

In this episode of Software Spotlight, we sit down with Daniel Andor, founder of Duran, a leading product strategy and design studio. With over a decade of experience in UX design and product discovery, Daniel has helped numerous early-stage founders transform their products from minimum viable products to scalable solutions. His journey from working in a startup studio in Romania to founding his own design consultancy showcases the evolution of product-led growth in the SaaS

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34:47

NetSuite to Next Level: Louis Balla on ERP...

Software Spotlight ·

2025/01/24

In this episode of Software Spotlight, we sit down with Louis Balla, Partner at Nuage, a leading expert in ERP solutions specializing in NetSuite and IFS Cloud implementations. With a journey that began in maritime operations and led through National Geographic Channel, Louis has become a driving force in helping organizations optimize their cloud ERP systems for scalable growth.From his unique vantage point as both a solution provider and implementation specialist, Louis shares invaluable

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31:41

Marketing Mastery: How Amber Gaige Built Far Beyond...

Software Spotlight ·

2025/01/17

Title: Marketing Mastery: How Amber Gaige Built Far Beyond Marketing Through Data-Driven StrategyIn this episode of Software Spotlight, we sit down with Amber Gaige, founder of Far Beyond Marketing and creator of the Far Beyond Marketing online course. With over 25 years of marketing experience, Amber shares her journey from humble beginnings in a Texas family business to building and selling her own lead generation company and consulting for national brands.Amber reveals her innovative

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49:40

Diego Richards of Stillio on Software Consulting and...

Software Spotlight ·

2024/12/07

In this episode of the Software Spotlight podcast, host Michael Bernzweig sits down with Diego Richards, Chief Commercial Officer of Stillio, to explore the transformative power of software consulting. Diego delves into how Stillio's innovative automated screenshot services are helping businesses future-proof their content strategies, track competitors, and ensure compliance across industries. From e-commerce to finance, Diego shares real-world use cases that highlight the value of

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33:08

AI and SaaS: Transforming the Future with Aamir Qutub...

Software Spotlight ·

2024/12/06

In this episode of Software Spotlight, we are thrilled to welcome Aamir Qutub, the visionary CEO and founder of Enterprise Monkey. Join us as we delve into the transformative role of artificial intelligence (AI) in shaping the future of Software as a Service (SaaS) and digital innovation. Aamir shares his journey from a mechanical engineer to an award-winning entrepreneur revolutionizing business processes through AI. Discover how Enterprise Monkey is helping organizations across the globe

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