The Florist"s Table

36:01

Beautiful People: Tammy Porto on Reinvention, Flower...

The Florist"s Table ·

2026/09/15

In this episode of The Florist's Table: Beautiful People, Val McNichols sits down with Tammy Porto, founder and creative director of Wild Nomad Flower Co., a northern New Jersey studio known for its editorial-inspired designs, immersive brand activations, and artful approach to weddings and events. Tammy shares her wildly non-linear path into floristry — from screenwriting and film casting to branding and web design — and how buying a flower truck three months after having her son (right before

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01:01:06

Alex Vaughan of FLWR Shop on Pivoting to Retail,...

The Florist"s Table ·

2026/09/08

Abby Chick sits down with Alex Vaughan, owner of FLWR Shop in Nashville, Tennessee, for a conversation that gets right to the heart of what Thorns & All is about: the real, unfiltered side of running a flower business. Alex shares why she walked away from big-budget weddings and events to go all-in on retail — and how that pivot gave her back her weekends, her creative energy, and a customer base that aligns with her values. She's candid about what speaking up has cost her, how she grew FLWR Shop's

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52:45

How to Build a Successful Freelance Floral Design...

The Florist"s Table ·

2026/08/24

Thinking about going freelance in the floral industry? You're not alone - many florists are choosing this path to build careers that reflect their creativity and values. But how do you actually make it work? In this episode, Clarissa Marchia and Kate Truhlar share with host, Yvonne Ashton, the strategies that helped them build thriving freelance careers. From leveraging social media to find your first clients, to networking within the floral community, to understanding your worth and pricing

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26:47

Roberta Staggs on Fashion Meets Floristry, Bold...

The Florist"s Table ·

2026/07/20

In this episode of The Florist's Table: Beautiful People, Val McNichols sits down with Roberta Staggs, founder and lead designer of Hiawathia Floral Design Co. in Indianapolis — known for her modern, editorial-style floral work and fearless use of color. Roberta shares the story of her grandmother, whose weekly sunflower deliveries first showed her how healing flowers can be, and how a single floral workshop pulled her out of a medical career and into a creative one. She opens up about training

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58:12

Natalie & Meg of Native Poppy on Business...

The Florist"s Table ·

2026/07/07

For the very first episode of Thorns & All, Abby Chick sits down with two people who changed the trajectory of her own business: Natalie Gill and Meg Blancato, co-owners of Native Poppy in San Diego. What started as one storefront (and a cold-call email that read "I don't have a lot of experience, but I'm a joy to be around") has grown into a floral powerhouse — retail shops, large-scale weddings, e-courses, a micro flower farm, a book on the way, and four locations by spring 2027. Abby, Natalie,

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51:49

Susan Davis on Creating BloomVision: 30 Years of...

The Florist"s Table ·

2026/06/23

After 30 years designing weddings and events, Susan Davis knows the reality: florists need to show clients their vision before they build it, communicate clearly with their team, and execute flawlessly, all while maintaining creative control. That's why she created BloomVision, a tool built specifically for the way florists actually work. With professional templates, a curated flower library, and automatic stem counts and build sheets, BloomVision takes designers from concept to installation with

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27:39

Pennylyn Woosley on Business Savvy, Gold Medals, and...

The Florist"s Table ·

2026/06/12

In this episode of Beautiful People at the Florist's Table, Val McNichols sits down with Pennylyn Woosley, founder of Blossom and Bee Floral in New Jersey. Pennylyn shares how growing up in her family's garden center shaped her path — even as she tried to escape it — and how a degree in business and finance ultimately became one of her greatest assets as a floral designer. She opens up about the rare intersection of creativity and financial literacy, and why she's passionate about

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54:11

Florist Fails: Three Florists Unpack the Mistakes...

The Florist"s Table ·

2026/05/27

Join Yvonne Ashton as she discusses with three seasoned florists their biggest failures and how these moments became pivotal for their growth. Discover how confidence, preparation, and resilience can turn errors into valuable lessons. Ellie Siegel discusses overcoming self-doubt, Patty Nix recounts recovering from a wind-toppled arbor, and Sara Lunn reveals how candle wax disasters fueled her growth. Learn practical tactics like setting pricing boundaries, thorough planning, and handling the

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31:29

Trey Brown on Bold Design, Representation, and...

The Florist"s Table ·

2026/03/23

In this episode of The Florist's Table: Beautiful People, Val McNichols sits down with floral artist and content creator Trey Brown, founder of Trey J Creates. Trey shares how he approaches floral design as storytelling—creating pieces that draw people in, spark emotion, and invite a second look. From his standout Wicked-inspired installation to his signature use of texture and movement, his work is anything but traditional. They also dive into his journey into floristry, the emotional impact of

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35:33

Jen Cavender on Being a Florist, Tarot of Flowers,...

The Florist"s Table ·

2026/02/18

What does it mean to feel both content where you are and called to something more? In this episode, host Val McNichols sits down with Jen Cavender of Nectar & Bloom for a thoughtful conversation about creativity, intuition, and building a life in floral design that feels aligned. Jen's journey began on her family's produce farm, where she grew and sold flowers alongside her sister. Though she later pursued poetry and academia, she eventually realized that flowers could hold both artistic expression

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01:09:19

Instagram Confessions: Marketing Team Spills the Tea

The Florist"s Table ·

2026/02/03

Ever feel like Instagram is working against you instead of for you? You're not alone. In this episode, Yvonne Ashton, Ali Zimmerman, and Ana Romero from the Mayesh marketing team get brutally honest about Instagram's biggest frustrations—from the 90-second song limit and shadow-banning to the verification process that feels impossible, the collaboration caps that hurt our industry, and the scheduling limitations that disrupt workflow. But we're not just complaining—we're sharing real solutions,

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31:59

Staying True to Your Brand Identity with Glory Barbaris

The Florist"s Table ·

2026/01/21

What does it mean to build a creative business on your own terms? In this episode, host Val McNichols sits down with Glory Barbaris of Wildflower Hill Co. for an honest conversation about intuition, identity, and staying aligned with your values. Glory's path to floral design wasn't traditional. From tech to nonprofit work to wedding styling, she taught herself the craft and let emotion guide her business. She shares how she's learned to work only with clients who truly fit, set boundaries with

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01:10:17

Hot Takes: Three Florists Debate Pantone's Cloud Dancer

The Florist"s Table ·

2026/01/13

Pull up a chair and join us for the very first episode of The Florist's Table. Host Yvonne Ashton welcomes three past Mayesh Design Stars to discuss Pantone's controversial 2026 Color of the Year, Cloud Dancer. When the announcement dropped, reactions ranged from disappointment to outright mockery (one designer called it "plain toast and deconstructed water"). But is white really that boring, or are we missing something important? Amy Balsters of The Floral Coach breaks down the color theory most

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30:58

Boat Rides & Blooms: Our Holland Adventure

The Florist"s Table ·

2025/12/08

Join host Yvonne Ashton for a special Holland edition of Mornings with Mayesh! In this episode, we sit down with Natasha Barnhill, Charlotte Branch Manager, and Jenna Duncan, Raleigh Buyer, who recently returned from an unforgettable trip to the Netherlands. Natasha and Jenna take us behind the scenes of their floral adventure, from gliding through canals on a boat to visit stunning lilac farms, to touring world-class rose breeders, hydrangea growers, and lisianthus farms. They share their

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46:24

Designing from the Heart: Camile Craig on Brand...

The Florist"s Table ·

2025/11/20

What does it take to build a floral business rooted in whimsy, authenticity, and community? In this episode of Mornings with Mayesh, we sit down with Camille Craig, owner of New Leaf Floral Design in Seattle, Washington, to find out. Camille's journey into floral design started in her mother's garden, where she'd gather fistfuls of blooms and present them with pure childhood excitement. Twenty years later, that same joy still fuels her work—and you can see it in every textural, colorful, whimsical

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23:45

Guatemala Cymbidium Orchids & OASIS® Renewal™...

The Florist"s Table ·

2025/10/17

Join Yvonne Ashton and David Dahlson for an exciting episode of Mornings with Mayesh as they unveil two game-changing updates for the floral industry. First, David introduces Mayesh's newest farm partner, Designer Cut Flowers from Guatemala, and their stunning collection of cymbidium orchids. These blooms fill the seasonal gap between New Zealand and Holland's availability, offering florists gorgeous fall colors including burgundies, golds, yellows, and two-tones—perfect for autumn weddings and

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58:58

From Wedding Burnout to $8M in Hotel Contracts:...

The Florist"s Table ·

2025/09/03

Tired of working six days a week, chasing one-off weddings, and feeling trapped in the seasonal ups and downs of the event floral world? This episode is your roadmap to freedom. Host Yvonne Ashton sits down with Franceska McCaughan, international floral strategist and founder of The Hotel Florist®, who has revolutionized how florists think about sustainable income. From her beginnings in foster care to building a floral empire serving luxury hotels across three continents, Franceska's story proves

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14:50

Top 6 Flowers to Know Now

The Florist"s Table ·

2025/08/11

What are the top 6 flowers you absolutely need to know about right now? Join host Yvonne Ashton as she welcomes back resident flower guru David Dahlson for another exciting flower show and tell on Mornings with Mayesh! In this episode, we reveal the top 6 stunning flower varieties that every florist, designer, and flower enthusiast needs to know about. David shares his expert insights on timing, availability, and care tips for each bloom, including two gorgeous carnation varieties, an exciting new

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26:10

New Varieties from Rosaprima and Floraprima with...

The Florist"s Table ·

2025/07/29

Missed last week's live stream? Catch the replay! Host Yvonne Ashton sits down with David Dahlson to explore the incredible wave of new varieties from Rosaprima and Floraprima – over 35 introductions in just six months! Discover stunning new roses like Superstition, Champagnier, and Popcorn, plus beautiful ranunculus varieties including Cloni Nuance and Cloni Nebbia. Get the insider perspective from a true floriculture expert, not just catalog descriptions. Essential listening for florists and

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51:55

Starting a Flower Revolution with Katie Lila of...

The Florist"s Table ·

2025/07/25

What if flowers could be more than beautiful arrangements? What if they could be community art, television content, and catalysts for human connection in the most unexpected places? In this episode of Mornings with Mayesh, we sit down with Katie Lila, the visionary Flower Director behind Flowers For People and creator-host of the PBS series "FOLLOW THE BLOOMS." Broadcasting from Spokane, Katie shares her incredible journey from local floral designer to national television personality, and her bold

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