PODCAST

Perry Marshall

Perry S. Marshall

Perry Marshall"s 80/20, Google Ads and Facebook Ads Strategies

business management & marketing

All Episodes

Reaching the Bottom of the Swamp

Perry Marshall ·

2024/08/20

Are You Willing to Go to Any Length? In high school or college, did you have to read the epic poem Beowulf? I did. I’m guessing most were bored by it. I didn’t grasp its true meaning until I was in my late 40s. King Hrothgar has built an impressive beer hall. All his merry men love to come together ... Read MoreThe post Reaching the Bottom of the Swamp first appeared on Perry Marshall.

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How to Charge Whatever You Want, Communicate with...

Perry Marshall ·

2024/05/16

Perry Marshall (00:00:01): Good morning everybody, and welcome, uh, welcome to Andrew Bob Krista, Keith Lawrence. Uh, the names are jumping around because they’re coming in fast. Mark, uh, Milee, Marlene, Mitch Muhammad. I got a lot of Ms. Paul Perez, who’s going to be at our retreat. Pete Thompson, Rick Johnson. Um, lots of people popping in. I ... Read MoreThe post How to Charge Whatever You Want, Communicate with Innate Power, and Blaze Your Path to Benevolent World Domination

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The Evolution of a Marketing Guru: Perry & “Doberman”...

Perry Marshall ·

2024/04/17

Listen in as I dive deep into my personal and professional evolution (from my early days of tinkering with stereo equipment to becoming a pioneering force in internet marketing and beyond), in this wide-ranging conversation with cop-turned-copywriter “Doberman” Dan Gallapoo.The post The Evolution of a Marketing Guru: Perry & “Doberman” Dan Gallapoo first appeared on Perry Marshall.

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From Electrical Engineer to Curing Cancer

Perry Marshall ·

2024/04/11

I had the pleasure of being a guest on the podcast “Beyond Curious” hosted by Brandon Fong. The title of the episode is “From Electrical Engineer to Curing Cancer.” But it’s not about how I’m curing cancer really. It’s more about how YOU can solve your most perplexing problems. As Brandon put it… This is one of those “break your ... Read MoreThe post From Electrical Engineer to Curing Cancer first appeared on Perry Marshall.

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Mind Over Matter: Getting prospects to whip out their...

Perry Marshall ·

2024/04/01

I’ve always suspected that whether people buy from you or not depends on things that have NOTHING to do with what you said. Or what they saw. Or your webpage. Or your photos. Or your USP. Or your branding. Or anything else that’s “tangible” and “measurable”. I think it has to do with your INTENT. There are sound scientific reasons ... Read MoreThe post Mind Over Matter: Getting prospects to whip out their credit cards first appeared on Perry Marshall.

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AI and the New Renaissance of Creativity

Perry Marshall ·

2024/03/15

Scott Schang, Bob Regnerus and I recently explored the mind-expanding potential of AI and how it can liberate human creativity in ways we haven’t seen in centuries. Yes, AI will handle many of the routine tasks that currently monopolize our time and mental bandwidth. But by delegating the tedious but necessary workload to AI assistants, we can reclaim our ... Read MoreThe post AI and the New Renaissance of Creativity first appeared on Perry Marshall.

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Will AI create massive unemployment?

Perry Marshall ·

2024/03/13

The job AI is about to take away from you? You never liked it anyway. Computers don’t eliminate jobs. They create jobs. New industries and professions. How many people work in the IT industry? How many people telecommute? The well of human desires is bottomless. As soon as you had all the world’s music for $10 a month, you wanted ... Read More The post Will AI create massive unemployment? first appeared on Perry Marshall.

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A voice of AI reason from an industry insider (Watch...

Perry Marshall ·

2024/03/12

Register for the Definitive AI Seminar As with any hot button issue, AI has its extreme pessimists and its extreme optimists. Doomsayers and wide-eyed Utopianists. The truth? As always, it will be somewhere in the middle. Which is why you need to be VERY careful about WHO you listen to right now. Most people who invest heavily in AI right ... Read More The post A voice of AI reason from an industry insider (Watch this video now) first appeared on Perry Marshall.

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10 Sober Thoughts on AI and Marketing

Perry Marshall ·

2024/03/11

I’ve been going to go deep on the future of AI, in preparation for my April 16-18 Definitive AI Seminar in Chicago (in-person & live stream registration now available). There’s a lot of intoxicated doomsaying and blathering about AI out there. But my take on AI and marketing is unique, sober, optimistic and principled…and you need to hear it. To ... Read More The post 10 Sober Thoughts on AI and Marketing first appeared on Perry Marshall.

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AI Powered Customer Service

Perry Marshall ·

2024/03/07

Finn Peacock, founder of SolarQuotes.com.au built an automated AI chatbot that answers sophisticated questions about solar power. He’s built this on their own private knowledge engine, which makes a very clever “moat” around his business castle, and prevents competitors from encroaching. Listen to this 15 minute discussion about Finn’s AI implementation: I’d love to talk to you about your AI ... Read MoreThe post AI Powered Customer Service first appeared on Perry

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The Truth Will Set You Free – Perry Marshall’s candid...

Perry Marshall ·

2024/02/08

Whatever you did to compensate for your childhood traumas became your superpower – which means that even the most horrible circumstances DID come with a gift: Hear Perry’s interview with Brian Robinson on the Real Faith Stories Podcast.The post The Truth Will Set You Free – Perry Marshall’s candid childhood history first appeared on Perry Marshall.

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Urgent: Will you avoid Google’s (and Yahoo’s) email...

Perry Marshall ·

2024/01/17

We’re on the brink of another Google (and Yahoo) Slap . This time it’s about email delivery. ** If email plays any role in your marketing strategy, you need to pay attention. ** Google and Yahoo have announced new email authentication requirements, effective February 1, 2024. The consequences of not complying are severe. If your emails aren’t properly authenticated by ... Read More The post Urgent: Will you avoid Google’s (and Yahoo’s) email slap? first appeared on Perry

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Ethical Marketing Practices: Respecting Your Customers

Perry Marshall ·

2023/12/02

About ten years ago, at a mastermind meeting I was hosting, a “mercenary” marketer was in the hot seat. He was selling something to the elder market…senior citizens. And he was frustrated that the sheep weren’t doing what he wanted them to do. “Why is it so hard to sell to these geezers?” “What’s the matter with these stupid people?” ... Read More The post Ethical Marketing Practices: Respecting Your Customers first appeared on Perry Marshall.

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80/20 Espresso Machine Calculator

Perry Marshall ·

2023/11/29

The Espresso Machine principle from 80/20 Sales & Marketing says for every 1000 people who buy a $5 latte, one will spend $2700 on a gleaming stainless steel espresso machine. This isn’t just a nifty theory, it’s a law of economics. It’s also fractal – a pattern within a pattern within a pattern! This creates the magical compound interest of ... Read More The post 80/20 Espresso Machine Calculator first appeared on Perry Marshall.

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The Transformative Power of Detox and Decluttering

Perry Marshall ·

2023/11/20

A few years ago, my friend Paul was struggling significantly. His life was in turmoil: constant arguments with his girlfriend, losing his job over a minor issue, and feeling stagnant in his mid-30s. With nowhere else to turn, he found himself crashing at John’s place. This was in late December 2016. Around that time, Paul heard about “Dry-uary,” a practice ... Read More The post The Transformative Power of Detox and Decluttering first appeared on Perry Marshall.

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The Addictive Personality in Business

Perry Marshall ·

2023/11/20

About 10 years ago, during my “Rainmaker Alchemist” seminar, a colleague presented a business opportunity that many attendees invested in. The seminar was a success, or so it seemed. Time passed, and neither the promised deliverables nor the financial returns materialized. Replies to our inquiries were either absent or filled with excuses. The situation escalated to a significant financial loss ... Read More The post The Addictive Personality in Business first appeared on Perry Marshall.

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Mastering Efficiency: Implementing the 80/20 Rule in...

Perry Marshall ·

2023/11/20

When you’re missing the CRITICAL 20%… When you’re doing 20/80 instead of 80/20… here’s what your life is like: You’re always struggling to meet payroll. Your business seems perpetually caught in a cycle of inefficiency, a common pitfall for many entrepreneurs. You’re never getting enough sales leads. This is a telltale sign that your business might not be leveraging the ... Read More The post Mastering Efficiency: Implementing the 80/20 Rule in Business first appeared

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Black Friday Special!

Perry Marshall ·

2023/11/17

Cuyler and Tiffany are offering the best deals of the year on some of my most popular programs for “Black Friday.” Email special@perrymarshall.com before 7pm ET on Friday, November 24. If you’ve had your eye on a program or product, now is the time to get it for less. (No need to send multiple emails – they will follow up!) The post Black Friday Special! first appeared on Perry Marshall.

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From Quantum Physics to ChatGPT

Perry Marshall ·

2023/10/18

What does quantum physics have to do with business decision making, art, and AI? Perry Marshall spoke to Brian Kurtz’s Titans Xcelerator group in Connecticut in April and covered a dizzying range of topics from quantum physics to ChatGPT and the real problems of AI that no one seems to be talking about. Click below to watch/listen or right-click and ... Read More The post From Quantum Physics to ChatGPT first appeared on Perry Marshall.

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Time to climb higher mountains?

Perry Marshall ·

2023/04/07

The first class of Perry Marshall Academy ended on November 30th. After six months of digging into the foundations of New Renaissance Club…after 5 team action calls….after 3 one-on-one calls…what was the topic everyone wanted to discuss on the Final team call? Yup. The one I’ve been talking about for the last few days. . Moving from Work Ethic Work…to ... Read More The post Time to climb higher mountains? first appeared on Perry Marshall.

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Perry Marshall

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