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PODCAST

Perception Paradox with Zivile (Zivi) Ein

Zivile (Zivi) Einikyte

Welcome to Perception Paradox - the podcast spotlighting Europe"s Underdog Founders and focused on life, business & health. We dive into the complex relationships between perceptions, worldviews, and behaviors. Invite guests who"ve defied the ordinary, taken bold risks, and designed their own paths. Real people, real stories, real challenges - a weekly podcast that breaks the status quo and where authenticity meets inspiration. Every Monday, 4 PM CET. Hosted by Zivile (Zivi) Ein

business entrepreneurship

All Episodes

00:41:17

E156: Greta Buschhaus on AI, War & What We Can Still...

Perception Paradox with Zivile (Zivi) Ein ·

2026/10/06

What happens when technology makes warfare, sabotage and disinformation cheaper, faster and easier to scale?For this special Perception Paradox collaboration, recorded in partnership with Bits & Pretzels, Gabrielė Poteliūnaitė — host of Red Room Conversations — steps in as co-host to speak with investigative journalist and documentary maker Greta Buschhaus.Greta has reported on climate, AI, deepfakes and bioweapons, and now investigates hybrid warfare and how AI is changing defence and

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00:16:41

E155: From Idea to App Store: bilt.me's Plan to...

Perception Paradox with Zivile (Zivi) Ein ·

2026/09/30

This week Zivile sits down with Uku, co-founder of bilt.me, the Estonian startup that just raised a €615K pre-seed round led by Superhero Capital.bilt.me helps anyone turn an idea into a live mobile app, publish it to the App Store and Google Play, and get it in front of users. Uku covers how a failed menopause app led to the product, why they bet on mobile over web, how a team with an average age of 23 is growing 100% month over month, and the Shopify-style plan to own distribution for mobile

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00:12:08

E154: Why Great MCs Make It Look Easy (And What...

Perception Paradox with Zivile (Zivi) Ein ·

2026/09/21

How does a professional MC prepare for a live event? In episode 154 of Perception Paradox, host Zivile goes behind the scenes of event hosting ahead of Humanix AI in Amsterdam, where she hosts the main stage with a teleprompter.You'll learn her step-by-step MC preparation process: how to research speakers, write transitions, rehearse a Plan B, visualize your performance, and read the room. She also shares her simple "read, observe, look up, deliver" method, useful for anyone in public

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00:14:56

E153: Teemu Kinos - Building for the AI-Native Future

Perception Paradox with Zivile (Zivi) Ein ·

2026/09/16

After a major pivot, Teemu went from building a standalone customer success tool to creating AI agents that bring product-led growth directly into the developer environment. Teemu Kinos shares what they learned about pivoting fast, building with an experienced founding team, finding product-market fit, and staying ahead in an AI market that changes every six months. In partnership with Superhero Capital.

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00:11:08

E152: Timo Valtonen: Rethinking the Future of Computing

Perception Paradox with Zivile (Zivi) Ein ·

2026/09/13

What if the next leap in computing isn’t about building bigger chips, but rethinking how CPUs work?Timo Valtonen, CEO & co-founder of Flow Computing, is tackling one of the biggest bottlenecks in modern computing — CPU performance. We talk about deep tech, semiconductors, building technology that takes years to mature, and what it takes to turn a radically different idea into a company.In partnership with Superhero Capital.

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00:09:41

E151: Car Rental Is Still Stuck in 2005. Sigvi Wants...

Perception Paradox with Zivile (Zivi) Ein ·

2026/09/06

Why does renting a car still feel like 2005?In Portfolio Spotlight #151, I’m joined by Darius Verseckas, Chief Growth Officer at Sigvi, the latest addition to the Superhero Capital portfolio.We talk about why car rental has been slower to digitise, how Sigvi is building an AI-powered infrastructure layer for independent rental companies, why Poland is the first expansion market, and how a childhood friendship became a company.🎙️ In collaboration with Superhero Capital.

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00:12:51

E150: From Nights and Weekends to €1M: Building...

Perception Paradox with Zivile (Zivi) Ein ·

2026/08/25

What begins as evenings and weekends can become something much bigger.Guideless co-founder and CEO Evaldas Bieliūnas shares how he and his best friend of 18 years, Dovydas Remeika, turned a shared frustration with outdated software training into a platform already used by 3,000+ people across 15 markets.We discuss finding their first customers, building trust between co-founders, choosing the venture-backed path, closing a €1M pre-seed round, and their ambition to build an operational knowledge

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00:12:37

E149: Smart Courts, Sports Tech & the Future of...

Perception Paradox with Zivile (Zivi) Ein ·

2026/08/22

In this episode of Perception Paradox, created in partnership with Superhero Capital, I speak with the team behind Zenniz, a sports tech company bringing data, intelligence, and real-time insights to racquet sports.We talk with Zenniz co-founder Eero Kuusi about smart courts, product validation, partnerships, and what it takes to build technology that works in real sporting environments — including Zenniz’s testing partnership with Decathlon.Zenniz is a Superhero Capital portfolio company.

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00:08:29

E148: Warm Intros, AI Noise, and Building with Focus...

Perception Paradox with Zivile (Zivi) Ein ·

2026/08/20

In this episode of Perception Paradox, created in partnership with Superhero Capital, I sit down with Markku Vuorinen, co-founder and CEO of Homie.We talk about why cold outreach is broken, why warm introductions still work, and how Homie is building a systematic way for B2B teams to use trust as a growth channel.Markku also shares what early PMF signals look like, how he thinks about building through the AI noise, and why focus matters more than seven-day weeks — especially with a

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01:27:03

E147: She Had Everything — But Was Living Someone...

Perception Paradox with Zivile (Zivi) Ein ·

2026/08/11

Natalini became CEO of a global nonprofit before 30. She found herself in Davos with Tony Blair, surrounded by heads of state, celebrities and some of the world’s most influential people.From the outside, she had made it.But her body was telling her something completely different.In this deeply personal episode of Perception Paradox, Natalini shares what happened when she began questioning a life built around achievement, expectations and an identity that, she eventually realised, wasn’t entirely

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00:35:34

E146: "My Technical Degree Is Basically Useless Now"...

Perception Paradox with Zivile (Zivi) Ein ·

2026/08/03

Naomie Amzallag Halioua spent years training to become a technical specialist - then watched AI make that specialization nearly worthless overnight.As co-founder and CEO of Cleo Labs, she's building an AI-powered product compliance company in a world where technical skill alone is no longer a moat. In this episode, she explains why she believes generalists - not specialists - will win the next decade, why human judgment is now the only real competitive advantage, and why Cleo walked away from a

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00:07:53

[paradox byte] How to Create Opportunities Before You...

Perception Paradox with Zivile (Zivi) Ein ·

2026/07/26

Opportunities often look like luck from the outside. But usually, there is intention, preparation and a lot of invisible work behind them.Anne-Maria Salmela shares how she built communities across continents, approached relationships through value, and deliberately positioned herself for the opportunities she wanted - including joining Resolve AI in San Francisco.How can you expand your surface area of luck - and will you be ready when the right opportunity appears?Watch the full episode of

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00:41:25

E145: How to Design a Life That Creates Opportunities...

Perception Paradox with Zivile (Zivi) Ein ·

2026/07/24

How do you build a life where opportunities keep finding you?In this episode of Perception Paradox, Zivile sit down with Anne Maria Salmela - former Finnish Math Olympian, competitive dancer, community builder, venture investor, and now part of Resolve AI, one of Silicon Valley's fastest-growing AI companies.But this conversation isn't just about AI.It's about designing a life with intention.They explore how Anne navigated three continents, built startup communities from scratch, found

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00:04:59

[paradox bytes] The 3 Things Every VC Actually Looks...

Perception Paradox with Zivile (Zivi) Ein ·

2026/07/16

Most founders obsess over the pitch deck. Rodrigo Sepulveda Schulz — venture capitalist who has seen 15,000 startups — says the real filter is something most people overlook entirely. In this clip he breaks down the three non-negotiables he looks for in every founder: ambition, integrity, and groundedness. And why in the age of AI, soft skills are the only thing that truly can't be replaced. Watch the full episode to hear everything else he's learned from four careers and 15,000 startup

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00:32:50

E144: Europe Is Being Colonised. Most People Don't...

Perception Paradox with Zivile (Zivi) Ein ·

2026/07/13

Rodrigo Sepulveda Schulz has lived five careers in one lifetime. Born in Chile, raised in Thailand, 36 years in Paris, now Madrid. He's been a management consultant, a serial entrepreneur, a venture capitalist who screened 15,000 startups and backed 50, a broadcaster with hundreds of episodes, and today the CEO of a European AI company he believes is genuinely worth fighting for.In this episode we get into what it actually takes to build across decades without losing yourself, why Europe is

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00:05:02

[paradox bytes] Why Uncertainty Isn't Your Enemy |...

Perception Paradox with Zivile (Zivi) Ein ·

2026/07/10

But what if uncertainty isn't the problem?In this Paradox Byte, innovation strategist and technology leader Bas Wouterse shares why embracing uncertainty has shaped both his career and his life - and why the things we fear often become less intimidating once we understand them.Would you rather have certainty - or possibility?Full conversation with Bas is available on Perception Paradox podcast.Connect with Bas: https://www.linkedin.com/in/baswouterse/Hosted by Zivile (Zivi):

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01:07:17

E143: Your Mind Is the Only Prison | Bas Wouterse on...

Perception Paradox with Zivile (Zivi) Ein ·

2026/07/08

What if success isn't about becoming a unicorn - but simply making the world a little better?In this episode of Perception Paradox, Zivile sit down with Bas Wouterse - technology leader, innovation strategist, magician, and one of the most thoughtful people she met through the startup ecosystem.Over the past two decades, Bas has built technologies that save lives - from augmented reality systems for spinal surgeons to healthcare innovations that received FDA approval and a TIME Magazine

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00:06:03

[paradox bytes] She Lived With a Remote Tribe. What...

Perception Paradox with Zivile (Zivi) Ein ·

2026/07/02

Can you ever truly observe a culture without changing it?In this Paradox Byte, anthropologist, entrepreneur, and author Valerie Won Lee shares the story of spending a month living with a remote Pacific Island community - and the unexpected lesson that completely changed the way she thinks about people, leadership, and human behavior.What began as a journey to understand another culture became a lesson in observation, influence, and the invisible ways we shape the environments we enter.🎙️ This is a

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00:41:44

E142: Everything Changes When You Learn to Observe |...

Perception Paradox with Zivile (Zivi) Ein ·

2026/06/29

Most of us think we're observing reality.In reality, we're observing our own assumptions.In this episode of Perception Paradox, Zivile sit down with Valerie Won Lee to explore why observation may be one of the most valuable skills for founders, leaders, and anyone trying to navigate an increasingly complex world.Growing up across cultures and studying human behavior, Valerie shares how curiosity, cultural intelligence, and deep observation can completely change the way we make decisions,

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00:11:45

[paradox bytes] The Food Industry Is Underestimating...

Perception Paradox with Zivile (Zivi) Ein ·

2026/06/25

Is the food industry underestimating the GLP-1 shift?In this Paradox Byte from The GLP-1 Food Shock, recorded live at TUTTOFOOD 2026 in Milan, Johan Jorgensen, Giancarlo Addario, and Matteo Wagner explore how GLP-1 drugs could affect much more than weight loss.From appetite and cravings to restaurant portions, food startups, wellness products, supplements, supply chains, and investment decisions — this conversation looks at why GLP-1 may become a major catalyst for change across the food

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