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PODCAST

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶

🎙 Welcome to the Tunepact Podcast – Your Ultimate Guide to Music Marketing & Growth! 🚀Are you an independent musician looking to grow your audience, build your brand, and monetize your music? The Tunepact Podcast is here to help!Hosted by industry experts and artists, we break down proven marketing strategies to help you stand out in the crowded music industry.💡 What You’ll Learn: 🎵 Artist branding & rebranding – Define your identity & build a loyal fanbase 📱 Social media &

music marketing

All Episodes

45:32

🎙️ Matt Maguire on Streaming Overload & Media Ownership

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2026/01/14

🎙️ Physical Media, Streaming Fatigue & What’s Next for Sawborg Destructo📼 In this episode, Matt Maguire of Sawborg Destructo joins the show to talk about streaming overload, Netflix ads, and why owning your media still matters in an era of rented entertainment.From VHS tapes and burned DVDs to corporate consolidation and industry uncertainty, Matt shares an unfiltered take on how fans and artists are losing control—and why physical media remains king.💡 KEY TAKEAWAYS:✅ Streaming Burnout: How

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34:46

🎙️ How 18 Fevers Keeps Punk Alive & Why Live Music...

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2026/01/07

🎙️ 18 Fevers: Community, Vinyl Dreams & Why Live Music Still Matters🚀 In this episode, we sit down with 18 Fevers to talk about late nights, long drives, vinyl releases, and the reality of being a fan and an artist in today’s music scene. From joking about touring logistics to reflecting on why live music still hits differently, this conversation is equal parts fun, honest, and grounded.💡 KEY TAKEAWAYS:✅ The Reality of Touring: When FaceTime might beat a 16-hour drive ✅ Vinyl as a Milestone:

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48:56

Struggles, Mental Health, and Making Music That Heals...

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/12/31

🚀 In this episode, we’re joined by Jennifer for a candid, fun, and refreshingly honest conversation about creativity, letting go of over-preparation, and discovering artists in real time. Sometimes the best interviews—and the best music—happen when you leave room for surprise.💬 Jennifer opens up about what she’s currently working on in the studio, the struggles artists face behind the scenes, mental health, and how deeply personal experiences shape songs that connect on a human level.💡 KEY

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44:14

🎙️ Importance of Band Member (with Pato Siebenhaar)

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/12/23

🚀 In this episode, Pato Siebenhaar joins us for an honest conversation about why band members matter more than ever—and how real music, made by real people, still cuts through the noise in today’s highly replicated digital world.💬 Pato shares insights on creating music with intention, building something authentic with a group, and why honesty, chemistry, and human connection are essential to making music that truly resonates.💡 KEY TAKEAWAYS:✅ Why Band Members Matter: How each member shapes the

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49:55

Changes in the Music Business (with Lord Nelson)

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/12/17

🎙️ Adapting or Falling Behind: Changes in the Music Business (with Lord Nelson)🚀 In this episode, Lord Nelson joins us for an honest, grounded conversation about how the music business has changed — and what artists actually need to understand to survive and grow in today’s landscape.💬 Lord Nelson shares real-world insight on why waiting for gatekeepers no longer works, how DIY culture has reshaped opportunity, and why trying things yourself is often the fastest way to understand the true value

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34:33

🎙️ Carrot Top on Creativity, Confidence & Making Art...

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/12/09

🎙️ Carrot Top on Creativity, Confidence & Making Art That Actually Feels GoodThis week on the Tunepact Podcast, we’re joined by the legendary Carrot Top — a comedy icon whose career has thrived for decades thanks to originality, authenticity, and the courage to stay unapologetically himself.In this refreshingly honest conversation, Carrot Top opens up about the real secret behind creative longevity: making what you love, having fun with it, and refusing to chase trends just to fit in. What

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37:15

Social Activism Through Music with Iron Roses

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/12/03

🎙️ Calling Out the Chaos: Performative Outrage, Scene Politics & Internet Hypocrisy (with Iron Roses)🚀 In this episode, Iron Roses joins us for a brutally honest, hilarious deep dive into the messy world of online drama, scene politics, and the performative activism that runs wild on social media. From Facebook groups to festival stages, nothing is off-limits.💬 Iron Roses shares how they’ve become uncannily good at predicting when someone is about to self-implode online — often before that

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60:30

Why Merch Matters with Jame McElroy (Two Crow...

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/11/26

🎙️ Jame McElroy: The Real Power of Merch & Turning Stories Into ArtThis week on the Tunepact Podcast, we sit down with Jame McElroy, founder of Two Crow Collective—the alternative apparel brand turning human stories, pain, resilience, and individuality into wearable art.Jame breaks down the REAL value of merch, why “mistakes” can be your most profitable products, and how artists can build deeper communities through honest storytelling and imperfect creativity.💡 KEY TAKEAWAYS:✅ Why Merch

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51:04

🎙️Staying True to Yourself, Indigenous Identity &...

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/11/19

🎙️ 1876: Staying True to Yourself, Indigenous Identity & Evolving as an ArtistThis week on the Tunepact Podcast, we sit down with 1876 — the internationally celebrated Indigenous punk rock music band blending Blackfeet, Comanche, Northern Cheyenne, and Yakama roots into a groundbreaking sound they call “pow wow punk rock.”In one of our most powerful conversations yet, 1876 opens up about identity, authenticity, creative evolution, and what it means to stay grounded while growing as an

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38:52

How the Music Industry Has Changed with Kyf Brewer...

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/11/12

🚀 Tune in as we chat with Kyf Brewer, frontman of Celtic rock band Barleyjuice, about how the music industry has evolved over the years. From DIY recording and self-promotion to streaming, social media, and fan engagement, Kyf shares firsthand insights on how independent artists can thrive in today’s landscape.💡 KEY TAKEAWAYS:✅ Independent Hustle: How Barleyjuice built their fanbase and brand without relying on major labels ✅ Digital Transformation: The impact of streaming, social media, and

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33:40

🎙️ Difference between Recording & Live Music with...

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/11/05

🚀 In this episode, UK alt-rock band Tired of Fighting dive into the real-life contrast between the energy of live shows and the precision of studio recording. From the rush of performing on stage to the patience required in production, they share how both worlds shape their identity and sound.💡 KEY TAKEAWAYS:✅ Capturing Emotion: Why it’s easier to feel the music live — and how to translate that passion when the audience isn’t there.✅ The Studio Challenge: Balancing perfection and personality when

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71:10

Cappaulli (Dads On Couches): The Power of Music,...

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/10/29

🎙️ Cappaulli (Dads On Couches): Music, Family & the Punk Community🔥 From punk shows to family bonds — Cappaulli (of Dads On Couches) joins the Tunepact Podcast to talk about the heart of DIY music, the importance of community, and how family keeps his creative fire alive.He shares his journey through the punk scene — from drumming in countless local bands to building friendships that turned into lifelong collaborations. Whether it’s managing fan pages, headlining local shows, or keeping the

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61:20

Life as a Solo Independent Artist with Megan Jay

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/10/22

🎙️ Megan Jay: Embracing the Indie Folk Journey as a Solo Artist🚀 Tune in for a heartfelt conversation with indie folk artist Megan Jay, as she opens up about the realities of building a music career on her own terms. From the vibrant Southeast Wisconsin scene to the stage, she shares her unique blend of folk, jazz, punk, and Americana.💡 KEY TAKEAWAYS:✅ The Solo Artist Life: The joys and challenges of being a one-person creative force. ✅ Genre-Blending Sound: How to weave diverse influences like

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38:41

🎙 PART II: Importance of Music in Films with James...

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/10/15

🎙 James Merendino: Music, Film & The Punk That Defined a Generation🎞 From SLC Punk to Great Kills, writer/director James Merendino has built a legacy of storytelling where music isn’t just background noise — it’s the heartbeat of rebellion, emotion, and raw truth.In this episode, Merendino joins host Leigh Pierce to talk about how music and film feed each other, why he writes scripts to playlists, and how the punk ethos continues to shape indie filmmaking today.They dive deep into everything

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34:30

The Importance of Music in Film with James Merendino

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/10/08

🎬 The Soundtrack of Storytelling: Why Music Makes or Breaks a Film🚀 Tune in as we explore how music shapes the emotional core of movies, from subtle background cues to unforgettable anthems that define characters and scenes. Whether it’s a nostalgic throwback or a pulse-pounding climax, the right music can elevate storytelling in ways dialogue alone never could.💡 KEY TAKEAWAYS:✅ Emotional Impact: How music guides audience feelings and strengthens narrative arcs✅ Character & Scene Identity:

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34:32

Mike P’s Guide to Music Production, Collaboration &...

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/10/01

🎙️ Mike P: Weird Music, Blues Collabs & Keeping Music Authentic🚀 In this episode, we sit down with Mike P—musician, collaborator, and creative mind behind projects spanning from Christian pop-rock to Detroit blues and the cult-favorite Zug Izland.We talk about his upcoming collaborations (including a new record with powerhouse blues-rock artist Eliza Neils), the unique spirit of Zug Izland, and why keeping music weird is keeping music alive.💡 KEY TAKEAWAYS:✅ Collaboration in Action: Behind

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56:49

Marketing for EDM Artists & DJs with Ozzy Murphy

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/09/24

🎙️ Ozzy Murphy: Marketing for EDM Artists & DJs🚀 Join Ozzy Murphy as he shares strategies for independent EDM artists and DJs to grow their fanbase, promote music effectively, and thrive in today’s competitive electronic music scene. From social media tactics to monetization tips, this episode is packed with actionable insights.💡 KEY TAKEAWAYS:✅ EDM Marketing Strategies: How DJs and electronic artists can reach more fans ✅ Social Media Growth: Tips for Instagram, TikTok, and streaming

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30:11

Mastering Self-Branding with Jessi Dills

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/09/17

🎙️ Jessi Dills: Self-Branding, Stop-Motion Videos & Touring Europe🚀 Jessi Dills dives into how her band builds a memorable identity while touring Europe and creating unique content, including their latest stop-motion video for “Don’t Be Honest” from Here Comes the Panic.💡 KEY TAKEAWAYS:✅ Self-Branding in Action: How to create a strong, recognizable band identity✅ Creative Video Production: Months of dedication behind a stop-motion music video✅ Touring Insights: Lessons from supporting a major

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51:40

🎙️ Creative Networking w/ Benny “Two Shoes” Capaul

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/09/10

🎙️ Benny “Two Shoes” Capaul: Life, Death & Music🚀 This week, we sit down with Benny Capaul — 4th generation funeral professional, death doula, podcaster, and lifelong musician. From working in funeral homes to playing in punk bands, Benny shares how his journey through life, death, and grief has shaped his music and mission.💡 KEY TAKEAWAYS:✅ Life Meets Death: How funeral work and music collide in unexpected ways✅ Grief & Growth: Turning loss into meaningful conversations through his

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58:36

The Emotional Reality of Being a Hired Gun – Mike...

🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 ·

2025/09/03

🎙 Episode 30: The Emotional Reality of Being a Hired Gun – Mike Martin (Part 2)In Part 2 of our conversation, Mike Martin dives deeper into the human side of life as a hired gun. Beyond the technical chops and professionalism, Mike shares how music demands vulnerability, emotional honesty, and the ability to connect with both artists and audiences on a profound level.💡 KEY TAKEAWAYS: ✅ Why honoring the artist’s vision is just as important as playing the right notes ✅ The emotional highs and lows

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